Rebirth in Hollywood

This survey has been reprinted by the media of each platform. The negative news about the professional film review is endless, and there is a small tone of the small newspaper. The old film reviewers who commented in the past can't do their relative justice, they participate each time The test will always accept the benefits of the producer and the issuer, advocating their videos, and crack down on different competitors, and even the most famous film reviews, will also accept a few square gifts together ...

"Hollywood Reporter" also quoted the person in charge of the issuing department of a production company - in the past, every time we release new film, always draw a special public relations fee, professional film review, especially the most well-known The position is the focus of this expenditure. If this work is not done well, after the film is released, it will definitely trigger a tide brief.

And the reporter accidentally caught James Cameron, asked his views on film reviews, this is almost the film review in the world in the "Titanic", which is almost the most uncooked film in the world, with extreme disdainful tone Said - professional film reviewers are parasitic in a group of locusts in the movie industry!

Whether it is the disdain of the industry, or the mainstream media attacks, the old film reviews that have been called rainy rain is more embarrassing than before, or the small newspaper attacks them too exaggerated, but the authenticity is not important. Important is that only those influences in the ordinary audience will soon collapse.

In the face of such public opinion, the voice of film reviews is like a general viewer's view of the film, completely drowned.

As the most famous professional film commentator in the United States, Roger Albert stood again, stop this attack in a unique way to continue to expand.

His spokesperson announced that Rojo? Albert was treated because of the artery problem, and may even face the danger of the end of career.

The media of North America suddenly quietly, many media no longer participated in this argument, Roger? Albert is not a secret of the threat of cancer.

No matter the true and false of things. This is definitely a beautiful crisis public relations.

Ryan did not hurry to kill, the other party is a half-eyed eyes can see God's people, as long as he no longer publishes the speech "Transformers", he is too lazy to take care of these people.

If the other party is still like this, it is unscrupulous touching Disney's interests, even if he does not shot, Disney's management will use a more turbulent public opinion to overwhelm.

This is the country of freedom of speech. Disney does not hinder Roger Albert to express their own point of view, but always make some of their own media to Roger Albert's point of view?

This argument is not good, hype is an essential part of publicity. The appropriate topic heat can always make the movie to attract more viewers, "Transformers"'s upper seating rate, despite continuous decline, it is stable on a number.

Before the film arrived in North America, "Transformers" was only used for seven days. The North American box office successfully broke through $ 200 million!

North America is only part of the global synchronization, which is also the time of this week, "Transformers" in other 98 countries and regions in North America, with a total of $ 210 million in overseas box office, seven-day global box office accumulated more than 4 One hundred million U.S. dollars!

Although this number is not more than the "Caribbean Pirate 3" and "Jurassic Park 3" in the world's global synchronization. But don't forget, this is not a continuation, but a series of openings.

The next second weekend, "Transformers" has received $ 69 million in North America. North American box office has reached $ 27.989 million, and it is more hot in overseas markets, and more than 100 million US dollars, the film's global box office is unlimited to $ 600 million.

of course. Like all commercial films, the most hot top ten days later, the "Transformers" box office rising speed slowed down.

but. There is a place exception, there is a fanaticism of the "Transformers" series, from some kind of aspect, even composed North America.

That is China's opposite of the Pacific.

For the "Transformers" series in China's influence, Ryan is naturally unparalleled, and the Disney Far East Branch has also worked with the film issuer of China Shadow Group.

"Before and after 1990, China's major TV stations have introduced the" Transformers ". From then on, many Chinese children began with the deformation kinks."

"In those beautiful times, we are full of vivid colors, dazzling deformation movements; fullness is mechanical friction sound, rhythmless rock music; magical sci-fi concept, unbreeding scientific nouns let the small melon before the TV Fully running; in those time, we have become a small audience next to the universe stage. From a field with evil, beauty and ugly, good and evil, harvest all kinds of joys and sorrows. "

"The magnificent imagination, vivid story, excellent production, exquisite translation, so that" Transformers "is perfectly integrated into our childhood life, and has become a classic in memory."

