National Tide 1980

As soon as the three people from Ditan returned to their unit, they caused an uproar that day.

Because after they returned, the secretary and the deputy director didn't even have a drink of water. They hurriedly went to the director with a pale face and asked the entire leadership team to stay for a meeting after the park closed.

And at the meeting, the secretary immediately spoke up and spoke highly of the Temple of Heaven New Year Garden Party.

They keep saying that there are experts there, and they have amazing tactics, and there are highlights everywhere, both high-end and low-end. There are so many places worthy of learning from the Temple of Earth, and the Temple of Heaven Park is almost lifted to the sky.

Think about it, how absurd and unbelievable this seems to others!

The secretary and the deputy director were obviously full of ambition when they set out, so why did they only boost the enemy's ambition and destroy their own prestige when they came back?

So the scene was in an uproar at that time!

To be honest, this would have been possible had the secretary not presided over the meeting in person, with a solemn look on his face when speaking, and a completely unquestionable look.

The deputy principal sitting next to him also had a serious expression and endorsed the secretary's speech with a serious expression.

Many people are afraid that they will stand up and make noise and protest loudly.

You know, everyone has suffered so much and been so tired.

These days of hard work were all supported by a strong and competitive spirit.

If the secretary openly said such things, wouldn't this pour cold water on everyone and completely negate everyone's efforts?

What's more, today is only the first day of the temple fair, and the ticket sales of Ditan Park have already exceeded the 115,000 mark.

Whether it is snacks or flyover artists who are hired with huge sums of money, the feedback from the audience is excellent.

These are enough to prove the success of the Ditan Temple Fair, and its results far exceeded the previous one.

To put it bluntly, everyone's ambition and enthusiasm are at the forefront, but they feel that it is very possible to win the temple fair.

How can we easily believe that the Temple of Heaven Park can do better than everyone else and deserves the Secretary's praise?

Whether it is emotionally or realistically, the situation they grasp is unacceptable to these cadres in Ditan.

For a moment, everyone felt that the secretary had gone crazy.

But then again, the secretary is not just talking nonsense after all.

Although the three of them went to spy on the enemy this time, the photos they took could not be developed in time.

But don't forget, they bought a lot of things in the end and spent all the money in their pockets before they came back.

What New Year pictures, comic strips, face figures, rabbit lanterns, revolving lanterns, white chrysanthemums, old books and storybooks, pastry gift boxes, baguettes, Dai Yuexuan writing brushes, and a pot of blooming daphne...

These exquisite novelties are tangible proof.

The secretary first asked the driver to take out everything and put it on the table for everyone to compare with the items from the Ditan Temple Fair.

Then based on these things, we will explain the overall planning of the Temple of Heaven Park.

Later, the deputy director made special additions to some specific situations.

After that, everyone became dumbfounded fools, staring at the things on the table without saying a word.

It can be said that the leadership team of Ditan is experiencing excitement, shock, frustration and consternation at this moment.

It was even more intense than what the secretary and deputy director felt at the Temple of Heaven garden party in person.

Because it is a concentrated release!

It was the mental shock caused by all the wonderful ideas and clever plans of the Temple of Heaven being displayed in front of these people at the same time!

It was only then that the secretary and deputy director noticed that they seemed a little anxious today.

Although they all hope that the leadership team of Ditan can respond in time, understand the shame and then have the courage to make adjustments and improvements as much as possible.

But after everyone has worked hard for a day, revealing this fact is obviously a bit of a blow.

I'm just afraid that this move will have the opposite effect, which will make everyone completely frustrated.

Sure enough, after a long moment of silence, the side effects began to show.

Someone was the first to express frustration.

He said that since the Temple of Heaven Park is so well run and is strong in both high-end and low-end, then we will definitely not be able to compete for the first place. Is it necessary to continue to work hard?

In order to successfully hold this temple fair, everyone has been working overtime intensively these days, so it is better to just take turns and rest.

It really makes the employees lie down exhausted, but they still have to reimburse their medical expenses.

As for imitating others and giving out free tea, it seems unnecessary.

The Temple of Heaven Park is very expensive, so we cannot learn this trick of trying to win over people's hearts.

If you insist on doing so, it will only increase costs and reduce profits.

After saying this, others expressed their agreement.

It is true that many projects in the Temple of Heaven Park are based on their unique advantages.

It is because of their strong economic foundation that they can build new flush toilets, replace park seats with new ones, provide free tea, and equip security officers with walkie-talkies.

It’s because the Temple of Heaven can keep animals in captivity at Xitianmen, so you can ride horses and take photos.

It was because I had bought the costumes of Li Hanxiang's two Qing palace masterpieces that I was able to take pictures in the costumes.

It is because I own Tan Gong Restaurant that I am able to make exquisite high-end dim sum and snacks.

It is also because Chongwen District is a congenital gathering place for the handicraft industry and Beijing snacks that they were able to restore the grandeur of the Changdian Temple Fair.

You cannot blindly imitate the Temple of Earth just because it looks good, you must start from your own conditions.

Otherwise, I'm afraid it will be a copycat, nondescript...

Although the director is not discouraged, he is even less willing to let others take away his power.

Therefore, I was wary of the secretary's initiative to contact the Temple of Heaven Park to see if joint activities could be held in the future.

He didn't consider this matter at all, but instead came up with an extreme solution.

We plan to double our investment in advertising, seize the time to fully publicize the Temple of Ditan Temple Fair on TV stations, radio stations and newspapers, and compete with the Temple of Heaven for tourists through overwhelming publicity channels.

This plan won the support of most cadres.

