Chef Chat Group
Page 366
Due to the large number of 4G network users, it has also led to various innovative applications. It is no longer what we have in the United States. Why do we imitate? Because, when the United States innovates and then imitates, the market has long been occupied by independent innovators in China! Therefore, In the era of mobile Internet, in essence, China's APP application is already ahead of the world.
For various functions, China often came out first, and then entrepreneurs in Silicon Valley and other countries began to copy the ideas of China's Internet.
The Internet industry, in essence, is constantly developing while learning from each other.
Fully closed] to build cars, disdain to imitate the advantages of successful people in the market, it is actually very difficult to succeed in that way.
Therefore, after Liu Xing waits for the project to be put into operation, he not only needs to know 2, but also needs to know the enemy.
Knowing the enemy in Japan, how many heavyweight opponents are there? Therefore, knowing the enemy is to understand the various functional experiences of apps such as Meituan and Are you hungry in the Chinese market.
The employees that Liu Xing is looking for are not the kind of creative ideas.
Instead, the boss took an app and said that we should also have that function of this app.
Employees can understand that they are the kind of excellent executives who can make products quickly and easily. Just like when Silicon Valley laughed at Jobs, he couldn't even write code, and didn't R&D rely on engineering men and engineers? However, there is no doubt that Jobs Stein is one of the greatest product managers of the 20th century. When consumers don't know what products they want, Jobs can use his own aesthetics to ask technicians to make what he thinks is good. The product, in the end, changed the world with a good product in his mind.
This kind of unique idea is actually what the bosses and product managers of the technology department need most. When the idea is really awesome, it is indeed a huge market demand. Exceeding the conventional geometric growth rate. For Apple in the Cook era, it is hard to say.
Almost a lot of I0S users have become accustomed to the I05 system, and have invested a lot of time and money in the 1I05 system.
Replacing with a new system will cost time, and even a small number of APP applications have compatibility barrier costs that are difficult to transfer to other platforms.
Therefore, by taking advantage of its compatibility barriers, it continuously squeezes the profits of existing users for machine replacements, peripheral accessories, and traffic and recharge profits.
105 channel recharge is generally more than 105% more expensive than normal recharge, this is because 105 does not allow APP to bypass its official mobile phone recharge channel to recharge from its channel, 105 will take an extra %, so, basically most APPs decide , 05% of the platform price, in this way, the cost will be borne by the I105 users. If the users of the [-] platform are not on the platform, there will be no discounts for various shopping, and the leeks with an additional price increase of [-]% are exactly what Cook likes. .
Cook is not a good product manager, but just a traditional business manager who only knows how to use management methods to expand revenue and shareholder profits. The key is to rely on the vast moat dug by Jobs during his lifetime, which has allowed him to succeed again and again. After more than an hour.
The interviewer is here! The business in Liu Xing's store is not over yet, so he took the time to say: "Have you had lunch yet?" Si, I have received the interview notice, and I will be here right away! F So, I haven't eaten yet. "The hairline of the 37-year-old middle-aged man in front of him shows that he is about to become a strong man.
"Then let's eat Zaka first, what do you think of the spicy hot pot in Chongqing, Sichuan?" Liu Xing said.
"Okay, wait a moment!" Liu Xing asked the waiter in the store to serve the hot pot, and then added fresh ingredients, "Eat first, and chat while eating! As the dishes are served, - in an instant, the other party was stunned! Liu Xing from From the expression of the other party, one could see the surprise of the other party. He never expected that in Japan, he could eat such an authentic spicy hot pot with different reactions.
"Do you usually pay attention to and know much about food?" Liu Xing asked.
However, a restaurant like Mr. Liu should make a lot of money, right?" The other party looked at the area of the store and said uncertainly.
"Now one month, the net profit is almost 5000 million yen or more." Liu Xing said modestly.
- In an instant, the other party was stunned. A store with such a small area is estimated to be worth about 5000 million yen, and it can earn so much for a month of business.
Is this selling food? It’s more profitable than selling addictive things. Well, if Liu Xing can read his mind, he will immediately say that high-end cooking is already an addictive food.
"Mr. Liu, then I don't understand. Why do you want to start an Internet company when you are making so much money by running a restaurant? In fact, I dare say that 99% of Internet companies are not even as good as your shop." Make money! "Dream! I don't just want to be a store business, but an Internet platform business! Like a restaurant of this level, especially if you are a senior gourmet, you will know the truth. Not uncommon.
At least there are Shangganjia shops in Japan that are as good as mine, and there may be tens of thousands of shops of this level in the world.” Liu Xing said, “And no matter how one studies cooking skills, there are limitations.
