Super quality mind

Chapter 509 Farewell to Miao Haokun (please order ticket)

After the fifth day in Xiangjiang, the family returned to the capital.Shi Xitong took the whole family to visit Fang Yanhong's family first, and then went to visit other friends. In-laws are still the most important.

After staying in the capital for a few days, just after the fifteenth day, Shi Lei returned to Bingcheng.This time, of course, it's not going back to pay New Year's greetings, but the task assigned to him by Shisheng Holdings.

Hu Changsheng has secretly handed over the acquisition offer to Bingcheng Beer, and tried his best not to spread the news.Once more people know, the stock price of Bingcheng Beer may rise, which will make Shisheng Holdings pay a higher price for the acquisition.

Hu Changsheng personally negotiated with Bingcheng No. 1, and Shi Lei mainly publicized No. 2. The two worked together. As long as the two agreed, then Bingcheng Beer would be won.

An Sihai's negotiating team has also been waiting in Bingcheng, mainly Smith and Johnson. They were appeased by Hu Changsheng, and they dreamed that after Shisheng Holdings took all Bingcheng Beer, they would directly acquire Shisheng Holdings.

"Miaoshi~Major, today I am representing Shi Sheng Holdings, and I will talk to you about the acquisition of Bingcheng Beer." Shi Lei sat on the sofa in Miao Haokun's office, expressing his intention.

"You can decide this matter?" Miao Haokun looked at Shi Lei in surprise. Does Hu Changsheng really trust Shi Lei so much?

"This is my new business card, Mayor Miao City, take a look." Shi Lei smiled slightly, and handed over his business card of Shi Sheng Holdings.

Miao Haokun took it over and took a look. The director and vice president of Shisheng Holdings, is this kid still one of the bosses?Isn't it said that Shisheng Holdings has over [-] billion in assets? If this kid can get the title of director, how much should he invest in it? It must be no less than [-] million.

"I didn't expect Mr. Shi to be the director of Shisheng Holdings now. Speaking of this matter, you can really call the shots?"

"I don't dare to say it, but I can agree to some simple conditions on behalf of Shisheng Holdings. If the conditions are too difficult, it will be a little difficult. I will go back and discuss with Mr. Hu."

Hearing that Shi Lei used the word "discussion" instead of "report", Miao Haokun felt that Shi Lei was not simple.But isn't Shi Lei just a self-made orphan? How is it possible that he still has such a big say in doing business with someone like Hu Changsheng who is said to be extremely domineering?

"Mr. Shi, do you know how much tax and profit Bingcheng Beer can bring to our city every year?" Miao Haokun asked suddenly.

Shi Lei sat up straight: "I don't know how much tax, but I can guarantee that after Bingcheng Beer is under our Shisheng Holdings, I will turn other beer cities under Shisheng Holdings into Bingcheng Beer's branch factories, and I will That is to say, the tax paid will only increase, and will never decrease. As for the profit, I don’t know how much it was before, but if Bingcheng Beer continues to operate like this this year, within three years, it will definitely go bankrupt!"

"Bankrupt? Are you kidding me? After a year of expansion, Bingcheng Beer's production capacity has increased from 20 tons to more than 70 tons. It is on the rise. How could it go bankrupt?" Miao Haokun asked dissatisfiedly, alarmist There should also be a degree.

Shi Lei smiled slightly: "You only saw the increase in the production capacity of Bingcheng Beer, but you didn't see that the price of raw materials for beer has been rising in the past two years, and the market for Bingcheng Beer is being eaten away by Ice and Snow Beer. For example, in Longjiang, we The breweries under Shisheng Holdings can occupy more than 60.00% of the beer market in the four cities, is Bingcheng Beer really as popular as you imagined?"

Shi Lei took a sip of tea and continued: "Although the output has increased, the market share has declined. In other words, the sales volume has not increased much. Especially now that it is the off-season, you can go to the factory floor to see if the machines are half-assed. Running on load? I know, you want to say that Bingcheng Beer has been sold to the south, but what about its popularity? It is a century-old company, without publicity, and no one knows about it, and the fragrance of the wine is afraid of deep alleys."

"Then we can promote it. Last year, we advertised on TV, and the effect was good. We can continue this year. We can also advertise on the Internet, newspapers, magazines, outdoor advertisements and other places. This way the popularity will rise, and we will Seize the promotional selling point of a century-old company." Miao Haokun retorted.

Shi Lei nodded: "That's right, if we take over, we plan to do the same. But have you ever thought about the money? Where does the money come from?"

"Money?" Miao Haokun looked disdainful, "How can a company as big as Bingcheng Beer have no money for advertising? You underestimate Bingcheng Beer too much."

Shi Lei took out a statement and handed it to Miao Haokun: "This is the asset certificate issued by Bingcheng Beer. Look at the cash column, how much money is there? Originally, Li Guozhong saved a sum of money for this year It’s a pity that some leaders want to leave it for advertising, and use it to build the city.”

Shi Lei felt that the leaders in the city were simply helping Shisheng Holdings. If there were no leaders who asked Li Guozhong to distribute the working capital prepared by Li Guozhong, there would be no problems in the operation of Bingcheng Beer, so he wanted to buy the remaining shares of Bingcheng Beer , it is really difficult, even if it succeeds, it will be a high price.