In short, the direction of this matter was completely contrary to the expectations of the secretary and the deputy principal, and the whole thing went astray.

The cadres of Ditan Park were found out by the secretary and deputy director, which made them lose their ambition and no one was willing to work hard.

They completely gave up on making improvements in content and operations, and only put their last hope on the last chance of opportunism.

Then, the management of Ditan Park began to be filled with decadence and slackness, leading to a vicious cycle.

Garbage removal and park cleaning were also delayed, and sporadic fires broke out at food stalls.

Male tourists were frightened by the yellow ice on the ground in the urinal area enclosed by straw curtains, and began to find random places to urinate.

The most serious problem is the congestion of people. Because it cannot be diverted in time, not only thieves start to make trouble, but sometimes discord among tourists also occurs.

In the end, they exchanged punches, causing a chaos at the scene, with children crying, women screaming, and others accidentally injured.

As for the director's clever trick, it cannot be said to be completely ineffective.

After all, these days people have limited channels for obtaining information, so advertising is still very effective.

For example, on the second day of the first lunar month, with the broadcast of the special feature "Kyoto Temple Fair" on Beijing TV, ticket sales for the Temple of Earth surged from noon, exceeding the 130,000 mark.

It is conceivable that as soon as the advertisement was released, no one in Beijing knew about the Ditan Temple Fair.

This number is likely to break the record for the largest number of visitors to the Temple of Heaven Park in the first two years.

But the problem is that even though people are attracted, the reception capacity of the Temple of Earth is even more overwhelmed.

As a result, not only were tourists dissatisfied, newspapers also began to report on the security issues at the Ditan Temple Fair. These disturbances immediately attracted the attention of relevant higher-level departments.

Almost as soon as the newspaper was published, the leadership team of Ditan was criticized for this, and the Dongcheng Branch also dispatched more than a dozen police officers to guide security work.

It must be said that this is a result that the secretary, principal and deputy principal do not want to see.

But it's too late to regret it now. It can only be said that they failed to control the situation well and messed up the matter.

However, things are far from over at this point.

Because on the afternoon of the second day of the first lunar month, the "Beijing Spring Festival Temple Fair" shot by the National News Documentary Film Studio was also edited and broadcast on national television and theaters across the country.

Among them, the New Year's Garden Party in Temple of Heaven Park, due to its advanced hardware and rich content, was the focus of the documentary and took up a full ten minutes.

You know, the whole film only lasts more than 20 minutes.

The other ten minutes are shared among the Ditan Temple Fair, Longtan Lake Temple Fair, Baiyunguan Temple Fair, and Dongyue Temple Temple Fair.

This was a big deal, and the immediate effect was that the number of tourists in the Temple of Heaven Park soared.

Many people were attracted to it after watching the New Year Garden Party scene at the Temple of Heaven in the documentary.

There are even people from Fangshan, SJS, Daxing, Changping, and Pinggu who are not afraid of traveling long distances.

The growth momentum of the Ditan Temple Fair has slowed down significantly, even though various media channels have begun to use advertising.

Subsequently, it failed to break the previous single-day reception record of 140,000 people in the Temple of Heaven Park.

He co-authored the Temple of Heaven Park and did not spend any money on advertising. Instead, because of this documentary, he inadvertently made a large-scale advertisement nationwide, which effectively reduced the advertising effect of the Temple of Heaven Park.

On the sixth day of the first lunar month, "Beijing Daily" published an article on the second page and "Beijing Evening News" on the front page respectively, summarizing in detail the specific situation of temple fairs in various places in the capital this year. The facts reflected were even more shocking. All the people in the capital looked at him in surprise.

Because the crowd data, business content and social response of the Temple of Heaven New Year Garden Party are significantly better than other temple fairs, it ranks at the top of the list.

Apart from anything else, many Chinese and foreign tourists in the park are repeat visitors after their second visit, which explains the problem better than anything else.

Especially based on the real-time data collected at 4 pm on the fifth day of the first lunar month and the last day of the public holiday.

Ticket sales for the Temple of Heaven Park exceeded 160,000 that day, once again setting a new record for single-day reception.

However, considering the limited reception capacity, the Temple of Heaven Garden had to stop ticket sales in advance at 3 p.m. that day and took necessary traffic restriction measures for the safety of tourists.

On the other hand, other temple fairs, except for the Ditan Temple Fair, which maintained its attendance at 130,000 people per day, saw a significant decline.

The number of visitors to Longtan Lake Park that day was less than 30,000, while the number of visitors to Baiyun Temple and Dongyue Temple was around 50,000.

Moreover, the public also has a lot of dissatisfaction with the reception and management of the park, especially Ditan Park.

This is equivalent to saying that the Temple of Earth Temple Fair has not formed effective competitiveness against the Temple of Heaven at all.

The tourists they grabbed with their advertising strategy were mostly from tourists who originally planned to go to Baiyun Temple, Dongyue Temple and Longtan Lake.

And they also dissatisfied the people who come to visit.

In short, the large capital investment and actual gains from holding this temple fair in Ditan Park can be said to be a loss or a gain.

But the human field must have lost, at least it has offended several other units holding temple fairs.

No one is a fool. Everyone is disgusted with the way the local media spends their money to compete for artists and do crazy advertising.

As for the Temple of Heaven, it is not at the same level as the others.

After watching the documentary, even the director of Ditan became clearer.

The secretary is really right. It is easy to shake a mountain, but it is difficult to shake the Temple of Heaven.

If you don't agree, they are just awesome. The gap between them is really too big.

No one should worry about the number one position in the temple fair in the future.

Next year, the year after, the year after... or even ten years from now, it will definitely be the Temple of Heaven Park.