Rebirth 2004: I can make money by writing

The next day,

Hao Qiang used his free time to personally go to Zhengjia Plaza, where Tianhe Road and Tiyudong Road meet in Tianhe District, for an inspection.

As a newly opened commercial landmark, this mall has a total of seven floors and is extremely popular.

The dining area is on the sixth floor, and brand restaurants such as Dayefeng Rice and Las Vegas have already settled in.

After a round of shopping, he consulted the mall’s investment promotion department about the mall’s rent. The staff told him about it and gave him a copy of the mall’s merchant entry and decoration regulations.

After listening to Hao Qiang, the data was not much different from what he guessed.

1F: 750 yuan/square meter/month;

2F: 480 yuan/square meter/month;

3F: 360 yuan/square meter/month;

4F: 230 yuan/square meter/month;

5F: 150 yuan/square meter/month;

6F: 95 yuan/square meter/month.

Only rent, not sell!

The location is different, and the price is slightly different.

At the same time, the decoration must meet the requirements of the mall. Before operating the decoration, materials such as decoration renderings, construction drawings and construction schedules must be provided. This mall does not have any entry fees.

If you want to settle in the first and second floors, the brand influence of the merchants is relatively high.

After inspecting this mall, Hao Qiang continued to go to Sunshine Metropolis Plaza on Shibei Road for further research.

This mall was handed over in June this year and officially opened in August.

The shops can be rented or sold. The shops in good locations on the first floor are priced as high as 75,000 yuan/square meter, and those in the inner locations are also priced at 55,000 yuan/square meter.

Even on the third floor, the shop price is 25,000 yuan/square meter.

In terms of rent, it is not much different from Zhengjia Plaza.

After running these two malls, Hao Qiang returned to school. He had a more detailed understanding of the rent and price of large malls in Tianhe District.

Anyway, he would not buy a shop and could not afford it.

After returning to school, Hao Qiang conducted an in-depth analysis and planning of the shop.

Renting a restaurant shop of about 600 square meters in Zhengjia Plaza, quarterly payment plus one month’s deposit, 228,000 yuan!

In terms of decoration,

There is no specific standard for shop decoration. Take Zhongda’s Human Fireworks as an example. This 200-square-meter shop adheres to the concept of “light decoration, heavy decoration” and has invested 100,000 yuan in the decoration part alone, but this does not include the cost of tables, chairs and equipment.

If it is in a large shopping mall, such a decoration level is obviously not enough.

According to the 2020 annual report of Hidilao, the cost of related decoration projects generated by Shuyun Dongfang is 3.295 billion yuan, and the average decoration cost of one store is 6.06 million yuan. Based on 1,000 square meters, the decoration cost per square meter is about 6,000 yuan.

Considering the price level in 2004, Hao Qiang believes that the decoration cost of about 3,000 yuan per square meter is luxurious enough.

Therefore, for a 600-square-meter shop, the maximum budget for its decoration should be controlled within 1.8 million yuan.

Other investment budgets:

Opening working capital: 200,000 yuan.

Kitchen equipment (hood, freezer, etc.): New equipment budget 200,000 yuan.

Central air conditioning budget: 100,000 yuan

Tables and chairs budget: 150,000 yuan

Tableware and pots budget: 150,000 yuan

Promotion and publicity budget: 10,000 yuan

Opening materials budget: 60,000 yuan

…

Adding the quarterly rent and deposit budget, the overall investment demand increases to about 2.9 million yuan.

If the decoration is slightly saved, the decoration budget can be controlled at around 1.5 million yuan, thus reducing the overall investment budget to less than 2.6 million yuan.

So, his previous budget of 3 million yuan was a relatively accurate estimate.

Because the decoration project of such a large-scale store is relatively complex, it takes a relatively long time, the shortest is 30 days, but usually no more than 45 days.

After completing the calculation of the investment budget, Hao Qiang couldn’t help but sigh: “Three million, three million!”

He wants to invest now, but he doesn’t have enough funds.

Even if he sells all his stocks, he can only get more than one million yuan in funds.

Considering the income from his writing and the income from running the Zhongda hot pot restaurant, he can earn about 600,000 yuan a month.

In addition, the membership recharge business can bring in nearly 10,000 yuan in cash every day. Excluding return consumption, it is expected that there will be a surplus of 200,000 yuan in a month.

In other words, if there is no accident, he will have to endure for another month to collect about 1.9 million yuan in funds, and then he can start the decoration.

When the decoration is finished, he will also collect enough funds to pay the remaining decoration.

Although the funds are not yet in place, Hao Qiang decided to find a design company to design the store first, and began to contact the mall to discuss leasing matters.

