Rebirth 2004: I can make money by writing

After some polite exchanges, Chen Yang led his friends into the store.

Many classmates had arrived in advance and were talking about Hao Qiang’s new store.

“Wow, the interior decoration is really high-end and exquisite!”

“For the first recharge of 300 yuan to apply for membership, there are free shoe polishing and manicure services. There are such services?”

“Is this a nail salon or a hot pot restaurant?”

“The class leader’s hot pot restaurant focuses on service and feelings, providing customers with the ultimate enjoyment. Of course, it must be different from other restaurants, so as to attract customers to the store to consume.”

“That’s right, you have no knowledge at all.”

“Go, if you have knowledge, why don’t you make money.”

The novel service functions of Renjian Fireworks really surprised the diners passing by.

Especially some female customers, who usually like to take advantage of small bargains.

After a little calculation, they found that as long as the first recharge reaches 300 yuan, there are additional recharge discounts. Not only can they enjoy the membership discount of the hot pot restaurant, but they can also get a free service with the consumption receipt. Isn’t this equivalent to saving the cost of manicure?

Such a good thing is simply too cost-effective for female customers who love beauty!

Therefore, many female customers were tempted and decided to recharge.

The later Pinxixi cleverly took advantage of people’s greed for cheapness, allowing you to grab wool, but in the end you grabbed yourself and bought a lot of things that you don’t need at home.

Moreover, they are addicted to shopping. If they don’t rush to buy for a day, they will feel itchy in their hearts and feel that they have missed a bargain.

In fact, free things are the most expensive.

Lao Shi has studied this thing too thoroughly. The free journey game turned out to be the most crazy game to spend money.

Hao Qiang was also confused by these services of Hidilao at first, but after in-depth analysis and thinking, he gradually understood the mystery.

These free services provide customers with surprises and dining experiences beyond their expectations, and also cleverly increase customer stickiness and return rates.

Hao Qiang’s hot pot restaurant has also attracted more and more diners to patronize because of these novel service functions and preferential activities.

At 10:30 in the morning, Qiu Yuqing came and sent a beautiful flower basket to Hao Qiang’s new store. After leaving her blessings, she left gracefully.

As soon as Qiu Yuqing left, Han Qingying sent a warm message to Hao Qiang, wishing him a good start in the opening.

Hao Qiang was afraid that today would become a Shura field, so he asked Wu Hai to come and help cover up.

Fortunately, the two queens staggered their time to celebrate, and they also knew that Hao Qiang would be very busy today, so they did not disturb him too much.

Today, the representatives of the shopping mall Party A and the suppliers of Renjian Fireworks came to deliver the celebration flower baskets, adding a festive atmosphere to Hao Qiang’s new store.

Hao Jianjun bought a new suit and wore it today on purpose. He greeted the guests who came to deliver the flower baskets with a smile.

He wanted to help distribute flyers, but considering his poor image, he decided to leave this kind of scene work to a young beauty arranged by the store manager.

Customers might not have the appetite to enter the store when they see him, a peasant.

So he sat outside the store and watched. When he saw customers entering the store to consume, his smile became brighter.

When the flagship store opened, Hao Qiang thought carefully and decided to adopt a discount strategy different from the old store.

Considering the consumption capacity of the consumer group, a two-day 30% discount promotion was held, and members received 6 discounts a week.

At 10 o’clock in the morning, it officially opened.

There are 75 tables in the flagship store. At 11 o’clock, a total of 16 tables were opened, and many of them were customers of the old store.

“Son, now 20 tables are open, with a total of 73 guests. Is this business qualified?” Hao Jianjun has been busy counting guests and tables outside the store. When the time was close to 11:30, he walked to his son and sat down with a hint of anxiety on his face.

Hao Jianjun knew that he did not understand management, and would not interfere with management and work without his son’s consent, but he was anxious for his son and complained a little.

After welcoming the guests at 10 a.m., Hao Qiang found a corner table and sat down, concentrating on typing, and did not seem to pay much attention to the opening.

On the contrary, Hao Jianjun’s mood was like a roller coaster.

Whenever a customer came into the store, he would show a happy smile on his face;

And when he saw the customer leave in a hurry, he would feel a little disappointed.

Seeing his father so anxious, Hao Qiang smiled lightly, stopped typing, and took a sip of the tea on the table.

