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Chapter 49 Winning in Entrepreneurship, Driving on the Fast Lane of Entrepreneurship and Getting Rich (2)
Leave administrative tasks such as accounting and correspondence until night.These things should never take over your [-]-to-[-] time.This prime time is reserved for networking, briefings, phone calls, or face-to-face conversations with clients, before returning home at night for non-revenue-generating work.

[-]. Love your customers
Always speak politely to customers, no matter how much they annoy you sometimes.Remember, the customer is not only God, but also the dictator, try to make the customer happy.Although the introduction specifies the service items, it often goes beyond the contract items and provides more services to exceed customer expectations. This is the best way for small business owners to advertise.

[-]. If you are not successful at the beginning, you must continue to work hard
Never give up, success is often just ahead of failure.Failure means that you are already on the right path. As long as you fail more times, work hard for long enough, and make smart choices along the way, you will eventually succeed.

Nine, operate alone

When starting a business, avoid inviting others to partner.Partnership is like marriage, are you willing to accept such bondage?What's more, statistics show that in a marriage partnership, one out of two couples ends in divorce.Generally speaking, if you want to start a business, it's best to start your own business.

[-]. Arrange leisure time

Force yourself to take a day off on Saturday or Sunday despite the mountain of to-dos.The day you lose is doubled in increased productivity the following week, and family and customers expect you to do the same because vacations are enjoyable and joyful.Set aside time for sports, going out with your family, or even watching a movie. If you temporarily put aside business, your work will be more efficient.

Although everyone can start a business, not everyone can succeed.If you don't think carefully and act rashly, you will often suffer setbacks and failures, especially in the early stage of entrepreneurship.Careful consideration and prudence are required before starting a business, and painstaking management and comprehensive planning are required to ensure the smooth progress of starting a business and increase the success rate of starting a business.

How to Capture the Best Business Opportunities in Entrepreneurship

No matter how big or small a business opportunity is, it must be an opportunity that can generate profits from it in an economic sense.Business opportunities are manifested as imbalances in time, place, cost, quantity, and objects in the way of generation and satisfaction of needs.After the old business opportunities disappear, new business opportunities will appear again.Without business opportunities, there would be no "deal" activity.To transform business opportunities into wealth, the "five suitable" must be met: suitable products or services, suitable customers, suitable prices, suitable time and place, and qualified channels.

At present, the business opportunities we can recognize can be roughly summarized as follows:

[-]. There is a shortage of business opportunities and things are rare and expensive

The shortage is the first reason for the profit of the economic firms. There is no shortage of air, but in the plateau or in the sealed space, the air can also be a business opportunity.All useful and scarce things can be business opportunities, such as high technology, true love, authentic products, knowledge, etc.

[-]. Time opportunity

Far can't quench near thirst.When demand manifests as time shortage, time is business opportunity.Airplanes are faster than trains, and hormones do not cure diseases but can delay life. They all have business opportunities.

[-]. Price and Cost Business Opportunities
Water flows to low places, and "goods" are sold at high prices.In terms of satisfying demand, when it can be met at a lower cost, the emergence of low-priced substitutes is also a business opportunity, such as domestic products or domestic software.

[-]. Convenience business opportunities

The country is easy to change, but laziness is hard to change.It is convenient to spend money, so "supermarket" and "small shop" coexist.Mobile phones are more expensive than telephones, but they are more real-time, and mobile phones are a good business opportunity.

[-]. General Demand Business Opportunities

Repeatedly, endlessly.People's survival needs such as food, clothing, housing, and transportation continue every day. Wherever there are people, there are such business opportunities.

[-]. Value Discovery Business Opportunities

Something is born to be useful.Once commonplace things have new uses, their value will increase greatly. For example, Radix isatidis can prevent SARS, and vinegar can disinfect.For a time, prices rose.

[-]. Intermediate business opportunities

The praying mantis catches the cicada, and the sparrow follows.People are always eager for quick success, focus on the end, and do whatever they can.For example, when digging gold mines, the price of "water sellers" is not considered. As a result, the gold is not dug, and the "water sellers" are fattened.

[-]. Basic business opportunities

Business opportunities that lead to all business opportunities.For long-term investors, this is important.Such as social system, infrastructure, business rules, etc.

[-]. Strategic Business Opportunities

A major business opportunity that will inevitably appear in the future.Turn back time. Twenty years ago, the Chinese were faced with this kind of business opportunity. Today, there is a huge difference between "laying off" and "getting rich". It is the latter who takes the initiative to "lay off" and take advantage of this business opportunity.

[-]. Related Business Opportunities

One prospers and one loses all, which is determined by the complementarity, inheritance and selectivity of needs.You can see the related business opportunities between regions, industries, and commodities.

[-]. Systematic business opportunities

A vertical business opportunity originating from an independent value chain.For example, telecommunications are booming, IT demand is strong, IT manufacturers are making profits, many supporting suppliers have increased, value-added service providers have appeared, and telecommunications consumption has become popular.

