Completed Salted Fish's Self-help Strategy

This thing is completely free from any secrecy. It sends out official account numbers and micro-blog. The mail is sent to many friends and business managers are active.

Why is that? This is different from Xiaokang's low-key style. Xiaokang in the industry is really low-key business, but financing is relatively high-key. Tiktok, official account of micro-blog, slobber and so on are also from the point of view of development, and they are never too good to show off, nor do they fight with others.

In a sense, chuyuanxi, who was at the helm, used his personal number and personal number to emit more sound than Xiaokang enterprise.

Therefore, Cynthia's heavy attack will certainly arouse Mido's vigilance. After all, Mido and Xiaokang are the only app members with their own membership system. Xiaokang regards Mido as a strong enemy. Why isn't Mido?

But after seeing the specific functions of a well-off society, Zhang Wu's mind was not calm

In fact, before Cynthia's arrival, he was still in a meeting. The theme of the meeting was not to make Xiaokang more beautiful than before! His memory is not bad. Of course, he asked Chu Yuanxi at the previous meeting why his company didn't engage in social group buying to connect with the private traffic pool since you are doing so much private traffic? Instead, run here and tell me?

At that time, Chu Yuan Xi was so unreasonable that he tried hard to be round, saying that he would definitely do it, but before the time came, Xu Xin also gave a helping hand, saying that Chu Yuan Xi had an alternative plan.

He really has an alternative!

After a brief evaluation of the scheme, we can draw the following conclusion: Mido is poor in connecting private domain traffic with community group buying, while hippo is good. There is a generation gap between the two sides. Xiaokang is one generation ahead of Hippo without introducing other friendly merchants. If we introduce a large number of friendly merchants to form an ecology, we will be two generations ahead of Hippo and three generations ahead of Mido. This is equivalent to the crushing of 6nm to 48nm in the chip industry

But this meeting can hardly go on because there is no data. Do you want to do something in this era without data? How can I break this homework if I can't copy it?

However, it is also good to hold this meeting to let Zhang wunao understand one thing, that is, this kind of worry is actually unnecessary, because the effect of community group buying in Mido's own small program is not as good as those who use wechat group to do community group buying, and poor students don't need to aim at the first place. It's not the reincarnation of liudaoxian's son. There's no need to yell every day as Huoying when he's a tail car. If he develops, he may not be Naruto, but he may also become a native.

So in his meeting with Cynthia, his ideas were contradictory.

On the one hand, we don't have any technical preparation, let alone do the function immediately. Even the enterprise development strategy is different. Although Mido does app, it doesn't rely on app. This determines that in the digital era, although Mido is ahead of most of its friends, its main solution is whether there are problems. Compared with Xiaokang, which is completely dependent on app, it doesn't eat so much about digitalization. Xiaokang is completely based on app architecture and users from the basic framework.

From this point of view, it is a beneficial attempt to connect the social group buying function to the so-called AI team leader of Xiaokang, because they can walk on two legs, and their original functions are not stopped. How to do it or how to do it? Finally, they can compare the effects.

However, as the CEO of a giant enterprise in charge of tens of billions of scale, Zhang Wu is very clear that this is not a white whoring for the function of Xiaokang, but a gift of ecology to Xiaokang. Only the well-off group buying community with its own coupons is a generation better than the hippo, but it has a rich ecology, which is a very solid closed-loop ecology. It can make its own blood, attract countless tap water users, and attract all the community group buying users in the past.

Of course, Xiaokang should also share its users with all participants.

However, Zhang Wu still has a strong desire to call this function good, we also have to do it! We also march into the community, we also become channel integrators, the value of the channel is definitely more than the function! In journey to the west, this scene is called xiaoleiyin temple. I went to the west to learn Buddhist scriptures, and I got the right result!

So once you agree to join the well-off AI team, that's the effect of the rise and fall. You can't increase it!

What should we do without bicycle data? Can living people still suffocate their urine? Ali? Looking for Huang Tuan? Looking for Xiao Ju? It seems that there is another one named kaimenke who also has bicycle data?

In a word, we can't give advice now. Now that Zhuo Xinya has asked, Zhang Wudang talks about it, describing the plan for Mido to upgrade its private traffic pool and the vision for Mido to enter the community. According to him, after more than 10 billion yuan went out and acquired so many large chain stores, its brand chains are no longer one or two. Of course, it is necessary to upgrade its own system, comprehensively integrate all assets with digitization, and open up the links between sub brands.

It sounds very tall and grand. It's a small function.

Cynthia quietly put away the demo that she was ready to show, and then quickly reported it to Chu Yuanxi on wechat while drinking tea.

Chuyuanxi immediately replied that this is great, so I have music.

