new kung fu king
Chapter 303 I am the savior!
Chapter 303 I am the savior!
The shoddy films headed by Golden Harvest and supplemented by other small film companies have thoroughly blown Hong Kong people's enthusiasm and enthusiasm for films to pieces. Everyone would rather stay at home in their spare time and use the time of watching movies to play a few rounds of hygiene Mahjong, in short, just refuses to go into the cinema.
Therefore, when Wang Xiaohu announced that Xiehe would return to the film industry, most of the film companies except Shaw Brothers gloated.Zou Wenhuai was even more happy when he heard the news. He laughed and told He Guanchang about the news published in "Ming Pao": "See, this Wang Xiaohu has started to make trouble again. Even our Golden Harvest has no ability to restore the film market. He To arrange the film to be released at this time, I think he is just showing his brain."
He Guanchang took a glance at the newspaper and did not directly express his opinion. After a long time, he said: "Wen Huai, we have been dealing with Wang Xiaohu for almost two years. Have you studied him seriously?"
"Is there anything worth studying about him? Isn't he just a young boy who was lucky enough to be appreciated by Bruce Lee and me, and then happened to be a little clever in the script and martial arts design. It was a coincidence that he got to where he is now." Zou Wenhuai snorted disdainfully. Said: "After Bruce Lee died, his cleverness has come to an end. Didn't you see that he didn't have any new works for more than half a year? Now he is making a high-profile comeback, posing as a savior. Does he think he is Bruce Lee? Hmph !"
He Guanchang didn't think so, he shook his head and sighed heavily: "He's not Bruce Lee, but he might be the savior!" He added with emphasis: "The savior of Hong Kong movies!"
"Guanchang, what do you mean by that?" Zou Wenhuai couldn't understand the astonishing words from his old man for many years. Say nice things about the other person.
Zou Wenhuai couldn't accept it, and the doubt and anger in his tone were clearly revealed. He Guanchang smiled wryly, and said calmly: "I don't know if you have discovered a phenomenon. Wang Xiaohu has done enough before doing everything. Just like when he handed in the script of "Fist of Fury", he also prepared the corresponding martial arts action design, and even considered all the actors, and then he succeeded."
"Maybe he hit it by mistake!" Zou Wenhuai said anxiously.
He Guanchang sighed again, and looked helplessly at his old buddy for many years. Zou Wenhuai still refused to face up to his failure, and instead used the excuse of evasion to reason, which made He Guanchang a little disappointed and angry: "It's nothing more than a success. , What about "The Righteous Man", "The Way of the Dragon", and "Ip Man" after that! Wen Huai, let's face it, don't forget that he created a box office myth of 1.27 million in Hollywood. Could it be that you just rely on luck Can you negate his own efforts? Don’t you find that he is really scary? Don’t you think we are not wronged at all for losing?”
"Guanchang, what exactly are you trying to say!" Zou Wenhuai was a little out of breath when he was questioned by He Guanchang. He widened his eyes and tried to take a deep breath, trying to calm down the shock in his heart and quit.
He Guanchang stood up from his seat, sighed for the third time and walked towards the door: "Wen Huai, if you want Golden Harvest to develop, you must let go of your prejudices now and try to build a good relationship with Wang Xiaohu, just like Run Run Shaw is currently The same as you did, I found that your tolerance has become smaller and smaller in the past year, hey!"
He Guanchang left and left some words that made Zou Wenhuai feel uneasy. He sat blankly on the boss chair, his eyes flitting in front of various trophies and certificates in the office. After a long time, he closed his eyes tightly , gritted his teeth and said: "Jiahe can't be so depressed because of a Wang Xiaohu, I have to cheer up, only I am the master of the Hong Kong film dynasty!"
The conversation with the same content also happened between Wang Xiaohu and Run Run Shaw.
"What did you say! You actually want to use a lottery to lure the audience back to the theater!" Run Run Shaw looked at Wang Xiaohu in disbelief, he hadn't recovered from the shock yet.
Wang Xiaohu nodded and said: "Yes, that's how I plan to set up a lottery point in each theater, and the audience can get a chance to draw a lottery for free with their movie tickets, and if they are lucky, they can get a TV as a reward. "
"Do you know the current price of a TV?" Run Run Shaw asked with raised eyebrows.
"Probably, maybe, almost, it should be about 1500 Hong Kong dollars!" To be honest, Wang Xiaohu really doesn't know the specific price, and Zhao Yazhi is fully responsible for all the expenses of the family now.
