screen age

Chapter 99
"The story has a feeling of "This Killer Is Not So Cold"." Sun Honglei pondered for a while and said: "A big drug lord raised a girl and developed feelings... Then, he wanted to stop for this girl. Drug dealing. I can’t say much about the rest, please go to the cinema to see it!”

Sun Honglei's answer was simple and straightforward.

"How do you understand this character? We saw in the trailer that he seems to want to wash his hands?" The reporters asked.

"Yes, for some reasons, and for the people he loves, he decided to launch this industry... That's why there is a part in the trailer. For this character... He hides under the appearance of a drug lord, with a delicate heart Heart."

... Sun Honglei's interview, according to what Chen Xi said, he did not exaggerate, nor did he make nonsense, such as saying that the box office can exceed 8000 million.

He's just expressing something about the movie very calmly.

"If you were asked to rate this movie with a score of [-] out of [-], how much would you give?" The reporters asked Sun Honglei the last question.

Sun Honglei said: "Nine points! This must be given!"

...The gun was turned to Chen Xi.

"Director Chen, how do you feel about shooting a movie for the first time? How is it different from shooting a TV series?"

"The two are different." Chen Xi said: "Their layout structure and narrative details are different, but I enjoy this process very much."

"What expectations do you have for the movie's box office?" The questions from the reporters pointed directly to their hearts.

With this kind of question, Chen Xi also frowned a little.

Not a good answer!
If you answer less, you don't have much momentum, you seem to have no confidence in the movie, but if you answer too much, it's just a shot, and it's easy to be picked up and whipped.

After a long time, he smiled slightly: "Speaking of expectations... After all, this is my first movie, so it's fine if I can pay back!"

"As far as we know, the investment in "Frontier" is 1500 million (reported to the outside world), so you said that the movie needs to pay back, do you think this task is easy?"

"The payback is not only the box office, but also includes other copyrights." Chen Xi said.

……

After answering this question, the reporters were very satisfied.

The trailer press conference is officially over.

According to the agreement with Huayi, as well as Deep Space Films' own efforts, "Frontier Storm" began to play trailers in some places.

In the movie theater, the pre-recorder was played, but the amount was not much. On the bus platform, the posters began to be released. In addition, the trailer was also spread to the Internet, and it was pushed behind the scenes. As a result, "Frontier Storm" appeared everywhere on blogs and video sites trailer, and was promoted to the homepage of several video sites.

"We must master this thing in the future!" Chen Xi looked at some numbers, feeling aching in the flesh: In order to push the trailer of "Front and Cloud" to the homepages of several video sites, and it only took a few hours, plus ten A few seconds of pre-roll ads cost them hundreds of thousands. The clicks are not bad so far, but the price is really high.

Chen Xi must master the video website no matter what.

Looking at it now, this thing does not have much development prospects... But after ten years, it will become a huge publicity base, and the value it will bring is immeasurable.

But right now Chen Xi can only borrow someone else's.

What is consoling is that the current trailer of "Front and Cloud" has received a fair response.

"This Chen Xi really has a hand! Judging from the trailer, "Front and Cloud" is still worth watching. The camera and scheduling, from the trailer, are neither exaggerated nor ordinary, and the color palette of the movie I like it too! It seems that I really have to go and see it!"

"The trailer of "Frontier" is quite good. The scene where the AK shoots wildly is also very handsome. Moreover, it seems that Sun Honglei wants to be a good person, but Zhang Mo refuses to let him? This reminds me a bit of "Infernal Affairs", I have to go Check it out at the cinema."

"Although I can't see much from the trailer, I have to say that this trailer has something to attract me! If the filming is not bad, I will watch "Front and Cloud" as well."

...Of course, these are all after May. After all, the full-scale publicity will start in April, and the time will seem a bit too early.

The promotional campaign of the trailer brought some potential viewers, and the media also brought some news to Chen Xi.

"It is difficult for domestically produced small and medium-budget films to make an impact. Chen Xi said frankly that the goal of "Frontier Storm" is only to maintain capital."

"The director of "Frontier" Chen Xi believes that as long as the film can keep its capital, it is already a success. It can be seen that he does not have much confidence in the future of the film."

...Chen Xi is really helpless with this kind of news, but it's okay, even if they have saved their own character, if they want to talk about it like Feng Xiaogang, they will get too many people's attention, and Chen Xi is not yet qualified.

If Chen Xi is Feng Xiaogang, that would be really good. Make a war movie, claiming to surpass "Saving Private Ryan", make a cold weapon movie, claiming to surpass "Lord of the Rings", make a feature film, claiming to surpass "Starbucks Redemption", A lot of likes, a lot of dislikes, a lot of noise, the popularity of the film skyrocketed... But even if Chen Xi claims that he wants to surpass "Forrest Gump", few people want to criticize him, at most they just disdain...

Then save some character!
The clock is ticking and it is now the end of April.

The response to the trailer is not bad, but compared with many Hollywood blockbusters, their advantages are not particularly obvious.

Others, various terrestrial advertisements in cooperation with Huayi, the response of these things is difficult to see immediately, and I don't know how the feedback will be.

In Chen Xi's heart, she really has no idea.

The publicity sprint of "Frontier Wind and Cloud" started in June. Chen Xi tried his best to promote actors in 6 cities, of which Sun Honglei could attend 13 cities... There is no way, 5 cities is already the limit, for this However, Chen Xi and the others had some unpleasant troubles with Wang Luodan and Sun Honglei's respective managers.

But this kind of city-by-city running is self-evident to the importance of a movie. Anyway, there are only a few traditional promotion methods for movies. The main thing is to see who is the best and who can survive.

Eight years later, the movie "Wolf Warrior" became a blockbuster thanks to Wu Jing who traveled to dozens of cities and tore the posters softly.

However, these things...Chen Xi still has no idea...

Suddenly, he suddenly thought of something!
Chen Xi slapped his head: "Why did you forget about this! Just do it like this!" A great idea for publicity popped up in his head.

PS: I watched the director's cut version of "Kingdom of Heaven" in the afternoon, and it was shocking.The 144-minute version I watched before now looks like a disabled person... The cold weapon war scene in this film, the siege battle at the end is praised a lot, but I think the most brilliant part of this film should be the cavalry duel in the middle, the rehearsal It's okay to say that it must take a lot of pains to train the horse to that level...

Speaking of cold war movies, I personally think that China's "Tou Ming Zhang" and "Mo Gong" are still remarkable. Two days ago, I was talking about this movie with a friend. He said that someone was caught in the siege scene of "Mo Gong" in the cinema. Really freaked out. (It’s a great event to drop pie in the sky, cool mobile phones are waiting for you! Follow up~click/Chinese website official account (add friends on WeChat-add official account-enter qdread), and participate immediately! Everyone has a prize, now immediately Pay attention to qdread WeChat official account!)

(End of this chapter)