Completed Salted Fish's Self-help Strategy

It seems that the well-off situation is simpler than that of Ba people. For Chu Yuanxi, the most important things are two, in fact, one.

For the expansion of stores in eastern Guangdong Province, the task of this function is actually to release information in a small range. The requirement is to be concise, and try not to have redundant information. There can be discussion and praise, but it should not be too noisy, and the publisher should be in a more eye-catching position.

Therefore, some members of the project team feel that its single information interface is more like microblog. However, there is an essential difference. It can't be published in a wide area, and it doesn't take a single user as the publishing unit. The publishing scene is within a group. In other words, what users post on Weibo is their own business, while what Kangkang blackboard post is everyone's business.

Microblog is for everyone, Renren is for friends, Kangkang blackboard is for everyone in Kangkang circle, these people may become friends.

What's the most important thing about socializing? It's the social atmosphere and scene. Social software without a clear scene and atmosphere can only be developed by the earliest ones, such as microblog. It cuts off the opportunity for latecomers to establish similar social atmosphere by volume, and then relies on users to establish scenes and atmosphere by themselves.

In order to build a scene and atmosphere, Xiaokang doesn't even provide PC support in ecology, so users can only write and publish on their mobile phones. This is something that no official account has done. Friends hope to provide more abundant functions to the media traffic users to show their self and personality. Mobile phone is difficult to bear. The official account of a well-off society is not to show itself, but to drive a circle, and not to make users pursue too much on their characteristics.

In essence, Xiaokang is a business. We should expect users to share their group buying and attract more people to buy things. But it will damage the atmosphere. Wechat is so strong that it is not afraid of damage. No matter how serious the disaster is, users will not leave. If Xiaokang wants to tear down the social iron curtain of wechat, it is impossible for Xiaokang to lose a lot for the sake of a little immediate interests, and it is also beneficial to the immediate interests of businesses.

When the functions come online one after another, there will be a long way to go for social networking, which is to get through other social media.

It's easy to get through social media, but it's hard to say. For example, wechat is a black hole of information. It's feasible for other social applications to share information with wechat, but I'm sorry to want to share it back. It's not provided except QQ.

But how many of them are business problems and how many are technical problems? It's hard to say, because many social workers never consider how to get through with others. And I have to admit that group mode is the most suitable mode to share social information. No matter how tiktok APP, jitter, micro-blog or Xiaohong book, there is no suitable form.

Chuyuanxi considered this problem when he was socializing. For Kangkang's internal information, it's no problem to share it, but it needs to be pushed by business one by one, and it needs to mobilize other social apps to open more functional interfaces, otherwise it's hard to get through.

So it's a long way to go.

In short, when the blackboard newspaper goes online, nothing can be concealed completely. Although we can still insist that "Kangkang" is our efforts to activate users, more fully share shopping voucher packages, and optimize the interests and ecology of our friends, chuyuanxi doesn't want to suffer this crime, and is easy to be looked down upon.

So after chuyuanxi was polite to Wuwei, he said to Laofan, "you're right. The evidence is solid. I don't pretend. I just want to socialize. How can I?"

This time, she was accompanied by Yuan mu. When Chu Yuanxi admitted that she was very single, she felt very exasperated, because when she went out to welcome the guests the other minute, she told Wu Wei that we are well-off people, we are convenience stores, not mobile Internet

They are all female CFOs. Wu Wei, the CFO, can almost sprint to the top of the world's female CFO and fight against Google's Ruth Borat. Yuan Mu is just a fighter in the chicken, not a weak one.

So yuan Mu was very careful. He hid and observed carefully. Then he found that Chu Yuanxi was not careful at all. He didn't feel that he was an outsider, although they must have met for the first time.

At the same time, Wu Wei didn't mean to grab the camera. Her face was full, square and calm, just like a neighbor's aunt. However, when she expressed her opinion, she was not angry, which made people very willing to believe.

But she was very quiet at this time. Lao Fan stood at the front desk and fought with Chu Yuan Xi. She was watching the enemy in the rear.

Such an important role as her will not easily stand out, but yuan Mu knows that when the well-off social life is exposed, even if it is only the rudiment and has not been really pushed away, it is worth Wuwei's efforts.

