Chapter 191

After hearing this, Lian Tian nodded and said seriously.

"A Xing, the matter you mentioned is indeed a serious issue. This is different from other issues. As long as the channels are well established, according to your way of speaking, the channels and headlines of the bus company" pp, Qingyang Live: "The pp channel will not unilaterally terminate the cooperation with you because of the relationship between Gao Cisco. This kind of strong channel relationship must be able to bring you long-term benefits. Although it will not be soon , but it is very stable. And the problem of funds needs to be resolved urgently. After all, among other things, your business must be increasing. The simplest thing is the issue of advance funds. Basically No company will pay in advance in cooperation with media companies. Most of them will pay about half of the entire contract period, and the remaining money will be cleared at once after the contract ends. Therefore, the bigger you do , the more business you attract, the more and more working capital you need. At that time, if there is even a slight problem with your funds, it may mess up your overall promotion plan. Even, it may ruin Your Tang Xing Media. The channels can be less, but the liquidity must be sufficient."

Lian Tian sighed and said.

"Ah Xing, do you plan to fully install the WiFi in the next year? Have you ever thought about waiting for a while, or waiting for the bus WiFi to have a certain amount of income, and use the profits here to pay for it?" Spread WiFi in other places in T City bit by bit?"

Liu Xing shook his head and said.

"Brother Lian, it's not that I haven't thought about what you said. I even thought about it at the earliest time. After the public bus WiFi has paid back, I will use this part of the funds to start investing in other projects. But for me now In terms of the situation here, it is actually not allowed at all. After all, I don’t have enough time now. I don’t know when Gao Cisco will come back, and I don’t know when Gao Cisco will attack me. It is unknown, so I need to make all preparations in advance. Spread all these channels in advance. The most important thing is that once Gao Sike really returns to China, by that time, his energy will be much greater than now. I must Before he returns to China, try to do something as much as possible. What I can do now, maybe I can’t do it when Gao Cisco returns. For example, this thing of spreading WiFi in T city, he is here in T city. I don't know the connections around him, but, as the prince of Hangda, I believe that many local enterprises in T City or some influential people with a large circle are willing to give Gao Sike face. Especially in industries related to real estate, After all, with Gao Cisco's approval, he will get a lot of business from Hangda. This is what most people want, and by that time, his circle will be completely formed, and this is also true for I am at a disadvantage. After all, everyone will have their own circle, and T City is not a super-large city. There are only so many resources. Some things have not been done well. It is very likely that many of the original plans will not be able to be done. Alas... the reality is like this, and I have no choice. I can only occupy these channels as soon as possible. These markets and circles. Only in this way can I not be so passive after Gao Cisco returns. Brother Lian, this is something I have been forced to do, and I don’t want to do this either!”

Lian Tian nodded after listening, how could he not understand what Liu Xing said...

However, this is a worthwhile thing.

Similarly, this is also a risky thing. Funding issues are often the most fatal thing for a company.

Especially liquidity, its importance to a company is self-evident.

Because the company has reached a certain scale, it will have its own capital chain.

Whether it is real estate or the media, it is the same in this respect.

It requires a lot of investment in the early stage, and then it needs to be settled later.

If there is no problem with the settlement, the working capital will be reduced accordingly. When the working capital suddenly changes drastically, all the capital chains of the company will be cut off.

When a company's capital chain is cut off, the company is not far from bankruptcy.

After all, without a capital chain, most of the planned things cannot be accomplished.

For a company like a media company, if the planned business, investment, and other things cannot be completed according to the time stated in the contract, this is a breach of contract.

The penalty for breach of contract will be signed in advance when the contract is signed again. The minimum amount of penalty for breach of contract is twice the original total price of the rated business.

In other words, if you sign a 2000 million a year business.

I have been promoting for others for half a year. If there is a problem with your channel or funds, you can no longer continue to promote for others.

So, no matter what level of promotion people do here, even if it is only 1 yuan away, the promotion is not done.

