Urban Super Live

"Thank you, it's just luck!"

Yang Shuhe doesn't like to be polite with others, and likes to get straight to the point: "I've heard that your company is going to buy the exclusive naming rights for the first season of "WanWanWanWanWanWanWanWanWanWanWan". Please tell me more specifically."

When it comes to business, Liu Qiangdong put away his smile and said seriously:

"I saw a few commercials shot by Mr. Yang, all of which are very creative and suitable for the Internet style. But I also noticed that most of these commercials are just finished with a smile. There is not much depth that can make people reflect. They only reflect The selling point of the product, but does not reflect the humanistic feelings of the product, but it is a bit vulgar,"

Speaking of this, Liu Qiangdong seemed to feel that it would be impolite to directly comment that his work is not good in front of the author, so he couldn't help apologizing: "I'm sorry, I just expressed my opinion, if I offend you place, please forgive me, Mr. Yang."

"It's ok,"

Liu Qiangdong didn't come here on purpose to clean him up, he just expressed his own point of view. Yang Shuhe was a bit tolerant, so he said indifferently: "Boss Liu just told the truth, which is also the shortcoming of those advertisements. , more relaxed, but not deep enough. However, if you want to reflect humanistic feelings in a relaxed and happy atmosphere, whether it is advertisements, movies, TV dramas, or novels, very few can do this. And as long as you can Those who do this are all classics and masters.”

Liu Qiangdong agreed:

"That's right, but what I want is a classic, and only a classic advertisement can reflect the momentum of our Pindong Mall entering the B2C (business-to-consumer) field.

So I hope that the advertisement of our Pindong can reflect our corporate culture of Pindong, and can combine the advertisement with our brand, but it can't be boring..."

Chapter 138 Advertisement Words

Liu Qiangdong is still talking endlessly:

"...it has to be like any other creative ad you shoot, it has to be liked and taken the initiative to watch.

After all, today is the Internet age, and netizens are more rebellious, and everyone is more resistant to preaching and other things.

And vulgar spoofs and the like are not in line with our Pindong corporate culture.I wonder how long it will take Mr. Yang to make it? "

He didn't say whether it could be done, but asked how long it would take tactfully.

But these two actually have the same meaning, because Pindong will follow the broadcast of "Wan WanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWant" is broadcasting at the same time, and if Yang Shuhe says it will take a long time to make it, it's obviously useless.

An Di on the side couldn't help frowning secretly when he heard that Liu Qiangdong had made such a high request.

Isn't this difficult for the strong!

A classic ad that can be made easily?

In addition to creativity, brilliance, and promotion, a certain amount of luck must also be paid attention to, which is not something that can only be forced by human resources.

No one dares to guarantee that they will be able to make classic advertisements.

"It can reflect the corporate culture, has depth, but can't be boring!"

But Yang Shuhe didn't show any embarrassment, he just nodded lightly and said, "I see, does Mr. Liu have any other requirements for the advertisement?"

Liu Qiangdong, everyone in the conference room, including An Di, was surprised to see Yang Shuhe's relaxed look.

Could it be that the other party has already thought of a plan so quickly?

Or is the other party playing tricks?

Advertisements that are not only in-depth, but also reflect corporate culture and are not boring, as long as they can be photographed, are enough to be included in advertising and marketing textbooks and analyzed by students as classic cases.

But Yang Shuhe asked easily, is there any other request?

Are these conditions not enough?

The only requirement is that it must be handed down from generation to generation!Even after many years, it can still be talked about.

Although he was surprised in his heart, Liu Qiangdong had already been able to keep his surprise unchanged, so he did not show any doubts, and calmly said: "As long as Mr. Yang can meet the above requirements I mentioned, I will be able to sign a contract with your company right away. contract."

Yang Shuhe didn't directly say whether it can be done, but turned to An Di and said, "Bring me a piece of paper and a pen."

Since there was no secretary in the meeting room, Yang Shuhe had to let An Di do it for him.

An Di and Liu Qiangdong didn't know Yang Shuhe's intentions, but they were both very deep in the city, so they didn't ask any questions, but quietly looked at Yang Shuhe to see what he was going to do.

Yang Shuhe didn't explain much, took An Di's paper and pen, and started to write.

I didn't keep everyone waiting, but within a minute, Yang Shuhe finished writing.

Then handed the written paper to Liu Qiangdong, and said at the same time:

"This is the ad for one of the video ads I'm going to shoot for Pindong Mall. You can take a look to see if it meets the requirements."

He was actually writing an advertisement!

Everyone was stunned at the same time, and they were all ignorant!

Are you here to be funny?

What decent things can be written in such a short time?

Let alone a classic, it would be nice to be able to write fluently!

And with just a few words of advertising, can you tell whether it is classic or not?

Not to mention Liu Qiangdong's entourage, even An Di has no hope for what Yang Shuhe wrote.

I think Yang Shuhe is too arrogant and too confident!

Others felt that Yang Shuhe was really arrogant.

It seems that there is really no hair on the scorpion, and it is not fast enough to do things.

Although Liu Qiangdong didn't think that Yang Shuhe could write something eye-catching in such a short moment, but out of basic respect, he still patiently read the content on the paper.