Winning the new financial era

Chapter 309 Burning 30 Billion
"Okay, these terms are fine, I agree!"

A few days later, Zhang Yida went to the Bilibili company and heard Chen Rui list out a number of terms, such as one, two, three, and four, and agreed to all of them.

Xu Yi was very happy, and gave Li Ni a look, which meant to see, I was right!
"Mr. Zhang, are you sure you don't want to think about it?"

Even Chen Rui was a little strange. The terms he proposed could not be said to be too much, but ordinary major shareholders could not accept them.

"I will not forcefully change the status quo of Bilibili, but will only provide more resources to Bilibili.

In addition, I believe that under your leadership, B will definitely go further. "

They were quite happy to hear Zhang Yida's praise.

"I also have a small request, that is, I hope that station B will start the live broadcast e-commerce business."

Chen Rui asked: "Is it the live broadcast that Douyu just launched recently?"

"Yes." Zhang Yida nodded, "Douyu's live streaming is a small experiment between my subsidiary Daya Media and them.

The result is very good. For the live broadcast platform, there is another major revenue. "

"Well, since you have spoken, Mr. Zhang, let's try it at station B!"

Seeing that Zhang Yida had agreed to the terms so readily, Chen Rui didn't get entangled in these trivial matters anymore.

"By the way, in addition to buying old stocks, Ruixiang and Douvision will also jointly increase their capital to Bilibili by US$2 million. Is this okay?"

"No problem. Originally, our C round of financing only planned to raise 1.5 million U.S. dollars. It would be best if we could raise 2 million U.S. dollars."

Chen Rui didn't seem to care at all about the dilution of his shares.

"Okay, let's contact the investors of the A and B rounds! Clear their shares first."

Then, Chen Rui invited several major venture capital institutions that invested in Bilibili.

In addition to Ruixiang holding a 12% stake in Bilibili, other investment institutions also hold a 40.1% stake in Bilibili.

The price offered by Ruixiang and Douvision is good, 10 billion US dollars.

According to this valuation, investment institutions investing in Bilibili can obtain returns ranging from several times, and the investment time is only about one year. This rate of return is quite good, and major investment institutions have sold their shares in Bilibili.

Ruixiang and Doushi each invested 3.005 million US dollars, totaling 6.01 million US dollars, of which 4.01 million US dollars were purchased from major venture capital institutions, and 2 million US dollars were used as capital injections for Bilibili.

After a series of transactions are completed, Ruixiang will hold 35.04% of Bilibili, Douvision will hold 25.04% of Bilibili, and the management will hold the other 39.92%.

In addition, Ruixiang will also jointly launch a US$2 million "cultural revival" fund with Station B.

Among them, Ruixiang invested US$1.98 million as an LP, and Bilibili invested US$200 million as a GP to manage the fund, focusing on domestic original animation, comics and other content and IP.

After solving a series of investments in station B, the matter of Kelin Building was also settled by Lin Zhenyang.

Ruixiang won the Kelin Building with a total construction area of ​​38888 square meters at a unit price of 29.166 yuan per square meter and a total price of 7.5 billion yuan.

For this reason, Ruixiang also organized a "housewarming ceremony".

In fact, there is no real relocation at all. The employees still work in the same building, but the building has changed its name.

It turned out that the logo signboard on the outer wall of Kelin Group was removed and replaced with Ruixiang's cartoon elephant logo.

Zhang Yida suggested keeping a low profile, but investors must hold a housewarming ceremony and invite a circle of media reporters to help promote it.

When ordinary people buy new houses, they always treat guests to dinner.Ruixiang spent nearly 30 billion yuan, and when it was time to show his strength, he still had to show off twice.

Therefore, Zhang Yida put on a rare black suit today, with a corsage on his chest, and greeted all the big shots in the festooned hall of the building.

All shareholders and investment institutions of Ruixiang sent flower baskets. Counting the gifts from various partners, hundreds of flower baskets were placed at the entrance of the building, which was a bit embarrassing, and there was almost no place to put them.

The former TMD Sanjiyou Company also sent flower baskets, but Huang Xin was the only one present.

Zhang Yida was somewhat helpless, Chen Wei and Zhang Ming gradually alienated him because of business competition.

There were quite a lot of reporters present today, and Zhang Yida accepted their interviews in the hall.

"Mr. Zhang, as the first Ruixiang to own the headquarters building among the three small giants of RMD, does this mean that Ruixiang has begun to enter full profitability?"

The journalist friend asked an interesting question, and Zhang Yida replied: "Except for mobile payment, Ruixiang's other businesses have already entered a profitable state."

The next reporter asked: "At the moment when Meituan and Didi are still burning huge amounts of money, Ruixiang has started to buy buildings. May I ask Mr. Zhang, is the Internet finance industry with a very high profit margin?"

Zhang Yida shook his head and said, "The Internet finance industry is far from being as profitable as the outside world imagined. On the contrary, our annual investment in financial technology research and development is huge.

