Gold Investor
Chapter 39 Asset Restructuring
Chapter 39 Asset Restructuring (3)
3 What businessmen pursue is by no means the status of major shareholder, but the maximization of interests
The sunlight coming in from the gap in the curtains awakened Fang Yubin.He rubbed his eyes and sat up from the sofa.For three nights in a row, he slept in the office because he worked too late.Not only Fang Yubin, but the entire management team of Rongding Capital in Jinsheng has recently maintained a "white plus black" work rhythm.No way, the time given by Ding Yifu to make an asset restructuring plan is only a short week.
Fang Yubin stretched fiercely, then took out the toiletries from the desk, and went to the bathroom at the other end of the corridor to wash his face with cold water.Back in the office, Tong Xiaozhi was already standing inside, with breakfast on the coffee table.
Tong Xiaozhi said with a smile, "I know you didn't go home last night. On the way to work, I packed breakfast for you."
"Thank you." Fang Yubin said, "Everyone has been working hard during this period. You didn't come home until after 12 o'clock last night, right?"
Tong Xiaozhi said: "I'm fine, Wu Buda and the others, I heard that they work overtime until two o'clock in the night."
"It's 3 o'clock." Fang Yubin corrected, "When they sent the revised materials to my office, I looked at my watch and it was a quarter past 3 o'clock."
"It seems that I left early." Tong Xiaozhi said shyly.
Fang Yubin smiled and said, "Didn't you persist until the early morning the night before yesterday? Even if there is a wheel battle, you have to alternate battles."
"I heard that the plan is almost changed?" Tong Xiaozhi asked.
Fang Yubin nodded: "This morning, I have sent the final draft to the head office."
"Great!" Tong Xiaozhi was so happy that he was about to jump up, "Boss, did you say that after the headquarters approved the plan, you would take us on a weekend trip."
"Did I say that?" Fang Yubin asked.
Tong Xiaozhi pointed at Fang Yubin: "Boss, you can't play tricks."
Fang Yubin took a bite of the fritters and said, "For the sake of bringing me breakfast, just take it as I told you. However, I'm afraid it won't work for everyone to go, so let's divide it into two groups."
"Okay," Tong Xiaozhi pouted, "It's better than nothing."
"Are your parents still in Jiangzhou?" Fang Yubin asked.
Tong Xiaozhi hesitated for a few seconds and said, "Yes."
"This weekend, I invited them to dinner." Fang Yubin said, "Their precious daughter followed me to Macau, and was broken into a broken bone. I feel very ashamed. I must give me a chance to apologize."
"You don't have to be so polite, it's all because of my own carelessness." Tong Xiaozhi said, "Besides, they are going back to Shanghai this weekend."
"Your family also bought a house in Shanghai?" Fang Yubin asked.
Tong Xiaozhi said, "I bought it."
"Then do you have a house in Jiangzhou?" Fang Yubin wanted to break the casserole and ask the end, but the phone on the table rang.He stopped talking and swiped the answer button: "Mr. Yuan, are you here? Okay, come up, I'll wait for you in the office."
Putting down the phone, Fang Yubin told Tong Xiaozhi: "Look at the mess in my office, help me tidy it up, wait a while, there will be a distinguished guest coming."
Five minutes later, Fang Yubin stood at the elevator entrance.When the elevator door opened, Yuan Ruilang walked out in a suit and leather shoes.Fang Yubin hurried forward and held Yuan Ruilang's hand: "I've been working overtime these few days to catch up with the plan. I really can't leave Jiangzhou, so I can only trouble you to make a trip."
"It's okay for me to go for a trip, but, let's talk here?" Yuan Ruilang was quite puzzled. He planned it with Fang Yubin, but it can only be planned in a secret room and ignited at the grassroots level. How can he be grandiose in the office? To speak?What's more, this place is still in the territory of Jinsheng Group, so aren't you afraid that the walls have ears?
Fang Yubin nodded: "It's okay, let's talk here."
After taking his seat in the office, Fang Yubin said straight to the point: "Our previous plan may not work."
Yuan Ruilang was holding a cigarette in his right hand, but his left hand holding the lighter was hanging in the air: "What's going on?"