"So you know it too! Now Pingba Electric sells an ordinary TV for 1600 Hong Kong dollars, and our two theaters together have more than 70 theaters, which means you have to pay 11 Hong Kong dollars for it!" Shao Shaw said angrily: "Boy, I know you are not short of money now, but you don't need to come up with such a propaganda technique, I really don't know where you learned these messy things, prodigal, really prodigal !"
Run Run Shaw shook his head with emotion, but Wang Xiaohu shrugged indifferently and said, "Sixth Uncle, don't act so petty, okay? I did this to save the future development of Hong Kong movies. I feel it's worth it to regain my confidence in the film!"
"It's worth it, it's worth it! You really think of yourself as the savior!" Run Run Shaw laughed and scolded: "According to me, it's better for us to use the old method to promote it. It doesn't cost much to print posters and make trailers. It’s only 70 to [-] yuan, which is far more economical than you said to give [-] TV sets for free!”
"Hehe, Sixth Uncle, it's different now. In the past, people still placed a lot of hope in movies, and they could find emotional catharsis from movies. Nowadays, most of the movies have made the audience feel bored and even resisted. In extraordinary times, we use extraordinary means , and my plan is to prepare one TV set for each small theater, two medium-sized ones, and three large ones." Wang Xiaohu said while leaning on the sofa with a smile.
"Crazy, crazy! You are going crazy!" Run Run Shaw almost jumped up from the sofa when he heard that it was not just a TV: "If you feel that you have money to burn, you can lend it to me first." I spend a few hundred million dollars, at least I can use these few hundred million dollars to expand TVB's development, it's better than you burning money!"
"Haha, Sixth Uncle, Sixth Uncle, I think you are the only one in Hong Kong who can understand me, and now I know I was wrong, big mistake!"
"Don't use this to provoke me. Anyway, I won't be fooled by you. You pay the money yourself. I don't have any spare money!" Run Run Shaw put on a straight face, and directly sealed the topic. Don't you just want to let me share the money? Are you going to share this batch of fees? Let me tell you: there are no doors.
"Hey, Uncle Six, you really wronged me. What I did was actually stimulating the consumption level of Hong Kong citizens." Wang Xiaohu put on an innocent expression and said, "Look, Li's has been fighting with TVB for several years now. Don't you want to take this opportunity to surpass Li's and become the most influential TV station in Hong Kong and Southeast Asia?"
Run Run Shaw still refused to take the bait: "Development has to be done one step at a time. You are just fooling around like this!"
"Okay, then I want to tell you that you have taken a great opportunity!"
"Opportunity? Is it an opportunity to give away a TV for free? Brat, Sixth Uncle, I have been fighting with Li's for two or three years. The competition between the two sides is very fierce. It doesn't mean that you can solve the problem by throwing out a few hundred thousand." Run Run Shaw analyzed very seriously: "The TV stations still have to compete for programs, compete for creativity, and compete for who has a rich family."
"But what if we give them a free month of TVB program reception time in the TV set we send? Will it increase TVB's ratings? Besides, the post-production of the first three episodes of "Fist of Fury" has been perfected, Now we can completely raise the broadcasting of "Fist of Fury" to the agenda, and when the two swords meet, they will be addicted to watching "Fist of Fury", and they will be eager to pay the fee." Wang Xiaohu looked at Run Run Shaw with a smile.
"Hiss~~" Run Run Shaw frowned and pondered for a moment, then his eyes lit up: "Not to mention, your analysis is very reasonable, tsk tsk, how did you come up with it, brat, in this way, not only will the citizens be fully mobilized to With the curiosity of your two films, they will rush to the theater to buy movie tickets and watch the movie, so as to get a chance to draw a lottery. Damn, the box office will rise invisibly. It seems that the initial investment is too large. If the box office is booming What's the point of a little money!"
The more Run Run Shaw said, the more excited he became: "Also, wait until "Fist of Fury" is broadcast! Brat, you are simply a marketing genius. This method of killing three birds with one stone has been thought of. Tsk tsk, Uncle Liu admires you so much. Ha ha!"
"Uh, it seems that someone strongly opposed it just now." Wang Xiaohu said with a curled lip.
"Hehe, as you get older, you will inevitably have a conservative view on some things. Your suggestion is very good. I decided to share the cost with you. How about it? Uncle Liu treats you well!" Run Run Shaw's old face Finally he put on a smile, because the smile made the wrinkles at the corners of his eyes a bit deeper, the more he looked at Wang Xiaohu now, the more he realized that this kid was extremely smart!
Now that Run Run Shaw has agreed, Wang Xiaohu no longer cares about trivial matters, and soon arranges the manager of the publicity department to promote this matter. This kind of publicity and promotion methods are not uncommon in later generations, but in Hong Kong in the 70s, this kind of The method seems to be a bit shocking and mundane, which makes many people's brains unable to turn around for a while.
