Electronics manufacturer
Chapter 208 Samsung's Pride
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The emergence of Dianfeng T1 series has indeed allowed consumers to gradually recognize Dianfeng's brand as a high-end flagship in the domestic mobile phone market.
As the leader of the former high-end flagship, Samsung has completely become an out-and-out loser at this moment, and has always been tepid in terms of sales.
However, Samsung's workmanship and systems still have certain advantages compared with domestic mobile phone manufacturers. In addition, Samsung has extremely loyal users, which also leads to a certain amount of sales of his mobile phones.
Relying on the experience of loyal users, although Samsung is not very high in sales, it is very good in word of mouth.
After all, the level of this Samsung S7 flagship series is still relatively high, and it is also the most powerful product released by Samsung in recent years.
And on the 20th, Samsung finally made a decision to cut prices in order to save the sales of its own products in China.
After all, it is impossible for Samsung to watch its own mobile phone market and be swallowed up by a Chinese mobile phone manufacturer. Under such circumstances, he can only change the current market situation by cutting prices.
Directly reduce the price by one thousand yuan!
Less than a month after the release, Samsung officials directly chose to make their released mobile phone products dive a thousand, and directly adjusted the price to the same level as the top mobile phone T1 series.
It seems that Samsung this time is bound to fight the pinnacle to the death.
Alas, Samsung’s senior executives believed that their products were not too far behind the mobile phones released by Pinnacle in this failure. What made users in the Chinese market unacceptable was the price of 1,000 yuan.
According to the current method of lowering prices, Samsung’s senior executives believe that their sales will surely increase. After all, this mobile phone is a well-known Samsung brand mobile phone, which is much better than a newly established brand like Dianfeng.
It’s just that Samsung’s people did not expect that the price cut this time has not been recognized by users. Instead, users who have bought Samsung S7 now feel very dissatisfied with what Samsung has done.
And on the Internet, users who originally supported Samsung were instantly embarrassed by Samsung's sudden price cut.
They didn't find their mobile phone until they recovered. After just buying it for half a month, they dived for a thousand yuan.
There are even some users who have just bought a mobile phone on the front foot, and the price drops directly on the back foot, which really makes these users feel uncomfortable.
"I only bought a Samsung mobile phone yesterday, but today's Samsung directly cut the price and dived. This simply doesn't treat the user as a human being!"
"Damn, I thought Samsung's phones were pretty good, but this wave of Samsung's operations is really disgusting to me, rubbish Samsung!"
"I just went to talk about selling mobile phones, he said that this is Samsung's official decision, we are only responsible for the sales, if you want to troubleshoot, just go to Samsung!"
It can be said that Samsung's price cut this time in a big dive, to be honest, has completely made current consumers feel unusually angry.
After all, the price of one thousand yuan, to be honest, for some users, it is really an unbearable diving price, not to mention that this phone has only been released for half a month!
Compared with injured consumers, those dealers who have a supply relationship with Samsung are more blood loss.
It can be said that the goods of these distributors are basically from Samsung, and the price they get is only 700 yuan less than the original product.
This time Samsung’s sudden price cut not only made them unable to make money at all, but also made them lose money. After all, these dealers have almost 100 Samsung products in their hands.
In this way, the loss has exceeded five figures, which directly makes these dealers angry enough.
Samsung’s big dive immediately made it onto Weibo’s hot search list, and immediately let many people know about Samsung.
The comments under Samsung's official Weibo also showed very simple performance, and none of them wanted to refund the money from Samsung.
And this comment has gradually risen from a few hundred to a few thousand, but Samsung hasn't said anything under this situation, as if this matter has nothing to do with him.
With the emergence of this incident, Samsung’s reputation has also plummeted in an instant. Under this situation, consumers at this time, even if they are stupid, understand that they are now the leeks in Samsung’s eyes.
Although Samsung’s price cut this time said that there was a certain increase in sales, Samsung’s reputation also plummeted in an instant, and many users said that they would never buy Samsung products in the future.
It can be said that this time Samsung has stopped a certain loss in the mobile phone market, but it instantly made his reputation directly avalanche.
And the seniors of Tong Hao and Tianyu Company are also bewildered by the decision made by Samsung now.
Did Samsung blew up in front of its own company before its own company started?
"If that's the case, then make another cut!"
Tong Hao feels that this time Samsung encounters such a thing, the best way is to make up for it.
After all, the current Samsung company has become the biggest enemy in Tianyu's eyes, not only in the domestic market but also in the international market. Tianyu wants to put Samsung on the ground.
The executives in the company heard what their chairman said, and they did not expect their chairman to implement such a strategy in advance.
But they also understand that facing Samsung's strategy is a good thing for this company. Although the approach seems a bit cunning, it can definitely gain a good reputation.
While many users were watching Samsung eating melons, some netizens discovered the changes in Tianyu Mall.
Of course, this part of netizens is naturally the navy recruited by Tianyu, and they use this unknowingly method to promote their own company's strategy.
And countless users who don't know why, after receiving such news, they quietly came to the official website of Tianyu, which is that they also found that there is one more thing under the product they bought.
Horizon Insurance: From the day the product is received, if there is a price reduction in the product within one month, the price difference will be actively made up!(This insured insurance is invalid on Double Eleven and other e-commerce festivals!)
Now netizens see the situation in front of them and understand the changes made by Tianyu this time, although there are certain restrictions on such strategies.
But discerning people can directly see that this strategy is a very good thing for consumer users and can reduce consumer losses.
Many netizens who eat melon looked at the insured insurance provided by the official Tianyu Company this time, and then think about it. Now Samsung’s diving gate incident suddenly seems to have understood something.
Tianyu's move naturally won praise from netizens. Coupled with the rhythm of the navy hired by the company, it immediately made the company's positive image even more popular.
So weird things have appeared in the current mobile phone market.
Samsung's price cuts, sales have been unable to rise, and its reputation has plummeted, becoming the target of everyone's complaints.
On the other side, Tianyu's products have maintained their original prices, but they have received a lot of praise, and sales have also been hot.
Just when the Internet was very lively, a message reached the ears of netizens.
"Samsung Lee Myung Sung was found by the relevant department for an interview!"
Such news can be said to have caused the people who eat melons to talk about the matter in an instant.
This matter has less than two days to have relevant news.
In this competition, Samsung finally lowered its noble head to consumers.
Three days after the price cut was 1,000 yuan, Samsung finally issued a statement on the official Weibo in response to the price cut.
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