Fang Yubin said: "Boss Ding came to Jiangzhou a few days ago, and before I could speak, he took the initiative to mention Haochen Film and Television. He said that this method of door-to-door debt collection is definitely not for money, but has ulterior motives."
Yuan Ruilang asked: "What else did he say?"
Fang Yubin shook his head and said: "Ding is always a person who cherishes his words like gold, and some words are exhausted. But from his expression, I can tell that our previous wishful thinking can't be moved forward."
"In desperation, I had no choice but to say a half-truth in front of Mr. Ding." Fang Yubin continued, "I told him that Mr. Yuan came to me and took the initiative to mention Haochen Film and Television. You appreciate Zhao Xiaoyu very much." He is very confident in his new film, and intends to cooperate with Jin Sheng to bring this film to the market.”
Fang Yubin sighed: "Under the circumstances at that time, I had only two choices, or I would never mention this matter in front of President Ding, and pretend that nothing happened. I can only say apologetically about what President Yuan explained. There's nothing you can do about it; or it's the way I just dealt with it."
It is not difficult to tell the truth, and it is not difficult to tell lies, but it is difficult to tell half-truths and half-truths.The most difficult thing is to say a half-truth and a half-truth in front of Ding Yifu and Yuan Ruilang.In the end, when the two people's words were put together, it seemed to be the truth!And Fang Yubin did exactly that.
Fang Yubin took a sip of tea: "I know that the current result is far from your expectations, but the initiative is still in your hands. If you think it is feasible, continue the discussion; if you think it is not possible, then say that the two parties have different opinions on the way of cooperation." Big differences, and finally no agreement."
After a moment of silence, Fang Yubin spoke again: "Mr. Yuan, I couldn't do what you ordered. I'm really sorry. But for this result, I did my best. In front of Mr. Ding, I blew up Zhao Xiaoyu's movie. I even talked about your alternative marketing campaign. I even said that to make this movie popular, we must cooperate with Mr. Yuan, because his network advantage is exactly what we lack. It can be seen, Ding There’s always something tempting.”
Yuan Ruilang shook the soot: "Tell me, what is the cooperation method?"
Fang Yubin said: "The two parties jointly invest, but the major shareholder is still Jinsheng."
Yuan Ruilang shook his head subconsciously: "Why should I share the money I can earn with others? Back then, I was fighting for the position of major shareholder, but now I want to give it up to others?"
Fang Yubin lit a cigarette: "Mr. Yuan, you are not only my old leader, but also my teacher and benefactor. If you have anything to say, I will say it directly." After a pause, he continued: "I thought that the businessman pursued , it is definitely not the status of a major shareholder, but the maximization of interests. To continue to maintain a cooperative relationship with Jinsheng may be the means of maximizing interests for you."
Fang Yubin added: "I remember, when I was working under you, you once told me that an investment company has two most important things - capital and resources. You also said that if you are an entrepreneur, you would rather choose to have Investors with more resources, not investors with more money."
Fang Yubin continued: "I still remember a story you told—in the 20s, the oil crisis affected the economic development of the whole world. At this time, there was an incident in the western United States that caused all oil companies to worry about it. The most exciting news: an oil field with rich reserves has been discovered in Texas! Various oil companies have heard the news and raised funds one after another, preparing to compete at the auction.”
Fang Yubin took a deep puff of cigarette, and then told the story: "Douglas, the owner of Mok Oil Company, also coveted this piece of 'fat meat', but how can he compete with the million-dollar asset with his assets of millions of dollars?" What about the oil tycoons with hundreds of millions of capital? After thinking for a long time, Douglas suddenly had an idea. He thought that he is an old customer of Citibank, and all the funds are stored in the bank. Can he ask the bank president, Jones, to participate in it for himself? What about the auction? For Jones, it was just a matter of little effort, so he naturally agreed. Jones specifically asked, how much do you plan to pay for this oil field? Douglas replied, the maximum can not exceed 100 million US dollars, and this is all my belongings .”
