Made in Hollywood

"Is Duke Rosenberg a sadist?"

This is the eye-catching headline that Sean Connery saw in Roger Albert's film critic column after opening the Chicago Sun, and it also made him feel inexplicably comfortable.

"Last night at midnight, I watched "Independence Day" in the theater. I couldn't stand the abuse of noise and explosion and had to leave early. This is a film that completely exceeds the bottom line of human tolerance. The plot is ordinary, the climax is cheap, and the loopholes. Countless and confusing logic, I hate it very very very very very much..."

In the long film review, Roger Albert not only devalued "Independence Day" to the extreme, he also gave a thumbs down representing a bad film, only giving the film a super low rating of 2 points!

After reading Roger Albert’s film reviews, although he knew that his half-million dollars had a role in it, Sean Connery’s mood improved a lot, and he opened more newspapers.

"Duke Rosenberg is a standard demon. He can destroy the audience’s best impression of the movie. His works never care about your soul, only your wallet. The humanity in "Independence Day" saved The earth cannot save this bad movie!"

David Denby of "The New Yorker" made a mockery of "Independence Day". He only scored a poor 1 point for the film, while Todd McCarthy of the "Hollywood Reporter" was slightly better than him for the film. It's 3.5 points!

"Independence Day tested the audience's patience with unreasonable dialogue and glib cliches most of the time. As punishment, everyone involved in the film, including director Duke Rosenberg, should go. Do some community service!"

Similarly, film critics in other media did not mean to let go of this film.

"Before watching Duke Rosenberg's movie, you must take anti-motion sickness. "Independence Day" is full of boring explosions and noises. Of course, for director Duke Rosenberg, it is not in the film. It blows up a large city center in one scene, maybe even if you are restrained!"

Relatively speaking, Kenneth Turan of the Los Angeles Times is quite polite, although his 5-point score is not even the passing line. It is the highest rated one among the top film critics.

"Independence Day is a small step in a science fiction action movie, but a big step into the abyss of stupidity!"

-"Chicago Tribune"

"Who is the worst film this summer? The answer is obvious-"Independence Day"!"

——"Village Sound"

"In "Independence Day", director Duke Rosenberg turned all actors into mindless robots. There is one thing you must praise Duke Rosenberg-he has the ability to downgrade outstanding actors. To the same height as him!"

-"Rolling Stone"

"This film has pee spots, and the pee you squirt is guaranteed to be smoother than any dialogue in this more than two-hour movie!"

-"USA Today"

"It’s not that Hollywood doesn’t have no directors who like to play with explosions, but no one like Duke Rosenberg is a complete explosion madman. Other directors have 80% plot and 20% action explosion. Scenes. "Independence Day" is 20% of the plot and 80% of the action explosion scenes. Even if you miss this movie, you will not have any regrets!"

--"New York Times"

"Noisy", "stupid", "evil", "unbearable", "incurable garbage disposal machine"... North American film critics used various vicious words for "Independence Day".

Seeing these film reviews, Sean Connery showed the brightest smile in nearly a year, while the other person who was also in Beverly Hills smiled equally brightly.

"A very good film review."

In the garden, Tom Cruise put down the newspaper and looked at his PR. "Lelis, continue to contact that vampire. I want him to target Duke Rosenberg once in a while!"

"These are part of the agreement." The female publicist nodded, "Roger Albert's reputation for collecting money and doing things is guaranteed."

After thinking about it, Learyster said, "Tom, you are a big star standing in front of the scene. There is no need to discredit each other with a director hiding behind the scenes. This is very uneconomical, and you have no direct competition this time. Relationships, expressing opinions casually will only bring negative effects."

"I know."

Although he wants to do something personally, Tom Cruise is not a fool, as long as someone is around to raise something. Can also figure out what to do and not to do.

He just wanted to see Duke Rosenberg's bad luck, but he didn't want to even take his own bad luck.

With such large-scale negative reviews by film critics, it is impossible for Warner Bros. and Twentieth Century Fox not to pay attention. Duke only took a leisurely morning and rushed to Burbank’s Independence Day studio. A meeting was held here.

"You are waiting here."

Bring Scarlett Johansson into his office, and hand her two dc cartoons. Duke told, "Don't run around, or I will send you home at night."

"Are you discussing how to deal with the bad guys?" Scarlett took the cartoon and looked at Duke.

