Age of Dreams

As soon as the Spring Festival passed, Xiao Qi started to get busy.

First of all, the most important point is to discuss this year's parts supply with suppliers.

Although the job of an ordinary electronics company is to give out one-year orders, the rest is up to the foundry to discuss with the supplier how to meet the order requirements.

But Xiao Qi's fairy company was different. He did not delegate this authority. He personally designated DreamPad, DreamStars, and all parts.

In this way, the quality of the products of the Fairy Company, no matter which factory OEM, will be the same.

It will never happen that Apple’s products in the previous life are the same as the iPad, and the quality of the Hongqiongdaowan factory is better than that of the Red Sea Rongcheng factory.

The reason for this deviation is that the two factories are managed separately, and the channels for purchasing parts and components are different, which naturally causes the quality of the foundry products to be different.

At least in 2009, Xiao Qi has no plans to introduce new products.

At present, the Fairy Company is in the field of intelligent communication, and there is still no launch.

Fairy Company has two high-end and mid-range mobile phones and two large and small tablet computers, which is enough in the overall layout.

In the next step, what Fairy Company has to do is to make smart home products, such as wearable, smart TV DreamTV and so on.

Frequent launching of new products is a good thing, and it will reflect a company's ability to innovate.

However, the saturation and acceptance of the market must also be taken into consideration. Gradually perfecting the product layout is what a mature company should do.

This year, Fairy Company will have a redesigned DreamStars2 in June, and a redesigned DreamPad3 on December 12. The requirements for parts are a bit more complicated.

Of course, there is not much change in the main body, such as the size of the dream chip, should not change much, more is the change in internal performance.

Even some external dimensions have changed. But as a supplier that Fairy Company has been cooperating with, they can also handle various problems well.

Out of the importance of the order, the bosses of these suppliers all chose to come to the Fairy Company in person on the eighth day of the new year to discuss with Xiao Qi.

Xiao Qi was also prepared.

I have been meeting with suppliers continuously for two days.

For this year's DreamPad2 and DreamStars parts supply, Xiao Qi is still in accordance with last year's standards. Let them prepare with 110% of the number of parts.

The first is to cope with the yield rate, and the other is to have as many parts as possible for replacement and maintenance of new machines.

The quality of the fairy companies DreamPad2, DreamStars, and DreamStars is very good, but no matter how good the product is, there will be defects and various problems may occur.

In the past one or two years. The probability of these products having problems is less than 2%, but many of them are damaged due to the user's own reasons.

But anyway, 10% of the supply of spare parts is enough to meet any needs.

The stock volume of DreamStars2 and DreamPad3 does not need to be changed. The monthly shipment volume of DreamStars2 is still 13 million units and the monthly shipment volume of DreamPad3 is 12 million units. An additional 10% of parts is sufficient.

Negotiations on prices are no longer what Xiao Qi used to ask others to do. Now they are in order to get orders. While the price is lowered, the quality will be improved beyond the requirements.

However, Xiao Qi directly placed an order for 500 million sets of parts.

Based on the 110% stocking volume, 450 million units will be produced and sold this year, which is 50% more than the previously estimated 300 million units.

The reason lies in Xiao Qi's ambition.

The output of 25 million units a month, it looks like at present. It is still very much in short supply.

Not to mention the retail sales of fairy direct stores, even in terms of the needs of various distributors and contract operators, it can sell at least 20 million units every month.

Xiao Qi now reserves an average monthly shipment of 37.5 million units or more, which is a relatively conservative number.

And he will not start a large-scale increase in production in March or April.

It is necessary to analyze the specific market demand through two more sales. Only then did large-scale production expansion.

In terms of the production capacity of the four major processing plants, each 50% increase in production is naturally not a problem for them, because Xiao Qi originally told them that the number of shipments now is far from the limit, so they all do well in advance. In order to prepare, I will not wait until the increase in production is too busy.

If the sales situation is optimistic, it will start to increase production in late April, and the products will not go to the terminal of the fairy direct store, but will be handed over to the dealers and contract operators.

Speaking of the dealers who cooperated with the Fairy Company, it was really a bad day.

