Rebirth of the Ultimate Rich Second Generation

Chapter 310: Self-confidence? Arrogant? Ambition!

"Then I'll just say it, hope you don't mind."

Lorington paused and said seriously: "Your Kyoto people belong to the category of online shopping malls, similar to Taobao, but they are aimed at high-end consumers. Therefore, you first have a lot of customers for high-end consumption. You are currently the first online shopping mall in Beijing. This idea is really great, but it lacks some new ideas. Although the Internet is gradually replacing a lot of things, those consumers, sometimes, want to personally Go shopping, the fun of shopping can be regarded as a kind of leisure....Of course, if you continue to operate like this, the income will definitely be higher and higher, but in my opinion, you can do better.——If, You develop something more novel or business that can replace the leisure of shopping."

Shen Zheyu thought about it carefully and replied: "What you said is that many people buy goods, but they are actually enjoying the fun of shopping. Although online shopping can attract some customers, it will lose some customers. So, if there are more novel things, it will attract more people. I don’t deny this. However, the opinions are put here, but there is no good implementation plan. Consumer psychology is the most difficult to speculate. ."

"Let me ask you a question. First of all, the people in Kyoto you work with are for the upper-class consumer groups in the entire capital, right?

Shen Zheyu nodded: "Yes."

"So what kind of psychology are these people? ... I am not referring to the psychology of consumption alone, but the general psychology, no matter when it is."

Shen Zheyu frowned slightly. He didn't know what Lorraine was trying to express. After thinking about it carefully, he replied, "Should... be a comparison?"

"That's right." Lorraine smiled, "The more a person who has an identity, the more he cares about his identity and status. The mentality of comparison must exist. However, this is only second.

"How to say?"

"What are they comparing against?"

"...Taste, identity and...consumption concept?"

"Yes! It's the concept of consumption!" Lorraine snapped his fingers, "They don't lack money, they don't lack all kinds of luxury brands. Whether they are shopping or online shopping, they are not buying goods, but taste and identity. As long as you grasp their psychology, there are many ways to follow."

Kang Shaojie pondered on the sidelines for a while, but he really didn't understand what Lorraine was trying to say, so he interrupted the conversation between the two of them and said, "I said Lorraine, buddy, let's stop selling it, okay?"

Lorraine shrugged and smiled: "I just want you to follow my original thinking and bring it into my understanding and ideas little by little, so that you can better appreciate the importance of this consumer concept."

"I will continue." After a pause, Lorraine changed his mind. "For an analogy, it will be easier to understand. If I were to run this Kyoto native, I would do it like this-I wouldn't let it just It is as simple as an online shopping mall, but it has to be integrated into an integrated leisure service industry chain. First of all, in the initial service items, a series of services such as brand fashion, famous watches, jewelry, famous cars, etc. are included. Door-to-door, no intermediary fee, but can let customers enjoy God-like caring service, you don’t need to do anything, just click on the Internet at will, and you can find a brand new BMW x in the shortest time The latest car in the series appeared downstairs in your house. That kind of thing."

Hearing Lorraine's words, the two smiled. This is true. This is a consumer concept. Consumers are more willing to pay for an online mall with attentive service. Everyone likes the feeling of being served.

Many of the wealthy children are otaku nerds, please do not doubt.

Even if it’s not at home, sometimes it’s very busy and there is no time to walk on the street at all. Generally, they will let their housekeeper or personal assistant buy some products they like for themselves, and when they buy back, the parties will feel that , Not very satisfied. Therefore, if there are such caring merchants who can play a series of roles as sellers, purchasers and delivery companies at the same time, it can indeed save consumers a lot of time and energy. "

"I have considered this. To be honest, I am planning to implement this business expansion in the next step. Although it requires a new round of investment and the establishment of a new special department, it can attract more consumers in the long run. The growth of the invisible customer base still cannot be ignored." Shen Zheyu smiled when Lorraine thought about going with him.

He came up with this idea only in the last two days, and he hasn't had time to take a concrete plan.

Unexpectedly, this Lorraine had such a foresight, and as an outsider, his analysis was so thorough. As a businessman, no matter how rich and powerful a large group of companies are, what they want to make is always the money of consumers. For what kind of consumer group they are facing, they must figure out the other's consumption concept. This is understandable.

Lorraine heard Shen Zheyu say that he had thought of this plan, so he smiled, and suddenly asked: "So... and then?"

"Then?" Shen Zheyu was taken aback for a while, then smiled awkwardly, "I just thought of this for the time being, and then, there is no good business expansion content yet."

