King of Stage

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According to calm and objective predictions, King One Day, Pharrell Williams, and Shakira are indeed at the same level. The battle between the three singers is also the most eye-catching show in March.

However, no one thought that the king who first appeared on the stage soared into the sky and appeared on the stage with a shining posture of making history. The balance was instantly broken, and things immediately became more subtle. Then, Farrell and Shaqi Is there a chance to pull? More importantly, what is the follow-up trajectory of the king in one day—

continuously rising? The cliff fell? Steady progress?

After all, everything is possible.

Like Adele, the first week's sales were only flat, but subsequent sales soared all the way and lasted for more than two years.

Like a one-way combination, the sales figures that were shocking to the heavens in the first week were handed over, but the next week they fell directly, and no such person was found.

Like Bruno, he performed well in the first week, and more importantly, the follow-up performance can still be steady and sustained output.

In other words, the first week's sales are just the beginning, but the subsequent sales may be the 100-meter sprint or the marathon. Everything needs to be waited and changed. Farrell and Shakira are not confronting the King of the Day. The schedules are all staggered, which means they still have a chance.

The most important thing to pay attention to is how the follow-up performance of the "Nine" album will be?

So, what are the factors?

Obviously, there are many factors that affect the market trend, but in the final analysis, music is still needed to speak.

The success of "21" is the best proof. It doesn't need to be too high or too few. The experimental pioneer music may be the unpopular Yangchun Baixue, but it can't be made too streamlined. Saliva songs can get an explosive reaction in a while. But it is difficult to leave traces in two years, three years, and even in the long history.

For reference, the media review of "21" is 76 points—according to the historical development, Adele's later release of the album "25", the media review is 75 points.

In fact, the scores of "21" and "25" are very close, but the expected value of the album also changes the foothold of media communication. For "21", it is "treasure discovery"; for "25", it is "The return of the superstar", naturally, people have higher expectations for the latter, and the same effect is shown by 75 points, which is "staying in place", "repetition of oneself", and "no progress."

It is precisely because of this that, to some extent, the stamina of "25" is not as good as "21".

The line of sight, returned to the "Nine" body.

How would professional media and experienced fans evaluate the album "Nine"? Maybe people can get some enlightenment from the album's feedback information, look at the follow-up sales curve of this album, and then suddenly discover—

History is always surprisingly similar.

In 2002, Nora Jones released his first album "Flying Away". The little girl hummed a lazy and fresh jazz tune without attracting much attention, but then won the Big Four at the Grammy Awards the following year. The five phonograph trophies, including the comprehensive awards, were a blockbuster.

Just a week after the awards ceremony, the previously unknown and uninterested "Flying Away" broke an amazing sales volume of 100,000 on Saturday, and embarked on a miraculous journey of counterattack all the way. Nora- Jones, a little girl, has also been remembered by countless listeners in this way.

After a busy and stressful year, in February 2004, Nora once again appeared on the Grammy stage and released her second studio album "Feels-Like-Home". , Which attracted much attention, became the focus of heated discussion on the streets and alleys overnight.

Then... Boom!

The sales volume of "Like Home" reached 1.02 million in the first week. It also made history at the time. It was the eleventh album in history to create such a record, with Super Boys, Eminem, and Britney Spears. -Spears, Whitney Houston, and other top superstars are on par.

In the end, "Like Home" reached 9 million worldwide sales in 2004, and won the Billboard Albums chart for six consecutive weeks in North America alone. It continued the success of Nora’s debut album and gained another Grammy in the following year. Five nominations and two phonograph trophies.

Is the story familiar?

From Grammys to Grammys, the debut album turned out, and then with the stunning performance of the Grammys, it ushered in global attention. The sales of the second album in the first week made history; at the same time, the music style was slightly unpopular, and the first album brought jazz back to life. Brought to the attention of the public, the second album explores the balance between country and pop.

Nora Jones, King for a Day.

One day king, Nora Jones.

There are so many similarities between these two groups of singers. The highly overlapping trajectories are amazing. From this perspective, the sales explosion of "Nine" does not seem to be so unexpected. After all, Nora has already completed this once. A feat, one day the king is standing on the shoulders of his predecessors to reproduce the feat.

Nevertheless, every appearance of a miracle can shock people’s minds. Nora is the same, and so is the King of One Day. What's more, the weekly sales of 1.17 million are placed in 2014, which is even more magical and spectacular. The turbulent waves of the news media are naturally more turbulent.

but!

There is always a "but" in things, but the original reputation of "Like Home" is far inferior to "Flying Away", both professional music critics and ordinary listeners are like this.

Back then, the overall media evaluation of "Going High and Flying" was 82 points, while the public score was 8.6.

Later, the comprehensive media review of "Like Home" fell to 74 points, and the public rating also dropped to 7.8 points.

From the point of view of scores alone, the gap does not seem to be large. It is far from "Waterloo" and "suffering bad reviews". It can even be said that both albums are above the standard line; but in-depth analysis can be seen from 80 The score dropped by seventy points, which is a fundamental gap of a whole level.

If you analyze it in detail, on the one hand, "Flying Away" is indeed very, very good. From awards to word-of-mouth, an ultra-high standard has been established in all directions. Naturally, people's expectations have reached a new height. "Like home" has encountered more doubts without the breakthrough challenge of continuing the jazz style, and the decline in word-of-mouth is expected.

On the other hand, the quality of "Like a Home" is indeed inferior to its predecessors. Strict comments from the media to the public have also gained ground for breeding. In addition, artistic appreciation is inherently a very subjective and very personal matter, with emotional factors. The interference also further lowered the album's evaluation.

At that time, the media and the public's ratings even fell below 70 points. Views were generally focused on the focus of "too popular", "exhausted talent", "no spirituality", etc., and expressed their disappointment sharply. Condemned, every aspect can feel the tremendous pressure that this "gifted girl" has endured.

Later, after time precipitation and fermentation, the score of the album "Like Home" gradually picked up, and people were able to give more objective and rational evaluations, and the score gradually stabilized, and slowly returned to the current number, giving Nora She should have received the recognition and praise.

However, the impact is visible to the naked eye, Nora is so, and Adele is no exception.