Business experience of opening a store: all kinds of store business optimization and management deta

Chapter 16 Business Classic 6: Only by managing employees well can a store be opened

Chapter 16 Business Classic Six: Manage the Employees Well to Open the Store (3)
In almost all cases, the time preferences of the salesperson will not exactly align with the retail store's staffing needs.Thus, there are only two options, which can be made separately or jointly.One option is to develop some kind of prioritization system, where employees who work longer hours are given more priority to schedule their work time according to their personal preferences.Another option is to slowly replace quitting or fired salespeople with those who say they are willing to work for the specified hours.For example, if you find that the store is understaffed on weekends and evenings, and none of the existing salespeople want to work those hours, then new salespeople are screened to see if they would or would actually like to Work weekends or evenings.

What is the role of team spirit in store management

The cultivation of team spirit is the most important aspect of store staff education and training.Generally speaking, the storefront is not particularly large, and there are not many corresponding employees, so it is easy to form a relatively harmonious relationship. People's hearts are unstable, which affects the work mood of employees and brings great difficulties to employee management.In this sense, to cultivate a team spirit, employees communicate with each other and communicate with each other to form a dynamic team.In general, team spirit has the following major functions:

1 goal-oriented function
The cultivation of team spirit enables the employees in the store to work together, twist into one rope, and work towards a goal. For a single clerk, the goal to be achieved by the team is the direction of my efforts, and the overall goal of the team is broken down into small parts. Goals are implemented in every employee.

2 cohesive function
Any organizational group needs a cohesive force. The traditional management method is through the top-down administrative instructions of the organizational system, which dilutes the needs of personal feelings and social psychology. The team spirit is through the cultivation of group consciousness, through employees Habits, beliefs, motivations, interests and other cultural psychology formed in long-term practice communicate people's thoughts, guide people to have a common sense of mission, belonging and identity, and in turn gradually strengthen team spirit and create a strong cohesion .

3 incentive function

Team spirit is based on a conscious requirement of employees to improve and keep up with the best employees in the team.The incentive function is achieved through normal competition among employees, and this incentive is not simply based on material, but also in order to gain the recognition of the team and the respect of other employees in the team.

4 control functions
The individual behavior of employees needs to be controlled, and group behavior also needs to be coordinated. The control function produced by team spirit is to influence, restrain, standardize and control the individual behavior of employees through the power and atmosphere of a concept formed within the team.This kind of control is not a top-down hard coercive force, but a shift from hard control to soft internalized control; from controlling employee behavior to controlling employee awareness, from controlling employee short-term behavior to controlling their values ​​and long-term Therefore, this kind of control is more lasting and meaningful, and it is easy to be deeply rooted in the hearts of the people.

How to Cultivate Team Spirit
The cultivation of team spirit is an important basic project of training. The lack of team spirit will inevitably lead to the distraction of employees, or serious internal friction, which will weaken the business vitality of the store as a whole and seriously affect the survival and development of the store.Human problems are always the priority to be solved.

The responsibility for the cultivation of team spirit should fall on the shoulders of the store manager.It can be said that the entire store is a whole, and every employee of the store forms a team. As the operator of the store, the store manager should consciously cultivate team spirit.

The store manager not only guides alone, but also guides several subordinates into small groups.In particular, the management or hardcore members should clarify their goals and objectives when instructing small or partial groups of new recruits.

When the store manager is doing group guidance, the matters that should be paid attention to are as follows:
Be inclined to form colleagues of the same class or with a common position, and have a sense of solidarity—to gather people of the same class and with a common position to form a group and let them learn things.And let them form a sense of solidarity to help each other.It is important to evoke a sense of honor and self-consciousness in everyone in the group.In this way, members can naturally have the spirit of mutual support.

From the activity goals in the store, let them have group goals-let the members of the group realize and understand the company's goals or the store's activity goals.Under the company's or store's goals, let subordinates put forward their own job goals, so that there will be fewer problems.But there are also times when this is not the case at all, and sometimes it is impossible to increase the desire of subordinates for work.But no matter what, if you can let them have a common goal in the group, it will also help the work.For example, under the group goal of "achieving business goals is the common goal of managers and all employees" in business management, when the store is busy, it is necessary to support.Improving the sense of solidarity of business managers can make the relationship between them closer.

Clearly state the problems and expectations set for the group——For the group, problems for improvement and overcoming should be set and resolved. This is the expectation of the store manager.Even from a personal point of view, expressing the expectations of the boss may cause resentment while responding to his mood.For conflicts like this, it is necessary to review the countermeasures while discussing with the group, and the store manager can assist.

How to establish employee performance appraisal system
1. Significance and purpose of assessment
Employee performance appraisal is an important basis for the promotion and development of each store employee in the future, but we strive to be objective and fair.The employee performance appraisal system will help the store owner to grasp the work performance of each employee at a glance.

Recently, advanced countries such as Western Europe and the United States have even adopted a so-called "management by objectives" system and expected results as the basis for evaluating employees.The method is: to determine the main scope of responsibility of each employee, and then use this standard to guide employees' daily work, and as a basis for evaluating employee performance and their contribution in the future.This method not only gives full play to the significance of the assessment, but also achieves the purpose of establishing the assessment system.

2. Evaluation criteria of the assessment system

In addition to affecting the future promotion of employees, the assessment system also affects the distribution of salary adjustments and bonuses.Usually, store operators will set up so-called "full attendance awards" in order to encourage employees to leave and leave work according to regulations.If the two employees do not ask for additional leave in one month, and the number and time of being late are within the quota stipulated by the company, they can receive a full attendance award as a reward for their hard work.

