Need for little hackers

Chapter 210 Media Activities ([-]) An Interview

231,

In the ICU ward, there was a TV set opposite the hospital bed, and Lisa asked Emily to turn up the volume of the TV.

"Mr. Zheng, you are welcome to accept our interview. The last time we interviewed you was last year. Because of the fire of the game Legend of Quarrying, we had a short communication at the headquarters of Life Online." A reporter on the TV spoke eloquently. Talking, opposite her is Zheng Xiumin, the CEO of Life Online.

This is a week ago when Jessica was on a business trip to BJ, she was interviewed by CCTV. Jessica is no longer the timid look she had when she first debuted last year. She has gotten in touch with the media more often, and her temperament is as free and easy as before.

"In the world of e-commerce, Life Online, JD, and Taozhen.com are now forming a de facto tripartite confrontation. People are very surprised, Life Online? What kind of website is that? Why haven't I heard of it before?" The reporter was asking: "Especially the residents of third- and fourth-tier cities. For them, online shopping is Taobao. How would you explain this situation?"

"If it's a third- or fourth-tier city, I'm afraid not many people know about JD," Zheng Xiumin said. The reporter also laughed, and she continued: "Taozhen is the pioneer of the e-commerce business. It is also reasonable to have a deeper understanding of them, I don’t think there is any need to explain, they are seniors, and they need to be respected.”

The reporter was very bad, and immediately asked: "The back wave hits the front wave, and the senior died on the beach."

Zheng Xiumin smiled: "For the same problem, Life Online needs the efforts of the whole company to survive, so we are walking on the edge of a cliff every day, and for a super giant company like Taozhen , it’s just a matter of one department, one project, one or two managers, and it won’t hurt bones at all.”

"So, the back waves will always be the back waves, and it is unimaginable what the back waves will have to pay if they want to counterattack the front waves."

The reporter continued to ask: "Then have you ever thought that one day you will counterattack Taozhen?"

Zheng Xiumin smiled and shook her head: "Our goal is to be a good company, serve users well, and serve merchants well. I never thought of using a certain company as a comparison target. This idea is too full of quackery and unnecessary. "

"Really?" The reporter didn't give up.

"Really." Zheng Xiumin did not hesitate.

"Haha," the reporter laughed, she didn't believe Jessica Jung, but she changed the topic: "Can you introduce us to Life Online? Including me, I am very unfamiliar with Life Online."

"Okay, before, I have also seen many reports about Life Online, some of which are more reliable, but there are also mistakes. Life Online was called Ningnan Life Online at the beginning of its establishment, and it was mainly based on the local online life platform. It was initiated with CTO Qi Na, invested and established together, and there is also a technician, because it was established before the Spring Festival. Although there are many problems, it seems that it is difficult to make it to the top. However, a serious problem occurred in a forum of our competitor. The server The downtime and inaccessibility gave us a chance." Zheng Xiumin began to recall the beginning of starting a business.

Lisa listened carefully to everyone. At that time, she and Qi Na were in love, but she had never heard him talk about it. She felt uncomfortable, but when she turned her head to see Qi Na who was in a coma with tubes stuck all over her body on the hospital bed, all Lisa's resentment All dissipated completely.I am silently chanting Amitabha Buddha again in my heart, hoping that the Buddha will bless me.

".By June, we're going to run out of offices. I don't even know how many employees there are. I have a few days where five 10 minutes of an hour are on the phone and 10 minutes on the phone. Send emails, read emails." Zheng Xiumin smiled and recalled: "Qi Na hadn't resigned at that time, we had a long meeting to discuss the company's problems, after this meeting we, mainly me, finally had a good understanding of the development of Life Online. , the goal has a new understanding, and after this meeting, we promoted the ERP system, set up the general manager, and the chief financial officer, so that the company as a whole has a hierarchy and is a bit decent. Now that I think about it, it is a bit unbelievable. At that time Really messy."

"From your description, it seems that Qi Na is a very, very important role!" The reporter aroused curiosity about Qi Na.

"Of course." Zheng Xiumin said without hesitation, "The first, second, and third versions of the Life Online website were all completed by him alone. He also independently developed the virtual fitting system at NMC before. In terms of direction, he gave a lot of very good suggestions. Facts have proved that these strategies have worked. Although I took the lead in the legend of quarrying, he supervised the writing and testing of the code behind it. It can be said that without Qi Na There will be life online!"

"But now he is the CTO of Qilin Wing, if I remember correctly!" the reporter asked.

"He is still the CTO of Lifeline. Qi Na works very hard. He usually only rests for 2-3 hours a day. The daily schedule is to communicate with the technical team of Lifeline by email and system in the morning, and he will be in Qilin from afternoon to night. Wings." Zheng Xiumin said.

"But he is very low-key." The reporter seemed to have a new idea and began to seduce Zheng Xiumin.

But Zheng Xiumin saw through it right away, and smiled slightly: "This is Lifeline's consistent style, not just him, if you hadn't contacted us repeatedly, I'm afraid I wouldn't accept the interview either." She easily changed the topic from Qi Na It's drawn out here.

The reporter laughed.

"Now Life Online is second only to Taozhen and JD, especially in recent months, Taozhen has dropped sharply, and Life Online has a market share of nearly 11%, second only to Taozhen's 45% and JD's 22% %, surpassed all second-tier e-commerce companies, and was known as the dark horse of e-commerce, but last year it seemed that you had some conflicts with Taozhen.” The reporter continued to ask.

