Made in Hollywood

In this land of North America, there are always many very weird but very influential institutions, and once they provoke them, it is extremely troublesome, such as environmental protection organizations and various animal protection associations that cause headaches for Hollywood directors and producers. And the National Federation of Teachers and Parents whose mission is to protect the rights and interests of minors.

This is an unofficial organization, but its influence in the United States is absolutely terrifying. It even has the power to amend and maintain child labor laws. In fact, they can survive today. In addition to their long history and continuous efforts, there is still mainstream society’s influence. The unacceptable attitude of assaulting minors.

Indeed, in the invisible corners, the lives of some minors in this country may not really be better, but these will not be exposed to the public and the media after all, and those exposed, especially those with There is basically zero tolerance for public figures.

Morgan Freeman's step-granddaughter is only sixteen years old, or a female student, a minor in an absolute sense.

As a result, the National Federation of Teachers and Parents made an extremely fierce response. With the help of the media, it convened a press conference on the matter and announced that it would conduct a targeted investigation. If it is true, it will call on parents and minors across the United States. Boycott any movies played by Morgan Freeman, and reserve the right to appeal to the law.

From the first time the scandal appeared, Morgan Freeman and DreamWorks were engaged in crisis public relations, but the existing information was not good for them, and the power of the six major companies and the media groups behind them was far too strong. Not DreamWorks can contend.

In fact, just like Duke said, no one cares about the life and death of Morgan Freeman. A second-tier black movie star is not worthy of the Big Six companies and DreamWorks. He is just the one that was hit by the fire. Little fish, from the day DreamWorks showed its ambitions. The Big Six companies are waiting for such an opportunity to make all-out efforts to suppress them.

The media’s role in guiding public opinion is huge, especially the four major television networks with terrifying influence in this era. ABC is owned by Walt Disney, cbs is owned by Viacom, the parent of Paramount Pictures, and Fox Television Network. This is part of Twentieth Century Fox, although NBC TV belongs to General Electric. But it is closely related to Time Warner...

When the four major television networks focused on tracking and reporting the scandal, what did DreamWorks and Morgan Freeman resist?

As the release date of "Clash between Heaven and Earth" is getting closer and closer, media reports and digging are getting more and more violent. Even some people in the Freeman family can't stand the temptation of the media and stand up and expose it. Even if there is no direct evidence that Morgan Freeman and his step-granddaughter did have a relationship, just like Michael Jackson before, is the evidence important now?

Some very enthusiastic members of the public are incited by the media and interested people. Beginning to gather protests in front of the DreamWorks headquarters in the Hollywood area, some more enthusiastic non-governmental charity organizations have called the North American Cinema Network Alliance one after another, asking the cinema to boycott "Clash between Heaven and Earth."

The conservative state of Utah reacted most fiercely, directly banning the screening of "Clash of Heaven and Earth" in Utah.

It is impossible for theaters to boycott "Clash between Heaven and Earth", but the voices of protest in society cannot be completely ignored. Most importantly, I am afraid that quite a few people will really boycott this movie.

"In the last three days. We have received protest calls from 22 charity organizations!"

In the conference room of amg headquarters, Lynch said to many executives present. "There are also six major issuing companies, they have been working together to put pressure on us!"

Although the theater chain is independent, the relationship with the traditional powers of Hollywood, the six major companies, is far from what DreamWorks can compare.

"If the film has enough potential, we can all ignore these protests."

On the other side, the person in charge of the selection department said. "According to our sample survey among potential audiences, nearly one-fifth of the people have cancelled their plans to watch "Clash of Heaven and Earth."

There was a brief silence in the conference room, but Lynch took the lead in speaking, "My suggestion, amg cuts the number of theaters in "Clash of Heaven and Earth". If this film has a good box office, we can completely redeploy the theaters. ."

In fact, everyone here knows that "Clash between Heaven and Earth" will inevitably be affected by the scandal, and the news from the imperial theater line yesterday made the decision to reduce "Clash between Heaven and Earth" in theaters.

"The same time as "Clash of Heaven and Earth" is also Disney's "Natural Couple"." Lynch looked at CEO Paul, "This pg-level film has a very good response in the preview of the student group. We can Add the vacated theaters to this film for all ages."

After roughly considering for a few minutes, CEO Paul made the final decision, "Execute according to your ideas!"

Just like the first few films produced by DreamWorks, the ambitions of the Big Three are always being beaten when confronted by traditional forces. The week before the release of "World Clash", major commercial chain theaters in North America, They have used various excuses to reduce the number of theaters in North America to varying degrees. Because theaters and distributors have signed flexible contracts, and the scandal of "Clash of Heaven and Earth" is preceded, DreamWorks has stepped up public relations. Besides, there is nothing to say.

