My Return to Life

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After finishing the call with Su Zifeng, Fang Nian contacted Academician Chen Jianye again.

It is said that Fang Nian has not spoken with Luzhou Frontier since he took office as the CEO of Luzhou Frontier.

It is also a kind of support with a clear attitude, support for Su Zifeng.

The call was quickly connected, and Chen Jianye's smiling voice came out: "President Fang, I finally waited for your call."

Fang Nian smiled: "Academicians can contact me at any time, why should I say that."

"I heard that you went to Wanwan to film yesterday?"

Upon hearing this, Chen Jianye replied: "The tape-out is over. The Shenlong 2 is basically successful, but it is not ideal."

Then Academician Chen talked freely and briefly described the corresponding comparison between Shenlong 2 and Shenlong 1.

"..."

After listening to Chen Jianye, Fang Nian thought a little bit: "Since this is the case, my suggestion is to carry out further research and development on this basis;

It happens that there are samples that are successfully taped out to provide more physical verification, which should be more direct than simulation verification. "

Chen Jianye confirmed: "Yes, there are naturally more experiments that can be carried out with physical samples."

Upon hearing this, Fang Nian said: "Bailong has launched the second generation of independent architecture design. I think Shenlong should also work hard;

Let the CPU, the processing core unit, use an autonomous architecture, and take the lead in widening the gap in the processing core unit;

In this way, when other core units are similar, the new generation of Shenlong chips will be more absolutely competitive. "

Litten, Fang Nianyo said: "For example, optimize the performance of the architecture to achieve the best performance under the same power consumption and the lowest power consumption under the same performance;

Including the development of independent safety management core units, optimization of multimedia core units, self-developed graphics processing core units by absorbing external technical data, and so on. "

After listening to Fang Nian, Chen Jianye said enthusiastically: "We think so too."

"On the one hand, we now have a technical license for powerVR."

"on the other hand……"

Speaking of this, Chen Jianye paused for a moment and sighed slightly: "The development of the instruction set suitable for mobile phone CPUs is far more bumpy than expected;

Since the start of the project in April, it can be said that 80% of the research and development results have been given to the Bailong series as wedding dresses, even after August;

The core issue is power consumption;

It may be simpler to work on the architecture design first, and then to study a more appropriate low-power instruction set. "

Then Chen Jianye added: "The main reason is that the instruction set involves a complete transformation of the bottom of the ecosystem. MindOS already has a large number of users. We don't dare to act rashly until the most suitable stage."

"It is really difficult to cultivate ecology. Personally, I hope to be in the same line as Bzloong to some extent."

Fang Nian said with a smile.

"It's not advisable to look too far ahead, sometimes you have to be reckless."

"..."

Finally, Academician Chen hung up with a smile.

How to say it, mobile phone SoC is a highly integrated chip, generally highlighting the processing core unit, namely the CPU;

Of course, if the baseband, graphics processing core unit, multimedia core unit, etc. have a large lead, they will also be mentioned separately.

Now the global uniformity is to highlight the CPU and GPU performance on the mobile phone SoC.

Because other aspects are basically achieved in a similar way, that is, directly by purchasing IP hard cores.

The core units on this series of mobile phone SoCs are generally collectively referred to as peripheral IP cores.

There is no one manufacturer in the world that can do it all. Even the ARM authorized externally is the CPU and GPU.

Qualcomm also needs to purchase a lot of peripheral IP cores to implement a whole mobile phone SoC.

Of course, in very core units, arm, Qualcomm, Apple and other companies have their own intellectual property rights.

For example, arm is the acquisition of Mali to improve the graphics processing core IP.

Qualcomm initially cooperated with ATI, and finally launched the Adreno graphics processing core unit.

Apple still uses the powerVR graphics processing chip directly, and has not thought about developing a graphics processing chip by itself.

White Pond……

Of course, related plans were launched immediately after the listing of Shenlong No. 1.

For example, several billion yuan was specially allocated to Guan Qiuhe in the overseas technology acquisition plan of the head of the country.

This part includes the purchase of powerVR technology licenses.

After all, Shenlong 1 uses the powerVR series graphics processing core, which has long been related.

The process is not very complicated, because the powerVR technology license is originally given to STMicroelectronics, Apple, Intel and other companies.

Although it is not complicated, the whole process lasted for nearly half a year from the initial contact to the final confirmation of the purchase of the technology license. The delivery was not completed until the evening of the 4th Beijing time a few days ago.

Signed a five-year mobile graphics processing chip and desktop display chip technology (including patents) licensing contract, as well as a supplementary expiration priority renewal contract, equivalent to RMB 1.17 billion.

It is the largest single technology authorization purchase since the establishment of Frontier.

PowerVR's parent company received the money softly, and it was estimated to be so happy.

After all, now because of the shift to the mobile graphics processing chip market, there is a big customer like Apple, which is booming;

It is far from the bleak situation in 2017 that Apple’s self-developed graphics processing chip would cause its stock price to fall by more than 70%, and it was eventually acquired by a company behind the scenes by a Chinese private equity fund for 550 million pounds.

how to say……

On the surface, cutting-edge science has been waiting for the driver support of AMD, NVIDIA and other display chip manufacturers.

