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Chapter 18 "Clean toilet" = selling more cars?

Chapter 18 "Clean toilet" = selling more cars?
In some cases, the item of "clean environment and sanitation" is enough to become the "deadly killer" in the competition.Does this equation hold?Or, are these two things the same thing?Did the person who wrote this subject have his head squeezed through the door?Let's do a series of interesting "reasoning games" to demonstrate this "equation".If the toilets of a car sales store are clean, will its showroom be dirty?No; if the showroom of an S store is clean, will the sales consultant be sloppy?No; if the sales consultants of an S store are very energetic, will their work process be messed up and their working status will be poor?No; if the sales consultants of an S store are energetic, and the process and working conditions are good, will the sales performance of this S store be poor?Won't. ……what happened? Can the "absurd" and "donkey's lip is wrong" equation of "clean toilet = more cars sold" really hold true?The answer is absolutely yes, yes.If you are still a bit "monk Zhang Er can't figure it out", let me give another very simple example, I believe it will be easier for you to understand.

Suppose there are two small restaurants near the neighborhood where your home is located, and the food provided by these two restaurants is exactly the same in terms of price and quality, and the various hardware and software facilities are also exactly the same, but there is only one difference: one restaurant is very clean. No, a store is so dirty, guess which store will do well?This problem is almost mentally retarded-of course, the business of the clean store will be better.But let me tell you, the answer is more than that. In fact, the dirty store has almost no chance of survival (not just poor competitiveness).The reason is very simple, if other conditions are exactly the same, this "difference" will be absolutely "fatal".

Going back to the equation we just had: clean toilets = more cars sold.In the real world, the toilets in almost % of auto S stores are not clean. Therefore, almost more than % of S stores have quite serious or extremely serious "management problems".But some stores still seem to be doing well, entirely because of other factors (no competition, eating "dushier"; or good brands, etc.) are helping.The reason is also very simple, "toilet" is a place that should be "dirty" in the Chinese concept, no matter what.Therefore, if a certain S store can achieve "watertight" even in such a place, the probability of being "poor" in other aspects should be very small.Likewise, if everything can be done well, then the store is doing poorly.Do you want to sell more cars?Then go clean the toilet first.

(End of this chapter)

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