I’m Really a Superstar

morning.

Because of the arrival of the World No Tobacco Day, a news has caused widespread concern.

The news message comes from the CCTV live broadcast room, which is about the introduction of new regulations on public service advertisements. The supervisory department of the higher level has issued a document to regulate the scope and scale of public service advertisements. The documents clearly stipulate that, for public service advertisements where smoking is harmful to health, they will be broadcast on TV. In this type of advertisement, it is forbidden to have real human lung organs, etc. There are still three or four new rules that are forbidden. If this document is issued, CCTV and other provincial satellite TVs have not been greatly affected, and they are still in compliance with regulations. At most, under the New Deal, slightly adjust the picture, and modify it appropriately. However, Beijing Satellite TV and several sets of HTV local channels have suffered a lot.

Beijing City TV's smoking cessation public service advertisement was directly chopped

Two local channels of the Beijing TV station, the smoke-free day advertisement, one was chopped, one approval failed, and a large number of production fees were squandered, causing heavy losses.

The netizen is very puzzled.

"So strict?"

"Why did you suddenly have such a policy?"

"Yeah, public service advertisements are not for making money. They are usually funded by TV stations themselves, and the cards are so tight. Can the TV stations not cry?"

"You don't know what a public welfare organization protested against public service advertisements in the past time? It seems that it was the end of last year. On the black lung after smoking, what kind of picture of the chest cavity of patients with advanced lung cancer was cut in the operating room? The adjustment shows that many viewers can't accept it, especially the non-smokers and the un-year-olds. The advertisements that originally quit smoking are for the smokers, but the TV stations can't screen the crowds, and the result is still Didn't warn the smokers, first frightened the non-smokers and the un-year-old children, the lens is too **** and horrible, it must be rectified, and it is necessary to take full account of the impact."

"Oh I see."

"This is really true. The advertisement of the black lung of the Beijing Satellite TV was also seen yesterday. In fact, it is not scary. I always get used to it. The advertisement for quitting smoking is nothing but the oldest. How much is the death rate? , no - pregnancy - no - how much ah, how much black and black lungs, no new tricks, are tired of watching, for a long-time old smokers, have seen this decade of smoking cessation Advertising, early numb, can not be scared by this, do not smoke, and at that time, it is better to broadcast other advertisements."

"Yes, the current quit smoking ads are much the same."

"The first time I saw a few years ago, there was still a bit of a response. I really quit smoking for a few months, but the more I watched, the more I didn’t care, the new ones, the boring, the worthless."

"There are some headaches in Beijing TV."

"Tomorrow is the world's smoke-free day, see how they change."

"Tomorrow? It can't be too late. If you can't catch up, you have to pay a fine. It seems that the policy is very strict now. The public welfare is a minimum requirement for TV stations. If there is not a fine, it will be fine."

The other side.

Home.

Zhang Yongzheng chatted with his parents, and Hu Fei’s phone call came.

"Xiao Zhang, I." Hu Feidao.

Zhang snorted, "Hu Ge, is there something?"

Hu Fei has some hesitation in his tone. "What, I really want to find you something."

"You said." Zhang Wei took the remote control to turn off the TV volume a little, and the next mom and dad did not speak.

Hu Fei said: "The phone also said that it is not clear, so let's meet and talk."

"Where, where?" Zhang Wei has never had a word for friends and people who have helped him.

Hu Fei thought for a moment and coughed and tried to say: "You are now a second-line star. It’s not convenient to see it outside, let your fans surround it, or you will come to Beijing TV Station, you, since you left I haven't come back since, just come over and see, Dafei Xiaolu, they are also very meticulous about you, come back to the old, how? Anyway, you have no work recently, should you have time?"

Zhang Yi blinked and probably knew what was going on.

Without waiting for him to talk, Hu Fei immediately said: "Hah, that's it, it's coming to send me a message, I am waiting for you, hung up first."

Did not have time to say, the phone hangs.

Zhang Wei was speechless and said: "Dad, Mom, I am going to see the Beijing TV station."

Mom and Dad blinked, "Beijing TV station? Why go?"

"Hey, my friend is looking for me something, maybe there is a place for me to help." Zhang Wei has already begun to wear clothes. "I didn't eat at home at noon."

Mom is not happy: "The people have been expelled from you at the beginning, and they have been rushed away. Now there is something to ask you, let you go in the past, you will pass? Wang Shuixin, you forgot about it? It was the wrong name of the king. He The son and the unit are still trying to beat people. He is also looking for troubles everywhere. He is also greedy and rude----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- The TV station is also expelling you. What is this? I will come here when I mention this.

