Superstars start with variety show hosts

Chapter 279 Reading aloud belongs to everyone
Seeing that the other advertising companies hadn't expressed their views, the representative of Pepsi first said: "Producer Luo, Director Zhao, on behalf of Pepsi, I will contribute [-] million yuan to name the readers who cooperated with CCTV and Luo Yiming."

As soon as Pepsi finished speaking, the representative of Bulls immediately said: "On behalf of Bulls, I am willing to spend [-] million yuan to name the readers exclusively."

"To be honest, although I don't know much about this reading program, considering Luo Yiming's performance in previous programs, we believe this program is worth investing in."

Yang Hui glanced at Luo Yiming. In fact, for this new variety show, Luo Yiming's exclusive sponsor will definitely find some fast food or transportation companies.

They had communicated before that even if they spend [-] million now, they will not get the exclusive naming rights.

She smiled and said, "Our Peacebird clothing is worth 3000 million, and we hope to get a sponsorship."

The representative of BAIC Group said: "We also hope to get the exclusive title of readers for [-] million yuan."

Hearing the BAIC representative's statement, Luo Yiming raised his mouth slightly, and said, "I mentioned earlier that we will shoot a promotional MV short film, and this short film will use transportation tools, so I would like to thank BAIC Group for naming it. If other commercials If the sponsorship fee cannot exceed BAIC, then we will..."

Although the Advertising Merchants Association is the territory of CCTV, Luo Yiming is in charge of it all.

Being able to raise the price to the planned track, Luo Yiming has already shown a strong ability to attract investment.

Today, several major advertisers have upgraded their bids, and the [-] million naming fee cannot be collected, which also makes the bigwigs of CCTV feel elated.

The Merchants Conference was successfully concluded, and the final exclusive naming rights finally settled in BAIC Group.

Without him, the reason is that BAIC Group is more suitable for the promotional videos of Luo Yiming's readers.

BAIC 2000 million exclusive title.

Mengniu, Taiping bird clothing, and Master Kong each received three sponsorships.

With just four advertisers, Luo Yiming and CCTV earned [-] million yuan.

At the end of the business promotion meeting, Luo Yiming told the advertisers that this time the readers will not only shoot a promotional MV, he will also compose a theme song for the readers.

And the readers will have a strong landing on CCTV [-] next month, and meet the audience at the golden eight o'clock on Saturday.

At that time, there will be a new storm in variety shows.

After the investment promotion meeting, Luo Yiming and Dong Qing returned to Taili again.

When it comes to hosting, Dong Qing will not be stage fright, and has a strong aura and ability.But in terms of attracting investment, Dong Qing had to admit that Luo Yiming was very good.

Why Luo Yiming can be a director and producer, but he can only be a host, Dong Qing is unconsciously comparing and measuring the gap between himself.

Not noticing that Dong Qing was looking at him all the time, Luo Yiming turned around, and the moment he looked at Dong Qing, the eyes of the two met.

Electric flint.

Dong Qing's eyes could speak, and when the tenderness in his eyes rushed towards Luo Yiming, the latter's heart was a little flustered.

"Dong Qing...why do you look at me like that?"

"Ah, no, no, I was thinking about something." Dong Qing hurriedly put away her gaze and found an excuse.

"En. You heard what I said at the Merchants Conference? In that MV promotional video, you are my heroine."

"What?" Dong Qing was confused by Luo Yiming's rhetoric.

"How did I become your heroine?"

Luo Yiming smiled awkwardly, blaming him for not explaining clearly, Luo Yiming scratched his head, pondered for half a second, and said: "It's not my heroine, it should be, the reader's heroine is you."

"The host of the reader, the host is you, and I'm just helping you. It can be said that the twelve episodes of the program and the interviews with the guests are basically you."

"As for me, my role in the show is to share my insights with the guests during the reading session."

"So, in the promotional video of the MV, the heroine is you, and we will shoot the reader who you understand. Not only your understanding of the reader, but also ordinary people, and people from all walks of life and walks of life. understanding."

"Shooting such a short film, we will promote the promotion of the program in the early stage."

A good program cannot do without publicity.

Even with Luo Yiming and CCTV's strong alliance, necessary publicity and hype are still necessary.

For this matter, Dong Qing only needs to agree, and Luo Yiming will prepare the preparations for the next short film, including the script.

Dong Qing suddenly felt that having Luo Yiming's program made him feel much more at ease.

Quietly listening to Luo Yiming's arrangement, after the two communicated well, Dong Qing began to invite guests for the twelfth session, and formally prepared for the recording work next week.

In the list of candidates notified by CCTV, there is Yao Ming who plays in the NBA.

There is the screen tough guy, military actor Zhang Guoqiang.

Lenovo President Liu Chuanzhi.

Ni Ping, once the first sister host of CCTV.

Taipei Golden Elephant, Golden Horse Award winner Zhang Aijia.

Lu Chuan, a new director from the mainland and a documentary documentary director.

Li Ning, the creator of the Li Ning brand.

Flying man Liu Xiang.

There is also a women's volleyball coach and an Olympic table tennis champion.

Among these guests, CCTV will finally select six guests to participate in the recording work. At the same time, the other six guests will be decided by the production unit, owner of Shangteng Entertainment Company, Luo Yiming.

As for who to invite, Luo Yiming already had an answer in his mind. He had started to ask Xiaoxue and Xiaochao to contact these guests and celebrities a few days ago.

Among the six people he invited, five have already confirmed their participation, and there is only one vacancy at present, and Luo Yiming is not in a hurry to finalize it.

On the third day, when Luo Yiming came to CCTV again, he had already brought his camera team and many readers.

Last night, the script was given to Dong Qing, and the preparation of the promotional film, Dong Qing, a powerful MC, was ready.

"Dong Qing, let's shoot your part first, just follow the script, and you can also have your own proper performance."

"Is it OK?" Luo Yiming became Dong Qing's MV director.

Taking control off the court, Dong Qing was a little nervous.

But as the role of CCTV's host of the Spring Festival Gala, Dong Qing's emotional control and emotional control are still very fast.

She nodded in the next second and smiled at Luo Yiming.

"I'm ready."

"Okay, camera, stage design, lighting, everyone is in place, 3, 2, 1, start."

Luo Yiming yelled "begin", and Dong Qing entered the captured shot.

In a room full of books, Dong Qing, wearing a pink suit and pink trousers, is particularly eye-catching.

"A reader is a person who reads."

"In my opinion, it can be understood in two parts."

"Reading aloud is spreading words."

"And people are the manifestation of life."

"The perfect combination of respectable life and worthy of attention. It is our reader."

Dong Qing spoke very slowly and with great emotion. She was indeed the most suitable for this kind of reading aloud. Luo Yiming was on the side, watching her lips open and close, her eyes changing, enjoying the way she was reading aloud, unconsciously admiring it.

"How long has it been since you read aloud?"

"It's been a long time?"

"Because many people think that reading aloud is something they did when they were students."

"Or rather, it only belongs to a small group of people."

Dong Qing shook his head.

"No, reading aloud belongs to everyone."

(End of this chapter)