The poor will only choose properties with low housing prices, because the property taxes that need to be paid are also lower.

Without real estate accumulative interest, the poor may live in the same community as the rich, and the social class has not yet been clearly distinguished. However, after the implementation of the real estate tax, especially the relatively high tax rate, then the social class even only needs to live in Where, you can analyze the big difference.

In Japan, it is easy to roughly judge your social class from where you live.

Because, even if the poor give away a luxury house for free, they absolutely cannot afford to live in it.

Because, if a rich man gives a poor man a luxury house of 101 billion yen, if the poor man accepts the gift, he will have to pay a savings of 1700 million 8 yuan a year.

If you take on 1700 million real estate assets every year without frowning at all, you can only be a person of the same class as the rich, and it is impossible to be a person of a lower class.

It is precisely because of this logic that the neighborhood relations in wealthy areas in developed countries are often very good.

Because the neighbors can know that the neighbors are definitely people with certain energy through the need to pay for the real estate in the same community, and a good relationship will definitely benefit in the future.

Of course, Liu Xing can be sure that most of the people around the house he bought have no contacts.

Because the housing prices here are considered high in Tokyo. [-]. If the housing price is high, the real estate accumulation is expensive, so most of the neighbors are either rich or expensive.

Chapter 442 The Development of Star Gourmet Company

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Although it was already [-]:[-] in the evening, as an Internet company, there were still a large number of employees working overtime.

Because, even at night, is not the most transactional and user browsing.

If there is a BUG on the platform, it will definitely affect the user experience.

In order to maintain the service quality of the platform, people must be on call [-] hours a day.

"Boss, you are here!" Toshihiko Kimura, deputy general manager of Star Gourmet Company, said respectfully, "Mr. Yang is currently resting in the lounge, and he is in charge during the day.

I substitute in the evening to make sure the management is not absent.

Mr. Yang has just slept for a while, should I wake him up and sleep again later?" As the vice president of an Internet company, Liu Xing is very satisfied with Kimura's image.

Because half of Kimura's forehead was bald.

The degree of baldness has a certain meaning. After all, the technicians of Internet companies are not a kind of leisurely job. Some programs may have hundreds of thousands, millions or even more lines of code! These codes are all written by programmers. , I exchanged it with my own hair! Therefore, Liu Xing's aesthetics for the technicians of Star Gourmet Division is that the balder the stronger.

A young man who is not bald can tell at a glance that he is inexperienced and needs to continue to exercise.

When the hair becomes bald to a certain extent, the experience points will be added. There are difficulties in the group, and everyone's development plans and ideas. "Liu Xing smiled and waved his hands to stop the company employees from saying hello.

8a "The development of the company is relatively stable. Although there are GU and various problems almost every day in the stage of operation, everyone cooperates quickly and gradually discovers and solves the problems. It will definitely become more and more Okay." Toshihiko Kimura said solemnly, "As for development, the company currently has almost 1 registered users.

Yesterday, more than 2000 new users were added, and the daily increase data hit a record high.

And, for Risei, which has developed 35 restaurants, it has stabilized at 2000 million yen per day.

Of course, the office cost of the headquarters and the operating cost of the Internet platform are evenly distributed to each day, which may cost more than 50 yen per day.

Because the current platform does not need consumers to pay for the full delivery fee of the food delivery personnel, so the average loss of this part is 200 yen per order, and the current loss is about 80 days. What Yuan looks like every day.

However, 1% to 5% is charged for the orders made by restaurants, which can bring about 40 yen in income.

Generally speaking, the current cost of the company is 1 yen-day, and the income is only 40 yuan, and it will burn 8 yen in the whole world! "Well, this data has exceeded my expectations!" Liu Xing pointed out He nodded and said, "I still have about 90 million 2800 yuan in cash. However, the customer has pre-deposited funds of about 8 yen in our payment wallet." Toshihiko Kimura said, "However, this part of funds is not Generate profits, but instead cause losses.

We deposit the pre-deposited funds of these customers in safe national bonds and extremely high-credit corporate bonds, so the annualized interest rate is less than 1.5%, which is better than nothing.

However, we give customers a fixed deposit income of 2.15 yuan per day, and the interest loss last year was about [-]%.

Of course, if you take some risks, you can invest in higher-yielding assets, such as rent-collecting real estate.

Investing is limited to near-risk-free returns, not based on risk. "Liu Xing shook his head, "If the company is profitable in the future, it can use its own funds to buy and hold some real estate and use rent to make profits, but it is definitely not now! In Tokyo, Japan, the assets with the most stable real income are undoubtedly Real estate available for rent. After deducting taxes, add a certain amount of leverage, and easily achieve a 10% annual rate of return. It looks very stable, but in fact there are huge risks, among which liquidity risk is undoubtedly deadliest.

If the funds deposited by the user into the platform are consumed, the platform needs to withdraw the funds and pay them to the merchant.

After all, the money does not belong to the platform, but to the user.

And it is not the platform that sells goods, but specific merchants.

As for real estate, Japan often has real estate in small cities that have been listed for sale for decades, but they cannot be sold. These old houses that cannot be sold have to be turned into legends. Even in Tokyo, real estate liquidity is relatively good.

But it mainly means that it is relatively easy to rent a house in Tokyo. In fact, the transaction volume of real estate transactions is still very low.

This is mainly because Japanese homeowners need to bear a real estate accumulation rate of 1.7% every year, and when they need money, it is difficult to make a deal as soon as possible. Therefore, most people usually choose to rent a house instead of buying a house. .

After all, buying a house is essentially equivalent to buying the right to use for 58 years, because the real estate tax paid for living in 58 years has exceeded the value of the house. Understand!" Kimura Toshihiko said, "Currently, the company's funds are roughly It can be maintained for a month, so either you, the boss, continue to inject new funds, or you need to invest in venture capital.

In fact, there is already a VC that has expressed interest in us.

Which one?" Liu Xing asked curiously. "SoftBank Group proposed the first round of angel investment, hoping to obtain 500% of the equity for US$50 million, and the valuation given was US$1000 million.

"The valuation is too low and the investment is too high, so I won't consider it for now.

However, I don’t refuse. If the other party wants to talk, the valuation must be raised. In the first round of venture capital, the sale of equity should not exceed 20% at most.” Liu Xing said. According to the business model of Star Food APP, it is destined to be long-term Burn money, and it can burn out the moat.

To acquire a long-term user, you need to invest about 500 million US dollars, and you can burn 50 to 100 million incremental users at most.

However, 50 to 100 users cannot form an absolute moat. After that, if you want to become a mainstream food ordering app in the Japanese market, you need to increase the number of users to at least 5000 million.

Of course, the scale of 100 million users is estimated to be unstable. If there are 5000 million monthly active users, it is almost as stable as a dog. Therefore, to establish a platform similar to Meituan in the Japanese market, it generally requires Burn Z USD 25-501 billion. Even if the user scale reaches a certain level, old users will reciprocate profits and be used to subsidize new users.

However, it should be difficult to build such a large online gourmet empire without spending hundreds of millions of dollars. It's not that Liu Xing doesn't want financing, but he doesn't want such cheap financing.

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