Privately, it has long since reached a deal with a company that has not a very good market share, but has the same deep accumulation of related technologies.

A package to solve the technical knowledge barriers of mobile and desktop graphics processing chips.

This wave...

This wave is called Mingxiu Plank Road Darkness Chen Cang.

"..."

…………

On the last day of the 11th long holiday, the weather conditions in Shanghai were fair.

But time flies quickly.

So that Fang Xin's child didn't react, and it was dark.

Comrade Fang Zhengguo stayed one more night and will return to Tongfeng tomorrow morning. He never has to bother to pick him up on the Guanzi plane.

In the words of Ms. Lin Feng, the place where diligence and thrift is needed is diligence and thrift.

A big man doesn't need to be so particular about it, civil aviation first class has it every day.

Fang Nian is not reluctant.

Besides, the plane is not his own.

Guan Qiuhe wanted to send some favors but couldn't send it out.

"..."

It was the next day in the blink of an eye.

On the 8th, Saturday, as usual, go to work and class as usual.

But Fang Nian has no class.

Just be Fang's secretary again.

Considering that Zheng Jinrong has been promoted, the reception standard of Frontier Science has also increased a little bit.

Lu Weiyu personally appeared.

Fang Nian attended the meeting as the intern secretary of General Lu.

A large number of people came from Samsung Electronics.

Zheng Jinrong is still the highest representative.

But this time he was not the first to speak, but another executive.

When he speaks, he complains.

"..."

"We came with a sincere cooperation and hope that your company can give more consideration."

Samsung Electronics has specially introduced it to sing the praises.

To be honest, the price of the first batch of domestic market system authorization contracts between Frontier Science and Samsung Electronics is indeed very high.

With a ratio of 7% and 20 million copies, Samsung Electronics is a bit too much.

At the time, Samsung Electronics couldn't help it.

This is the result of multiple reasons.

The first is that the domestic smartphone market is almost monopolized by MindOS.

There are also smartphones sold with Android systems, but sales are not very optimistic.

Now Android is an open source with a bit of advantage, and the optimization in all aspects is really not flattering.

It’s okay to flash and play, and there are few paying buyers, generally focusing on the thousand-yuan market.

Secondly, although MindOS does not have any disadvantages, there are no high-end models in the domestic market.

Samsung has a new high-end series this year, but because the sales feedback of other smart models is very unoptimistic, it has not been vigorously pushed to the Chinese market.

In the end, Samsung Electronics chose to pay this huge license fee in exchange for the high-end series to enter the domestic market in advance and conduct monopoly dumping.

It has been exactly one month to today, and the results are very gratifying.

The sales in overseas markets are better than those of the same series.

However, Samsung Electronics is not taken advantage of. For every machine sold, 7% of the retail price is first given to Frontier, and the profit is directly reduced.

Even if the price is specifically increased to 5499 yuan and the relevant high licensing fees are passed on to consumers, profits are still greatly reduced.

In order to end the first phase of the contract as soon as possible, considering the inability to promote the Bada system, Samsung Electronics finally decided to abandon the promotion of Bada in the Chinese market and fully changed it to MindOS.

At the same time, it is hoped that the authorization fee will be reduced through this round of negotiations.

Of course, because MindOS is entirely a seller's market, Samsung Electronics also knows that this negotiation will cost something.

"..."

Shi Xinrong took the conversation and talked freely: "Samsung Electronics is our friendly partner in cutting-edge science..."

"..."

The first wave of confrontation disappeared invisible.

Simply put, it's nothing.

Samsung Electronics complains, cutting-edge science expresses the friendliness of cooperation.

Lu Weiyu and Zheng Jinrong sat firmly on the Diaoyutai, not in a hurry.

Fang Nian watched the show.

In fact, the frontier does not need to care about the negotiation time at all, and it does not matter how long it takes.

If Samsung Electronics wants to continue to occupy the high-end market, it must be cut out.

Although they used reasonable methods to substantially consume the 20 million licenses with a price as high as 7% of the retail price set by the first contract, they also reserved 2 million licenses for S2 for emergencies.

but……

However, without the continued authorization of MindOS, S2's best-selling would come to an abrupt end.

and so……

Zheng Jinrong quickly appeared on the stage, showing the sincerity of Samsung Electronics: "Mr. Lu and Mr. Shi, I believe that the friendly cooperation between us can be sustained."

"..."

"At the beginning, you also promised that after the first batch of contracts, you will coordinate the alliance to reduce the authorization fee."

"..."

Lu Weiyu chuckled: "It is true, but we hope that the next cooperation will remain friendly."

"..."

After several confrontations.

Zheng Jinrong pretended to gritted his teeth, and said: "Why not, we will deliver the final payment of 1 million authorizations today, and the entire payment for the remaining 2 million authorizations."

"Of course, the remaining 2 million copies will be used for other models."

