Rebirth 07 Becomes the First Internet Celebrity

After that, the blogger posted the name of the store and the link. This new blog has caused a stir, and netizens have left comments one after another. "So, you post so many posts just to promote your own products???"

"It takes more than one or two days to make a good product. I guess you post so many blogs just to sell things."

"These days, anyone can make cosmetics. Is the threshold for cosmetics so low?"

"I admit that you are really good at makeup, but I don't dare to use the makeup remover oil you make."

"All domestic products are rubbish."

"Don't say such bad words above. Jiang Jiang said that if it doesn't work, you can return it and she will pay for the round-trip shipping. You haven't even used it yet, but you are slandering it one-sidedly, and even escalating it to domestic products. Some people, I advise you not to be too worshipful of foreign things. The moon in foreign countries is not better than the moon in China. ", think about which country you are from when you criticize domestic products."

"I am Chinese, but it is a fact that domestic products are rubbish, and people are not allowed to say it. Don't deceive yourself under the guise of patriotism."

"I will buy it! ! I will not return it no matter whether it is good or not! Just consider it as tuition for Teacher Jiang Jiang. I have learned a lot of makeup tips from Teacher Jiang Jiang. Now I am getting better and better at makeup."

"It is so loud, and it is just to build momentum for its own makeup removal products. If you put it on the shelves, I will definitely buy it. If it doesn't work, you are dead, I can spray you to death."

Yu Xiaoxiao has been following the account of makeup artist Jiang Jiang. The previous comment, the word "good", completely aroused her curiosity.

She wanted to see what the blogger was talking about.

I looked at the time, and it was almost 8 o'clock in the evening as the blogger said.

Click the link to enter the store.

You can see the preview pictures of new products, the price is 99, compared with many Japanese products that cost 70 or 80, to be honest, this price is a bit expensive.

Looking at the product photos again, it looked ordinary.

Pulling down to see the details page, it was written quite well, and the layout of the details page looked very professional, but she was skeptical about whether it was easy to use.

She looked at the time and saw that it would be put on sale in two minutes.

How about buying a bottle and coming back to see? ?

Didn’t the blogger say that if it didn’t work, she would refund all the fees.

If it really didn’t work, she would not only refund the shipping fee and return it, but she would also post on the forum and blog to expose her!

So it was decided.

When the time was up and the product was put on the shelf, Yu Xiaoxiao took the photo and paid without hesitation.

Taobao, which was usually very smooth, was a little stuck today for some reason.

After finally jumping to the payment page, she took the U shield, plugged it into the computer and paid, and the page returned to the page she had just purchased. When she clicked it, Yu Xiaoxiao found that the product was off the shelf?

She just made a successful purchase, and it was only a few minutes ago. Could it be that all 500 copies were sold out!

I contacted customer service and got the news that it was sold out and removed from the shelves.

Five hundred copies? ? ? In such a short time, it was gone? ? ?

Aren’t most of the responses in the blog skeptical? How can these people buy it if it is really sold?

And it was five hundred orders, not five, but fifty.

She didn’t know that Jiang Xue actually said five hundred orders, but she didn’t release so many at all.

She asked an employee of the company to buy two hundred bottles at one time.

Not only that, she also contacted those influencers she had contacted before to take pictures, and the product cost was included in the promotion fee.

So there were less than three hundred bottles actually released.

The mentality of these two or three hundred people who took pictures was similar to Yu Xiaoxiao. They also wanted to buy it and try it. If it didn’t work, they would return it. Anyway, the blogger would pay for the shipping fee, so I didn’t lose anything.

Some people who were still waiting and didn’t buy it regretted not buying it when they saw that the product was sold out and removed from the shelves.

They all went to the makeup artist Jiang Jiang’s blog to ask Jiang Xue to release more.

Jiang Xue ignored him.

Xu Wenyang was very puzzled.

"Why don't you just put it on the shelves? We have 10,000 pieces in stock. You can sell it in hundreds and hundreds. It will take forever."

"No hurry." Jiang Xue replied.

Liu Qinglin, who was looking at the data on the side, explained to Xu Wenyang: "After all, it is a new brand and a new product. If you put enough inventory at once, it may not sell as much as such a small amount. Come and see the flow of people entering the store."

Xu Wenyang came closer. More than 8,000 people entered the store? ? He couldn't understand the other dense lines.

"With so many people entering the store, you only released more than 200 copies. No wonder so many people in the comments shouted that they didn't buy it."

"You don't understand it at all.

The psychology of consumers. Today, more than 200 copies were sold out in about five minutes. It can be seen that many people are in a wait-and-see state and do not have a strong desire to buy. "Liu Qinglin pointed to one of the data and explained to Xu Wenyang.

Jiang Xue nodded to her brother's words, took over her brother's words, and continued to say to Xu Wenyang:

"And out of stock, limited quantity, and competition. These factors will make those who are waiting and have no strong desire to buy, because they did not buy it, instantly get excited, and continue to pay attention and squat. "

"They are all my buyers in the next stage of volume."

"Similarly, these have been photographed, and they may be refunded after impulse consumption, but when you look back, oh, it's so popular and sold out.

If you buy it with great difficulty, you can't return it.

We are a brand new product, and no one uses it on the market.

I believe that the product you made can keep consumers with its strength. "

Jiang Xue's words instantly put Xu Wenyang's uneasy heart at ease.

Looking at Jiang Xue, I really don't know how this flexible head came up with this idea. She has a firm grasp of the consumer's psychology. Looking at Liu Qinglin, he didn't show any other expression to Jiang Xue's words, and it was obvious that he thought the same way.

So among the three people, he was the only rookie in marketing.

He should go back to the laboratory and continue to study new products with researchers.

He is not suitable for marketing.

"I have made several versions of facial cleansers. You can find someone to try them out. Give some suggestions. The store can't just sell one product."

"You contact Zhang Xinyue directly, give her the things, and she will find someone to try them out. I may have to leave for a while in two days and go to Beijing."

"Are you going to watch the Olympics? ?"

"No, work." You can go and watch by the way. Jiang Xue didn't say the last sentence.