Electronics manufacturer

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Recently, Tong Hao inquired about the Honor series, as if it was news of a flagship machine.

Of course, according to the historical development glory, it is very likely that the flagship machine of its own brand will be launched in the past two years to expand the user positioning of its own brand.

Huawei and Glory belong to the same Huawei company, and they were separated out in order to determine their different audiences.

And now that Honor is the flagship machine, it is natural to enhance Huawei's high-end attributes, and to expand the company's product line to better sell products to obtain maximum profits.

Tong Hao thinks this way of honor is a very good way to be honest.

At the same time, Tong Hao also learned something from Honor.

To be honest, when Honor became independent, on the one hand, it was for Huawei to become a high-end flagship, and on the other hand, it was for Honor to contain other mobile phone manufacturers.

The history is just like the strategy set by Huawei at the beginning. Huawei directly dragged rice to the 2,000 yuan market by relying on the sub-brand of Honor, making rice gradually become passive from the initiative of gradually occupying the market.

In the end, rice really couldn't help it. It also learned something from Huawei. It separated its own Redmi series and restrained the Honor series, so that it had the chance to hit the high-end flagship later.

And now Tong Hao feels that Huawei's strategy is indeed something worth learning, and the two series of Dianyan and Pioneer can take this opportunity to establish a new brand.

On the one hand, it promotes the real stability of the pinnacle brand and the attributes of high-end flagship; on the other hand, it restrains the current domestic mobile phone manufacturers.

Dianyan's main offline market is naturally constrained by the blue and green plants that are now the main offline market.

Pioneer focuses on cost performance and online markets, while its benchmarks are rice and Huawei.

"The Pioneer series, the company intends to make it independent in the middle of next year. Of course, I hope that the Pioneer series is not only a digital series. I also hope that the position of Pioneer can be set in the range of one thousand to four thousand! Statement, you know what I mean ?"

Tong Hao looked at the statement firmly, and he was still a little worried about the other party.

This kind of worry is not disapproval of the opponent's ability, but worry about whether the statement can master the development of Pioneer after independence.

After Pioneer has truly established a brand, its development will be the most difficult one of the company's three major brands.

First of all, the range of his development is the price range of one thousand to four thousand. In such a huge range, it is difficult to make products with perfect price-performance ratio in each range.

First of all, between 3000 and 4000, Pioneer is definitely going to produce a flagship machine of its own brand, and this flagship machine must not only master the cost performance, but also grasp the gap with the flagship of the pinnacle brand. To be honest is a very difficult thing.

If you are a little careless, the flagship machine launched by the Pioneer series, which focuses on cost-effectiveness, is likely to beat Big Brother to the top.

In addition, if Pioneer becomes a brand, it will naturally release products in the thousand yuan and mid-end gears. It is necessary to ensure the price-performance ratio and widen the gap. To be honest, this is not a thing.

Moreover, if Pioneer goes out independently, its opponents are powerful opponents such as Rice and Huawei Honor. It is not difficult to win the market from them.

Although the statement has many years of work experience, the pressure on him from such work can be imagined.

The statement sitting on the seat is also very clear about this matter, and he also understands that Pioneer's independent branding is also the biggest challenge for him on his career path.

Now the hands of the statement were full, and it was already the coldest time in December, and the statement did not expect that he would be so nervous that his palms would sweat.

As long as Vanguard is really independent, the opponents that the statement faces are big-time figures like Rebs, which puts him under tremendous pressure.

accept?Still refuse?

The statement felt that his mind was in chaos. To be honest, he still felt that he was not strong enough to establish a brand for the Pioneer series.

"Time is not in a hurry, we will postpone this matter before discussing it!"

Tong Hao silently looked at the statement. He didn't say much about the other party's reaction, but temporarily took the matter over.

The statement sitting on the side heard what the chairman said, and watched the chairman take his gaze away from him, and his heart was mixed.

The statement is indeed an ambitious person, but he is the person most afraid of failure. In the face of certain major events, there is always some uncertainty.

"He Li, in mid-August this year, the company decided to establish a brand for Dianyan, which will face the offline market. Are you confident in this regard?"

Tong Hao has certain opinions on the statement in his own mind, but he is more confident about He Li.

He Li has been the director of mobile phone products since the establishment of Vido, and has been in charge of mobile phone production and mobile phone promotion.

At the beginning, Wei Duo mobile phone also relied on her marketing methods to be popular in the country for more than half a year, and even reached the blue-green factory in terms of sales.

Compared to the statement without much experience, He Li is the real market veteran.

This time, Dianyan will be independent as a brand, with He Li's level enough to support the brand and enable the brand to truly expand offline.

After all, He Li has a lot of experience in all aspects, not to mention that she had directly competed with the blue-green factory at the beginning.

"This is naturally no problem, Dong Dong rest assured!"

He Li answered more readily. After all, He Li had also been the person in charge of the brand. She is also looking forward to the independent branding of the Dianyan series.

And He Li believes that with her years of marketing and mobile phone design level, coupled with the company's current financial and technical support, it is enough to compete with the blue and green factories.

"This meeting is over for the time being, let's go back and rest!"

Tong Hao saw that the time was almost up. The plan for the mobile phone department of Tianyu Company for next year was almost finalized, and several senior executives of the company temporarily left.

The company executives in the office also left one after another, leaving only Wang Min in the office.

As Tong Hao's deputy, although Wang Min and the other party have worked together for less than a few years, there is still a tacit understanding between Wang Min and Tong Hao.

Just when Tong Hao just announced the end of the meeting, Wang Min noticed the look Tong Hao gave him, so after everyone left, he stayed obediently.

"Tong Dong, what's the matter?"

Wang Min looked at the solemn look of his chairman, and asked with a trace of doubt in his eyes.

Looking at Wang Min's serious look, Tong Hao shook his head and said with emotion: "The company has grown to this point. To be honest, it is not easy, but there is still a shortage of talent in the company now!"

"Now there is not even one person in the company who really dares to carry the burden. To be honest, this shouldn't have appeared at today's meeting!"

Wang Min stood by silently listening to her own chairman's emotion, and she also lowered her head to think about some issues.

It is true that the current company has reached the stage of entering the international market, and now there are not many people in the company who are truly capable of provokes the leader.

Compared with current companies such as Huawei Rice, Tianyu is still a bit weak in terms of talents.

"It's the end of the year now, you should still pay attention, no matter what method you use, try to find some talents for the company that can help the company's development!"

Tong Hao looked at Wang Min, who was standing aside and listening carefully to her own speech, and seeing her quiet, intellectual and soft face, his depressed mood was much better.

Although his mood has gradually returned to calm, Tong Hao understands that his company needs to speed up the introduction of talents, which will be an indispensable boost for the company's development.