Upon hearing this, Lu Weiyu's expression was calm: "Your actions are very sincere. I don't know what your specific needs are."

"..."

Only at this point is the official entry into the topic.

Samsung Electronics definitely has new ideas.

And also made some sincerity in advance.

More than 4.4 billion payments were settled before and after.

This is also a big cash expenditure for Samsung Electronics.

Even because of the hot sales of S2 in the domestic market, Samsung Electronics has ample cash flow.

Zheng Jinrong said seriously: "We hope to sign a long-term supply contract."

"Based on the excellence of your MindOS, we will fully adopt MindOS."

Lu Weiyu asked: "As far as I know, you have a self-developed Bada system, and a large number of models use Android. How can you say that MindOS is fully adopted?"

Hearing this, Zheng Jinrong smiled slightly: "The latest meeting of our top executives yesterday decided to abandon the self-developed Bada system and to completely terminate the development of Bada in 2012."

The remaining Zheng Jinrong didn't say much.

"..."

Hearing this, Fang Nian's heart moved.

Although Bada has long been destined to be a failed system.

But there were also certain glorious moments, for example, at the beginning, it had more application software support than MindOS.

It is also obviously earlier than MindOS's research and development project, which was launched in 2009.

It just took a path similar to Android, and its development is not as good as Android, and it is doomed to fail.

But Fang Nian did not expect that Samsung Electronics would give up Bada so calmly.

"..."

Then there was a heated discussion for almost an hour.

Zheng Jinrong put forward many demands on behalf of Samsung Electronics.

Including hope to reduce licensing fees and so on.

It also includes long-term supply contracts and related support.

It’s not too difficult for Samsung Electronics to be at the forefront. It shouldn’t be said that Samsung Electronics is now a major customer at the forefront.

Calculating the sum of more than 5 billion that is about to arrive in the account, Samsung Electronics’ revenue contribution to the frontier accounts for more than 60% of the total revenue.

Far surpassing the Nüwa Alliance's comprehensive contribution tens or hundreds of times.

At present, the best-developed member of the entire Nuwa Alliance is Xiaomi. The development plans of other manufacturers are too conservative, and they belong to the marginal role in this big trend of smart phones.

In addition, it is Meizu.

Although Meizu has repeatedly performed disappointingly, it has taken the top priority after all, and has begun to adapt to the environment.

The one that stretches the hips is the chrysanthemum plant.

Juchang gave Fang Nian an inexplicable sense of stiffness, which seemed to be due to oversize and adjustment difficulties.

Instead, Opal and Vivo prepared new models again.

It can be said to be highly productive like a sow.

Bit by bit, it has eroded the physical market in cities below the second tier.

Outside of the league, Samsung has a great reputation.

Because Samsung is an old brand for many years, in addition to the system crotch, the overall is very awkward, from the lens set, the screen to the memory particles, chips and so on.

It is only a small-scale adjustment of the supporting operating system.

Suddenly it became the second best-selling smart phone.

The first is undoubtedly Redmi 1.

As for ZTE and Coolpad, including Big Brother Lenovo, they are relatively slow to respond.

Among them, Lenovo's Big Brother is the most, and now he will never give up on the Android camp.

ZTE and Coolpad are both testing MindOS with new flagship products...

"..."

In short, after a morning of negotiations, Frontier Science and Samsung Electronics finally reached a new cooperation memorandum.

The terms are relatively simple:

1. The long-term frontier science supplies the Nuwa mobile phone system to Samsung Electronics (except for force majeure factors);

2. Frontier Science charges Samsung Electronics a license fee at a rate of 3% of the retail price of mobile phones in the domestic market;

To this end, Samsung Electronics agreed to purchase 10 million Shenlong 1 in batches;

And to purchase 30 million new Dragon series products for flagship models in 2012, it is necessary to ensure that third-party evaluation agencies are ahead of the latest flagship chips of Apple and Qualcomm, and significantly ahead of Samsung's self-developed Exynos latest flagship chips;

3. Samsung Electronics promised to give priority to the Nuwa mobile phone system for flagship models in overseas markets;

4. Frontier science will try to promote the Nuwa Alliance to absorb Samsung Electronics.

Cutting-edge science gave up 4 points, and the authorization fee was directly reduced from 7% to the alliance limit ~www.ltnovel.com~ in exchange for Samsung Electronics' cumulative order of 40 million Shenlong series chips.

This clause will undoubtedly greatly delay the progress of Samsung's self-developed Exynos chip, and of course it may force Samsung to make the Exynos series very good.

There are many reasons why Samsung Electronics agreed to this clause.

For example, "hi, nuwa" quietly launched in overseas markets.

And Samsung Electronics itself will purchase SoCs from other manufacturers such as Qualcomm.

Samsung Electronics is ready to fully embrace MindOS, so purchasing tens of millions of chips is actually irrelevant.

As for whether the frontier will promote the Nuwa Alliance to absorb Samsung Electronics as a new member, the answer is...

Of course it is negative.

But Fang Nian will still do a play.

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