“Oh, Dad, it’s too early to draw a conclusion now.” Hao Qiang comforted in a calm tone, “Many of them are old customers, and there is a discount today. After the price is restored to the original price the day after tomorrow, we can more accurately evaluate the business situation.”Hao Jianjun listened to his son’s words and his anxiety was slightly relieved. “Well, it feels like such a big investment, the rent is more than 2,000 yuan a day, and the monthly wages are close to 100,000 yuan. The rent and labor costs alone for one day of opening the door are 5,000 yuan, tut tut. “Hao Jianjun looked at the accounts and asked his son about various expenses.

He repeatedly calculated the operating costs of the flagship store, and each expense made him feel stressed.

In addition, water and electricity bills, rental fees for pre-treatment of the shop, taxes, recruitment and training costs are also not small expenses.

After comprehensive calculation, the daily operating costs are roughly between 5,500 yuan and 6,000 yuan.

Referring to the gross profit margin of Renjianyanhuo, the old store is about 60%, and the new store is expected to have a gross profit margin of 65% due to the upgrade of ingredients.

This means that without discounts, the daily turnover must reach about 9,000 yuan to ensure that there is no loss.

The average per capita consumption is about 60 yuan, with an average of 3 people per table, and more than 50 tables of guests must be received every day to meet the break-even point.

However, the son’s idea is definitely different. After all, if you invest money, just to break even is a loss.

Hao Qiang glanced at the time and suggested: “Dad, let’s eat and let the chef cook a few dishes. ”

“Well, what do you want to eat? ”

“One soup, one vegetarian dish, and one meat dish. There are only two of us. Tell the kitchen not to make it too complicated.”

Hao Jianjun nodded, then took a piece of paper and casually wrote down the names of three side dishes, which are all ingredients that are always available in the kitchen, and then handed the note to the kitchen staff.

The guests eat hot pot, and the father and son eat stir-fried dishes. Only in their own hot pot restaurant can they enjoy such treatment.

The kitchen chef heard that it was the boss’s order and arranged it immediately.

After a while, the dishes were served and the father and son ate.

While they were eating, Hao Jianjun’s mobile phone suddenly rang. It was his wife who called and also asked about the business.

While eating, Hao Jianjun answered: “It’s OK. I just counted and 25 tables have been opened.

The son said that we have to wait until the day after tomorrow to know the specific situation. Don’t worry too much.

We are eating, and I will tell you about the revenue situation in the evening…”

Hao Jianjun chatted for a while and hung up the phone.

After dinner, Hao Jianjun continued to stay in the store to pay attention to the opening of tables.

After his son finished his meal, he left and said he would come back in the evening.

Oh, he is so carefree!

At one o’clock in the afternoon, the total number of tables opened reached 29, and the total number of guests was 85.

At two o’clock, there were still guests entering the store.

Renjian Fireworks has a long business hours. Even in the afternoon, some employees are on standby. As long as there are guests, they will open tables.

At 4:30 in the afternoon, Hao Jianjun estimated the turnover and estimated it was close to 5,000 yuan.

The vast majority of customers praised the taste of Renjian Fireworks’ dishes and were even more impressed by its excellent service quality.

Many female customers happily signed up for membership because of the free manicure service.

For families with children, the amusement park area of ​​Renjian Fireworks is very user-friendly.

Children can play in it to their heart’s content, and there are professional waiters to take care of them, so that adults can enjoy the delicious hot pot with peace of mind.

If you bring a baby with you, If a customer comes and happens not to bring a stroller, Renjian Fireworks has carefully prepared a special baby seat.

In addition, each table is equipped with a mobile phone charging device, which greatly improves the dining convenience of customers.

Especially the service process, which is very professional.

Before the meal, the waiter will carefully tie a dining apron for the customer and hand over a hot wet towel.

During the meal, the waiter will accurately turn the hot pot base to the corresponding customer according to the flavor of the hot pot base ordered by the customer.

If the customer’s glasses are found to be foggy, the waiter will immediately hand over the glasses cloth.

It is worth mentioning that , the waiters of Renjian Fireworks strictly wear masks and hats, and they seem to pay great attention to hygiene, making customers feel safe and comfortable.

These meticulous service measures are also difficult to match by other restaurants.

Customers praise the professional service of Renjian Fireworks.

Today, many colleagues in the catering industry also came to Renjian Fireworks for inspection.

When they saw the free manicure and shoe polishing services provided in the store and the amusement park area designed for children, they were all shocked and full of doubts and confusion.

“Is this really a hot pot restaurant?”

However, seeing that the business of Renjian Fireworks was average, they were relieved.