Zhang Yan said: "Isn't Wang Shuixin sentenced? The TV station fired me, not because I did justice, but I made an accident in the live broadcast.

Mom said in the air: "Do you still speak to them?"

Zhang Yuyu laughed. "I didn't talk to them. I was very dissatisfied when I was fired. But I also understand the TV station. Some of my treatments are really wrong."

"You dead child" Mom is very angry.

Zhang Hao hurriedly yelled, "Mom, I am suffocating, and I have a few in my heart."

Mom said: "What are you counting?"

Dad spoke. "Oh, my son's affairs let him handle it. What do you do."

The feelings of Zhang Wei on the Beijing TV station are very complicated. It is complicated to the point that he himself can't figure out. After working for so long, he has counted the past work experience. The most deadly unit he has is the Beijing TV Station. After playing here, I went through the game, went through the game, passed the leadership, and still smashed the mess in the live broadcast. Finally, I was expelled. Under so many negative experiences, if I changed others, I would definitely not have a good place here. Impression, Zhang Wei is also similar, but the difference is that he has a very special emotion here, but also very deep.

First of all, he is a native of Beijing. He is not only looking at the Beijing TV, but also watching the HTV literary HTV sports HTV education and other other provinces and cities that have not received the signal to grow up in Beijing, this feeling is It’s unclear in words. Secondly, here is the place to cultivate and accomplish him. It’s Hu Fei’s invitation to him. He has the opportunity to board the TV for the first time and make the column of “100 Forums”. The show, it can be said that this is the most important step in the journey of Zhang Jian's famous road. This kind of sentiment, he can't say throwing and throwing it.

When the mother finished, Zhang Wei did not expect that he would actually help the Beijing TV station to talk, and then think about it, the original grievances of the past, Zhang Wei is not so thoughtful.

After half an hour.

Beijing TV Station Building.

The car was thrown into the on-street parking lot, wearing sunglasses and getting off the car. Zhang Wei went straight to the main entrance of the building and looked up at the long-lost and familiar office building. He walked in.

In the hall, someone saw him.

"what."

"This person is familiar."

"Isn't it going to be Zhang Wei?"

"It is Zhang Wei"

"It’s really Zhang Hao."

"How did Teacher Zhang come? Is he a guest? Or a show? Didn't hear it?"

"Recently, Teacher Zhang is on the cusp of the storm. It seems that there is no rumor that there is a TV station signing with him. Everyone is watching."

After Zhang Hao came, he did not see it. He sat on the sofa in the lounge area of ​​the lobby and grabbed a magazine and looked at it.

A young man beckoned not far away, "Mr. Zhang, I haven't seen you for a long time."

Zhang Wei looked at the past and was familiar with it, but he couldn't remember the name of the other party. He only remembered that the other person was an employee of the other column group who was in a big department with him. "Hello."

"Mr. Zhang, you are handsome again."

"Mr. Zhang Wei, remember me?"

"When you appear here, does it mean... are you coming back?"

Several staff members who had previously dealt with Zhang Wei but were not particularly familiar were very enthusiastic to come and say hello. Two reporters from HTV News Station even heard the news and rushed to the side to attack the news and wanted to get it. What first-hand information. Because the idiot also knows that Zhang Wei is unlikely to appear here for no reason, especially since he had been very unhappy with the Beijing TV station. The imagination of the people is very rich. I have thought of many possibilities in a flash. .

At this time, Hu Fei came.

There was also a young man with a beard and a little tired look.

When Hu Fei saw so many people, he was busy: "Let's let one let, let's make a mess." Then Zhang Zhang greeted him with a sigh of relief, and the monk went up from the other side. "It's still popular, look." Look, you have been away from Beijing TV Station for so long, everyone still remembers you."

Zhang Wei felt that there was something in his words and smiled: "Hu Ge, if you have anything, let me talk."

Hu Fei also did not circle, and said to the left: "This is Sun Han, the person in charge of the new public service advertisement last year, and the son of an old colleague of mine."

Sun Han reached out and said, "Long-term name."

Zhang Wei shook hands with him. "Hello."

Hu Fei is not very embarrassed: "Looking for you, in fact, is for public service advertising, I guess you also read the news in the morning, this time the public service advertisements in Taiwan are off the shelves, tomorrow is the world's smoke-free day, The new public service advertisements must be approved and approved tomorrow. The matter is very urgent. Xiao Sun has no way to do this. Their department has been discussing for a long time. Now even the basic ideas have not been fixed, and the advertising ideas are not a clue."