"There should be some misunderstandings here." Of course, Zheng Xiumin would not bring out the conflict with Niu Wu: "Every company has its own standards for judging right from wrong. Of course, from the outside, this seems to be a problem, but in general It doesn’t matter right or wrong, although we suffered some twists and turns, we spent some money to resolve it properly and reached an understanding with Taozhen.”

Zheng Xiumin tried to be subtle, but everyone could tell that there was something in the words, and those who are familiar with the world of e-commerce, probably already thought of many rumors.

The TV interview continued, and Lisa watched it very seriously. She was familiar with Jung Xiumin, but she was unfamiliar with it. What she was familiar with was the CEO of her work and life online. What was strange was that she was also Qi Na's legitimate girlfriend. This made Lisa a little jealous, but it seemed It would be more appropriate to use the word envy.

Emily whispered to Lisa who was concentrating on watching TV, "Let's go eat."

Lisa shook her head: "I won't go, you go."

Emily said, "Then I'll bring it up for you."

Emily left the ward, leaving only Qi Na, and Zheng Xiumin on the TV talked freely, both elegant and wise, Lisa thought that if she was a man, she might fall in love with her too.

"Speaking of future plans, we have many plans. The first thing to mention is the cooperation with Kirin Wings. We are shareholders of Kirin Wings, but we do not interfere with the operation of Kirin Wings. Currently, apart from the cooperation with the logistics platform, Kirin House , Kirin milk tea shop are involved, and we are also the main partner of the recent popular wish and dream event. I must thank Lisa, because this wish and dream event has greatly improved our traffic, especially at noon every day When the dream was announced, the pressure on our server once made the pressure red, and each engineer felt that leaving the post at this moment was a lot of pressure, but I am still very grateful to Lisa." Zheng Xiumin was a little wordy: "Besides, we are working on Together with Kirin Wings and Sanyang Group, we will build a complete set of fully automated assembly lines from production to inventory, to e-commerce and logistics."

What Zheng Xiumin said was something that Xiang Yuyao actively promoted after being righted, trying to transform a production line into a fully mechanical arm operation, through the indoor logistics system, complete all the production processes, and then directly enter the inventory until the order is generated , followed by packing and shipping.

Xiang Yuyao's idea is even to predict the next day's order volume based on the number of orders from the previous day, and then produce according to demand, and even make some customizable designs.

Of course, these investments are huge, but once completed, the impact on industrial design is undoubted. Customization means low efficiency and high price, but with a large number of robotic arms, low efficiency becomes high efficiency, and value is generated.

Kirin Wings has deployed automated warehouse systems in many e-commerce companies. By using various versions of robotic arms and automated indoor logistics handling vehicles in large quantities, it reduces warehouse personnel and improves work efficiency. However, it is still the first to connect with the production line. Second, this is not a simple forward insertion of logistics lines, but an impact on the inherent production model.

For this reason, Kirin Wing's attitude towards the whole system is half-selling, half-free, and as an in-depth partner of Sanyang, Life Online has also given subsidies.

In May, Zheng Xiumin led her own merchants to start the actual lawsuit against Taozhen, but as soon as she entered the process, Taozhen began to admit her indifference, successively settled with the merchants, and unsealed the capital accounts of the merchants. By July, all merchants' funds have been recovered.Merchants are naturally very grateful to Life Online. Some merchants naturally returned the temporarily borrowed money back to Life Online and expressed their gratitude to Life Online. support.

In any case, the money collected from here and there at that time was returned to the big creditors one after another. Although a lot of extra interest was paid, it stabilized the merchant team, and the money saved by stinging in the past few months was also quite a lot. Generally speaking, although Life Online does not make as much money as other merchants, it has escaped the dilemma of depleted capital chain.

"I have the same doubts as many viewers. Excuse me, almost all of your services are free. How do you make money?" The reporter asked Zheng Xiumin again.

"Our goal is to become an e-commerce platform, providing interfaces, displaying merchants' products, providing search, recommendation and other services. These services are all costly. If we have no income, then how can we support it? What? After all, we did not take money from venture capital, PE, or VC. We burned our own money at the beginning of our business, so of course we have fee-based services, and of course we want to make money. As everyone knows, we may have a The game is called Legend of Quarrying Stone. In fact, there are more than this one. There are five games released in the same period. The income of the game is part of it. But I want to explain that our most important assets have two parts. The first is our perfected In the community, all registered members are real information, and the second is that the merchants settled in Life Online are all mature merchants. On this platform, we treat young entrepreneurs with caution.”

"The value of these two assets is reflected in several aspects. For example, on the search display page, there will be multiple similar products displayed, which are charged. Another example is through the precise marketing of EDM, we can still get a lot of commission. Income. If you want to know more about this, you can visit our website more.”

"Of course, our income is not as terrible as Taozhen's 44% net profit. What we pursue is a reasonable 10-15%. Of course, if there is no investment in data centers next year, then we will even reduce the net profit to 5-8%. This is not impossible, because we are not listed, we do not have such a complicated shareholder structure, we do not have the pressure to make a profit, and on the other hand, we prefer to give back to our employees with high wages rather than sending them shares. This will maintain independence of our operations."

Zheng Xiumin talked a lot, and even made the face-to-face reporters ponder.
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bother everyone
Seeing that the collection has fallen sharply, I also know that some people don't like some plots, but if you want to write a big killing, is it really good?
In addition, there are few h recently, so there is no way.sorry.

This is the first time I said this sentence: Ask for a little reward, nothing else, I was shocked and stimulated by the income of other writers.

Xuetian rolls around naked begging for a reward.

(End of this chapter)