It’s not that the products of the Fairy Company cannot be sold. On the contrary, the products of the Fairy Company are too popular, and the smartphones and tablets provided by the Fairy Company are too few, so they see that there are so many customers who want to buy. There is no way to make so much money, I really love and hate the fairy company.

But Xiao Qi couldn't help it. His own direct store was always the first goal to satisfy, and only then could it be their turn.

Teenagers will not make the decision to increase production in order to sell more mobile phones and tablets, completely ignoring the market.

Just as Apple's products are out of stock most of the time, it will not reduce their popularity in the slightest.

But the situation is different now. It was originally a smart phone that was sold in mass quantities, but it was only a mid-range product, so that more people can use smart phones, so they like smart products and join the smart electronics camp.

Therefore, Xiao Qi can produce enough, in addition to satisfying the fairy direct-operated stores, but also to satisfy the major application dealers and contract operators.

12.5 million may seem like a lot, but it’s nothing at all to be scattered in one or two hundred countries around the world.

And if after this year's sales, you see that the sales situation is indeed very good, then it is okay to double the output next year.

Nokia's annual shipment of 600 million mobile phones is still in short supply. In the era of smart electronics, mobile phones are more attractive than before. The total market capacity of 4 billion units is by no means idiotic.

In fact, Xiao Qi also saw a trend in 2013, that is, young people usually use two mobile phones, one for work and the other for personal use.

Although dual-SIM dual-standby phones are everywhere, they still like to use different phones and different styles. Even if it is a little bit of extravagance, it doesn't matter.

If calculated based on the two mobile phones of this group of people, it will not be difficult for the entire smartphone market to exceed the holdings of 5 billion units.

Xiao Qi's requirements are not high. As long as he can ship more than 600 million high-end mobile phones each year, it will be enough to maintain Fairy's voice in the smart electronics market.

Money is endless. If it is purely to make money and establish countless enemies, this company will not last long-this is one of the reasons why he wants Apple and Samsung to join the alliance together.

In the future, Samsung’s shipments will be larger than that of Fairy. It’s good for Samsung to do things like attracting hatred.

Xiao Qi was busy this time. In addition to receiving various parts and components suppliers, many parts and components manufacturers who were not in the fairy company's industrial chain also went to Rongcheng to meet Xiao Qi.

There are not only electronics manufacturers from the mainland, but also from Europe, America, Japan, Korea, and Taiwan.

Fairy’s orders are not only good for promoting fame, but also extremely profitable. Although the required quality is also very strict, the average profit rate exceeds 20%, and the amount of such large-scale purchases is enough to make anyone Feel satisfied.

DreamPad2, DreamStars, and the three products do not have many common parts, so orders for hundreds of parts, large and small, will always attract a lot of peeping.

But Xiao Qi is not so easy to change parts suppliers.

Just as he no longer likes the Japanese, many parts are still produced in Japan, and they are basically important parts.

When doing business, the quality of the product is the first, and the rest must be ranked second.

There are a lot of electronics manufacturers in China~www.readwn.com~ Nanwan and Winter Pavilion have a lot of them, and they have all the parts you want.

But these parts are fine if you don't ask for much. For example, the old copycat phone-the fairy mobile phone, can be assembled with their parts and sold to the people in the countryside.

After all, this kind of elderly machine does not have much requirement in terms of function, and the parts and components of the South Bay and Winter Hall are enough to meet the conditions.

However, today's smart phones and tablet computers require too much precision, and most of these parts cannot meet the requirements, so naturally they cannot be required.

It is true that Xiao Qi wants to support the domestic electronics industry, but they also have to stand up to the level of precision, otherwise it will be a drag on the fairy company, and there will be no win-win effect at all.

Therefore, Xiao Qi has the same attitude towards the domestic and foreign parts manufacturers who come to visit. Let's talk about it first. As for whether to cooperate in the future, it will have to wait until the fairy company has a plan.

At present, it is enough for everyone to get to know and understand. (To be continued. If you like this work, you are welcome to come to the starting point () to vote recommended votes, monthly tickets, your support is my biggest motivation. Mobile users please go to read.)