Like Taylor Finson said.

The biggest contract Adidas has given in basketball is the sneaker contract given to Rockets core James Harden.

After Harden left the Thunder, he gradually played at the MVP level.

Adidas’ annual salary of $14 million is the third highest salary in the current league after Durant and James.

But now, with Rogan’s performance in the NBA getting more and more explosive.

His worth is rising.

Adidas came to Los Angeles full of sincerity with a quotation contract that made the company’s history.

Under the leadership of Taylor Finson.

The Adidas team came to Rogan’s residence.

“Nice to meet you, Logan.”

As soon as he entered the door, the leader of the Adidas team took the initiative to greet Rogan: “I am Nether Holmes, Adidas Americas Operations Director. ”

“Hopefully, we can have a pleasant process of cooperation today.”

Nether Holmes handed his business card to Rogan: “Rogan, Adidas has been waiting for you to join.” ”

Holmes is also a management talent that specializes in this aspect of operations.

After a few shortened conversations, Logan was initially satisfied with Adidas’ sincerity today.

“Maybe Taylor has already told you, we will probably provide you with a kind of endorsement contract.”

With the foreshadowing done, Holmes got straight to the point: “Logan, before our plane lands at Los Angeles International Airport.” ”

“We modified this contract on the plane, specifically the amount part…”

Like Holmes said.

Before flying to Los Angeles, Adidas gave Logan a six-year, $125 million contract.

This specific amount is the same as the information that Fen has in his possession.

But just minutes before the plane landed, Holmes made a decisive decision to change the offer.

The year of this endorsement contract was revised from 6 years to 7 years.

The total endorsement fee increased from 125 million to 153 million!

$153 million in 7 years!

The average annual salary reached 21.85 million US dollars!

This is the largest price increase within the range of Adidas.

Holmes apparently slapped the company’s hole card directly in front of Rogan.

“On top of that, we’re going to create a new signature sneaker for you, using our latest BOOST technology…”

In terms of technology, Adidas is definitely clearly arranged for Rogan.

The amount is increased, the years are increased, and the technology is full.

Adidas’ sincerity can be said to be overwhelming.

“I’ll think about it and get you back to you within three days.”

Logan looked at Taylor Finson’s detailed gestures, but still did not make a decision at the first time: “Mr. Nesser Holmes, thank you very much Adidas for paying attention to me.” ”

“Please give me three days to think about it.”

Holmes is also a smart man.

He knew very well that Rogan’s operation was not dissatisfied with the price.

Rather, there will definitely be discussions with other companies in the future.

For example, the only one who can wrench the wrist with Adidas – Nike!

For a player of Rogan’s level, the first sneaker endorsement is also very important.

Shop around, there really is no problem.

“I’m sure you’ll give us a satisfactory answer in three days, Logan.”

Holmes didn’t delay Logan’s time either, leaving a spare contract and getting up to say goodbye to Rogan.

After sending off the Adidas team, Taylor Finson made another call.

“Logan, next is Nike’s signing team, they made appointments for many days, and I waited until you won the Celtics before letting them come over and talk about cooperation.”

Hanging up the phone, Finson flashed a victorious smile at Logan: “Adidas is the same, so their contract will temporarily raise the price!” ”

Taylor Finson is certainly not a fool.

After all this time, he was well aware of Rogan’s business value.

After a focus battle, his worth will only be higher, not lower!

As Rogan’s agent, the more his clients earn, the more Fenson earns.

He naturally wanted to maximize Logan’s worth and commercial value.

It’s just that what made Taylor Finson’s jaw drop was:

The signing team on Nike’s side is actually the founder of the company – Phil Knight himself!

Adidas has taken it very seriously when he asked the director of operations for the Americas to come forward.

Nike’s side directly founder + chairman parachuted into Los Angeles.

From the perspective of layout, Nike seems to have the upper hand.

It’s not just platoon that has the upper hand.

Since the chairman of the company personally came out, Phil Knight did not bring any of the contracts that had already been written.

“Luo, all conditions, we can talk slowly.”

Phil Knight said directly: “As long as you can sign a contract with us, you can join the contract on the spot if you make reasonable requests.” ”

“Effective when signed.”

This is the difference between Phil Knight and Nether Holmes.

Holmes’ greatest authority is to change the year and salary.

The improvement is actually very limited.

But Phil Knight is completely different.

It was like holding a blank cheque in his hand.

How much money does Logan want?

Fill it in yourself!

Taylor Finson was already dumbfounded.

Rao is that he has been mentally prepared.

I was also surprised by the blank contract in front of me.

For Rogan, Nike is also open-minded!

Phil Knight’s move also has his own reasons.

After Kobe Bryant retired, Nike’s basketball shoe market instantly lacked a pillar of the year.

Durant’s defeat to the Warriors made his public opinion in the market plummet.

Moreover, because of Durant’s shooting, James’ hope of defending his title is extremely slim.

No one knows how long the thirty-year-old man can maintain his dominance in the alliance.

Carey Irving and Paul George are still targeting the low-end sneaker market.

During this time, Nike desperately needed to find a superstar who could withstand the pain.

And Rogan’s appearance is a perfect fit for all Nike’s requirements.

With its back to the big ball city of Los Angeles.

There is such a huge consumer market as the Celestial Empire behind him.

The style of football is cool and there are many fans.

It has repeatedly broken records that have been sealed for many years, occupying the forefront of Twitter’s hot search on a daily basis, and the traffic has exploded.

What’s more, Logan is only 19 years old and is only a rookie!

A supernova of this level, Nike is unlikely to let him be signed by other competitors.

One Stephen Curry put Under Armour at the top of the basketball market.

Nike can’t see the second Curry and Under Armour story.

Logan can’t be allowed to join his opponent, Adidas.

That’s why Phil Knight offered this “blank check” contract.

No matter what the conditions of the comeback.

Logan, Nike is signed!

“It’s not a secret, Adidas’ signing team just left, and they offered me a contract with an annual salary of not less than 20 million US dollars.”

“I know what you mean, 20 million US dollars is your lowest value.”

Phil Knight did not hesitate: “This contract we offer you includes a base salary of $20 million a year.” ”

Of course, these 20 million US dollars are before taxes.

“Adidas still offers a signed sneaker contract.”

“That’s not a problem, Rogan, our company’s plan is to create a new personal brand for you.”

Phil Knight is well prepared: “LIKE THE AIR-JORDON COLLECTION, WE WANT TO CREATE YOUR OWN BRAND FOR YOU. ”

What are signed sneakers?

Nike is not only going to give Logan signature sneakers, but also create a new personal brand for Logan, and launch other clothing that is not just sneakers!

Just like Patek Philippe wants to use Logan’s appeal + influence in the young market to design a new youthful series.

Nike is also targeting the young market, wanting to use Rogan’s traffic to create a trend culture that is more in line with the needs of young people.

“Project-X?”

Logan glanced at the draft plan that Phil Knight had handed over.

On the cover is a line in English, which translates to meaning:

X-Plan!

(The fifth more sent, because a reader did not give a tip, so today’s plus change plan is in vain, the author first went to the corner to cry for a while…) )



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