If he encounters a store he likes, he plans to pay a deposit to ensure that it will not be taken over by other merchants.

Of course, the premise of all this is that the mall is willing to accept the deposit.

After careful consideration and sorting out the investment plan, Hao Qiang felt that his ideas were clearer.

The next morning,

Hao Qiang called Yue Neng, the owner of the decoration company he had cooperated with last time: “Boss Yue, do you want to take a single business?

I plan to decorate a high-end store with an area of ​​about 600 to 700 square meters in a large shopping mall.”

“Take it, why don’t you do door-to-door business.” Yue Neng suddenly received a call from a customer, and was instantly surprised. He immediately responded: “Boss Hao, what is the budget for this decoration?”

“Maybe millions, depending on the design plan. If it satisfies me, I will hand it over to your company.

If not, then I can only find another design company.

Next year, I have more than one large store to decorate.” The decoration budget mentioned by Hao Qiang already includes design fees, construction and materials.

Yueneng’s Sumei Decoration Co., Ltd. is a one-stop decoration platform integrating design, construction, building materials, soft furnishings and furniture. It is large in scale and strong in strength, and is fully capable of taking on this big order.

However, when he negotiates with the other party, it is impossible to say that he will definitely let the other party do it.

In this way, the other party will design more seriously and dare not make a random quotation.

In addition, the payment cycle of funds can also be discussed.

Yueneng was very surprised when he heard it.

A decoration budget of millions!

This is a big order!

Of course, he also understood what Hao Qiang meant. The last cooperation experience made Yueneng understand that Hao Qiang is a shrewd and quality-oriented businessman.

Therefore, he knew that the cooperation with Hao Qiang could not be taken lightly, and he must come up with the best design plan and a reasonable quotation.

If the other party knows that he has been cheated, he will immediately turn around and find another company when cooperating with such a shrewd businessman, leaving Yueneng no room for negotiation, and it will be too late to regret.

In order to win Hao Qiang’s trust, Yue Neng immediately said: “Boss Hao, how do you think about this?

I will personally bring people to your place in the afternoon to meet with you. We will definitely give you the most competitive quotation and go all out to complete this project.”

Hao Qiang thought for a while and responded: “I will go directly to your company. It’s not far. How about meeting at 5 pm?”

Yue Neng readily agreed: “Okay, Boss Hao, this arrangement is indeed more convenient.”

After hanging up the phone, Yue Neng immediately summoned employees, urgently prepared relevant materials, and started to formulate a preliminary design plan, hoping to win Hao Qiang’s satisfaction.

After 4:30 pm, Hao Qiang left the campus and took a taxi to Yue Neng’s decoration company.

As soon as he stepped into the store, Yue Neng, who was in his forties, trotted out to greet him warmly and arranged for employees to serve hot tea to Hao Qiang.

Hao Qiang did not have any extra greetings. He sat down on the sofa in front of the tea table and then took out the decoration materials he had printed and handed them to Yue Neng.

He described in detail the area, structure, location of the store, as well as his specific requirements for the decoration style and grade.

Since he spent his own money and invested a lot, he didn’t need to be polite to the other party when making demands. The more demanding, the better.

He emphasized: “I hope you will design it carefully, because this plan is likely to become the future decoration standard of our “Human Fireworks”. In the future, the decoration of new stores can be handed over to your company.

Of course, even if I accept your design plan, if the final decoration effect is not satisfactory, there will definitely be no next cooperation.”

Yue Neng nodded solemnly, fully understanding Hao Qiang’s expectations and requirements, and said: “Don’t worry, Boss Hao, after all, we have cooperated before.

Has the store been decided now? In which mall is it? It is easiest to come up with a plan after an on-site inspection.”

As long as you go to the store with the customer for an on-site inspection, the on-site explanation will be more convincing and it will be easier to get the order.

“It’s still under investigation, but it’s almost time. Let’s decide on the approximate design plan first to avoid rushing the construction period.” Hao Qiang said.

“Indeed, the rent of a large shopping mall is not cheap.” Yue Neng understood.

Next, Yueneng’s design team began to discuss the specific design requirements with Hao Qiang in detail, and at the same time took out their preliminary design plan for Hao Qiang to review.

Hao Qiang carefully looked at the preliminary design plan and crossed out the ones that did not meet his requirements.

The designer of Sumei Decoration Company said that they would first come up with two design plans, and after the store was almost settled, they would conduct a field investigation, measure the store size, analyze the mall decoration requirements, and officially come up with the design drawings.

At that time, the decoration renderings and other materials must be submitted to the mall for review before they can enter the formal decoration.

Hao Qiang felt that the communication was almost done, so he left the design company and notified them after the store was settled.

Every time he wanted to do something big, he was full ofFull of passion.