Plutocrats From the Gold Rush

  Chapter 50 The way and power of burning money

   "Boss, according to the intelligence gathered from companies around the world this morning.

  At present, we have occupied more than half of the large and medium-sized Internet cafes in all the big cities in Dongguo, about 1,000.

  In addition, we have also taken down some chain Internet cafes, and only a few independent Internet cafes are still working hard.

  However, it is estimated that it will not take long before they will take the initiative to fall into our arms based on market feedback.

  In addition, in the second and third tier small cities, our people have also started to promote it, and have already captured some small and medium-sized Internet cafes.

   Also at most computer resellers.

  We have also authorized the U disk backup of the Internet cafe management software to them.

  The contract was set according to the extra profit of 500 to 1,000 yuan for the promotion of an Internet cafe.

   At the same time except in Dongguk.

  Stan Network Company also received news.

  Around the world, they are also actively promoting it, and so far, the effect is very good.

  In Western Europe and Northern Europe, because of the help of the local consortium alliance.

  We have covered 78% of the market so far, and the rest will hardly take more than a week. Following the feedback from other Internet cafes that have already connected to the Internet cafe management platform, they will actively join our system.

   Also, in the rest of Europe. There are also other regions such as Tuao, East Asia, and Southeast Asia.

   Our current manpower is also rapidly expanding.

  Currently, all Internet cafes using our platform system in the world add up.

   Those who have been connected to the Internet have been confirmed, and there are currently more than 5,000 Internet cafes, most of which are medium and large Internet cafes, and some chain Internet cafes.

  There are more than 2,000 more, and the intention to join has been confirmed, but it is still in preparation.

  At the same time, our publicity strategy has also formed a wide publicity effect among Internet cafe practitioners.

   It is still spreading rapidly.

   If there are no accidents, more people will know us in the next period of time.

  At the same time, some people have also visited our website servers rented in various countries.

   And people have already started calling us, hoping that we will mail USB drives to their regions and countries.

   Or set up a platform software download site to help them access the website.

   However, there is one thing to remind you.

   Although the speed and form of promotion are very good.

  The user feedback in all aspects is also very good.

   But my funds have also consumed more than 90 million US dollars.

  Most of them are used in the acquisition of marketing companies in various places.

   and leasing data servers, as well as burning large U disk and other materials.

  In addition, there are some operating expenses for contacting local personnel, and the consumption of personnel promotion wages, which also consume a considerable part of the funds.

  At the same time, if from now on, we do not consider the subsequent expansion of the scale, the establishment or expansion of companies and website databases in various places.

   Just continue to maintain the current market size and company operations.

  We also evaporate 300,000 U.S. dollars every day, which is used to maintain company operations and staff salaries, office materials, servers, etc. "

  Listening to the blond-haired, blue-eyed little secretary in front of him, he reported with some trepidation.

   Xie Jin did not raise his head, and was looking at the report, as well as the user feedback and problems submitted from all over the place.

  For example, the local language translation is not accurate enough.

  Because of different networks and brands, some Internet cafes are compatible with non-brand machines, and the version is too old, and the Internet cafe management platform cannot completely cover all computers.

   And so on, too numerous to enumerate.

   Fortunately, they are all minor problems. Overall, there are no major troubles due to the promotion of the system.

   These problems can be solved quickly as long as energy and funds are invested.

   Does not affect the overall situation at all.

   "It's not enough, tell Amy, and the people below, let the Stan Internet company headquarters in Xiangjiang continue to speed up the promotion.

   In a month's time, I want to see more than 50% coverage of global Internet cafes.

  When necessary, they can cooperate with local forces to promote the Internet cafe management platform first.

  In addition, let the R&D department solve the feedback problems as soon as possible, and recruit more people to promote the iterative version and the development of other software games.

  Let them let go of their hands and feet, and let go of their bold thinking.

   Boldly invest in the company's servers, databases, computer rooms, office buildings, and some interpersonal consumption in local operations.

  As long as they don't spend money indiscriminately, let them feel at ease and boldly burn money, and must speed up research and development.

   At the same time, I told the people in the promotion company that their marketing and promotion expenses will be doubled for me from now on.

   Be sure to let me see that more people participate in and know about Internet cafe management software.

clear? "

   "..." Xie Jin's voice echoed in the air, making the little secretary beside him stunned.

   It took a long time before he realized it, and then said in a panic.

   "Oh, oh, okay, boss, I, I'm going to inform them."

  Looking at the little secretary who ran out in a panic, Xie Jin shook his head and didn't say much.

  In fact, it is also understandable. This kind of crazy burning of money seems to be the idea that money is straw paper.

  For them, the impact force is really too big, and they haven't turned the corner yet.

  And he, from the future information, has almost understood the essence of burning money.

   Naturally, there will be no unbelievable feeling because of burning money.

  What is cash burn?

   Use funds to rob time, use time to rob the market.

   If you don't move, you will be fine, but if you move, you will be amazing.

  One blow kills, after preparing all plans and initial action plans.

   Immediately make a move, and the shot will kill you, directly and steadily, directly hitting the pain points and vital points of the market.

   Burn the fire to the sky, completely starting a prairie fire.

   Gain a huge monopoly advantage and market hegemony before everyone reacts.

   This is the simplest underlying thinking of burning money.

   And more in-depth is to establish user habit barriers for the cultivation of user habits and viscosity.

  Deepen the development difficulty of other latecomers, as well as the entry threshold and cost, forming a de facto super monopoly.

   And after the simultaneous expansion of the market, the super positive feedback and release of the Mattai effect triggered.

   Then build an integrated ecological chain, link more services and website functions, and continuously deepen the depth of the moat.

  Finally, the effect of complete monopoly is achieved.

   Xie Jin, who has learned about the development and trajectory of many future companies.

   Obviously, everyone understands better than everyone now, how terrifying and huge energy will be released after such a set of super combination punches.

   This is also the root and confidence of his confidence and courage to oppress the penguins.

  Across dozens of dimensions, dimensionality reduction strikes, and various future information, capital advantages, and enemy pain points are at hand.

  If he doesn't get it, he might as well not invest.

  Take the money and invest in various known stock assets.

   As for the right to speak? If you are independent and have your own destiny, then you don’t have to think too much about it, just wash up and sleep.

  …

  (end of this chapter)