For penguins, the mindset is that all social workers are scum, and they can be wiped out by dragon dad's hand. This is particularly obvious around the Spring Festival in 2019, and no one can think of crossing the thunder pool.

However, Ali's attitude is not the same. It's worth testing for Ali to do any successful social networking.

But what is successful socializing? Yuan Mu clearly remembered the definition given by Chu Yuanxi. Tiktok is a social hot potato, and Kwai Fu has a strong community atmosphere, but they only have social side, that is, to show themselves, but unfortunately not. They succeed, but not socially. The real success of social needs to let the young man chase the girl, or can tear force, this is called social needs. So Momo and Weibo are successful social networks.Yuan Kwai remembered that he had tried to refute this point: "who says that the jitter and tiktok can not? The beauty opens a live broadcast, and the local tyrant smashes the money, so it's time to socialize? "

Chuyuan anti US rebound: "but, after smashing the money, the next step is to add wechat?"

Of course, Lao Fan didn't know about this. For him, today is just one thing, helping Wuwei to negotiate the terms.

"Hey, what are you doing? A posture of lifting the table? " After listening to Chu Yuanxi's high-profile announcement, his face is very strange, and his speech is more straightforward: "you are really social, but you haven't made it yet. What do you have to do? "

"It's worth working hard if I don't succeed. I'm not lifting the table. I'm too tired."

Chu Yuanxi's posture of "anyway, social communication is not the core area of Ali, nothing can't be talked about". On the contrary, he took Lao Fan as the main force. He said that if he was changed into a penguin, I think you would be arrogant!

He just thought to himself, but Wu Wei said it directly: "Mr. Chu, when are you going to be blocked by wechat? Is the ID ready? Do you have any technical reserves? We have many plans. "

"Well, I don't even pretend. How can I not be prepared?" Chuyuan's face doesn't change, but he spits out evil in his heart: in fact, I put more effort on how to kill the identification code. I don't know if the president's wife has built a building by folding cats after she tore Xiaosan, but the traditional art of jiwufu must be preserved. You'll know when you look for jingjingfu next year.

"Besides, I have such a good relationship with Zhang Ming..."

Old fan is completely speechless. Wechat's technology of blocking information dissemination has now become a battle of wits and courage. Blocking links can't stop Sumitomo's social needs, so the identification code emerges as the times require. Users can automatically jump to the target page as long as they copy the identification code and open the corresponding app.

Then wechat racked its brains on how to block the ID code without affecting the normal communication of normal users. Among them, they and the headlines are the two that pull up the wechat program's hairline most.

Thus it can be seen that Chu Yuanxi must have been rebellious for a long time. He didn't know when he planned to socialize. Anyway, he had a good relationship with them and Toutiao.

is it a tiktok friend for them? It's hard to say before, but it's definitely not now, because the voice has started to do its own business, and build its own electricity supplier ecology, and cut into the core ecosystem of Ali tiktok.

And Ba Ren and Xiaokang, two companies controlled by Chu Yuanxi, are more like friends with ALI or headlines? It's a philosophical question. The philosophy lies in dialectics. If Chu Yuanxi accepts M & A, it goes without saying. If he doesn't accept M & A, he almost has to make friends with Toutiao Department

Originally, Lao Fan was optimistic about winning Xiaokang, even if he was caught by Chu Yuanxi on the spot last time. But now, looking at Chuyuan's eloquence, he himself wavered.

It suddenly occurred to him that chuyuanxi was really not afraid of being blocked by wechat. Mr. Gongsun and Wang Xin socialize. Why rush to the street once they are banned? Unable to get up after a fall of the sound of the jitter, tiktok was dragons and knives. Because they don't have roots, they don't have communication sources, and there is an app download source on the Internet. The problem is how do users know which website to download? Who's going to urge users?

But Xiaokang has stores. As long as it is a user in the operation area, Xiaokang can provide Amway online and offline stores to users. Even chuyuanxi can use this as a KPI for shop assistants. How high is the cost of online users? But offline, as long as the store does not lose money, pull new basic is free, this is the charm of offline traffic, no outbreak, but lasting.

