Lord Harland
Chapter 486 Marketing
After Odaye signed the contract with Idar, funds, machinery, and technical workers quickly came to Berenberg. Odaye has been running a flour factory for more than ten years and has trained a large number of mature workers.
With capable workers as the backbone and the old bringing in the new, the new flour mill was successfully operational in less than three months.
Although Odaye offers skilled workers higher wages than local workers, ordinary workers keep costs down.
In Haaland's home region, labor costs have begun to rise over the years.
Taking the two major provinces of Central and Heihe as examples, the factory needs to pay each worker a monthly salary of four silver coins, the working hours cannot exceed twelve hours a day, the canteen must provide free meals, and there are fifteen days of holidays a year, and Pay labor insurance expenses such as gloves and work clothes.
In Rex Province, through negotiations with the government, as long as they can provide three meals a day, they can recruit indentured servants for two silver coins per month. The factory can force the indentured servants to work fifteen or six hours, with no holidays throughout the year.
From the perspective of labor costs, opening a factory in the Rikers Province can greatly reduce costs.
After the flour was produced, Odaye personally came to Kanas Castle to sell flour to the castle's bakeries, high-end restaurants, and wealthy freedmen.
After the large-scale production of white flour in the Haaland territory, selected flour is no longer exclusive to the nobles.
With the flow of trade, fine white flour gradually appeared in Kanas Castle. Even in the Sith Kingdom and Parame Kingdom in the south, a small amount of flour manufactured by the Harland Kingdom circulated.
However, due to the distance of thousands of kilometers and high logistics and transportation costs, the flour in Kanas Castle is very expensive. Now the flour market in Rex Province is as high as sixteen copper coins per kilogram. This selling price is already equivalent to eight times the level in wealthy provinces such as the Central Halland Kingdom and Heihe, and is more than five times higher than the price in poor areas such as Puliland and the East Coast.
Don’t be too expensive. In Hawkins and Auxerre Castle in the Palame Kingdom, white flour sells for as much as three silver coins per kilogram.
Three years ago, a kilogram of selected flour from Kanas Castle would have cost one silver coin. Ten years ago, selected white flour was reserved for wealthy nobles. Even the rich little aristocrats could not buy selected white flour.
The selling price is now half that of three years ago, mainly due to ocean trade, which saves logistics costs.
The Dawn Plane is a little different from Richard's previous life. The ocean is extremely dangerous, and ocean trade is difficult to circulate on a large scale.
The Harland Territory has accumulated more than 20 magic ships for many years, mainly used to transport troops.
Magic ships are basically main warships and do not have much tonnage to transport goods. The remaining more than 60 steam vehicles are distributed along the coastline of nearly 3,000 kilometers. The transportation capacity is far from enough. They cannot transport much flour at all times of the year. .
Although logistics costs have dropped a lot compared to a few years ago, the selling price of flour is still at a relatively high level because of the scarcity of goods.
Although the Odaye Flour Mill has just been put into operation, it can still produce twenty tons of flour per day. As the factory gets on track, there is room to expand production capacity to forty or fifty tons per day.
Even if it is placed in the Harland Kingdom, the annual output value of this factory exceeds 80,000 gold coins, which has a significant boost to the local economy.
Odaye personally acted as a salesman, negotiating and signing contracts with some large customers. Although he had an aristocratic status, he was approachable in the business world. Odaye and Immorton are both truly smart people. Although they pursue interests and disregard life, they also know who is their friend and who is their enemy.
Both of them will give strong support to the merchant class of Harland Kingdom. Only by increasing the number of business nobles and then uniting together can their embarrassing situation in the noble council be alleviated.
Although the method of knighthood for Hayden and Rogge is the same as that of Odaye and Immorton, there are essential differences between the two parties. Hayden and Rogge are blood relatives of the king and queen. They are knighted with the help of external forces, and military merit nobles are acceptable. of.
In the history of the Dawn Plane, kings liked to let their relatives follow the generals in melee fighting. The situation of Rogge and Hayden was similar to this.
Moreover, these two people are important ministers of the Kingdom of Harland, with high positions and powerful positions. The hereditary nobles also know the pros and cons and dare not provoke them easily.