It's a pity that some leaders only value their political achievements during their tenure. Even if he knows that this may cause Bingcheng Beer to get into trouble, he will either be promoted or transferred at that time. It is not a matter of his tenure, so he doesn't care. This term, the achievements are in hand!
You said what if the leader is not promoted or transferred?That's fine, just push the matter to the city~government. The city~government should be in charge of such matters of municipal enterprises.

In other words, the political achievements belong to him, and trouble others to carry them.Of course, there is also his underestimation of Bingcheng Beer's ability to withstand pressure.If it was the year before last, even if Bingcheng Beer had so many debts, it didn't matter, because in the Northeast, Bingcheng Beer had no rivals at all.

However, since last year, Ice and Snow Beer, Four Star Beer and other beer brands under Shisheng Holdings have successively made efforts, resulting in the decline of Ice City Beer's market share.What's more, if Shisheng Holdings once again played a big dumping at a loss, Bingcheng Beer's funds would definitely not be able to afford it, and they still owed the bank loan and hadn't finished repaying it!

Ice City Beer can no longer borrow money, and the city will not allocate money, and Shisheng Holdings, the major shareholder, will not inject capital.

But how could Ice Beer give up this good opportunity?Moreover, Ice and Snow Beer already knew that Shisheng Holdings wanted to wholly own Ice City Beer, and would become Ice and Snow Beer's rival in the future. How could they not take advantage of this good opportunity to grab the market?
What's more, Shisheng Holdings will also cooperate to defend the markets in those four cities, so as not to let Bingcheng Beer have a chance to snatch it.Therefore, although the production capacity of Bingcheng Beer has been raised, it cannot be the same as before, and as much as it is produced, it can be sold.Although it has grabbed a little market in the south, Bingxue Beer has now spared no effort to consolidate its southern market. Coupled with the efforts of Qingdao Beer and Jingcheng Beer, and Red Ribbon Beer has started to promote, the market for Bingcheng Beer Occupancy rate fell sharply again.

Miao Haokun felt the seriousness of the problem, and Bingcheng Beer was no longer the high-quality company they imagined.Although it has not reached the point of insolvency, the debt ratio is too high and the profit is very low.It can be said that this profit has repaid the bank loan, and it is impossible to make any contribution to Bingcheng, and it may go bankrupt at any time.

Once Bingcheng Brewery goes bankrupt, how should so many employees of Bingcheng Beer be settled?This is not the case back then, when everyone was laid off and could be bought out at a very low price.Buying out the length of service of an employee now will cost a lot.Moreover, once the social security of these employees is transferred to the city, the pressure on the city will increase dramatically.

Or when Bingcheng Beer went bankrupt, they might not even have the money to buy out their seniority.If you sell Bingcheng Beer now, you can still sell it at a higher price. By then, Bingcheng Beer will go bankrupt, how much will it be worth?

"Mr. Shi, you Shisheng Holdings is the major shareholder, so can't you continue to inject capital? We can accept that you dilute the shares of the Bingcheng government, even diluting a lot." Miao Haokun thought of a plan to save Bingcheng Beer method, and the Bingcheng government can still retain part of the shares of Bingcheng Beer.

Shi Lei took out his cigar and gave it to Miao Haokun, but Miao Haokun didn't pick it up, but took out a cigarette from his own cigarette case and lit it.

Gently exhaling a smoke ring, Shi Lei said with a smile: "Miaoshi~Major, I have the opportunity to be a sole proprietorship, why should we let you hitchhike along? We have the funds to be a sole proprietorship of Bingcheng Beer. Rescue. And we still have so many breweries that can maximize their profits, why should we continue to inject capital? Is it so important to keep the brand of your Bingcheng Beer state-owned enterprise?"

Miao Haokun took a puff of cigarette: "It's very important!"

Don't forget, Bingcheng Beer still bears the brand name of a state-owned enterprise. Once it is fully acquired by Shisheng Holdings, how should the leaders of these state-owned enterprises be arranged?If Shisheng Holdings is willing to hire them, it is okay to say that many state-owned enterprise officials will also be willing to become leaders of private enterprises.But what if Shisheng Holdings is unwilling to hire them, or they are unwilling to work in a private company?How should these people be accommodated?
The number of people here is not a small number. How can there be so many leadership positions in Bingcheng? How can these people be placed?Moreover, these people are good at business management, which is fundamentally different from government agencies. If you put them in an agency, what else can they do besides drinking tea and reading newspapers?
He said that it doesn't matter if Shi Sheng Holdings injects capital, even if the management rights are handed over, these people will always have a place to settle.Trade unions are necessary, such as party branches, women's federations, etc. Can these be found in private enterprises?They must be some of them who are going to be thrown out. They only know how to retreat and don't understand technology. That boss will support such idlers?

It seems that we have to discuss this matter with Shu~ji, first stabilize Shisheng Holdings, and call Li Guozhong to see if Bingcheng Beer is really running out of fuel.

　Naked again next week~~~
　　
　
(End of this chapter)