Age of Dreams
Vol 2 Chapter 2027: Officially landed!
There is a saying that there is something good at the top, and the bottom must follow suit.
The other sentence is, the word most afraid of being serious in the world.
Once Li Yueming got anxious, it wasn't something that could be described as serious.
He sat directly in the office of the director of the Radio, Film and Television Bureau of Eastern Guangdong Province and urged Yu Qiusheng to get things done.
Even before Li Yueming came, Liu Wei made a phone call, and Yu Qiu was so scared that he didn't come back for a long time.
Li Yueming was there when the Radio, Film and Television Bureau held the conference, and Li Yueming was there when the small meeting was held. Now the Radio, Film and Television Bureau had opinions on TVB landing in eastern Guangdong, all of them clamped their tails and did not dare to let go. The agreement was drawn up within a day.
Li Yueming was not polite at all. He took the agreement and deleted two, and then took it to Liu Wei. Three more were deleted and changed. Finally, it was sent back to the Radio and Television Bureau. It can only be stamped with the official seal and submitted to the provincial government for approval to form an official document.
Wang Wudao, the director of Yuedong TV Station, is about to go on the road more. Seeing Yu Qiusheng and the others in such a panic, when Li Yueming rushed to Yuedong TV Station, he had already put the agreement to the meeting for discussion, and the conditions were very loose.
Li Yueming took it back and revised it to Liu Wei, so the two documents were quickly sent to Hong Kong in the form of government cooperation letters.
The TV station and the Radio, Film and Television Bureau were originally places where small news flew everywhere. Before these two official documents were officially released, the paparazzi in Hong Kong had news.
"heavy bomb! tvb was officially approved by Eastern Guangdong Province and landed in Eastern Guangdong! 》
"From then on, 120 million Eastern Guangdong people will be able to keep up with Hong Kong people and watch TVB's flagship channel-Jade Channel! 》
"The big move after tvb privatization and delisting, on the close relationship between the mysterious boss and the mainland! 》
Once the 30-year long-cherished wish was fulfilled, the mysterious boss led tvb to advance by leaps and bounds! 》
"The valuation of tvb has skyrocketed again. Directly radiate up to 130 million viewers, creating China's first local TV station platform! 》
…
Ok.
In fact, Hong Kong people have nothing to do all day long. It's rare to have such an uplifting news gossip. All aunts and aunts became enthusiastic, and they talked about it after dinner, in the vegetable market, and on the roadside.
Even the aunts are like this, let alone young people. I can't wait to put a pennant on tvb-it's awesome!
The happiest and most excited ones are those tvb employees and artists.
Hong Kong's TV programs have always been excellent, but there is no way to broadcast them on the mainland. The most is the introduction of programs, and nothing is up to you.
Only relying on the market of 7 million people in Hong Kong, and the markets of Baodao and Singapore and Malaysia, the total viewing group of only 30 million people, all kinds of advertising income are extremely limited, so Mrs. Shao would be so stingy. Everyone was given a small salary, so many people had no choice but to starve to death.
That is to say, after the new boss came, the salary and treatment were greatly increased, so that tvb staff and ordinary entertainers could eat and drink enough to support their families.
At that time when the salary was greatly increased, many of them even set off firecrackers outside the TVB headquarters, and they crackled for a long time!
When they heard the news that tvb had landed in eastern Guangdong, their first reaction was joking. The second reaction is to go directly to his boss to find out if the news is true.
quickly. The exact news came from the five giants of tvb: Yes, Eastern Guangdong Province has officially issued a notice, and the agreement will be signed within a few days, and tvb’s landing in Eastern Guangdong is a certainty!
Wow!
At the door of tvb, there were countless people rushing to put up firecrackers, crackling and crackling all afternoon. Also made some interesting reports in the news.
No wonder they are so happy. In fact, many people can understand why they are so happy.
With a market of 30 million people and a market of 120 million people, everyone knows the strengths and weaknesses of the market.
As long as TVB in Hong Kong has the same language and local culture as the eastern province of Guangdong, it has the ratings of one of the strongest economic provinces, and it doesn't even need to change any programs. It can directly enter the thousands of households in eastern Guangdong and become their first choice for watching TV.
News programs are nothing more, they are all money-losing goods.
All kinds of variety shows and TV shows are completely different!
Variety shows and TV dramas rely on advertising fees to make money. The spending power of 30 million people and the spending power of 120 million people can be compared by blind people.
For example, the previous 15-second advertisement at 8 o'clock in the evening had a maximum of 500,000. Now with 120 million viewers in Eastern Guangdong Province, it can directly soar to 3 million!
Good guy, it can be increased to 6 times in one breath!
Don't doubt the increase in this number. Although the viewing population has only increased by four times, it does not support the population concentration in Eastern Guangdong Province.
