Reborn 1980 married the richest man

Chapter 660
The sales of co-branded products are not only very popular online, but people still come and go offline. Many people from neighboring areas will rush to the ancient shops to buy drinks and pastries, especially their milk tofu and donkey rolling. Or the food with ethnic characteristics is extremely attractive.

The increase in profits also brought about a problem, that is, there are too few sales windows, the demand is too large, and there are people queuing up every day, so there is no way to attract traffic.

Bai Sangyu saw that there were still so many people at the door of the store that had been on sale for so long, and she suddenly realized that the co-branded products of this product can be mailed all over the country, but the food and drinks cannot reach this level.

So she decided to be a franchising head office. Now that the province and city are developing franchising projects, the first thing to do is to increase the number of stores, so that they can better publicize and promote their products, so as to be the biggest and stronger.

But you can’t just open a store without considering the sales situation. From the previous understanding, the pilot operation must be completed. The success of running a store does not mean that a company has the ability to operate in chains.

"Jinxiao, our store is doing well so far, so I want to open a few franchise stores in different districts of our city first, so that we can divert the customers and not be limited to the current store."

Bai Sangyu still shared this idea with his relatives first.

Tang Jinxiao, who was flipping through the sales reports of the past few months, did not speak. He was still thinking about whether this road would work.

After contemplating for a few seconds, I didn't feel a little nervous.

"Then do you choose to join or chain?" Tang Jinxiao asked this more critical question.

Bai Sangyu was confused by this question, she didn't understand the difference between the two in advance.

"Is there any difference? My purpose is to increase the number of stores and expand our sales scope. If there is no problem, it is not bad to choose one of the two."

The purpose is good, but some thought is still missing.

"The meaning of franchise is to let others join your sales model. They have to pay us franchise fees and advertising fees. Their sales price is set by us, but the loss and profit have nothing to do with us, and we need to bear it ourselves."

After looking at Bai Sangyu who looked serious, Tang Jinxiao stood up and continued to explain.

"However, chain stores mean that their personnel allocation and price setting, including raw material distribution, are all formulated and dispatched by the headquarters. We have direct leadership over their business model and sales concept. Their stores belong to our branches. Which one do you choose? In this way, it’s important.”

As the boss of a company, Tang Jinxiao has worked hand in hand with Bai Sangyu over the years. He understands why she still wants to challenge new ideas after she succeeds. It is because Bai Sangyu is essentially a person who refuses to admit defeat. She hopes to keep challenging herself, and he also wants to challenge herself. Will always support her.

"From your point of view, which model is more suitable for us?"

"I think we should consider the way of franchising. If we have the opportunity to open our own stores all over the country in the future, it will be difficult for us to directly deliver raw materials without direct factories in other provinces. The most important point is that we cannot do it. So, it’s better to choose a convenient one from now on.”

Tang Jinxiao touched his chin, and after careful consideration, he put forward his own suggestion. This was his thought after the experience of the people around him and the analysis of the report.

At this moment, Bai Sangyu also understood that expanding the size of the store is not an easy task.

"Then let's choose a franchise store and let people who are interested in our model join us. This is a better win-win cooperation. Originally, we are in the food business. If it is really impossible to deliver, it is better to let the franchisee prepare it themselves. In this way It's more reasonable."

When the two of them went downstairs to have lunch, they also consulted the shops downstairs. They learned about the business models of other stores in detail, and found that everyone's own choices are still different. You must choose the one that suits you to make a difference. effectiveness.

After the company meeting decided, they decided to register Guzao as a trademark and become the franchise head office.

Bai Sangyu approached Zhou Nan to discuss the production process of all products. They had to refine and scientificize all service processes to the point where they could be replicated through employee training. For example, some fast food on the market, different people The finished product must meet the same standard.

Just like mechanical production, the production steps of Poria cocos paste are as fine as the grams of flour and the heating time is accurate to the second, so as to meet the franchise standard and allow consumers from all over the world to have the same experience.

"Zhou Nan, what we need to do is to discuss the production process of all products, which must be extremely detailed. I have a simple version in my hand, which I summarized by myself, and I need to discuss it with you."

Looking at the thick stack of papers, which were all the process steps organized by Bai Sangyu, Zhou Nan suddenly felt that the person in front of him was not a boss, but an employee who never regarded himself as a boss.

"Since the drinks are also made by us and the employees in the store, I have also prepared the production process of the drinks here, and the suppliers of the ingredients are also listed, and this one can be put into use."

"Then you are still very thoughtful. We are currently launching franchise stores in our own provinces and cities. Their purchase channels are basically the same as our first store. Next, we will mainly discuss the production process of milk tofu. It is difficult for us to grasp."

Zhou Nan looked at the milk tofu on the plate and hesitated.

"The production of this thing first needs to be fermented to make the fresh milk sour, then pour it into a pot and boil it, the milk becomes the appearance of old tofu, then transfer it to gauze and squeeze the excess water, and the last thing left is milk tofu , this is very dependent on experience.”

The production of traditional food has a different taste for each person, how to achieve uniformity is a problem.

"Then it's better to sell this product in limited quantities. In the future, if there are franchise stores all over the country, it will only be sold in our region. It can be regarded as a special feature." Bai Sangyu can only come up with such a solution at the moment.

"It seems that this is the only way to go. There is no problem with the other procedures. I can give you the full version tomorrow, sister."

After leaving Zhou Nan's place, Bai Sangyu went to a few manufacturers that had bought goods before, and discussed the price issue. Fortunately, the other party chose to reduce the price when they heard that they wanted to increase the purchase volume, which is also considered good news.

A few months later, all the procedures have gone through, and the franchise store has been opened, with a total of four opened.

(End of this chapter)