[-]. Culture and Customary Business Opportunities

Some business opportunities dictated by lifestyle.For example: all kinds of holiday items, props for life and "worship".

[-]. Returning Business Opportunities

People's pursuit, after staying away from the past and following the fashion for a period of time, the things in the past become "shortage" again, and the psychology of returning will inevitably appear.As for how long it takes to return, it depends on the merchant's understanding.

[-]. Catastrophic business opportunities

Business opportunities arising from major sudden crisis events.

Business opportunities are everywhere, the key lies in how you discover and capture them.Capturing market opportunities not only requires you to have solid knowledge and extraordinary insights, but also requires you to have a keen eye and unique creativity. This requires you to pay attention to training your ability to capture business opportunities through various methods at ordinary times.

In the era of online stores, gather your wealth online

Opening a shop online is a new vocabulary. Specifically, the operator registers a virtual online store on the Internet, publishes the information of the goods for sale on the webpage, and the viewers who are interested in the goods pay through the online or offline payment methods. Payment is made to the operator, and the operator sends the product to the buyer by mail or other means.

Many people may have seen this opportunity to open a store online, but I believe that many "aspiring people" don't know how to do business online, how to do business, and what to pay attention to.For those who are eager to try, it is necessary to understand some basic processes of opening an online store.

The first step: preliminary preparation and investment.

Opening an online store requires a certain amount of investment and preparation, mainly including:
(1) Hardware: computers with Internet access, scanners, digital cameras, and telephone numbers are not necessarily required to be fully equipped, but they should be equipped as much as possible to facilitate operation. (2) Software: safe and stable e-mail, valid offline communication address, online instant messaging tools (MSN, QQ, etc.).

At present, the large-scale websites that provide online shop services mainly include:

(1) A professional C2C auction website. (2) A comprehensive shopping website where individual seller members can be registered. (3) Single-item shopping sites where individual seller members can be registered.

Today, there are hundreds of large-scale shopping websites in China that provide online store opening services, but there are not many that really have a certain influence. The main ones are eBay (wwweachnetcom), Taobao (wwwtaobaocom), Yipai.com (www1paicomcn), 8848.com ( www8848com), etc.

The second step: how to operate an online store.

Due to the lack of understanding of the situation, many newcomers to online business will face a lot of confusion. Moreover, running an online business is not just about building an online store, but also requires serious operation. Only after long-term practice can one find out a set of rules for operating an online store.We will introduce eight tips to you, so that you can stand out from the crowd of "online shops".

[-]. Choose a good name
The product name should summarize the characteristics of the product in concise language as much as possible, and strive to be standardized, so that people can get a general understanding of the basic information of the product at a glance, and it is easy to find it from search engines.The recommended product name format is: brand + product name + specification + description.

[-]. Put good things at the door
How can you let customers see something that catches his eye at the first sight in your store?This requires a good product recommendation, take some time to take stock of your treasures, and let the best-selling items appear on the top.

Product images are your first impression on customers.A blurry and gaudy product picture gives people a very bad feeling.Pictures can be searched from the Internet, and product manuals can also be scanned.It is best to find a person with good photography skills to take pictures, and then use image processing software to modify them afterwards to achieve good results.

[-]. Reasonable price positioning

Selling on the Internet, there is no pressure on front rent, so as long as there is a good source of goods, one yuan earned is one yuan.Therefore, the price must be cheaper than offline, refer to other people's prices, and try to make it as cheap as possible, so that many customers who want to save money will come in.

[-]. Rich variety of commodities

On the basis of grasping the principles of newness, refinement, and flatness, the types of goods in the online store should be rich, because every customer who comes hopes that the store he visits is full of beautiful things in eyes. If there are only a few dry things, the customer may not come again. Patronized.

[-]. Detailed product description

A good description is not just a description, it reflects the seller's respect for the buyer and their own products.Detailed product descriptions will make customers feel that the seller is an expert, which will increase their trust in you and the product.

[-]. Increase publicity

The most cost-effective way of publicity is online forums and various professional forums.

[-]. Keep in touch with buyers
When someone takes a fancy to your product, whether it is the initial information communication or the later payment and delivery, you should respond to the other party as soon as possible.People who shop online rarely have the patience to wait for long.

This will make buyers feel that you are a sincere seller, and their questions can be answered in a timely manner, which is of great help to a successful transaction.

Eight, do a good job in customer relations

For customers who have purchased your product, you can regularly return visits, such as asking the customer whether they received it shortly after delivery, asking whether the customer is satisfied after one month, and so on.Let customers feel that you value it and cultivate their consumption habits.

Opening a store online is a new way of starting a business born in the context of the Internet age. It is different from the traditional business model offline. It is flexible and can provide good profit margins for operators. It is an ideal way for mass entrepreneurs.

(End of this chapter)