Your previous advertisers on tvb, facing the customers scattered in Hong Kong, Baodao, and Singapore, are simply a pile of loose sand. Usually, Hong Kong merchants advertise in Hong Kong, and Baodao merchants advertise on Baodao. New The horse's new horse advertisement is simply a serious diversion!
The 120 million viewership population in Eastern Guangdong Province is different. Everyone lives together. Natural advertisers favor such a large user population and are willing to pay high prices!
If your income has skyrocketed by 6 times, it won't be said that it will also give you a salary increase of 6 times, but according to the current boss's strength and boldness, at least double the salary will increase!
In addition to various production costs, subsidies, etc., the recent tvb has never been less, and it has not started to be stingy after the complete privatization of tvb.
It is conceivable that with the huge East Guangdong market as a support in the future, life will definitely be better.
It is also because the employees and low-level entertainers who eat with a fixed salary and bonus are all excited about "good days are coming".
They are all so excited, not to mention the mid-to-high-end celebrities.
Only one-third of the income of celebrities comes from salary, and some are even lower.
More of their income comes from advertising, endorsements, attending commercial events, and so on.
The source of these income lies in their reputation.
In the 1980s and 1990s, Hong Kong’s film and television song culture. It has spread all over the country, and everyone knows Hong Kong celebrities better than mainland celebrities.
But now it is different. The entertainment industry in the Mainland is booming. Mainland stars have far surpassed the new generation of Hong Kong stars and have become the mainstream of society. They can only live by the Hong Kong market.
But now it is different.
As long as the market in Eastern Guangdong Province is open to them. Then they will definitely eat a lot. The advertising endorsements of medium-sized stars can exceed hundreds of thousands or even one million, and the big stars are even more than two or three million.
Originally, tvb was the best TV station in Hong Kong. Now it is making the stars of Asian TV envy and hate. Many people entrust their friends to find out if they can change jobs.
However, before the news is officially settled, everyone is looking forward to it and fearing it will be a happy one.
But everyone did not wait long.
On Thursday, the 20th, tvb officially aired a piece of news. The content is that tvb executive general manager Yue Ling, director of Guangdong East TV station Wang Wudao, and director of Guangdong Radio and Television Bureau Yu Qiusheng formally signed a cooperation agreement, thus officially announcing that tvb will land in eastern Guangdong and tvb’s flagship channel Jade will become Guangdong. East Satellite TV’s 12 units are operated by themselves and are responsible for their own profits and losses.
As soon as this news was broadcast, the whole Hong Kong cheered and cheered, as if everyone had won a battle!
Five Tigers of Wireless TVB. At this time, they had gathered in Feng Kexin's villa in Repulse Bay, and once again watched the news event they had experienced on the spot. Everyone had mixed feelings and couldn't speak for a while.
Unexpectedly!
In August last year, when Feng Kexin acquired 57% of the shares of tvb and officially became the master of tvb, they were at a loss for the future.
Although he knows Feng Kexin is rich, the man behind it must be super rich. But if a person with no management experience came to take charge of such a huge monster, everyone was afraid that Feng Kexin would ruin TVB.
But Feng Kexin is an extremely smart person. He is not involved in the management of tvb at all, but is in addition to managing finances and personnel. All the remaining program production, personnel deployment, resource allocation, etc., will be resolved by the current five giants through negotiation, so that they all strive to achieve a delicate coordination and balance effect.
Now it seems that the effect is still very good. TVB has reduced its profit by 50% this year, mainly due to the increase in employee salaries and production costs. However, in terms of brand reputation, it has increased by 10% to 75%. The historical high point in the past five years.
In addition, the people have been amazed by the various news, TV series, and variety shows of tvb this year, because it has been made more refined, not as impetuous and simple and rude as before.
Everyone said that they can see that TVB really puts the audience in their hearts. UU Reading www.uukanshu.com
Moreover, the internal competition of tvb is also in a kind of healthy competition.
No one is the absolute confidant of the new boss, because no one has an absolute advantage, so he can only rely on his ability to eat.
As long as you have the ability to make a good show, then Feng Kexin's money and human resources are in sufficient supply, and it has never been said that it is stuck or reduced.
And because Feng Kexin has worked in tvb for more than ten years, she knows everything about tvb inside and out. No one of the Big Five dared to deceive her, and she has to be clean and fair in the hands and feet of the competition.
At the same time, both the employees and the artists of various lines in tvb have developed a deeper sense of dependence on tvb, especially the people at the bottom, because of the salary and pressure, there are almost no people leaving!
Many people have said that tvb is now in the most beautiful era since the 1980s!
Such a thriving situation was brought about by the delicate and beautiful beauty in front of me! (To be continued...)
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