In addition to attendance/retirement records and number of leave requests, employees' daily work performance, work conditions, work ability and attitude in the store should also be listed as assessment items, so as to truly achieve the goal of clear rewards and punishments.

How to establish a salary system based on work

1. Salary payment method for employees at all levels
Generally speaking, salary is an important key to attract talents and encourage employees to work hard. The significance of salary to employees includes the two principles of "remuneration according to work" and "guarantee of life".In other words, the conditions for fair wages must be equivalent to labor and ensure basic living conditions.

Therefore, wages have the nature of labor prices, and employees are usually determined according to how much value they can produce (that is, productivity); while employers are determined by living expenses that create labor costs, so if wages are paid between employers and employees To achieve coordination between these two principles is to seek a balance between these two principles.

"Pay according to work" means that the more you give, the more you should be paid. Of course, the so-called "pay" refers not only to physical strength, but also to mental effort. Employees in different positions have different physical and mental strengths. The responsibilities of employees are also different, so a salary system of "different jobs, different pay" has emerged.

Usually part-time staff, salary calculation is based on hours.The specific price can refer to the average price of the industry. In addition, there can also be full attendance bonuses and cleaning bonuses as incentives.

The salary of official store staff is based on "month", and there are many benefits and allowances (such as food expenses, transportation allowances, housing subsidies, night shift allowances, attendance awards, etc.), the total of which is the real salary.

In addition to some common basic allowances, some shopkeepers will also give employees cleaning bonuses, performance bonuses, work bonuses, etc., not only to achieve the principle of "guaranteeing life", but also taking into account the principle of "pay according to work".

2. Payment methods for overtime pay and various bonuses

For stores that are rotated by shift scheduling, for example, when the store is newly opened, New Year's Day or month-end inventory is particularly busy, employees sometimes need to stay and work extra overtime. Based on the corresponding provisions of the "Labor Law", as long as it is really due to work For those who work overtime due to the needs of the employer, the employer should pay the employee the corresponding overtime pay.

In addition, on statutory holidays or Sundays, the salary of the shift employees on the day is also calculated in the form of overtime pay. The calculation principle is to multiply the basic salary by a certain multiple, such as: 2 times the basic salary within 133 hours, 2 4x for ~166 hours and 4x for more than 199 hours.

As for the performance bonus, it is to encourage the creation of higher performance than the average target.Calculation method, 5% of the excess amount is the performance bonus. For example, assuming that the morning shift should be 10000 yuan per day on average, and if it reaches 15000 yuan, the extra 5000 yuan and 5% will be 250 yuan, which is the employee’s salary for this class. performance bonus.Store owners can set performance goals according to their respective operating conditions, and can adjust them once at intervals (such as 3 months), so as to encourage the staff on duty to continuously strive to create higher performance and improve employee morale.

Therefore, wages have the nature of labor prices, and employees are usually determined according to how much value they can produce (that is, productivity); while employers are determined by living expenses that create labor costs, so if wages are paid between employers and employees To achieve coordination between these two principles is to seek a balance between these two principles.

"Pay according to work" means that the more you give, the more you should be paid. Of course, the so-called "pay" refers not only to physical strength, but also to mental effort. Employees in different positions have different physical and mental strengths. Responsibilities are also different, so a salary system of "different jobs, different pay" has emerged.

Usually part-time staff, salary calculation is based on hours.The specific price can refer to the average price of the industry. In addition, there can also be full attendance bonuses and cleaning bonuses as incentives.

The salary of official store staff is based on "month", and there are many benefits and allowances (such as food expenses, transportation allowances, housing subsidies, night shift allowances, attendance awards, etc.), the total of which is the real salary.

In addition to some common basic allowances, some shopkeepers will also give employees cleaning bonuses, performance bonuses, work bonuses, etc., not only to achieve the principle of "guaranteeing life", but also taking into account the principle of "pay according to work".

How to Establish a Benefit-sharing Welfare System

The establishment of the welfare system fully embodies the principle of benefit sharing and win-win for both employers and employees.It should be considered that every member of the store, from the store owner to the part-time staff in the store, should enjoy comprehensive welfare measures to ensure the work, safety and life of employees.

1 Necessity of labor insurance and accident insurance

According to the provisions of the labor law, employers are obliged to provide insurance for employees as a guarantee at work.In addition to labor insurance, store staff should also be protected by accident insurance.The reason is that the store earns cash, which often attracts criminals. In addition, it is open 24 hours a day, and the night shift is in the middle of the night, when there is a high risk of danger. In addition, restocking, cleaning equipment, etc. are also prone to injury accidents.Paying a certain amount of insurance premiums for employees will increase the employer's certain costs, but it must be considered that once an accident occurs, the employer will not be able to bear the burden. In addition, the insurance has a tax deduction effect, which offsets part of the cost increase. Finally, with the protection of insurance, employees But I can work with more peace of mind, and it also seems that the store is sincere and humane.

2 Payment method of various allowances and subsidies

Price allowances, transportation allowances, housing allowances, and night shift allowances in salary provide employees with some actual subsidies in terms of food, housing, and transportation, and the amount of allowances is not fixed.The store owner can adjust the amount of price allowance and transportation allowance according to the current price or traffic rate fluctuations.

(End of this chapter)

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