Kang Shaojie intervened again at this time: "Lorraine, what you are talking to Zhe Yu now, is it related to your thoughts?"

Shen Zheyu was touched by Kang Shaojie's words, realized this problem, and looked at Lorraine.

Lorraine took a sip of coffee, smiled, and nodded: "Yes. It's very close to my plan. ——If you are willing to cooperate with me, I will show my plan in full. Seriously. Yes, whether it is Zheyu’s high-end consumer online shopping mall, or Shaojie’s chain of leisure and entertainment or catering establishments, they are just developing in an unconventional way. I always believe that a newly emerging industry must first He has his own set of industrial chain. Once the industrial chain is opened up, then this is an independent existence, with its own rules, if any link in the industrial chain is taken out, it will not continue to operate.

"After a long time, consumers will have a considerable degree of dependence on this set of industrial chains.-It is like dominoes, if any link is missing, the whole situation will stop working. If my plan can succeed Implementation, then, the real challenge we will face is not the exclusion and invasion of our peers, but..."

Speaking of this, Lorraine put down the coffee cup in his hand steadily, his face filled with a confident and serious smile, every word: "But, all the unknowns in a new industry field!"

I don't know why, after hearing Lorraine's words, Kang Shaojie and Shen Zheyu's hearts trembled a little. Although they still don't know why Lorraine has such a high level of self-confidence, the state of Lorraine's speech and the ambition between words made them both as hard-working young people ashamed. But he did not feel that Lorraine was arrogant, waiting for Lorraine to express his own thoughts quickly.

"Don't you rush to let me speak, tell me first, do you want to cooperate with me?" Lorraine smiled.

Shen Zheyu and Kang Shaojie know deeply that in the business world, a very good and feasible idea is very important. In fact, in various countries, there are many companies with good benefits. These people are specialized in making suggestions and thinking about ideas. Some people have good ideas, and they can sell for millions of dollars.

This is not alarmist, there is a kind of investment called venture capital.

Some good feasible ideas, in the hands of powerful businessmen, will become a weapon for making money.

Therefore, Lorraine is now reluctant to speak out his own idea because... once he speaks out, this idea is not necessarily his own.

Both of them understood Lorraine’s thoughts and didn’t say anything, but they were a little helpless. Kang Shaojie and Lorraine are relatively close, so they said first: “Lorraine, it’s not that we didn’t promise you, but... It’s not entirely sure whether your idea is feasible."

Lorraine shrugged: "Hehe, what are you afraid of, and you are not allowed to sign the contract. There is no risk. Just wait for me to set up a company in this emerging industry and invite you to become my partners. Actually. Above, this concept of mine does not require any investment at all. To be precise, it will not invest any substantial money, just some simple funds."

"Only simple funding?" Kang Shaojie and Shen Zheyu were taken aback, "In other words, can you achieve results without substantial investment?"

Lorraine smiled: "Correct a little, not to achieve results, but to obtain huge benefits."

"hiss……"

Kang Shaojie and Shen Zheyu took a breath together, what an arrogant breath!

Can you get huge benefits without substantial investment? ! What idea is so powerful? ! Isn't Lorraine talking nonsense now?

At this time, Lorraine didn't want to sell more. Although he couldn't tell the whole story of his own idea, he could still order some of them.

"Let’s put it this way, this idea of ​​mine can perfectly integrate Shaojie’s catering, hotel, leisure and other entertainment industries with Tetsuyu’s Kyoto people’s online shopping mall to form a solid industrial chain. ."

"..." The two frowned.

At present, the things that Kang Shaojie and Shen Zheyu manage are basically out of reach. How can they be perfectly integrated? Not to mention the formation of a solid industrial chain! ... But if, as Lorraine said, according to his vision, if the two aspects can be integrated, what kind of benefits will come! The potential will be huge!

"How? Isn't it tempting?" Lorraine looked at the two obviously excited, and smiled, "I don't need your input, just to become my partner. First of all, I declare that I am not going in a crooked way, let alone offending. According to the law, I can guarantee that as long as you cooperate with me, you will be able to make huge profits. I do what I say!"

Kang Shaojie stared at Lorraine quietly. From his eyes, there was no flaw in it. It seemed... he was serious!

"Okay, I promise you to cooperate with you!"

"I promise you too." Shen Zheyu pondered for a long time and then said, "So, do we need to sign a contract?"

"No." Lorraine said with a smile when the two agreed, "You only need to keep the phone on for 24 hours. I will give you a satisfactory answer within three days!"