Odaye and Immoton are both businessmen, and their foundations are not deep. The process of their knighthood went against tradition, and the hereditary nobles did not recognize their status at all.
It is difficult for business aristocrats like Odaye and Immorton to marry into traditional military aristocrats, and it is almost impossible for them to integrate into the military aristocracy.
Odaye also has a background in the First Squadron, and his children have old comrades such as Sula and Jennings who are willing to marry, but for Immorton's children, even marriage is a problem now. The eldest son is over thirty years old and is unmarried.
Immorton became a hereditary noble, and it was difficult for him to accept his children marrying ordinary people. After all, his thinking was that of an indigenous person, and he was far less enlightened than Richard.
The real environment is like this. Both of them are willing to support those who are behind. Last year, they worked together to take out their savings and lent Rand a huge sum of 30,000 gold coins. They also personally came forward to help Rand recruit ruthless mercenaries, hoping to bring Rand to the forefront. Support the hereditary aristocracy.
Rand is Mrs. Olla's brother. Thirty years ago, he relied on William and became a big businessman in Black River Fort.
When Richard started to run the territory, both Rand and Mrs. Olla lent a lot of funds.
More than ten years ago, William went south, and Rand followed William to the southern region. Although he made a lot of money with the help of William's background, the speed of capital development was far behind that of Odaye and Immortun who ran factories. et al.
Originally, Rand was developing smoothly in the south. He was the businessman behind William and could often visit William's mansion. Compared with his father's generation, he was considered successful in speculation and reached the peak of his life.
But when he heard the news that Odaye and Immortun were promoted to hereditary nobles, he felt very sad and was full of envy for Imogen and Odaye's life experiences.
Although William respected his brother-in-law very much, it was impossible for him to violate tradition and promote him to the hereditary aristocracy, let alone carve out a piece of his own territory for him to inherit.
The duchy under William's name has already chosen its heir. Only Richard's lineage had the right to inherit, and small scattered territories were given to Ron, George and others. After all, the most critical reason why William was promoted to legend, made extraordinary achievements, and was awarded the title of Duke was Richard's support behind him.
If William chooses another heir, internal conflicts will definitely arise. The strength of Ron, George and others is not comparable to that of Richard's lineage. Not allowing Richard's lineage to inherit would actually cost the lives of Richard's brothers.
After carefully weighing the pros and cons, Rand asked for a letter from William and returned to the Kingdom of Harland.
Rand had followed William for many years and also had a large amount of money in his hands. There are 60,000 gold coins in cash alone. In addition, his business channels can also make thousands of gold coins in profit a year.
After arriving at Pulilan Castle, Rand formed a mercenary group, eliminated many undead, and captured a large number of soul crystals. However, the gold coins in his hand were severely depleted and gradually became insufficient.
Seeing that half of the battle achievements were accumulated but the gold coins were not enough, Rand had no choice but to ask the local chamber of commerce for help. In the end, Odaye and Immorton teamed up and lent him 30,000 gold coins to tide him over. Now Rand has accumulated eight major merits and four medium merits. He will soon be knighted and become the third noble businessman.
Odaye negotiated with seven major customers and concluded a monthly supply contract of 100 tons of flour.
After winning seven major customers, Odaye almost monopolized half of the private market in Kanas Castle, greatly reducing the pressure on the sales department of Berenberg Flour Processing Factory.
After winning the big customer, Odaye is also planning to open a flour sales shop in the busiest street of Kanas Castle to do retail business, mainly serving the free people of Kanas Castle.
Of course, the most critical step in the sales strategy was that he was going to go to Ricks Magic Academy in person to discuss with Dean Caperson and sign a long-term supply contract with the Magic Academy at a low price. This low price is roughly the same as the local wholesale price in the Harland Kingdom.
Ricks Magic Academy has the foundation laid by the United Kingdom on the East Coast and now has more than 200 teachers and more than 4,000 students.
As the Kingdom of Harland occupied the province of Rex, the six-ring magician Caperson served as the dean. There were two deputy deans. One was a descendant of the former East Coast Mage Association. This person's name was Lucien. An eighth-ring magician with a complete magical heritage. The other deputy dean was Capersen's old friend Röntgen.
The East Coast Magic Association has one president, four vice presidents and five vice presidents. The vice president, the eighth-ring magician Saren, died in the hands of Sophia more than ten years ago.