(End of this chapter)
The shoddy films headed by Golden Harvest and supplemented by other small film companies have thoroughly blown Hong Kong people's enthusiasm and enthusiasm for films to pieces. Everyone would rather stay at home in their spare time and use the time of watching movies to play a few rounds of hygiene Mahjong, in short, just refuses to go into the cinema.
Therefore, when Wang Xiaohu announced that Xiehe would return to the film industry, most of the film companies except Shaw Brothers gloated.Zou Wenhuai was even more happy when he heard the news. He laughed and told He Guanchang about the news published in "Ming Pao": "See, this Wang Xiaohu has started to make trouble again. Even our Golden Harvest has no ability to restore the film market. He To arrange the film to be released at this time, I think he is just showing his brain."
He Guanchang took a glance at the newspaper and did not directly express his opinion. After a long time, he said: "Wen Huai, we have been dealing with Wang Xiaohu for almost two years. Have you studied him seriously?"
"Is there anything worth studying about him? Isn't he just a young boy who was lucky enough to be appreciated by Bruce Lee and me, and then happened to be a little clever in the script and martial arts design. It was a coincidence that he got to where he is now." Zou Wenhuai snorted disdainfully. Said: "After Bruce Lee died, his cleverness has come to an end. Didn't you see that he didn't have any new works for more than half a year? Now he is making a high-profile comeback, posing as a savior. Does he think he is Bruce Lee? Hmph !"
He Guanchang didn't think so, he shook his head and sighed heavily: "He's not Bruce Lee, but he might be the savior!" He added with emphasis: "The savior of Hong Kong movies!"
"Guanchang, what do you mean by that?" Zou Wenhuai couldn't understand the astonishing words from his old man for many years. Say nice things about the other person.
Zou Wenhuai couldn't accept it, and the doubt and anger in his tone were clearly revealed. He Guanchang smiled wryly, and said calmly: "I don't know if you have discovered a phenomenon. Wang Xiaohu has done enough before doing everything. Just like when he handed in the script of "Fist of Fury", he also prepared the corresponding martial arts action design, and even considered all the actors, and then he succeeded."
"Maybe he hit it by mistake!" Zou Wenhuai said anxiously.
He Guanchang sighed again, and looked helplessly at his old buddy for many years. Zou Wenhuai still refused to face up to his failure, and instead used the excuse of evasion to reason, which made He Guanchang a little disappointed and angry: "It's nothing more than a success. , What about "The Righteous Man", "The Way of the Dragon", and "Ip Man" after that! Wen Huai, let's face it, don't forget that he created a box office myth of 1.27 million in Hollywood. Could it be that you just rely on luck Can you negate his own efforts? Don’t you find that he is really scary? Don’t you think we are not wronged at all for losing?”
"Guanchang, what exactly are you trying to say!" Zou Wenhuai was a little out of breath when he was questioned by He Guanchang. He widened his eyes and tried to take a deep breath, trying to calm down the shock in his heart and quit.
He Guanchang stood up from his seat, sighed for the third time and walked towards the door: "Wen Huai, if you want Golden Harvest to develop, you must let go of your prejudices now and try to build a good relationship with Wang Xiaohu, just like Run Run Shaw is currently The same as you did, I found that your tolerance has become smaller and smaller in the past year, hey!"
He Guanchang left and left some words that made Zou Wenhuai feel uneasy. He sat blankly on the boss chair, his eyes flitting in front of various trophies and certificates in the office. After a long time, he closed his eyes tightly , gritted his teeth and said: "Jiahe can't be so depressed because of a Wang Xiaohu, I have to cheer up, only I am the master of the Hong Kong film dynasty!"
The conversation with the same content also happened between Wang Xiaohu and Run Run Shaw.
"What did you say! You actually want to use a lottery to lure the audience back to the theater!" Run Run Shaw looked at Wang Xiaohu in disbelief, he hadn't recovered from the shock yet.
Wang Xiaohu nodded and said: "Yes, that's how I plan to set up a lottery point in each theater, and the audience can get a chance to draw a lottery for free with their movie tickets, and if they are lucky, they can get a TV as a reward. "
"Do you know the current price of a TV?" Run Run Shaw asked with raised eyebrows.
"Probably, maybe, almost, it should be about 1500 Hong Kong dollars!" To be honest, Wang Xiaohu really doesn't know the specific price, and Zhao Yazhi is fully responsible for all the expenses of the family now.
"So you know it too! Now Pingba Electric sells an ordinary TV for 1600 Hong Kong dollars, and our two theaters together have more than 70 theaters, which means you have to pay 11 Hong Kong dollars for it!" Shao Shaw said angrily: "Boy, I know you are not short of money now, but you don't need to come up with such a propaganda technique, I really don't know where you learned these messy things, prodigal, really prodigal !"