At this time, Zhang Wu was praising Xiaokang's forward-looking business decision-making. When everyone was crowding into the community, Xiaokang had quietly occupied a lot of excellent positions, which was also the reason why Mido always looked high on Xiaokang.Cynthia has always maintained a professional expression management, but the mood is not so beautiful. Although chuyuanxi didn't say anything, it didn't work out

It might be convenient to talk with Mr. Zhang directly, but no matter how it is said, AI team leader is just a function, not a strategic cooperation level. In other words, the first docking between the two enterprises is cooperation. Both sides have a business manager to contact each other, and Mido has given the CEO a lot of face.

However, the next trip was quite smooth. The business manager of small businesses set up a powerful goal. The common process was that Cynthia directly met with the COO of the other party and the vice president in charge of community group buying. Then she didn't say much and said it directly with the product, that is, to demonstrate two demos.

The first section is called the ordinary version, and the second section is called the birthday version. It demonstrates the functions of the AI team leader from the perspective of a user.

For example, Fenglian, a subsidiary of Thailand Zhengda, is also a large-scale chain supermarket. It entered the Kingdom very early and has already blossomed and fruited in the imperial capital. Coincidentally, there is a bee lotus supermarket to the north of Ba people's Xiaokang headquarters, so both sides open the topic very quickly.

The person in charge of the docking with Cynthia is Wu. She is even older than Cynthia. In some countries, she has passed the retirement age.

He patiently experienced the ordinary version of the user experience. Xiaokang's function has been made, and demo is quite pseudo real. Although the data and coupons are fake, the click operation is real. What's more, the main experience is the group voucher issuing function in the community social interaction. There's no need to play with the city treasure, so it's not difficult to operate. The city treasure is just like a map.

"Well Your function is very novel and really powerful, but it seems that even if we issue coupons, we have to compete with other supermarkets? Users can get tickets from several companies at the same time, so they don't have to buy one from my family? "

Lao Wu slowly put down his mobile phone, and then found the core problem of this function in a short sentence.

First of all, the function of AI team leader must be convenient, which is undeniable and highly convenient. For example, it can save the time of shopping in the supermarket. In the case of Fenglian, it's almost a big two-tier supermarket. It takes a long time to go through it. Even if you don't buy anything, it takes a long time to go through it. In addition, we should also consider the problem of checking out in the platoon.

However, if the user purchases according to the voucher, he can operate in advance, and then let the supermarket staff be responsible for packing, and the user can directly pick up the packed package at the store. Of course, Xiaokang itself does not support this function. At least there is no such plan now, because it means that Xiaokang will become an o2o platform. Xiaokang will collect money, deliver goods to supermarkets, and then pay to supermarkets.

This process seems simple, but in fact, there are many problems. As for whether there is such a plan for a well-off society in the future, we need not care about it for the time being.

However, Xiaokang provides developer tools and interfaces. Major supermarkets can develop their own functions, and Xiaokang provides basic SaaS services. In this way, we can achieve what we need.

At this time, he does not trust whether payment can be made safely in the SaaS provided by Xiaokang. If it can be done naturally, it doesn't matter even if it can't be paid. He can develop the function of user's pre purchase, pre purchase package, and then wait until the user comes to pick up the goods to pay by scanning the code face to face, which is also a one-stop process.

Only this competitive relationship makes people feel uncomfortable, because private domain traffic focuses on doing what they want and controlling users' minds.

In fact, the function of Xiaokang is very convenient for those users who have added more than n communities, that is, extremely price sensitive users. However, it would be a pity for a user who has only added Fenglian community to enter the well-off society. His new world will be opened, and then he will find that Fenglian is not the most favorable. There are also large discounts offered by metro, Wal Mart, Auchan and Hualian nearby.

Cynthia couldn't help smiling at this question: "Mr. Wu, you failed in this question. Are you afraid that others are cheaper than you? If you don't add in, your users will not consider your home, OK

Lao Wu is right when he thinks about it. Xiaokang doesn't ask himself to share users with them. In other words, if users are still very dedicated to their own circle, then everything is fine. The white whoring is Xiaokang's traffic. It's said that Xiaokang has a lot of traffic, even if it's less, isn't there Ba people's entertainment? If the user's misfortune has passed, it will rain that day, and my mother will remarry. I can't stop it at all.

Cynthia pointed to her mobile phone: "the birthday version is the essence. Mr. Wu might as well try it again."

"Oh, OK, OK." Lao Wu picked up his cell phone again and said, "what's the difference between the two?"?

I didn't expect it to make a big difference.

In order to deepen the scene feeling of each other's businesses, this version has an explanation. The first explanation is that Xiaokang will share the use value of data information with users in this function. One of the most typical is birthday.

For example, user a is not a registered user of Fenglian. Of course, Fenglian can't know xiaoa's birthday, but Xiaokang does. Once Fenglian is connected with Xiaokang's system, Xiaokang will apply to Fenglian for a birthday ticket and send it to xiaoa when it judges that there is Fenglian on the user's track.

In this way, the bee lotus white whoring to a customer, of course, Xiaokang also provides customers with a better user experience.More important is the use scenario. For example, on Xiao a's birthday today, the original plan was to go home and buy a cake from Victor MAE. He has got the ticket of Victor Mae, which is in the plan. But he went to a strange place on a temporary business. He passed by duole's day. He didn't know there was a cake shop here in advance. Do you want to buy it? His time is tight and he doesn't want to spend too much time here.