Sun Han unshaven: "These days have really ruined me. The New Deal suddenly came down. The advertisement said that the withdrawal was withdrawn. We were caught off guard. Zhang was a former old man in Taiwan and helped the public service department. A business that saves electricity, then you must know that our department is not professionally engaged in advertising design. It has only been two years since its establishment. Most of us are responsible for co-ordination, fund-raising, production, some creativity, and even production of other professional advertisements. The company has come to complete..." said it for a long time.

Before I came, Zhang Wei had already guessed this. "So why didn't you find an advertising company?"

"No one picks up." Sun Han said: "When we received the notice, it was also around 6 or 7 this morning, and then immediately contacted the advertising company to re-do a public welfare advertisement for a no-smoking day. If you can't buy an idea, then our department can do it ourselves, but we don't have enough funds. The investment in the previous cessation advertisements has already spent all our funds and budget. Now we can't get much, and finally we are looking for a special approval. Some money, but some of the advertising companies are because the money is not talked about, more is the problem of time, they feel that picking up the task today, work tomorrow, there is not enough time, they say that the shortest also takes three days to come Planning and production, three days? When the smoke-free day passed the idea of ​​buying ideas, I asked several companies, and they could not get it for a while, because the demand for public cessation of smoking cessation has been very high recently, and the case has been completed."

Said, the monks have been on the fifth floor.

Zhang Wei asked, "Do you want to make a simple ad-supporting advertisement first?"

Sun Han reluctantly said: "That's not going to work, the approval estimate will not pass, and Tai Chi estimates that it will not agree. A public service advertisement is also related to the quality of a TV station. Although Beijing Jingwei TV is not the top rated in the industry, it has the highest ratings. However, it is also a TV station on the middle of the middle. It is impossible to fool things in this respect, and the New Deal has just been introduced. I am afraid that it will not be fooled. If you say it is not good, let us take the knife."

Zhang Wei did not say anything.

Sun Han looked at him. "It is probably such a situation anyway. The time is very tight. We have no choice. Finally, we asked several advertisers in the industry, as well as several employees of our public service advertising department. Many people helped me. I recommend a person - you are Teacher Zhang."

Zhang Yan glanced at him. "There is not much money, there are not many people, no creativity. From scratch, one day to make a public service advertisement of fifteen or twenty-two seconds? It is possible to make a rough copy of it, but it is fine. , but also to make ideas, it is not realistic."

Sun Han said seriously: "I know that this is hard to be a human being, but I really have nothing to do. I just want to find Hu Shushu to ask for help. Although I have not worked hard in the industry for a long time, in the advertising industry, you I am still a big name, save electricity ads, "I speak for myself" variety show ads, brain gold ads, each is a textbook-style classic advertising in the advertising industry, others can't, you must do"

Hu Fei helped me to say: "Xiao Zhang, I know that Taili was not very interesting to you at the beginning, but at that festival, the decision in Taichung was a bit of a last resort. I believe you also know that there are difficulties in this trip. You may face a major loss of reputation and fines. You can't see death. You have the right to give me a face and your recent reputation in the media is not very good. Many of them are negative comments on you. Public service advertisements can also reverse this situation to a certain extent. Well, if there are other requirements, you can also mention them."

Sun Han added: "I will definitely not let you be white, and the cost is good to talk about. As long as you have passed this level in the Taiwanese, I believe in labor costs..."

Zhang Yuyang raised his hand and interrupted him. "I don't want money."

Sun Han, don’t want money? He said: "But..."

Hu Fei said: "Listen to Xiao Zhang."

"I want to help this, can you." Zhang said: "But I have a request."

Sun Han immediately said: "You said."

Zhang Weidao: "All the planning of this case, I have the final say, including personnel arrangements, expenditures, everything to listen to me - just such a request."

Sun Han promised: "You can rest assured that all the staff, including me, can direct you."

Zhang Hao nodded. "That's good."

Sun Han asked, "That is... fixed?"

"I have picked up the work, and the cooperation is pleasant." Zhang Wei shook hands with him again.

Sun Han Chang breathed a sigh of relief and excitedly held his hand: "If you have a horse, we will be more relieved. Thank you very much, Teacher Zhang, you have helped a lot."

Zhang Hao shook his head. "I can't help it, it's not necessarily the time."

Hu Fei took a shot of Zhang Wei’s shoulder. "No matter what, thank you Xiao Zhang."

Zhang Xiao smiled and said: "You don't have to thank you, Hu Ge has opened it. I just have to do it with the heart of the fire."

"I love to listen to this." Hu Fei said: "I owe you a favor anyway."

Zhang Weidao: "Get it, you will come here with this set of friendships. Where is the office? It’s too late to start work directly."

Sun Han leads the way. "On this side, you come with me."

Hu Fei did not move. "Let's go, I am responsible for taking the line. My mission is completed and I am withdrawing."