Run Run Shaw shook his head with emotion, but Wang Xiaohu shrugged indifferently and said, "Sixth Uncle, don't act so petty, okay? I did this to save the future development of Hong Kong movies. I feel it's worth it to regain my confidence in the film!"
"It's worth it, it's worth it! You really think of yourself as the savior!" Run Run Shaw laughed and scolded: "According to me, it's better for us to use the old method to promote it. It doesn't cost much to print posters and make trailers. It’s only 70 to [-] yuan, which is far more economical than you said to give [-] TV sets for free!”
"Hehe, Sixth Uncle, it's different now. In the past, people still placed a lot of hope in movies, and they could find emotional catharsis from movies. Nowadays, most of the movies have made the audience feel bored and even resisted. In extraordinary times, we use extraordinary means , and my plan is to prepare one TV set for each small theater, two medium-sized ones, and three large ones." Wang Xiaohu said while leaning on the sofa with a smile.
"Crazy, crazy! You are going crazy!" Run Run Shaw almost jumped up from the sofa when he heard that it was not just a TV: "If you feel that you have money to burn, you can lend it to me first." I spend a few hundred million dollars, at least I can use these few hundred million dollars to expand TVB's development, it's better than you burning money!"
"Haha, Sixth Uncle, Sixth Uncle, I think you are the only one in Hong Kong who can understand me, and now I know I was wrong, big mistake!"
"Don't use this to provoke me. Anyway, I won't be fooled by you. You pay the money yourself. I don't have any spare money!" Run Run Shaw put on a straight face, and directly sealed the topic. Don't you just want to let me share the money? Are you going to share this batch of fees? Let me tell you: there are no doors.
"Hey, Uncle Six, you really wronged me. What I did was actually stimulating the consumption level of Hong Kong citizens." Wang Xiaohu put on an innocent expression and said, "Look, Li's has been fighting with TVB for several years now. Don't you want to take this opportunity to surpass Li's and become the most influential TV station in Hong Kong and Southeast Asia?"
Run Run Shaw still refused to take the bait: "Development has to be done one step at a time. You are just fooling around like this!"
"Okay, then I want to tell you that you have taken a great opportunity!"
"Opportunity? Is it an opportunity to give away a TV for free? Brat, Sixth Uncle, I have been fighting with Li's for two or three years. The competition between the two sides is very fierce. It doesn't mean that you can solve the problem by throwing out a few hundred thousand." Run Run Shaw analyzed very seriously: "The TV stations still have to compete for programs, compete for creativity, and compete for who has a rich family."
"But what if we give them a free month of TVB program reception time in the TV set we send? Will it increase TVB's ratings? Besides, the post-production of the first three episodes of "Fist of Fury" has been perfected, Now we can completely raise the broadcasting of "Fist of Fury" to the agenda, and when the two swords meet, they will be addicted to watching "Fist of Fury", and they will be eager to pay the fee." Wang Xiaohu looked at Run Run Shaw with a smile.
"Hiss~~" Run Run Shaw frowned and pondered for a moment, then his eyes lit up: "Not to mention, your analysis is very reasonable, tsk tsk, how did you come up with it, brat, in this way, not only will the citizens be fully mobilized to With the curiosity of your two films, they will rush to the theater to buy movie tickets and watch the movie, so as to get a chance to draw a lottery. Damn, the box office will rise invisibly. It seems that the initial investment is too large. If the box office is booming What's the point of a little money!"
The more Run Run Shaw said, the more excited he became: "Also, wait until "Fist of Fury" is broadcast! Brat, you are simply a marketing genius. This method of killing three birds with one stone has been thought of. Tsk tsk, Uncle Liu admires you so much. Ha ha!"
"Uh, it seems that someone strongly opposed it just now." Wang Xiaohu said with a curled lip.
"Hehe, as you get older, you will inevitably have a conservative view on some things. Your suggestion is very good. I decided to share the cost with you. How about it? Uncle Liu treats you well!" Run Run Shaw's old face Finally he put on a smile, because the smile made the wrinkles at the corners of his eyes a bit deeper, the more he looked at Wang Xiaohu now, the more he realized that this kid was extremely smart!
Now that Run Run Shaw has agreed, Wang Xiaohu no longer cares about trivial matters, and soon arranges the manager of the publicity department to promote this matter. This kind of publicity and promotion methods are not uncommon in later generations, but in Hong Kong in the 70s, this kind of The method seems to be a bit shocking and mundane, which makes many people's brains unable to turn around for a while.
(End of this chapter)
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