Urban Super Live

The share is not good, and the price offered by the TV station for buying the broadcasting rights cannot meet Yang Shuhe's expectations.

After all, Yang Shuhe knew how popular this show would be, and he was really unwilling to sell it at a low price.

However, the show did not start broadcasting, and the results of the ratings and the market response were not conclusive. Even if Yang Shuhe said that he was breaking the sky, others thought he was bragging and didn't believe it, so it was useless at all.

In the end, there was no other way, Yang Shuhe had no choice but to fight against all opinions, regardless of Andy's dissuasion, simply let "The Voice" buy out the broadcasting time of the TV station.

If you want to make a profit, transfer a large sum of money.

And, in the end Yang Shuhe chose to cooperate with Zhejiang Satellite TV.

In order to save the declining ratings, the other party seemed more sincere.

A season of "The Voice" will broadcast a total of 15 episodes, each episode including commercials, about two hours.

Zhejiang Satellite TV only needs a total price of 1 million yuan, 5 million yuan per episode, and within these two hours, all the advertising revenue from the intervening episodes will belong to "The Voice".

And they will try their best to cooperate with "The Voice" to promote it on the TV station.

Of course Yang Shuhe chose them.

Starting today, Zhejiang Satellite TV will broadcast a promotional video of "The Voice" every hour, announcing that "The Voice" will be aired in prime time on Saturday, December 12st at [-]:[-] p.m. a week later.

Not only the TV station's promotion, but also joined "The Voice"'s exclusive title sponsor Blue Bottle Herbal Tea, strategic partner coco mobile phone, specially sponsored product Dongmao Mall, designated skin care product Herbal Xiangyi, and more than a dozen advertisers, when they broadcast their advertisements, They will always add a slogan "Use certain products to support "The Voice of China"", which can be regarded as coordinating with "The Voice" for publicity.

Not to mention Yang Shuhe's stronghold - the Douyu website, the publicity is even more crazy, with banners on the homepage, pop-up windows, and hanging on both sides of the webpage. As long as netizens click in, they will not be able to escape the baptism of "The Voice" advertisements.

In this way, as soon as "The Voice" was officially unveiled, its momentum became overwhelming, and it immediately attracted the attention of everyone inside and outside the industry.

Chapter 534: Waves of Momentum

"Damn it, after waiting for so long, the daylilies are getting cold, and "The Voice" is finally going to be aired!"

"The propaganda momentum is still getting big! It seems that the capital has been spent."

"Khan, He Miao has been releasing albums and making movies during this period, I thought he had forgotten "The Voice"!"

"I don't know if this show is good or not? How did you get promoted just by sound?"

"I also want to know!"

"In other words, this is why I pay attention to this show!"

"..."

Tianya Forum, entertainment gossip, and discussion posts about "The Voice" also occupied the entire page for a while.

"Originally, I have no interest in these talent shows, but for the sake of He Miao, I will still go and see if there is anything new!"

"Me too. I'm sick of watching these talent shows. The left and right are just hype. Look at the looks and the background. I hope He Miao can make an eye-catching design!"

"I support it too!"

"look forward to!"

"..."

Most of He Miao's fans looked forward to "The Voice".

After all, so far, Yang Shuhe has achieved great success in making short films, commercials, albums, and movies, and has never failed.

Therefore, most of the audience are still very positive about him.

However, people in the industry are gloating about this.

Let's see what kind of programs Yang Shuhe, a layman in variety shows, can come up with.

However, most of them felt that this time, it might be Yang Shuhe's Waterloo!

After all, not everyone can enjoy variety shows!

Especially your production cost is so high, especially, you are so unpopular, and dare to buy out the broadcast time of Zhejiang TV at a big price, which makes the cost of "The Voice" skyrocket, reaching an astonishing 2.55 million.

To make a profit, it is difficult to see.

Insiders of a TV station exchange TT skirts.

After seeing the promotional video of Zhejiang TV's "The Voice", it also became lively.

"A talent show actually spent nearly [-] million yuan. I don't know what Yang Shuhe thinks?"

"He broke the production cost of a national variety show! If you are rich, you will be willful!"

"He's not willful, he's a prodigal!"

"I think he is still young and inexperienced. He thinks that the talent show is as simple as his singing. He thinks that it only depends on his singing skills. This is a lot of comprehensive factors."

"I think the ratings of "The Voice" will be 1% in the end. This is because of Yang Shuhe's fame now. Without the support of Yang Shuhe's fame, the ratings may not even exceed 0.5%."

"Although I admit that Yang Shuhe is famous now, it is still very difficult to reach 1% of the ratings."

"It can only be said that it was very unwise for Yang Shuhe to refuse to cooperate with Mango TV and Modu TV. Otherwise, with the promotion of these two powerful TV stations, "The Voice" would not lose so badly."

"Wait, Yang Shuhe is definitely going to stumble this time!"

"..."

However, not long after the discussion among these industry insiders, as the first wave of publicity had not subsided, the second wave of publicity began to ferment on the Internet again.