"A week later, the auction will be held in a well-known auction house in Texas." Fang Yubin was obviously impressed by the story, and the details were not bad. "A total of 11 oil companies participated in the bidding, except Mok Except for a small company, the others are all large companies with strong financial resources. When the auction was about to start, Jones came slowly. His arrival immediately caused an uproar in the venue: What's going on? The bank tycoon also wants to buy oil fields? The auction At the beginning, the agent quoted the reserve price: US$50, and the price of each auction block is US$5. That is to say, if anyone wants to make an offer, he only needs to raise his sign, and the price will increase by US$5 on the original basis. "
Yuan Ruilang also recalled this story, and went on to say: "As soon as the agent quoted the reserve price, Jones raised the sign and shouted loudly, I will offer 100 million! After that, there was no sound in the venue, and no one jumped out to bid. The one with the least funds Mok Petroleum Company thus obtained the right to exploit the oil field."
"That's right!" Fang Yubin looked a little excited, "The reason why other oil companies dare not bid is because of Jones' reputation. They thought in their hearts that if Jones wanted to buy the oil field, no one would be able to compete with him. In this case, Get out as soon as possible. In this story, Douglas didn't use Jones' money, but Jones' resources to the extreme."
Yuan Ruilang said, "You mean, Rong Ding can play a role like Jones?"
"Forgive me." From Yuan Ruilang's expression, Fang Yubin saw the hope of persuading the other party, and immediately raised his tone, "Your alternative marketing campaign is certainly exciting, but it is not without flaws. In the final analysis, how to coordinate theaters and arrange distribution You don’t have confidence in the matter, and you can only rely on your own network advantages to play a slant. For example, you lack heavy weapons such as aircraft and cannons, and you can’t fight positional warfare, so you have to organize special forces to carry out surprise attacks.”
Fang Yubin added: "I don't deny that your special forces are an elite division. But if you can add aircraft and cannons, can a surprise attack be turned into a large-scale annihilation?"
Fang Yubin continued: "During this time, I have read the script repeatedly and talked with Zhao Xiaoyu a few times. This movie is indeed a masterpiece. If you do solid basic skills and cooperate with your network marketing, it may be a big hit! The cake has grown bigger, and although you are not the largest shareholder, you have maximized your interests."
After thinking about it for a while, Yuan Ruilang said: "According to what you said, to fight a vigorous battle, the budget has to be doubled. We have to invest in advertisements in major media, get major theaters, prioritize film screenings, and even spend our own money. The money goes to the box office."
Fang Yubin said again: "I know that Mr. Yuan is not short of money. Even if the budget is doubled, this amount of money will not trouble you. But as I said just now, in addition to funds, the most important thing is resources. Recently, I After learning about the film industry, it is a world full of gangs and the strong prey on the weak. To buy the box office and deal with the theater managers, you need to use your contacts in addition to spending money. There is also a critical film schedule. It will be released in the prime time, and it all needs relationships.”
Yuan Ruilang held his chin and asked, "Can you handle this?"
"Are you kidding? Of course I can't." Fang Yubin laughed, "But Rongding can do it! Mr. Yuan, you have been in Rongding for so many years, so you naturally know Rongding's status in the world, especially Mr. Ding's connections. Some things require money It’s not sure, but moving out the golden signs of Rongding and Mr. Ding will work. Don’t worry if you mind, in these respects, your new fund is still a bit short.”
"Jin Sheng is currently alive or dead, how much money can he invest in Haochen?" Yuan Ruilang asked.
When Yuan Ruilang asked this question, it seemed that he had accepted the cooperation plan. Fang Yubin was overjoyed, and he said, "It's hard to say the exact number, but it will certainly not be less than yours."
"My funds are available at any time, what about yours?" Yuan Ruilang asked.
Fang Yubin said: "Of course it will be in place at the same time. Mr. Ding has already stated that if Jinsheng has no money in his account, Rongding can pay in advance. With his words, why worry?"
"Okay!" Yuan Ruilang stood up, "That's a deal."