We need to know that the survival condition of social application is not other, but the user density. The reason why pheasant social can not be promoted is that the density does not go up.

Without this, there is nothing else to talk about. Only when the living conditions are met can we be qualified to break through the subsequent barriers of user habits and cognition, community ecology and tonality. Ali is satisfied with the user density. It naturally stands on top of other pheasants' social activities. On the contrary, it fails to find the right direction behind.

But it seems that the well-off society is really OK!

The last time he came, he didn't have such a strong feeling, but a month later, the well-off society has shown a rich ecology. One of the most important is that their playing method is called fixed-point attack. The average number of users in the whole country is few. However, the social needs and scenes of these users are all built in radish pits, and the density is enough.

In terms of his own experience after using it, there are a lot of discussions about taking children and school in the high-end community where he lives. There are a lot of gossip in the company, which is not as active as the wechat group. However, there are many very good coupons, which cooperate with the shopping function. The experience is quite good.

You know, he is not in charge of the local life service. The discussion on the function of the well-off community in the local life related business group is rampant during this period, which has reached the point where the established work needs to be distracted. When pinduoduo is fierce, it's not like this!

This is also the reason why the last merger and acquisition motion passed quickly, but there are still many internal disputes, and the level is not the highest, but it became completely different after just one month. Last time, they focused on the block cloud, which is a bright spot of Xiaokang's technology house. As for Xiaokang's mobile payment, the internal evaluation can't say it will fail, but the playing method is too flashy, some are flashy and need to be observed. The only bright spot is the low promotion cost with the help of urban treasure system.And this time, no one talks about blockcloud! Go to his blockcloud, it doesn't matter at all!

Wuwei is one of the more intense reactions. In the internal closed door meeting, he was rarely serious: "we must not let penguins take away Xiaokang. We must consider the worst! What happens when penguins take Xiaokang? Have you ever thought about it? Penguin's social ecology will spread to local life through well-off social life! And with the help of penguins, the spread speed of well-off social life is definitely not the same as it is now! The firewall must be pulled up, the position must be stuck! "

Usually, Wuwei doesn't need to be too serious to feel her will. Tiktok, but

has taken the sword in the electricity business area. Kwai is a key competitive bid for penguins. It is very dangerous to fight with penguins' legs. How can this life be good if local life is lost?

Don't forget there's another guy named Huang Tuan lurking on the side. The most important thing in local life is takeout. If you are hungry, Huang Tuan will suppress you. If huangtuan takes away Xiaokang, backhand push mobile payment and AI team leader is also a disaster! Even if they are still taken away by penguins, because of the relationship between penguins and huangtuan, penguins can bring huangtuan together instead of local life! The disaster is more fierce!

From this point of view, although alidiyun is strong, it has enemies on all sides. Antarctica can't be burned. Two of its three core areas, e-commerce, local life and mobile payment, are exposed to the enemy's guns. Although e-commerce is still the leader, it is certainly not as stable as it used to be. Therefore, it is not excessive for Wuwei to regard the merger and acquisition of Xiaokang as a firewall.

After some combing, Lao Fan didn't know what other people felt. His own feeling was that he saw the disadvantages brought about by Ali's aggressive style of doing everything he could for many years. The only two heavyweight allies in China are Weibo and didi. If you look for them with a magnifying glass, you can still find out one Suning who is barely heavyweight, and can't play a decisive role in the crucial moment of wrestling.

Of course, if we can bring Xiaokang up, it will be totally different. Meituan will almost lose the sense of threat. The next step is to emphasize the influence of Xiaokang in local life. In the social field, we can also rely on Ali's powerful traffic to quickly spread out and counter attack penguins.

At the same time, Ali's many mature technologies and data can also empower the well-off society. For example, maps and Gaode maps are absolutely the best way to complete the well-off society. So the acquisition of Xiaokang is absolutely strategic.

think so, Lao fan can not help but sigh. When he first saw Chu Yuan, he saw his old age as an older generation. The low end population saw high net worth people. Woodlouse entrepreneurs saw BAT executives. Although the size of Ba people and Xiaokang is small, they have the ability to move the whole chessboard forward and backward. It's ridiculous!