"You know a lot." Duke smiled.

"You are my brother..." She wrinkled her nose and shook her small fist hard, "Of course I want to care about you! Duke, kill those bad guys!"

Nodded, Duke rubbed the little girl's blond hair affectionately, turned around and walked out of the office, and walked into the meeting room next to him. There were already a lot of people sitting here, waiting for Jeff Robinoff and representatives on behalf of Warner Bros. After Fox's Tim Fisher arrived, a brief meeting was quickly held.

"The film's audience reputation, attendance so far, and approximate box office numbers have all exceeded our expectations."

There is no long-winded talk. The meeting went straight to the topic, and the first production manager Charles Rowan took the lead. "But the professional reputation of "Independence Day" has encountered a lot of trouble. Professional film critics are almost all criticizing us. According to the current statistics, the overall rating of the film critics is only 3.8 points!"

After Rowan’s words, the conference room fell into a short silence. The film critics’ reputation is indeed not a key factor in the success or failure of the summer commercial masterpiece. The past professional reputation is only a propaganda and drum function, but no one can deny it, including Roger Ai. Top film critics, including Burt, can influence a group of audiences, which is likely to have a certain impact on the box office trend behind Independence Day.

Several top film critics criticized a movie for little effect. After all, there are other film critics who are screaming. Now all the top film critics have united their voices, even Duke, who is least expecting to see them, has to pay attention.

"According to the news we got."

The people sitting here or the company represented are now a community of interests. Tim Fisher directly shares information, "Someone is behind the public relations, and it is "Independence Day"..."

Having said that, he turned his head and looked over here, "Or Duke."

Duke smiled slightly at him, but there was nothing to worry about. The interests of both parties were tightly tied together. To move him and Independence Day was to move the cakes of Warner Bros. and 20th Century Fox.

Tim Fischer and Jeff Robinoff also understand this. They don't mean to be entangled in this area. The key question now is how to deal with it in order to minimize the negative voices caused by film critics.

"Our public relations department should act..."

"Warn those film critics and block their free ticket privileges if necessary..."

Hearing some people’s response to it, Duke never spoke. Perhaps he is far worse than many of you when it comes to professionalism, but when it comes to the knowledge of low-reputation and high-box office movies, I’m afraid all the people here add up. , Not as many as he alone.

In the past, "Independence Day" was a typical representative of ultra-low professional reputation and ultra-high box office. Then, in the new century, such films will be endless. If it is placed ten years later, the negative reviews of film critics will not care at all, even if they Speaking collectively, the cyber navy alone can drown them...

In this era of underdeveloped networks and relatively sluggish information, the influence of film critics must be much greater than in the future, but when Duke mentioned to Warner Bros. to exclude film critics from participating in the screening, he actually predicted that it might be possible. With the current situation, there is actually a certain amount of preparation. The method is put into the future. There is nothing peculiar. However, when the voice of film critics is still loud enough, it is by no means that other directors dare to do it casually.

"The critics' criticism is not necessarily a bad thing."

When the meeting room became silent again, Duke suddenly spoke, "On the contrary, it is a place we can use for hype!"

Without waiting for everyone to say anything, he looked to his side, "Charles, are there statistics on the age of the audience?"

"There is a statistics for midnight and morning games." Charles Rowan turned through the documents in front of him, and then said, "According to statistics, "Independence Day" audiences are mainly 15 to 35 years old, of which 17 are 17 years old. By the age of 25, it accounts for 67% of the audience!"

"In other words, audiences between the ages of 17 and 25 are the mainstream audience of Independence Day!" Duke looked around and continued, "Do you know what people in this age group think? I am 24 years old. It’s still at this stage, and I think I still have a better understanding of young people today."

Everyone looked over, and Duke didn’t have any idea of ​​selling off the hook, and said directly, “This is the most rebellious stage. He doesn’t believe in any authority, and he always questions the opinions of authority; this is also a very curious stage, full of new things. Interest, an adventurous spirit to try everything, and often the determination to implement..."

"In fact, this is also a group that is difficult for film critics to influence!"

The voice gradually slowed down, but Duke’s words were exceptionally clear and loud, "The critics attacked us with a professional eye! We can directly respond in another way. Movie fans lack channels to make their own voices. Why do we not let us like "Independence Day" "Does the voice of the fans of "appear in the mainstream media?" (To be continued.)

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