The next day, the Blue Bottle Herbal Tea Group announced that they would exclusively title this season's "The Voice of China" at a total price of 1.6 million yuan.

At the same time, coco mobile phone also issued a statement saying that it has become a strategic partner of "The Voice" with a sponsorship fee of 6 million yuan.

Then, more than a dozen brand owners, including Pindong Mall, Herb Xiangyi, Journey Travel, Master Tang Instant Noodles, etc., also successively issued statements of joining "The Voice".The price ranges from a few million to tens of millions.

Some netizens made a statistics on the joining fees of these advertisers.

Then I was surprised to find that these franchise fees added up to a total of more than 3 million.

This does not include the cost of interstitial advertisements during the broadcast of "The Voice".

In this way, "The Voice" has already paid back.

The people in the industry who were discussing that Yang Shuhe would stumble this time were stunned!

In the end, only sourly said:

"It's still a celebrity to make money!"

"Actually, with Yang Shuhe's current reputation, it's okay if "The Voice" can pay back its capital, but this is consuming fans. After "The Voice" is broadcast, it will not meet the expectations of the audience and advertisers. The reputation will be stink, and the loss will be more than a lot!"

"Right, the high advertising fee does not mean that his ratings are high."

"It's all fried!"

"..."

In fact, for Yang Shuhe, he was not very satisfied with the advertising price, and felt that it was too low.

For example, the exclusive naming fee of "The Voice" is only 1.8 million.You know, in another world, the naming fee of Good Voice exceeds 4 million.

But still the same sentence, the show did not start broadcasting, and the results of the ratings and the market response were not conclusive. No matter how nicely Yang Shuhe said it, others thought he was bragging.

Therefore, this season is better to earn word of mouth first, and wait for the second season to reap the fruits.

After advertising costs are exposed.

The theme song of "The Voice" began to be released again.

It's so compact that it doesn't give people a sigh of relief.

In short, it is to let the audience's attention be firmly locked on "The Voice".

The first one to be released was, of course, Yang Shuhe's version of "Applause Rumbles".

Yang Shuhe's new song is almost a sign of popularity, and he doesn't need to promote it. As long as the news is released, the majority of netizens will search the Internet by themselves.

Not to mention, Yang Shuhe exclusively authorized TT Music to release "Applause Rising", and TT Music will help promote it.

Therefore, "Applause" jumped to the top of the music charts in the first place.

It squeezed out the singles "Ferris Wheel" and "imissyou" sung by Zheng Min and Gu Li Nazha.

It provoked the two of them to call, and Yang Shuhe complained for a while.

"Wow, the theme song of "The Voice" sounds so good."

"What's rare is that it fits well with this singing program!"

"He Miao still maintains his previous creative standards!"

"Great talent!"

"Haha, what do you think I saw? I saw a lot of musicians collectively giving likes to He Miao's song on Weibo!"

"Really? Didn't it mean that He Miao has a normal relationship with other singers? Although after the release of "Those Years," no one came out to hate He Miao, but it is still impossible to take the initiative to like it?"

"I saw it too, it's true, there are Deng Ziqi, Zheng Wei, Nazha, Dehua, Liming, Yuquan, Han Hong, Luo Dayou, Fan Binbin... In short, many singers and stars have tweeted that this song The song expresses their heartfelt voice!"

Chapter 535 Mentor Exposure

Regardless of whether it is the music industry or the film and television industry, the stars of the Chinese entertainment industry collectively praised "Applause", which caused a sensation and heated discussions.

Netizens are speculating, does this mean that Yang Shuhe will officially integrate into the mainstream entertainment industry?

With the mainstream star, completely clear up the past?

Even Yang Shuhe was surprised.

After all, he has self-knowledge and knows that he has offended a lot of his peers on the Internet, and some of his peers asked him to sing songs, invite guest appearances in TV, movies, etc., but he didn't agree. This will definitely offend many people. So he is in the entertainment circle and doesn't have many friends.

The last time he met Da Mimi, Deng Ziqi and others at the gathering of sisters, it can be regarded as the most time he has met his peers!

However, Yang Shuhe didn't get too entangled in this matter, and he didn't care much about the idea of ​​integrating into the mainstream entertainment circle online.

What is mainstream and not mainstream?If they don't accept it, Yang Shuhe still looks down on it!

Anyway, he has the system in his hand, so he doesn't need to lower his posture and ask others to join some circle, because he can form a circle centered on him!

Of course, it is also a good sign that celebrities give praise to "The Applause Rings", not to mention that the relationship between the two parties has improved, at least it has saved "The Voice" several million in publicity costs.

……

Here, the hot discussion of entertainment stars collectively praising "Applause Rumbles" has not subsided.

On the other hand, on the homepage of "The Voice" Douyu's official website, there was another screen, which attracted the attention of many netizens and major media.

I saw that right above the homepage of the official website, there was a banner that the tutor of "The Voice" was about to release.

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