The number of opening theaters in North America for "Clash between Heaven and Earth" has been reduced from the originally planned 2,850 to 2,410. The film has not yet been released, and DreamWorks has suffered heavy losses.

"There are many interest entanglements between North American commercial theaters and the six major companies."

In Steven Spielberg’s mansion, Martin Bob looked at the Big Three in DreamWorks. “It’s meaningless to continue to entangle the theaters now. As long as the box office of "Clash of Heaven and Earth" is good enough in the first week, the theaters will never Consider the pressure of the six major companies."

All the people present here are all insiders. Of course, they know this. David Geffen asked Spielberg, "Can Morgan Freeman's role be cut off?"

"He is an important supporting role!" Spielberg emphasized, "Within less than a week from the release, we can't re-shoot. Cut out his scenes. There will be serious problems with the plot of the film, which is not feasible."

David Geffen thought for a while. "Then our first priority now is to minimize the impact of Morgan Freeman's scandal."

"How to lower it?" Jeff Katzenberg frowned, "Behind this matter..."

He shook his head. As the former head of Disney Animation Studios, how could he fail to see the truth.

"News has timeliness, the media and the public are always pursuing freshness." Martin Bob suddenly stood up. After walking a few steps nearby, he said, "The best way to suppress a scandal is to create another new scandal as Warner Bros. did!"

Spielberg looked up at Martin Bob, "An actor with insufficient weight is of no use. The most well-known in "The Matrix" are Keanu Reeves and Duke Rosenberg, the former has been taken by us. The hype has been over, and the appeal is not that big. The latter..."

He sighed, "Duke does have a lot of lace, and his lace is not a secret to us, but he never has a relationship with minors, and those ordinary laces are not lethal at all."

"Yes, my people have checked him." Martin Bob's face showed a bit of disappointment, "He, a famous playboy, can stand it..."

Speaking of which. Martin Bob turned the topic back again, "Abandon the attack on "The Matrix." We can shift the target to another film that is also competitive. There are some methods that we can’t use for English-speaking actors, but they are from continental Europe. It’s a different story.

In May of each year, news about popular movies always emerges endlessly, among which there are touted. There are praise, criticism, and discredit from competitors.

This year is no exception. Although there was no war between "The Matrix" and "Clash of Heaven and Earth", it caused a series of incidents. The various gossip news produced has attracted the attention of countless public attention, and the Morgan Freeman scandal has only appeared for four days, and new black material has been stabbed by the media!

One of the leading actors in "Godzilla", the famous French movie star Jean Renault is suspected of having **** with young people. Prostitutes...

This is not only a gossip report, but also a fifteen-year-old prostitute from New York. The woman personally stood up to correct Jean Reynolds, saying that when he was filming "Godzilla" in New York, he used a huge amount of money to lure her into a relationship... …

Subsequently, the woman reported to the New York police, who soon announced that they would summon Jean Renault.

As soon as this news came out, the media reports on Morgan Freeman were a lot less, especially the public, who turned their attention to "Godzilla" starring Jean Reynolds and him.

"Does it matter whether this matter is true or not?"

Ino Martin looked at Pat Kingsley and Tom Cruise, "In fact, it doesn’t matter at all. With the power of DreamWorks and Martin Bob, it’s not difficult to find a prostitute. This kind of thing will fail in the end. , It will not affect them, but it can effectively divert the attention of the media and the public."

"Do we need to do something?" Pat Kingsley asked.

Ino Martin didn't even think about it, and said directly, "We don't do anything for the time being, we watch, we wait, wait for them to lose both..."

DreamWorks is not just about creating scandals and diverting attention. When it comes to pressure, Warner Bros. and the Time Warner behind it must be the most powerful. After all, "World Clash" and "The Matrix" have a competitive relationship, but Martin? Bob Clearly, "Godzilla" and "The Matrix" also have a competitive relationship. As long as there is a chance, Warner Bros. and Duke Studios will certainly not let go of the opportunity to fight "Godzilla."

"Why should we give up this opportunity?"

This is what Duke said to Tina Fei, "Clash of Heaven and Earth is our competitor, and so is Godzilla."

Doug Walter, who was having dinner with them, fully agreed with Duke's words, "Warner’s media has been involved in the hype Jean Reynolds scandal, and the headquarters has always had a good relationship with the New York police."

In the summer of 1998, the big productions had not yet begun to be released, and there was already fierce competition that every business circle did not lack. (To be continued...)

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