Then the final payment from the media company will no longer be received, and even the company's compensation of more than 4000 million yuan needs to be admired.

For a media company, this is very, very fatal...

That's why, just now, I would say that I hope Liu Xing can grasp the channels and at the same time, try to keep as much of his liquidity as possible.

The current period is an absolutely special period. If there is a little trouble, it may be extremely fatal.

Besides, Lian Tian hasn't said yes yet.

With Gao Sike's personality, when he really deals with the enemy, he will plant a circle of bombs around the enemy, and when necessary, detonate the bomb. It is very likely that he can kill the opponent without wasting a single soldier. Deep fried to pieces.

And what detonates the bomb is often just a button or a fuse.

As far as the current situation is concerned, if Gao Sike planted bombs beside Liu Xing, then these bombs are the business that Liu Xing received in large quantities during this period.

As for the lead... Either it is a channel provider, or it is a link in the capital chain.

Lian Tian frowned, hesitated for a moment, and said to Liu Xing.

"Ah Xing, is there any high liquidated damages in your current business?"

Liu Xing nodded and said.

"I took on a lot of small businesses some time ago, most of which were one or two million yuan a year. I looked carefully and found that there were at least eleven or twelve similar businesses, and most of the liquidated damages in them were business About three times the price. In other words, I have a business of about 200 million, if there is a problem here, I need to pay 800 million in liquidated damages..."

Liu Xing sighed, he had thought about this problem before.

He also found time two days ago to calculate such an account.

However, the final result was the result he just mentioned, which made him a little surprised and at the same time very uneasy.

In his opinion, at least half of the eleven or two-point contracts are likely to be arranged by Gao Cisco.

Because, in the contract, most of the signing channels are not stable channels on your side.

They are all the channels of other people in T city who are agents of themselves, and the deadline is one year. Once there is a problem with the channel here, even if only two or three have problems.

It is very likely that the liquidated damages of these contracts need to be compensated at the same time...

Normal business can still be negotiated, but if it is the business arranged by Gauss, how is it possible to negotiate?

Even if half of them demand compensation for liquidated damages, it is at least nearly 3000 million.

If I can't make up the 3000 million for a while...

The only possibility at that time is to meet in court.

If that really happened, I might not even have a chance to make a comeback, and if I can't pay off the tens of millions of debts, then prepare to eat a lifetime of prison meals...

Lian Tian looked at Liu Xing's appearance, knowing that Liu Xing must have thought of this possibility, and said.

"With more than a dozen businesses, do you know all of these companies?"

"Basically I don't know each other. They all signed the business in the first few days of November."

"Oops...this is probably a trap for Gosco..."

Liu Xing nodded and said.

"You think so too...I think so too, but these things are inevitable. There will always be loopholes for Gao Sike to exploit. After all, the situation on my side was not stable during that time, because the popularity suddenly rose The reason is that I have received a large number of small businesses of this kind, both short-term and long-term. I don’t know 90.00% of them. Later, when I thought of this possibility, I immediately stopped accepting this kind of business and minimized it. The default amount of the subsequent business. However, this does not reduce the risk. Therefore, I have to accept some business from stable channels. For some unstable channels, I generally do not accept business now. So it also caused short-term There is less business, long-term small business.”

After hearing this, Lian Tian nodded, thought for a while, and said.

"It's true that you can reduce a lot of risks by doing this, but... this will not solve the fundamental problem. On the one hand, if you really ask for liquidated damages for all the dozen or so long-term small businesses you have taken over now , the contract is there, it's enough to blow you to pieces. It won't solve the existing problems, that's one. If you turn down all the short-term business and long-term small business, it's bad for you It is not a small loss. Although it is safe to use your unique channel for big business, but the water in the distance cannot satisfy the thirst! You need long-term fresh blood to supplement your current state."

Lian Tian touched his chin and said with a smile.

"Shall I give you a suggestion?"

(End of this chapter)

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