4 It takes half a day to make a movie, life and death are determined in half a day, and success or failure is determined in three days
A low-key signing ceremony is being held in the multi-functional meeting room of the Portman Ritz-Carlton Hotel on West Nanjing Road in Shanghai.With Yuan Ruilang and Zhao Xiaoyu signing their names on the contract respectively, Yuan Ruilang's fund officially invested in Haochen Film and Television.Of course, Jinsheng Group, which has been actually controlled by Rongding and Jianghua, is still Haochen's major shareholder.Fang Yubin, Su Jin, Chu Man and others stood behind the signing table and applauded frequently.
Standing up, Zhao Xiaoyu looked a little excited: "Mr. Yuan, when will your money arrive?"
Yuan Ruilang said with a smile: "Isn't it written in the contract? Within three days. With this little money, you are still afraid that I will renege on you!"
"No such meaning." Zhao Xiaoyu also smiled, "With this money, the crew can resume work. I'm just happy."
"This is such a good thing, why don't you let me take a look at it?" A loud voice suddenly sounded from the door of the meeting room.
Isn't that Ding Yifu's voice?Everyone was surprised, only to see Ding Yifu walking in with a happy face, followed by his secretary and Lin Shengfeng, deputy general manager of Rongding Capital Shanghai Company.
No matter how complicated emotions he has for Ding Yifu in his heart, as soon as they meet, Yuan Ruilang is still like the respectful subordinate he was back then.He took a few steps forward, leaned forward, and stretched out his hands: "Mr. Ding, hello! I really didn't expect you to come in person."
Yuan Ruilang was not the only one who was surprised!For a company like Rongding Capital, Haochen Film and Television is really not a big project, and today's signing ceremony is quite low-key.Unexpectedly, Ding Yifu would appear suddenly.
When Su Jin shook hands with Ding Yifu, he said: "I didn't expect you to come here in person. I have to report to Mr. Shen immediately, otherwise the leader will criticize me for not understanding the rules."
"Don't disturb Lao Shen." Ding Yifu waved his hand with a smile, "I heard that I signed the contract today, so I flew here on a whim to join in the fun, so don't disturb everyone's fun because of me."
Fang Yubin moved closer to Lin Shengfeng and asked, "President Ding is here, why didn't you notify me in advance?"
Lin Shengfeng said: "I didn't receive the notice until early this morning. The headquarters called and said that Mr. Ding was coming to Shanghai and asked us to arrange a pick-up. No one knew before. Yan Fei was still on a business trip in Shenzhen, so he heard the news. In a hurry."
Ding Yifu asked: "After signing the contract, what are the arrangements? It's almost dinner time, and you didn't arrange a celebration banquet?"
"Yes, yes." Fang Yubin said, "Mr. Ding, take a break, and we will go to the banquet hall in a while." Actually, there was no celebration banquet arranged before.But when Ding Yifu opened his mouth, Fang Yubin had to go to Zhang Luo immediately.
Fortunately, there were still a few private rooms left in the hotel at noon that day. Fang Yubin arranged the dishes and turned around to invite everyone to the table.Ding Yifu naturally sat in the main seat, and Yuan Ruilang and Zhao Xiaoyu sat beside him.Ding Yifu had quit smoking for many years, and none of his subordinates dared to smoke in front of him.No matter how addicted Yuan Ruilang and Fang Yubin are to cigarettes, they can only hold back when they see Ding Yifu.Zhao Xiaoyu, on the other hand, didn't understand these rules, so he swallowed his mouthful of mist as soon as he sat down.
Chu Man reminded: "You put out the cigarette, Uncle Ding is not very used to the smell of smoke."
Ding Yifu smiled and said, "It doesn't matter. An artist, how can he be like a Puritan. Li Bai is a drunkard, and Lu Xun is also an out-and-out smoking gun." He patted Zhao Xiaoyu's shoulder affectionately: " In the past few days, I have watched a few movies you made before on the Internet, and I feel very good. If others don’t tell me, I really can’t believe that these masterpieces are made by a young talent.”
Yuan Ruilang echoed: "Xiaoyu's previously directed film has a very high score on Douban, which can be described as overwhelming reputation."
"I am a layman in movies. I met Xiao Zhao today and I just asked for advice." Ding Yifu said modestly, "Nowadays everyone is criticizing that Chinese movies are poorly made. Why is this so? The Chinese can even make atomic bombs. Can't you make a few movies seriously?"