Three years ago, the vice-president Nine Ring Magician Harbert was killed in a surprise attack by Sutton.
President Neo fled after the destruction of Kanas Castle and went to the Magic Kingdom of Markholm. Vice President Neo, the eight-ring magician Kerim, commanded the mage group with the army and disappeared during the war.
Among the five presidents, only Vice-President Lucian guarded the Magic Academy and surrendered to the Harlanders.
Although Lucian's professional level was better than that of Caperson, Richard still didn't trust him. After forcing him to surrender, he signed a thirty-year service contract, and he would keep his promise and release him after thirty years. Therefore, Lucien could only serve as the deputy dean, cooperating with Capersen and Roentgen.
Caperson's meditation method was incomplete, and he could only meditate to the fifth ring. After joining the Harland Mage Association, he read many novel papers and then deduced himself to make up for it to the sixth ring. Although he has good magic qualifications, his IQ is not smart enough and he is not good at magic research. His derivation of meditation methods is very slow. It will be difficult for him to be promoted to the seventh ring in this life. From this point of view, he is not as good as his old friend Roentgen.
But precisely because his future was hopeless, Caperson had enough time to manage the magic academy and teach and educate people.
Rex Magic is a key focus of the Harland Kingdom. The annual allocation is very high. Even students who have just entered the academy will be allocated three gold coins for logistics support. The teachers in the academy are all formal magicians and have accumulated abundant capital.
As long as the flour is sold to Ricks Magic Academy, thousands of tons can be sold in a year.
Odaye has his eye on this market, and his vision is indeed good.
In addition to Ricks Magic Academy, another big market is military supply.
According to the living standards of the Harland Kingdom, the army is basically supplied with white flour. However, when going out to fight, they try to search locally for food, so it is difficult to eat white flour.
Harland's garrison in the Dukedom of Rex, in addition to eating rice, can only eat black bread and wheat rice most of the time, and can only eat one meal of white flour in a month.
Rex Province has 40,000 garrison troops. On average, each soldier consumes 200 kilograms of flour a year and provides 4,000 tons a year.
Four thousand tons of flour is already one-third of the production capacity of the Odaye factory at full speed.
But if you want to get military logistics orders, you need to get through the connections at the top. Odaye alone does not have that much face, and Jennings needs to come forward to open up the connections.
Just when Odaye was trying to expand the market, Richard heard his news and summoned Odaye to the official residence.
"You are also a veteran of the First Squadron, so you don't need to be so reserved."
Seeing Odaye lowering his head cautiously, like a trembling quail, Richard pulled him to his seat. Richard has always been relatively tolerant of officers and soldiers who came out of the military system, and now he still occasionally takes time to meet retired veterans.
The Kingdom of Harland is a centralized militaristic country. The officers and soldiers have sacrificed their lives for many years and are the reason why Richard wears the crown. Richard is very clear about this.
Therefore, anyone who comes from the military system will have a higher reputation with Richard.
Odaye bowed respectfully to Richard and said with a trembling voice: "I am still very excited to see His Majesty the Kingdom again. Can I take the liberty to ask, if His Majesty summoned me here, is there anything you need me to do? matter?"
Odaye is indeed loyal to Richard in his heart, because Richard is the person who changed his destiny.
Thirty years ago, the Odaye family became slaves and lived an extremely difficult life. Not only is dignity lost, life safety is also not guaranteed.
In the slave market, Odaye's family contracted the plague, and it was Richard who saved their lives. From that moment on, Odaye was willing to fight for Richard.
A few years later, Odaye retired from the army due to injury. Richard did not abandon him, but arranged for him to enter the army clothing factory to recuperate. Over the next twenty years, Richard liberalized the market and issued decrees that allowed Odaye to earn a large amount of money. Then it was Richard who promoted the policy of soul crystallization in exchange for meritorious service, so that Odaye could break the tradition and successfully become a knight.
Richard is a noble person in Odaye's life. He has changed his destiny several times. He has joined the Harland leadership for thirty years. Odaye has always had a high sense of gratitude towards Richard. Compared with traditional nobles, capitalist nobles such as Odaye and Immorton are more loyal to Richard from the bottom of their hearts.
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