In traditional scenes, even duole day has coupons and products with appropriate prices. This key information can't reach small a. He just passed by temporarily and didn't have time to receive information. He didn't even know where to find the information. He either enters the store or misses it.

In the traditional scenario, the most advanced push method stops at the location-based recommendation or the date based recommendation. Even if duole's Day magic power is broad, it can push an app of little a based on location. I'm sorry that little a can't find it. When he turns to the information, it's gone.

In other words, the store is not pushed on demand. It is difficult to push the store when the user goes to the door. It is more likely to be seen when opening an unrelated app in the morning or when opening an app after getting on the car. What users need in this scenario is to push accurately in advance, otherwise they have no time to digest information.

Therefore, in the traditional scene, small a can only search the nearby stores in advance and see that weiduomei has coupons, so they can arrange it.

Then why didn't he go directly into the Dorothy store and buy it? Because he needs to compare the price, to make sure that it is more cost-effective than the planned weiduomei, he will reject the original plan. It's decided by the needs of users in today's fast-paced society. I'll buy the one that is more favorable and can be found at the door. If I need to go in and judge by myself for half a day, I'm sorry. I can't afford to waste this time. I'd better carry out the original plan.

In the end, little a hurried by, and then on the way home, he saw the ticket of duole day, and found that it was more valuable than weiduomei, but it was too late, so he repented.

However, with Xiaokang AI group leader, this traditional scenario no longer exists, because the user will open Xiaokang app for the first time, which is a collection of path based coupons. If duole day has coupons and is more preferential than weiduomei, it will be pushed to him.

And Xiaokang can also play in advance, because it is to get the user track. That is to say, the user has prepared the ticket before he wants to find it, even if he "passes by" for such a short time.

What's more, Xiaokang can also integrate a one-stop coupon scheme, which can be recommended according to big data based on your location and path.

In this way, users don't have to think about it. It's right to buy the coupons pushed by Xiaokang. So the effect of pinduoduo is similar to pinduoduo, and it is more accurate than pinduoduo, which is shared by real people in social links. Users can pick up the goods from several stores along the way, which is very convenient.

After such an experience, where did Fenglian, a traditional business supermarket, suffer? On the spot, they called CTO to study how to develop their own functions.

In fact, this kind of situation happened one after another. Except for meDo, the only thing Cynthia didn't know how to contact was hippos. In fact, some other friends and businessmen have sounded the clarion call to attack the community, but they can still talk about it.

To Hippo, Chu Yuanxi's mentality is contradictory. Hippo is definitely the biggest potential partner. At the same time, the community group buying of hippo is booming, which can provide the largest business volume and the most valuable ecological environment. Even if Xiaokang does not talk about it in a business way, but with a lower attitude, it may be imported by users of Hippo. It's impossible for other companies, but it's totally possible for hippos. After all, it's Ali's business, with a wide range of talents. It's sure to chat when you see such a good registration.

It's all very tempting and desirable. But this gesture can not be lowered verbally, it must be signed, but it is impossible for chuyuanxi to sign.

Imagine that one day, about two or three months later, hippo suddenly realizes the value of Xiaokang online content. Its first reaction is definitely to launch mergers and acquisitions, and it is a rapid and fierce offensive. Its second reaction is to integrate Xiaokang into its own business in the form of strategic cooperation. It does not pursue nominal mergers and acquisitions, but it needs substantial control and influence.

If Chu Yuanxi's goal is to save a bureau and finally go public or sell it to Alibaba or penguin, then it's basically right for Xiaokang to advance to this step. It's good to sign at this time. It's the first step. But a well-off society needs to develop independently and become a pole of local life, not a part of anyone. Both of the above must be avoided.

But we have to pay attention to how to avoid it, because Ali has a third reaction. People can do it by themselves. Ali has a hello. The existence of this hard condition makes it hard for penguins to get their hands on, but Ali and Huang Tuan can get their hands on it immediately. Even the function of AI commander is likely to promote the valuation of Xiaoju bicycle. Even if they didn't save the key data before, it would be regarded as redundant. When they heard that they could die, they started saving it immediately.

This state of mind is transmitted to Cynthia, which makes her more difficult. Chu Yuanxi's request is like asking for benefits, but he doesn't want to give real benefits. At the same time, he should try his best to avoid causing the other party's motivation of M & A and Shanzhai, and he should sell his own functions to be recognized. This is almost impossible for businessIn this way, the time came to April 11, the two main cities of Xiaokang eastern Guangdong Province started the store expansion plan at the same time. Time to advance to now, the expansion of the store has reached an imperative stage, to eliminate all difficulties have to expand.

This is another auspicious day. It is suitable to open the market and trade. From this day on, the expenditure of well-off society will fly out like flowing water. The whole process will last for three months or more, and the first wave will be completed by the end of July.