Professor Zhao Guoan’s home.

“Teacher Zhao, this is unfair, how can they do this!”

Cao An came to wish him a happy new year. During their casual chat, Cao An told him about his discovery.

Looking at the information handed over by Cao An, Teacher Zhao fell into deep thought.

After a long while, he asked:

“Is there any evidence?”

“Isn’t this evidence?”

“I mean, is there any evidence that Zhang Yimou’s team paid for these empty box office seats?”

This question stumped Cao An.

Indeed, there are many so-called ghost venues on the Internet, or venues that are obviously full but have many people missing during the screening.

But there is no evidence to prove that these empty seats were paid for by Zhang Yimou and his team.

Without this evidence, it is impossible to prove that Zhang Yimou has engaged in box office fraud.

It is also impossible to prove that he violated the rules of the competition.

It is impossible to punish him.

“You don’t have to worry too much. I’ve seen both of your movies. The quality of “Dying to Survive” is obviously higher than “Red River”.

Teacher Zhao comforted Cao An: “This final is not about box office. As long as you are strong enough, you don’t have to worry about these crooked ways.”

Hearing the teacher’s comfort, Cao An thought a lot, but still felt a little uncomfortable.

“Are we just going to let them cheat the box office?”

“Why don’t you try it?”

Teacher Zhao made a rare joke.

“I, I won’t do this.”

Cao An is very clear-headed. He wants to be the king of world entertainment.

He wants to develop Fanxing to a trillion-dollar market value in ten years.

Isn’t it digging a hole for yourself to do this now?

You won’t even know when you’re lying in it.

Hearing Cao An’s answer, Teacher Zhao nodded with satisfaction. He didn’t make a mistake.

Since there is no way for the time being, Cao An will not think about it.

It’s rare to come to Teacher Zhao’s house to pay New Year’s greetings, so you should talk more about happy things.

The Spring Festival period, which had been approaching a calm, was suddenly hit by a video that became a hot search and stirred up a storm.

The content of the video is very simple.

A child who looks like a primary school student recited “Man Jiang Hong” in the theater with great emotion after watching “Man Jiang Hong”.

Once this video was released, it immediately set off the Internet.

Many accounts imitated this routine and began to “show off their children”.

Competing to see whose children recited “Man Jiang Hong” better, more smoothly, and more powerfully.

So videos of students reciting “Man Jiang Hong” after watching “Man Jiang Hong” emerged like mushrooms after rain.

In the comment area of ​​these videos, it is often seen that “parents” said that their children memorized this poem directly after watching “Man Jiang Hong”.

Watching movies can also learn knowledge.

Not to mention that the effect of this hot search is huge.

Originally, the box office of “Man Jiang Hong” was only 10 million more than “Dying to Survive”, but it exceeded 50 million on that day.

With such achievements, Zhang Yimou’s assistant handed him the detailed data and said, “Director Zhang is still wise. A simple video has driven a box office of 50 million.”

Zhang Yimou chuckled and said, “I learned this from Cao An.”

“Huh? I don’t remember Cao An using this trick?”

The assistant asked in confusion.

“Of course we don’t have this, but the principles are the same. Do you remember how Cao An promoted “Your Name”?”

Zhang Yimou asked.

The assistant participated in Zhang Yimou’s research on Cao An throughout the process, so he thought of it quickly.

“Cao An did not promote the movie, but promoted the filming location of the movie, Meteorite, and also promoted tourism in Haixi Province.”

“That’s right.”

Zhang Yimou nodded.

“Many audiences go to the cinema not to watch movies, but for other reasons, such as couples wanting a date scene, to check in on social hot spots…”

Pointed at the information in his hand, “and let the children recite “Man Jiang Hong”!”

“Director Zhang is smart.”

The assistant was completely convinced by his boss.

Then he said to Zhang Yimou with a gloomy face: “Boss, many netizens now say that we are inflating the box office, and they also listed a lot of empty seats that no one came to see after buying tickets.”

For this question, Zhang Yimou still said casually:

“It’s not easy, just buy some tickets for “Dying to Survive” and “A World Without Thieves”, everyone is the same, no one should blame anyone.”

“Hehe, I’ll do it now.”

Looking at the assistant’s back as he left, Zhang Yimou was full of confidence.

He actually had a card in his hand that he hadn’t used.

That is to contact familiar theaters and ask them to sell the tickets for “Dying to Survive” as “Man Jiang Hong”.

The audience will still watch “Dying to Survive”, but the box office contribution will be counted as “Man Jiang Hong”.”Red”.

But this method is too dangerous. With the competition organizing committee watching, it is easy to be caught.

He is not willing to use it.

Cao An looked at the hot search and sighed: “There is a master behind Lao Mouzi!”

In the past, Zhang Yimou’s promotion of movies was still in the conventional plan.

But this time he was completely familiar with the Internet strategy and learned most of Cao An’s moves.

If a movie wants to have a high box office, it must attract people who don’t usually watch movies to go to the theater.

And this group of people don’t pay much attention to whether the movie itself is good or not, but pay more attention to the gimmick.

Is this gimmick attractive enough to me? If it is, I will go to see it, and if it is not, I will not go.

To put it bluntly, it is to get traffic. Zhang Yimou is now trying to get traffic from “Yue Fei” and “Man Jiang Hong”.

Although there is no Yue Fei in his movie at all.

Zhang Yimou’s fierce promotion, Cao An naturally can’t be indifferent.

Although he will not use those crooked tricks, the promotion still needs to be done.

In addition to conventional publicity, Cao An also used his old tricks.

Linking “Dying to Survive” with charity, Fanxing will allocate part of the profits from “Dying to Survive” to support patients with chronic myeloid leukemia.

Reduce their financial burden and help them receive better treatment.

In other words, Cao An tied the act of watching “Dying to Survive” to charity.

Not to mention, the effect is remarkable.

The daily box office of more than 200 million to 300 million has never dropped.

As of the eighth day of the first lunar month, the box office of “Dying to Survive” has exceeded 2 billion, reaching 2.578 billion.

Ranked second in the Spring Festival.

The ninth day of the first lunar month.

Fanxing officially started work.

On the first day of work, Cao An called three directors in the company together.

He first asked Lin Hao and Guo Fan: “How is your “Detective Chinatown” going?”

Lin Hao replied: “The filming part was finished before the New Year, and only post-production is left.”

“In other words, you two have nothing to do for the time being, right?”

Hearing this, the two immediately realized that their boss was going to assign tasks.

Their eyes were full of expectations. Their boss’s scripts were trustworthy.

Because of the high bonuses last year, both of them settled down in the capital and bought houses, so they naturally wanted to go further.

“Boss, tell me what you want us to shoot.”

The two said together.

“Lin Hao, you are good at shooting comedies. I have a variety show here for you to be the chief director.”

Cao An handed Lin Hao the production process of “Running Man”.

He turned around and handed Guo Fan the script of “Passengers”, “You like science fiction, make this movie well.”

“Thank you, boss.”

Heard that his was a science fiction movie, Guo Fan’s eyes lit up.

Looking at Cao An taking out another script, Lin Yufen beside him knew that he also had one.

“It’s been a lot of hard work for Director Lin to produce this film, Dream of the Red Chamber.”

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