Because in our mind, risk control is always in the first place! "

"In today's era when major Internet companies are burning money to exchange for the market, some Internet experts say that Ruixiang's behavior of buying properties is very stupid. What do you think of this, Mr. Zhang?"

"I don't want to make any comments. I bought a building to build my own headquarters in order to improve the sense of belonging of the employees.

Just like ordinary people, if they earn money from part-time jobs, they will buy a house in the city or go back to their hometown to build a house by themselves.

I think this is a very common thing, and the outside world does not need to interpret it too much. "

……

"Our reporter reports to you: Recently, someone provided "fruit loan" through an online lending platform between acquaintances, that is, when borrowing money, a photo of the borrower's naked body holding an ID card is used instead of the IOU.

When a default occurs and the loan is not repaid, the lender threatens to disclose photos of the nude body and contact the borrower’s parents to force the borrower to repay the loan…”

When the time came to June, the Internet and TV stations began to blew a category [-] typhoon about the "Guotiao Incident".

The incident caused an uproar on the Internet.

College students have always been the pride of Chinese society.Even after the expansion of enrollment, college students are becoming less and less valuable, but in the eyes of the outside world, it is more than that!
A female college student, in order to borrow thousands of dollars, used her photo as collateral for a loan!

It has completely refreshed people's three views. While everyone casts aside the shamelessness of female college students, some people also turn their attention to online loans, which are becoming more and more popular in China.

Afterwards, as the place where the fruit happened, this platform was pulled out and killed.

Lending Bei CEO Wang Lu walked into the office of the company's chairman Hu Gang with a solemn expression.

"Yo, come on!"

Hu Gang sneered twice, and pointed to a large stack of newspapers on his desk, "Look at it! It's all your great achievements! Now it's all right, the loan platform has spread all over the country, and has become famous all over the country."

Wang Lu glanced at the newspapers on the table, full of shocking headlines.

"Female College Student Gets Involved in Fruit Loans, Expelled from School"

"Female college student is threatened by lawbreakers, and if you don't pay back the money, your photo will be published"

"alert!A new type of illegal loan has invaded the campus"

……

Wang Lu sighed, "Mr. Hu, I've checked it out, and this matter really has nothing to do with us."

"Not too big? If you can't solve this matter, you don't have to drive after the loan."

Hu Gang also lost face in the circle because of this incident.He is more or less a well-known rich man in China!When this kind of thing happened, I really wanted to find a seam in the ground and get into it.

Wang Lu said: "In this incident, some vain girls who don't know what they are doing are using fruit strips as vouchers to make fruit loans.

They reached deals with some lawbreakers in private, and then pretended to be normal customers to trade in Jiedaibao. They bypassed the supervision of Jiedaibao through a yin and yang contract.

In fact, it was an illegal loan on a third-party platform. In the end, a few girls had their photos leaked because they did not pay the loan.

After we borrowed money, we took the blame for them!
Mr. Hu, don't worry, I have asked the platform to make an announcement.Plus, the PR department is on the move.

This public opinion will definitely be suppressed in the shortest possible time. "

Hu Gang now deeply feels how muddy the domestic Internet finance is. Back then, Zhang Yida was unwilling to borrow money, did he just know that there were many pitfalls?
"How many daily active users do we have now?" After Hu Gang got angry, he began to worry about the platform's soon-to-be-expired bet.

"About 800 million." Wang Lu gritted his teeth and said the number.After finishing speaking, he didn't dare to look at Hu Gang whose face was as black as the bottom of a pot.

"The VGA we signed is to reach 8000 million daily active users, and now we only have 800 million daily active users. Do you think there is still hope of completing VAM?"

Wang Lu hesitated, and shook his head after a while.

Hu Gang's heart is half cold. The A round of financing has raised 25 billion. If the bet fails, in addition to repurchasing the 25 billion shares, the investor will also be compensated for 15% interest.

From last year to this year, when borrowing and lending, billions of dollars were invested in real money, and 800 million daily active users were obtained.

Oh, and there's a nationally-famous Kutiao!

Hu Gang is completely regretful now. Didn’t he say that the Internet industry just burns money to build scale?
My own money was also burned, but the scale did not increase.

"The 25 billion raised in the A round, how much is there now?"

"There are still 15 billion." Wang Lu replied.

"Don't burn this money, and stop all promotional activities first."

Hu Gang is really panicking now, and with the 20 billion last year, a total of 30 billion was burned for promotion.

It's very cool when burning money, and the thousand-degree search index once surpassed WeChat's Chinese New Year red envelopes.

The post-investment valuation of 525 billion even surpassed Goudong Finance’s 466 billion.

The scenery has passed, and Hu Gang is now a little worried that riding a tiger will be difficult.

"Ah?" Wang Lu was very surprised and reminded: "Mr. Hu, if we stop promoting now, the previous 30 billion will be burned in vain."

"Stop it first!"

Hu Gang asked Wang Lu to go out first, and called Zhang Yida.

(End of this chapter)