Completed Salted Fish's Self-help Strategy

Fang Shiling calmly put on a black suit, when she sat back at the tea table, she became calm and calm. "I'll talk about what I'm going to put in first, and then the conditions. What do you think?"

"It should be."

"In terms of manpower, I have the strength to be a screenwriter, a qualified painter and a specialist in brand microblog operation."

Speaking of this, she stopped for two seconds, staring at Chu Yuanxi with strange eyes, holding a big mess in her mouth, that is, Ba Ren entertainment has no micro blog operation specialist? She recently heard that all the special things on Weibo are played by Chu Yuanxi himself. She even brushes the company's Weibo as a personal Weibo. How unfair it is!

Shouldn't such an amateur company be on the street? Ba people's entertainment has never socialized its microblog at all. How did the 7 million small fans and the above standard message like forwarding come from?

Did not expect Chu Yuan Xi to hear this also raised his head, licked his face and asked: "brand microblog operation, specific how do you plan to operate, can you tell me in detail?"

Fang Shiling knew that chuyuanxi would not, in fact, set her words! You can't even do this. How do you play with we media? Are you kidding me?

She pressed her chest, calm down: "it's to maintain a high-frequency interaction with readers, and at the same time to build a personal device for microblog itself, such as" XX Jun ". Then, UGC is encouraged to create peer content and forward it, or create topics through interaction. "

It's all basic skills! Ah -

Chu Yuanxi opens his mouth and closes it quickly. This is really a good move. He has the heart to write it down in a small notebook, but he is embarrassed.

Where is the height? High in this is equivalent to "platform play". Tiktok,

, how do you grow this platform at B station? The answer is obviously UGC. Then why is UGC willing to make content and upload it to the platform? Because it can get traffic dividend, the platform will use its own traffic to spread good content and bring traffic to UGC.

As a microblog magnate, if you actively screen and forward the content produced by users, then the microblog of good works of the same person will be a big mouthful on the platform, and become a net celebrity from a non literate one. What you need to pay is just some paintings or text content. How enthusiastic is the production?

Chuyuanxi belongs to the people who know what to do but don't know how to do it. What I didn't say is that the work content of some employees in the next stage has been changed!

He motioned to Fang Shiling to continue. Fang Shiling breathed even. He said to himself, "it's me who's pulling up his hair!

"Then there are resources. After I made the new content, I guided Fang Ge Fang Jie in late night Gallery, with the rhythm of 30 million fans, used my contacts to find the surrounding partners, and then used the prepared e-commerce system to sell the surrounding products. "

"You're trying so hard to sell the neighborhood?" Chuyuanxi was quite puzzled.

For brother Fang, his eyes have always been focused on film and television. The original purpose of making this IP is that if everything else is not good, and the content of this IP is very good, he is confident to ask his grandfather and grandmother to sell the film and television license of this IP. This is a pure realistic theme, but it has a strong sense of the Internet and the flavor of the times. The difficulty of film and television adaptation is the lowest.

"What? Do you look down on those around you? Sell the surrounding can make money, and now at the peak of the aofei animation was built by OEM for the island Tiangong 4WD. I know what you mean, film and television, high-quality assets do not worry about selling. "

Chu Yuan Xi immediately nodded, heart said he was actually room Shiling in the field of entrepreneurship to education, simply the world's anecdotes! However, we have to look dialectically at whether we can make money by selling the surrounding areas. Well, Yuan Rong will soon prove that making money is not making money.

Seeing that he nodded, Fang Shiling was sure of the conditions and blurted out: "my conditions are very simple. We are a partnership project company. You inject IP into 49% of the shares, and I account for 51%."

"That's absolutely impossible." Chu Yuanxi interrupts Fang Shiling's beautiful vision, "my copyright is real, your resources and manpower are invisible, and your control panel is unacceptable, OK?"

"What do you want?"

"I authorize you to develop, you give me a share."

"That's no good. It's too tight without full copyright." Fang Shiling refused, "the significance of the existence of the project company lies in the complete ownership of copyright."

"Is your understanding of copyright operation too rigid?"

"Immortality, do you think I know nothing about IP? In fact, I have also operated IP. "

Chuyuan Xi tactfully asked: "how about buying it out at a buy it out price?"

Fang Shiling gritted his teeth: "no money." She said, directly stood up, walked to the back of Chu Yuanxi, and then bent down, with slender fingers rubbed the shoulder of Chu Yuanxi, while rubbing said: "this is clearly a matter of mutual benefit, don't be so rigid, old classmate, help?"

Chuyuan Xixin said Liangli, you ghost!

It is obvious that if Fang Shiling collects this leg hair and makes the content properly, it will be of great benefit to her career. It can verify the technology of her e-commerce system and the ability to bring goods to fans. It can really enter the IP industry. On the one hand, it can contact film and television drama production companies to expand contacts, on the other hand, it can straighten out the relationship with surrounding manufacturers. On the other hand, it can get good cash flow, on the other hand, it can improve its own valuation. More importantly, it can integrate these male fans who belong to Ba people's entertainment.Ba people's entertainment needs to supplement the balance proportion of female fans, and "late night Gallery" also has a similar demand, otherwise the road will be narrower and narrower.

What can Ba people get from entertainment? Money. Only when Fang Shiling is ready can he get the money. According to chuyuanxi's random estimation, it looks like millions every year, which is equivalent to or lower than the artifact company before the brand strategy.

This amount of money is a rain in the long drought for late night Gallery, whose annual net profit is only more than one million yuan. Selling its own IP is not advertising in the ordinary sense and does not hurt people's character.

This shortcoming and the root cause of Fangge project are all for Ba people's entertainment, which is very attractive to the second-line we media.

Unfortunately, for the Ba people, this is only a microscopic benefit, just like a capitalist selling his son to a gully

However, the difference between chuyuanxi and ordinary people is that ordinary people can only choose to refuse at this time, and chuyuanxi is a professional, professional pit father one hundred years, can invent a new model.

"Yes, but I want to change the way. The copyright will be injected into the project company to occupy shares. OK, but there is a time limit of five years. Five years later, the copyright will be recovered and the shares will be cancelled. "

As soon as Fang Shiling stops rubbing his shoulder, Chu Yuanxi looks at the glass of the teahouse and clearly sees that Fang Shiling's eyebrows are closed.

This is equivalent to the capitalists throwing the bear child to others for a few years, but they can take it back, and by the time they take it back, they have been well educated.

Seeing that Fang Shiling frowned, Chu Yuan laughed: "five years, the time span is enough to help you. It's good for you to make a profit. "

Fang Shiling closed his mouth. For a long time, a solemn voice came out of the gap between his lips: "good."