In the future, KFC can no longer talk about fried chicken.
Jianghua's acquisition of McDonald's at a premium is not taken for granted.
Pepsi's biggest competitor will be McDonald's strategic partner in the future.
He blocked the way ahead of time,
In the field of fast food, Coca-Cola can only find cooperation with Dicos and the like.
The two major players in fast food are all from the Pepsi camp.
McDonald's opened as scheduled,
After being bombarded by the media, people who want to try something new, as well as old customers left by KFC.
come to join us,
And the appearance of Uncle McDonald's made the children stop one after another.
Take the parents into the restaurant.
Compared with KFC, McDonald's is easier to gain favor with.
The taste is also closer to Xiangjiang people.
"The boss is outrageous, and our income is double that of KFC on the first day."
Jiang Hua looked depressed, why did I explode.
"I said Howard, calm down, our advertising investment in the early stage is twice as much as theirs."
This man was fired by KFC, eager to prove himself,
Enthusiastic enough.
Jiang Hua continued:
"Pay attention to cultivating talents. When the flow of people in these two stores stabilizes, we will open branches."
"Okay, boss."
"Don't call me the boss, I'm not the boss."
Jiang Hua now deliberately erases his sense of existence.
Sensitive to the word boss.
"Got it, boss."
After finishing speaking, I went back to work.
Jiang Hua slapped his head, it seems that the word boss cannot be thrown away.
.......
The most talked about thing in Xiangjiang recently,
It is the matter of leaving KFC and coming to McDonald's.
This is very strange, KFC opened well, suddenly announced the closure adjustment.
Then even the store was gone, and suddenly a McDonald's popped up.
Inexpensive, larger portions, and similar taste.
Especially the Big Mac burger,
It's enough for a family to buy, and it's very affordable.
Our holy stick terrier has become a big guy now,
The appearance is not bad, after all, Qin Huairu has good genes,
It's just that when looking at people, there is always a wretched temperament.
When walking on the street, the eyebrows are mouse-eyed.
Often subconsciously stare at other people's wallets.
No way, this is caused by professional habits.
He also became a big fan of McDonald's.
And I have to go there more than 3 times a week, and I especially like to eat the ice cream inside.
This is Jianghua's second conquest of sticks after game consoles and Pepsi.
Jianghua's strategy of localizing foreign fast food has achieved initial success.
As for the future, no one can predict.
He has changed too many things, the prediction of the future,
It's getting less and less reliable.
You can only rely on your own grasp of the future situation and experience.
Judgment has been made.
Otherwise, why would he be in such a hurry, staying in continental Europe for more than half a year every year.
It is because he is getting more and more difficult to grasp the future.
That's why I'm so anxious.
His layout is basically complete.
As for energy and mines, those are not things that he, a Chinese, can touch.
Moreover, most of the current oil field resources have been taken away by several giants.
There is no chance of getting in.
In the future, it is still possible to speculate in oil futures, and it will also make a lot of money.
McDonald's developed wildly in Xiangjiang, and opened several branches within a month.
The former management of KFC is having a hard time.
They were sold off by Sequoia Capital, and the new owners began to intervene in management.
Even the CEO was changed, and they were not fired.
They are still very capable.
In this wave, didn't they just question Jiang Hua's decision,
Why is it like this?
In less than a month, things have changed.
KFC adjusted its management and determined a new operating plan.
It has been more than a month.
The Asian plan left by the previous management has no problem in itself.
They also voted unanimously, with Xiangjiang as the login point,
Like spreading around.
But when they arrived in Xiangjiang,
McDonald's has already occupied the best position in Xiangjiang.
As a fateful opponent, KFC has always been chasing McDonald's.
With great difficulty, we first occupied two stores in Xiangjiang. The business was very good, but the cost was a little higher.
I didn't expect McDonald's to work so fast.
In less than two months, 10 stores have been opened at once, and the business is good.
It is still playing the old routine, fast food is localized, and it has not lost its own tradition - hamburger.
The market is not static.
More than a month is enough to decide the life and death of a project.
But Xiangjiang's market is big enough, 10 McDonald's can't eat this market at all.
KFC still has room to survive.
However, the former KFC executives are not so comfortable.
Look, isn't this the person in charge who was fired?
How did you suddenly become the head of McDonald's Asia?
He hugged a thick thigh.
They suddenly feel that the world is not worth it.
In the past, even the top executives of Sequoia Capital dared to offend for the so-called management rights.
Who is this shit going to reason with, if they are not happy,
The company was sold off.
To reintroduce a bigger company, it can only be said that no one is irreplaceable.
Neither does KFC.
McDonald's is advancing steadily, and there are no stumbling blocks at the headquarters.
And also send people to learn experience.
The localization of fast food can be ignored in Europe, and uniform standards are used.
This is more cost-effective,
However, newly developed products and profit points are worth learning.
Such as chicken rolls, as well as products such as original chicken that copied the KFC recipe,
Innovations such as ice cream vending machines are worth learning.
Can generate income, the cost is not big.
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