(End of this chapter)
3 What businessmen pursue is by no means the status of major shareholder, but the maximization of interests
The sunlight coming in from the gap in the curtains awakened Fang Yubin.He rubbed his eyes and sat up from the sofa.For three nights in a row, he slept in the office because he worked too late.Not only Fang Yubin, but the entire management team of Rongding Capital in Jinsheng has recently maintained a "white plus black" work rhythm.No way, the time given by Ding Yifu to make an asset restructuring plan is only a short week.
Fang Yubin stretched fiercely, then took out the toiletries from the desk, and went to the bathroom at the other end of the corridor to wash his face with cold water.Back in the office, Tong Xiaozhi was already standing inside, with breakfast on the coffee table.
Tong Xiaozhi said with a smile, "I know you didn't go home last night. On the way to work, I packed breakfast for you."
"Thank you." Fang Yubin said, "Everyone has been working hard during this period. You didn't come home until after 12 o'clock last night, right?"
Tong Xiaozhi said: "I'm fine, Wu Buda and the others, I heard that they work overtime until two o'clock in the night."
"It's 3 o'clock." Fang Yubin corrected, "When they sent the revised materials to my office, I looked at my watch and it was a quarter past 3 o'clock."
"It seems that I left early." Tong Xiaozhi said shyly.
Fang Yubin smiled and said, "Didn't you persist until the early morning the night before yesterday? Even if there is a wheel battle, you have to alternate battles."
"I heard that the plan is almost changed?" Tong Xiaozhi asked.
Fang Yubin nodded: "This morning, I have sent the final draft to the head office."
"Great!" Tong Xiaozhi was so happy that he was about to jump up, "Boss, did you say that after the headquarters approved the plan, you would take us on a weekend trip."
"Did I say that?" Fang Yubin asked.
Tong Xiaozhi pointed at Fang Yubin: "Boss, you can't play tricks."
Fang Yubin took a bite of the fritters and said, "For the sake of bringing me breakfast, just take it as I told you. However, I'm afraid it won't work for everyone to go, so let's divide it into two groups."
"Okay," Tong Xiaozhi pouted, "It's better than nothing."
"Are your parents still in Jiangzhou?" Fang Yubin asked.
Tong Xiaozhi hesitated for a few seconds and said, "Yes."
"This weekend, I invited them to dinner." Fang Yubin said, "Their precious daughter followed me to Macau, and was broken into a broken bone. I feel very ashamed. I must give me a chance to apologize."
"You don't have to be so polite, it's all because of my own carelessness." Tong Xiaozhi said, "Besides, they are going back to Shanghai this weekend."
"Your family also bought a house in Shanghai?" Fang Yubin asked.
Tong Xiaozhi said, "I bought it."
"Then do you have a house in Jiangzhou?" Fang Yubin wanted to break the casserole and ask the end, but the phone on the table rang.He stopped talking and swiped the answer button: "Mr. Yuan, are you here? Okay, come up, I'll wait for you in the office."
Putting down the phone, Fang Yubin told Tong Xiaozhi: "Look at the mess in my office, help me tidy it up, wait a while, there will be a distinguished guest coming."
Five minutes later, Fang Yubin stood at the elevator entrance.When the elevator door opened, Yuan Ruilang walked out in a suit and leather shoes.Fang Yubin hurried forward and held Yuan Ruilang's hand: "I've been working overtime these few days to catch up with the plan. I really can't leave Jiangzhou, so I can only trouble you to make a trip."
"It's okay for me to go for a trip, but, let's talk here?" Yuan Ruilang was quite puzzled. He planned it with Fang Yubin, but it can only be planned in a secret room and ignited at the grassroots level. How can he be grandiose in the office? To speak?What's more, this place is still in the territory of Jinsheng Group, so aren't you afraid that the walls have ears?
Fang Yubin nodded: "It's okay, let's talk here."
After taking his seat in the office, Fang Yubin said straight to the point: "Our previous plan may not work."
Yuan Ruilang was holding a cigarette in his right hand, but his left hand holding the lighter was hanging in the air: "What's going on?"
