Age of Dreams

Xiao Qi has always attached great importance to the feedback from fans and users.

Fairy’s direct sales store has a big responsibility, which is to collect the opinions of users and fans who come to the store, call, and online, and pass them to the laboratory at any time.

There is also a special analysis team in the laboratory. On the one hand, it considers the feasibility of the solution suggested by the fans, and on the other hand, it considers the difficulty of implementation.

Of course, Xiao Qi made the final decision overall.

For example, in the functional design of dreampad3, there are several improvement suggestions put forward by the audience. For this reason, the fairy company also paid a fee for the adoption of the scheme.

In fact, fans have always been arguing about the output of Fairy’s products, but it has never been as loud as this time.

First of all, it must be because the product is too good. A mobile phone of around 2,000 yuan has a single-curved screen as the minimum configuration. Comparing it, everyone suddenly felt that the other models were weak.

Moreover, this is not just a gimmick. The quality of Fairy’s products has always been very good, and the optimization of the system is even better. There is no need to worry about what will happen-the lowest repair rate all year round can explain the problem.

The word-of-mouth for more than a year also let everyone know that, apart from some materials, screen-to-body ratio, pixel density, and delicate configuration, it is really good. Even after using it for so long, the system is also inferior to dreamstars. It will not become very slow, and there will be no aging feeling.

Moreover, this time the advertising and marketing is really excellent. It is no exaggeration to say that Larissa has at least attracted more than 50 million fans for the Fairy Company. And there are at least 20 million people in it who really hope to buy it.

Adding the two together, Domoto has a monthly demand of 60 million units, which is also normal.

So now, the problem lies in front of Xiao Qi who has just returned to Rongcheng.

Is it to expand production or to maintain the current planned production?

If the production is expanded, how much is the right amount?

Xiao Qi called Domoto Yucong, Merck, and Dai Xian.

One is the supervisor of the directly-operated store. One is the head of the advertising department, and the other is the head of the production department, which basically represents the whole thing.

"Domoto gave me a suggestion. How do you think about 60 million copies a month to meet the needs?" Xiao Qi asked.

"The advertising department feels completely reasonable." Merck, who just returned from South Africa, smiled very proudly. "Chairman, your advertising creativity is too powerful! Now besides football, the most talked about is Larissa. . It’s ours. If you don’t meet the needs of fans, it’s a waste!"

Of course he was happy. This time, the advertising department made a great contribution. Not only did the Fairy Company win internal praise, it also became famous all over the world, and was hailed as the best advertising plan in recent years.

Although most of the credit goes to Xiao Qi, the actual operation is the advertising department, and bonuses are also given to them. Merck doesn't pay attention to that much.

Dai Xian shook his head, "I don't think this will work. Our production plan was approved by the company three months ago. Parts manufacturers have also purchased raw materials according to this plan and started production. If we change rashly Their production plan, then a series of plans have to be repeated, which will cause a lot of trouble."

"Is it that exaggeration?" Merck shrugged. "Isn't it enough for additional purchases?"

"We have more than 60 parts suppliers, and more than 3,000 supply them. We change our plan rashly. Downstream suppliers will also be in a hurry, and even the original planned orders may not even be done well. "Dai Xian still disagreed, "40 million may seem not enough, but we have always been like this, haven't we? Hunger marketing is like this!"

"I think Director Dai is wrong." Domoto Yu Satoshi said in fluent English: "We Japanese do things as rigid as you say. The number of scheduled production for a year is as much as you want, even if the product sales are hot. At most, we can only wait until the next year to adjust. But many people have never thought that the previous development has not been so fast, this kind of plan is okay. But now the society changes too fast, it may be that you are popular today, tomorrow It's not popular anymore, let alone the time span to a year!

If next year is no longer popular and you increase production, not only will you not make the money you should make, but you will lose money. This is too much for you! Therefore, I think that even if the production plan is not adjusted immediately, we can start preparing now, and increase the output in at least three months, so that the advertisement of our fairy company will not be wasted, and the genius and creativity of the chairman will not be wasted! "

It has to be said that compared to Merck's mess, Domoto Hasatoshi speaks more systematically, not only analyzing the pros and cons, but also putting forward practical plans.