Since the first two months of the film, the issuer is starting with a propaganda activity in one of the 'nostalgic'.

Disney Far East Branch also launched the 'Transformers essay' activity, and finally the last victory can not only get limited edition Optimus and Wei Zhenti, but also participate in the Spring Camp of Disney Organization, directly in Rhode Island Transformers visiting.

The two sides also jointly wanders, new shadows and new centuries, etc., launched "Transformers True Mobilization" 20 years special show, hundreds of new and classic versions of toys can be placed and sold, which also contain The number of available users provided by Hasbao has launched a number of preferential semi-price and measures to launch half-price, half-price specials such as students, and to attract more fans into the theater.

Due to the relationship between global synchronization, the release time of "Transformers" is neither a hot summer file, nor is a unique gift, which seems to have a certain extent, but Disney and Medium Shadow Group have targeted The propaganda, but it easily evacuated the memory of the group of people in the 1980s, and these people are now the main consumption group of China's film market.

Similarly, this schedule does not compete with "Transformers" competition.

In the mainstream collateral line of many first-tier cities, there was a speed drainage of "Transformers" in half an hour. Even in Disney's cooperative Wanda, the first week's drain interval is only fifteen minutes, and the drainage rate is as high as the drainage rate. 80%.

As a result, "Transformers" has broken down the record of the Chinese film market, almost just a chapter.

The film has got 32.41 million RMB in China on the first day of China. This is a single-day, one-day-day-day-day-day-day-day-day, and the next day's box office is easily refreshed. 39.75 million RMB is the Chinese movie market in this era. Say, you can only use crazy to describe it.

Subsequently, the film exceeded 100 million RMB three days, which is the highest single-week box office record and the fastest billion speed in the Chinese market. If many of the "Titanic" planing, "Transformers" "It has become the most successful imported film in the China movie market.

The film broke the record, immediately triggered the explosion of the Chinese media, the media's attention attracted a large number of viewers into the hospital, and if the film's first week is more supported by China's wires, many viewers, It has not been related to nostalgia.

"Transformers" will be the champion of this year's China film market, and it is rich in imported large elements, especially high-tech embodiments, and it has a strong powerful power. It is not only to meet the deformation complex of the 80-generation generation. In this powerful impact and news attention, it attracts more fashion groups. "

This comment from the Pacific Oceani official media is undoubtedly the best summary of the transformers that set off in China.

In order to promote the film, Disney and Medium Shadow Group can be described as painted. For example, when the film is produced, the Optimus pillars will give tribute to China Kung Fu, such as how to speculate in the network, how to appreciate the surname High actress, etc.

"I think it is very shocking, mainly the effect, a lot of ideas stunned me, movie can be so shot, from visual movie can't pick it up." A male fans said in an interview, "now domestic film and Imported large fares are not low, I think it is more cost-effective to spend money to see Miwood, especially Disney. "

With the heat of the film, Disney has cooperated with China, jointly launched the image selection activities of the Transformers film image, causing a number of people's response.

For example, the most handsome style gives Optimus Pillars - this has to be a master of Optimus Pillar, a sexy and mighty and one, especially the deformation and random battle mode of the battle, and the random battle mode is handsome. .

The best baffle belongs to the ambulance - the body of Hummer, the life of the nurse, but unfortunately, it is just a few chances of displaying the hand in a few clips, the most interesting thing is that he did not express him. High-quality medical skills, this medical officer is also perfunctory.

There is also the smartest King Kong non-red spider, grab the timing sneak attack, throw all the escape, the red spider from the TV screen to the movie screen, still so arrogant.

The situation I learned in Ryan, just like the past, just because of his motivation, the number of openings of the opposite side has more, "Transformers" in the Chinese box office, the figures are more beautiful.

Like other introduction films, "Transformers" did not get a post-extension secret. After a month, I brought the opening office in China, and became the box office champion in China.