Fang Yubin said: "Boss Ding came to Jiangzhou a few days ago, and before I could speak, he took the initiative to mention Haochen Film and Television. He said that this method of door-to-door debt collection is definitely not for money, but has ulterior motives."
Yuan Ruilang asked: "What else did he say?"
Fang Yubin shook his head and said: "Ding is always a person who cherishes his words like gold, and some words are exhausted. But from his expression, I can tell that our previous wishful thinking can't be moved forward."
"In desperation, I had no choice but to say a half-truth in front of Mr. Ding." Fang Yubin continued, "I told him that Mr. Yuan came to me and took the initiative to mention Haochen Film and Television. You appreciate Zhao Xiaoyu very much." He is very confident in his new film, and intends to cooperate with Jin Sheng to bring this film to the market.”
Fang Yubin sighed: "Under the circumstances at that time, I had only two choices, or I would never mention this matter in front of President Ding, and pretend that nothing happened. I can only say apologetically about what President Yuan explained. There's nothing you can do about it; or it's the way I just dealt with it."
It is not difficult to tell the truth, and it is not difficult to tell lies, but it is difficult to tell half-truths and half-truths.The most difficult thing is to say a half-truth and a half-truth in front of Ding Yifu and Yuan Ruilang.In the end, when the two people's words were put together, it seemed to be the truth!And Fang Yubin did exactly that.
Fang Yubin took a sip of tea: "I know that the current result is far from your expectations, but the initiative is still in your hands. If you think it is feasible, continue the discussion; if you think it is not possible, then say that the two parties have different opinions on the way of cooperation." Big differences, and finally no agreement."
After a moment of silence, Fang Yubin spoke again: "Mr. Yuan, I couldn't do what you ordered. I'm really sorry. But for this result, I did my best. In front of Mr. Ding, I blew up Zhao Xiaoyu's movie. I even talked about your alternative marketing campaign. I even said that to make this movie popular, we must cooperate with Mr. Yuan, because his network advantage is exactly what we lack. It can be seen, Ding There’s always something tempting.”
Yuan Ruilang shook the soot: "Tell me, what is the cooperation method?"
Fang Yubin said: "The two parties jointly invest, but the major shareholder is still Jinsheng."
Yuan Ruilang shook his head subconsciously: "Why should I share the money I can earn with others? Back then, I was fighting for the position of major shareholder, but now I want to give it up to others?"
Fang Yubin lit a cigarette: "Mr. Yuan, you are not only my old leader, but also my teacher and benefactor. If you have anything to say, I will say it directly." After a pause, he continued: "I thought that the businessman pursued , it is definitely not the status of a major shareholder, but the maximization of interests. To continue to maintain a cooperative relationship with Jinsheng may be the means of maximizing interests for you."
Fang Yubin added: "I remember, when I was working under you, you once told me that an investment company has two most important things - capital and resources. You also said that if you are an entrepreneur, you would rather choose to have Investors with more resources, not investors with more money."
Fang Yubin continued: "I still remember a story you told—in the 20s, the oil crisis affected the economic development of the whole world. At this time, there was an incident in the western United States that caused all oil companies to worry about it. The most exciting news: an oil field with rich reserves has been discovered in Texas! Various oil companies have heard the news and raised funds one after another, preparing to compete at the auction.”
Fang Yubin took a deep puff of cigarette, and then told the story: "Douglas, the owner of Mok Oil Company, also coveted this piece of 'fat meat', but how can he compete with the million-dollar asset with his assets of millions of dollars?" What about the oil tycoons with hundreds of millions of capital? After thinking for a long time, Douglas suddenly had an idea. He thought that he is an old customer of Citibank, and all the funds are stored in the bank. Can he ask the bank president, Jones, to participate in it for himself? What about the auction? For Jones, it was just a matter of little effort, so he naturally agreed. Jones specifically asked, how much do you plan to pay for this oil field? Douglas replied, the maximum can not exceed 100 million US dollars, and this is all my belongings .”