Dai Xian nodded slightly as he listened, but he felt that there was still a problem. "Determining the production plan is a very serious matter. Although it can allow them to slowly increase the supply of parts in the future, the question is, what quantity is appropriate? How do we need to balance the contradiction between the supply, production and sales of parts? What should we do if the production side cannot keep up? What should we do if we can't sell so many parts?

"How can it be possible that the products of the Fairy Company can't be sold?" Merck laughed blankly. "My daughter wants to buy one more and can't buy it! I'm afraid the only items in stock in the Fairy direct store are batteries and headphones, right?"

"The earphones are also out of stock from time to time, but the battery has always been there." Domoto Hasatsu seriously corrected his words, "The rest is really gone, even the accessories are basically one month's worth, ten days and a half month. Can be sold out."

"So, how can you worry about something wrong?" Merck said to Xiao Qi, "Chairman, this opportunity is too rare! Even if we only count the number of sales this year, we should increase at least every month. The number of 20 million units, not to mention that there are so many mobile operators' contract machines to pay! The advertising effect is so good, it is perfectly possible to keep up with the times!"

"I understand what you mean." Xiao Qi smiled slightly, "I admit that I underestimated the enthusiasm of the fans, underestimated the power of Larissa, and underestimated the sensation caused by our single-curved screen. The production quantity is OK. Increase, but we still listen to the opinions of professionals on how to increase it.”

Hearing what Xiao Qi said, Dai Xian had no choice but to put forward the plan he had considered: “Suppliers need at least half a year to accumulate parts and raw materials. If we want to increase production, If so, I can only guarantee that 50 million units will be produced every month in the first half of the year, and it will be increased to 60 million units in January next year."

"Isn't it enough to reach 60 million at the beginning and reach 80 million in half a year?" Xiao Qi asked directly.

Dai Xian frowned, and immediately said: "This cannot guarantee the yield rate of the product, because from the production and assembly of this month, the yield rate has just passed 95%. The most important thing is the LCD screen factory in China. They do not control the yield rate of LCD screens with single-curved technology. If they have to speed up production, the yield rate is likely to drop to 80%."

"So low?" Xiao Qi was a little surprised.

"No way, it's only 92% on the treasure island. For this reason, they also clenched their teeth." Dai Xian said, "It is estimated that the original order of 180 million single-curved LCD screens on the Hua Guo side will have a loss of 2%. About 100 million yuan. But in order to thoroughly master the technology and improve the technical capabilities of production, they can only persist."

"Let's do it." Xiao Qi groaned, "Let them increase their speed, and we will fill them in part of their losses. You can make a plan for this and show it to me."

"Okay!" Dai Xian agreed, "So little boss, is our production task still guaranteed to be above 60 million a month?"

"If you can, then do it!" Xiao Qi nodded. "Just like Merck and Domoto said, now that the fans' voices are so loud, if they are ignored, it is easy to disappoint them. This is It’s not good for the company. But the plan to increase production may not continue. Let’s take a look at it for a year."

"I understand!" Dai Xian said with a sharp glance~www.readwn.com~Because several foundries have started work in advance to adapt to production, I will tell them to increase the number of days for three shifts. It is expected to be on sale next month. At that time, it can reach 60 million, so the pre-sale in a few days can increase the number. "

"Well, for the specific allocation, which ones are for the direct-operated stores, which ones are for the mobile operators, the direct-operated stores come up with a plan." Xiao Qi said to Domoto Hatsumoto, "Mobile operators are for our future. It’s also very important, and gradually get in touch with them. In addition to selling mobile phones, everyone has opportunities for cooperation."

"Yes!" Domoto Yu Satoshi nodded.

"The advertising department should also try their best to promote." Xiao Qi continued to Merck, "Although they have the willingness to buy, many people are just making fun of it. So how to make more fans can buy is also a must for the advertising department. To do it."

"Don't worry!" Merck patted his chest and said: "Chairman, Larissa's charm is irresistible!"

When he said that, except for a staid person like Dai Xian, Xiao Qi and Domoto Yu Satoshi both laughed intentionally. (To be continued.) u