If you want to have a bigger pattern, unless you change this pattern!
Chapter 306 Chief Staff
"Almost everyone owns a mobile phone now, and smartphones with systems like Apple and Android are rapidly replacing traditional feature phones.
In the foreseeable future, the mobile Internet with mobile phones as terminals will definitely change the Internet completely.
At least, for consumers, the frequency of mobile Internet use will be much higher than that of traditional Internet. There are also a large number of new users who have never used traditional PC Internet, but the world has become a A new generation of Internet users!" Liu Xing said, "In fact, Internet entrepreneurs and venture investors all over the world should see these business opportunities! No, the types of disruptive applications brought by mobile phones will also exceed Imagine too much. It is impossible for a company to monopolize all market segments.
Certainly, the market will become more and more subdivided, and there will be professional leaders in different fields! There is no such thing as a large and comprehensive Internet monopoly that monopolizes and divides up all opportunities.
What I want is the Japanese market cooking app No.-!'
"To be more specific!" You should know about Taobao and Amazon, right? On these e-commerce websites, consumers pay online to buy goods, and merchants receive orders and deliver them through courier companies.
According to the efficiency of the courier company, the goods will be delivered to consumers on the same day or in a few days. "Liu Xing said," but this express delivery model is doomed to fail in the catering industry.
It is impossible for the restaurant industry to endure the delivery in one day, so that the fresh dishes will go bad! Therefore, it is necessary to use a faster delivery method to give customers a better experience.
Specifically, for some orders, you can specify the arrival time of the food delivery, and if you are late, you will be compensated, and you can even give the customer free of charge.
Of course, for the food delivery employees, they are also required to work hard to deliver the food within the specified time, and they will be punished if they fail to meet it. It is necessary to guarantee the recruitment of food delivery service personnel, and their wages must exceed that of ordinary office workers, and they must also use punishment mechanisms. , Supervise its service quality.
"So, the website that Mr. Liu plans to create is similar to an e-commerce website.
But the shelf life of the product is shorter, and it is time-sensitive cuisine? "Not only the cuisine, but also the food business in the future. Users can buy cheap, beautiful and fresh food and condiments without leaving home. However, this is The next thing, the first step is to do the food market! Moreover, we will classify the food into three categories: fast food, ordinary restaurants, and famous restaurant food." Liu Xing said, "Needless to say fast food, now all kinds of fast food such as pizza and burgers There are actually door-to-door deliveries. This kind of door-to-door delivery attracts customers mainly because of its low price and good quality.
Ordinary restaurants also take the route of cheap and beautiful products, and let ordinary cooperative restaurants sell goods online. After an order is made, they will be made on site. Our food delivery staff will rush to the scene quickly and package the prepared dishes. For door-to-door delivery, the cost of the food delivery personnel is paid by the customer who ordered the food. Of course, we can burn money to subsidize the meal in the early stage, and later the platform profit can be shared with the food delivery personnel for the order fee. Assuming that a delivery of errands is 0 yen For the food delivery fee, we can share 240 yen for the food delivery personnel, and we take 60 yen as the operating cost and profit of the platform.
Finally, it is famous restaurant cuisine! It is our dominant voice in the rating of the food street! Let the food street gradually realize that not only WGO can bring fame and fortune to high-end restaurants, but our evaluation system can also provide immediate Immediate effect.
Specifically, before upgrading a famous store, it needs to pass the evaluation and assessment of market users and our professional gourmets. After passing the strict standards, the storefront can be promoted to the display page of famous stores.
Ordinary stores are massive, while famous stores are scarce, so it will naturally bring more traffic and orders to famous stores.
In terms of ratings, we are objective and fair, so that we try our best to select famous restaurants with good reputation from customers and high cooking standards.
The list is also divided into star-rated restaurants for individual cuisine and star-rated restaurants for comprehensive culinary arts, but any famous restaurant must have something that can be sold and cannot disappoint customers! And mobile phone positioning system, etc., so that customers can see the distance between the store and themselves, and can calculate the average arrival time of food delivery in the background of the system.
The project encourages users to order food nearby. If the physical distance is longer, it will take longer to deliver, and the higher price is the delivery fee.
The food delivery efficiency of the nearby restaurants is also higher.
"Papapa!"--In an instant, the middle-aged technical expert nodded repeatedly and applauded, "Boss, I really want to participate in this entrepreneurial project.
As for the technology, I don't think it's difficult! You see, the project I started before, although it is a mobile game, has certain reference value.
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