"A week later, the auction will be held in a well-known auction house in Texas." Fang Yubin was obviously impressed by the story, and the details were not bad. "A total of 11 oil companies participated in the bidding, except Mok Except for a small company, the others are all large companies with strong financial resources. When the auction was about to start, Jones came slowly. His arrival immediately caused an uproar in the venue: What's going on? The bank tycoon also wants to buy oil fields? The auction At the beginning, the agent quoted the reserve price: US$50, and the price of each auction block is US$5. That is to say, if anyone wants to make an offer, he only needs to raise his sign, and the price will increase by US$5 on the original basis. "
Yuan Ruilang also recalled this story, and went on to say: "As soon as the agent quoted the reserve price, Jones raised the sign and shouted loudly, I will offer 100 million! After that, there was no sound in the venue, and no one jumped out to bid. The one with the least funds Mok Petroleum Company thus obtained the right to exploit the oil field."
"That's right!" Fang Yubin looked a little excited, "The reason why other oil companies dare not bid is because of Jones' reputation. They thought in their hearts that if Jones wanted to buy the oil field, no one would be able to compete with him. In this case, Get out as soon as possible. In this story, Douglas didn't use Jones' money, but Jones' resources to the extreme."
Yuan Ruilang said, "You mean, Rong Ding can play a role like Jones?"
"Forgive me." From Yuan Ruilang's expression, Fang Yubin saw the hope of persuading the other party, and immediately raised his tone, "Your alternative marketing campaign is certainly exciting, but it is not without flaws. In the final analysis, how to coordinate theaters and arrange distribution You don’t have confidence in the matter, and you can only rely on your own network advantages to play a slant. For example, you lack heavy weapons such as aircraft and cannons, and you can’t fight positional warfare, so you have to organize special forces to carry out surprise attacks.”
Fang Yubin added: "I don't deny that your special forces are an elite division. But if you can add aircraft and cannons, can a surprise attack be turned into a large-scale annihilation?"
Fang Yubin continued: "During this time, I have read the script repeatedly and talked with Zhao Xiaoyu a few times. This movie is indeed a masterpiece. If you do solid basic skills and cooperate with your network marketing, it may be a big hit! The cake has grown bigger, and although you are not the largest shareholder, you have maximized your interests."
After thinking about it for a while, Yuan Ruilang said: "According to what you said, to fight a vigorous battle, the budget has to be doubled. We have to invest in advertisements in major media, get major theaters, prioritize film screenings, and even spend our own money. The money goes to the box office."
Fang Yubin said again: "I know that Mr. Yuan is not short of money. Even if the budget is doubled, this amount of money will not trouble you. But as I said just now, in addition to funds, the most important thing is resources. Recently, I After learning about the film industry, it is a world full of gangs and the strong prey on the weak. To buy the box office and deal with the theater managers, you need to use your contacts in addition to spending money. There is also a critical film schedule. It will be released in the prime time, and it all needs relationships.”
Yuan Ruilang held his chin and asked, "Can you handle this?"
"Are you kidding? Of course I can't." Fang Yubin laughed, "But Rongding can do it! Mr. Yuan, you have been in Rongding for so many years, so you naturally know Rongding's status in the world, especially Mr. Ding's connections. Some things require money It’s not sure, but moving out the golden signs of Rongding and Mr. Ding will work. Don’t worry if you mind, in these respects, your new fund is still a bit short.”
"Jin Sheng is currently alive or dead, how much money can he invest in Haochen?" Yuan Ruilang asked.
When Yuan Ruilang asked this question, it seemed that he had accepted the cooperation plan. Fang Yubin was overjoyed, and he said, "It's hard to say the exact number, but it will certainly not be less than yours."
"My funds are available at any time, what about yours?" Yuan Ruilang asked.
Fang Yubin said: "Of course it will be in place at the same time. Mr. Ding has already stated that if Jinsheng has no money in his account, Rongding can pay in advance. With his words, why worry?"
"Okay!" Yuan Ruilang stood up, "That's a deal."
4 It takes half a day to make a movie, life and death are determined in half a day, and success or failure is determined in three days
A low-key signing ceremony is being held in the multi-functional meeting room of the Portman Ritz-Carlton Hotel on West Nanjing Road in Shanghai.With Yuan Ruilang and Zhao Xiaoyu signing their names on the contract respectively, Yuan Ruilang's fund officially invested in Haochen Film and Television.Of course, Jinsheng Group, which has been actually controlled by Rongding and Jianghua, is still Haochen's major shareholder.Fang Yubin, Su Jin, Chu Man and others stood behind the signing table and applauded frequently.
Standing up, Zhao Xiaoyu looked a little excited: "Mr. Yuan, when will your money arrive?"
Yuan Ruilang said with a smile: "Isn't it written in the contract? Within three days. With this little money, you are still afraid that I will renege on you!"
"No such meaning." Zhao Xiaoyu also smiled, "With this money, the crew can resume work. I'm just happy."
"This is such a good thing, why don't you let me take a look at it?" A loud voice suddenly sounded from the door of the meeting room.
Isn't that Ding Yifu's voice?Everyone was surprised, only to see Ding Yifu walking in with a happy face, followed by his secretary and Lin Shengfeng, deputy general manager of Rongding Capital Shanghai Company.
No matter how complicated emotions he has for Ding Yifu in his heart, as soon as they meet, Yuan Ruilang is still like the respectful subordinate he was back then.He took a few steps forward, leaned forward, and stretched out his hands: "Mr. Ding, hello! I really didn't expect you to come in person."
Yuan Ruilang was not the only one who was surprised!For a company like Rongding Capital, Haochen Film and Television is really not a big project, and today's signing ceremony is quite low-key.Unexpectedly, Ding Yifu would appear suddenly.
When Su Jin shook hands with Ding Yifu, he said: "I didn't expect you to come here in person. I have to report to Mr. Shen immediately, otherwise the leader will criticize me for not understanding the rules."
"Don't disturb Lao Shen." Ding Yifu waved his hand with a smile, "I heard that I signed the contract today, so I flew here on a whim to join in the fun, so don't disturb everyone's fun because of me."
Fang Yubin moved closer to Lin Shengfeng and asked, "President Ding is here, why didn't you notify me in advance?"
Lin Shengfeng said: "I didn't receive the notice until early this morning. The headquarters called and said that Mr. Ding was coming to Shanghai and asked us to arrange a pick-up. No one knew before. Yan Fei was still on a business trip in Shenzhen, so he heard the news. In a hurry."
Ding Yifu asked: "After signing the contract, what are the arrangements? It's almost dinner time, and you didn't arrange a celebration banquet?"
"Yes, yes." Fang Yubin said, "Mr. Ding, take a break, and we will go to the banquet hall in a while." Actually, there was no celebration banquet arranged before.But when Ding Yifu opened his mouth, Fang Yubin had to go to Zhang Luo immediately.
Fortunately, there were still a few private rooms left in the hotel at noon that day. Fang Yubin arranged the dishes and turned around to invite everyone to the table.Ding Yifu naturally sat in the main seat, and Yuan Ruilang and Zhao Xiaoyu sat beside him.Ding Yifu had quit smoking for many years, and none of his subordinates dared to smoke in front of him.No matter how addicted Yuan Ruilang and Fang Yubin are to cigarettes, they can only hold back when they see Ding Yifu.Zhao Xiaoyu, on the other hand, didn't understand these rules, so he swallowed his mouthful of mist as soon as he sat down.
Chu Man reminded: "You put out the cigarette, Uncle Ding is not very used to the smell of smoke."
Ding Yifu smiled and said, "It doesn't matter. An artist, how can he be like a Puritan. Li Bai is a drunkard, and Lu Xun is also an out-and-out smoking gun." He patted Zhao Xiaoyu's shoulder affectionately: " In the past few days, I have watched a few movies you made before on the Internet, and I feel very good. If others don’t tell me, I really can’t believe that these masterpieces are made by a young talent.”
Yuan Ruilang echoed: "Xiaoyu's previously directed film has a very high score on Douban, which can be described as overwhelming reputation."
"I am a layman in movies. I met Xiao Zhao today and I just asked for advice." Ding Yifu said modestly, "Nowadays everyone is criticizing that Chinese movies are poorly made. Why is this so? The Chinese can even make atomic bombs. Can't you make a few movies seriously?"
(End of this chapter)
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