Reborn Entrepreneurial Giant

The prefect of Xingsha knew from Qu Li that the person in charge of Shiguang WeChat will take over Time Company, and was very curious about Huang Zheng, so he warmly received him and wanted to win over this talent. So Huang Zheng stayed in Xingsha to inspect the environment, and Qu Li returned to Yangcheng.

At the first annual meeting of Jumei, people from all major subsidiaries will come, and many people will report to him. He canceled the PPT report, and only used it to fool people during publicity.

There are not many people who have grown up in the Jumei system. Professional managers are very good at fooling around, emphasizing their own role, and ignoring the importance of other things intentionally or unintentionally. It is not easy for Qu Li to be in this position. He must always be vigilant and not be misled .

So, he put forward the "first principle", emphasizing products, prices and services. Entering the platform must be a legal and compliant enterprise, provide the lowest possible price, and finally provide good service. No matter how they toss, they have to work hard in these three directions.

But now the situation has changed a lot. Shopify serves third-party sellers and does not directly serve customers. So what is the assessment standard? GMV?

In comparison, cloud computing and search are simpler. The former serves Haoshi, Youku, and Weibo. It is very difficult. You must know that Weibo users increased to 300 million last year. Wang Xing can’t even take care of the group buying business. Jumei Cloud can really help them. Needless to say, Youku, Jumeiyun reduces their investment in fixed assets and reduces maintenance costs. The current service capabilities of cloud computing are in short supply, and there is no need to go to the market at all.

Lin Bing is in charge of searching for ancient songs, so Qu Li probably knows the general idea.

Really controlling a company by himself, Lin Bing is under pressure. He didn't feel it when he was in Jumei. Seeing Qu Li's handling of the matter lightly, he thought it was very simple, but when it was his turn...

The advantage of whiteness is becoming more and more obvious. Guge maintains a market share of about 25%, but it cannot break through the 30% mark. Is it really necessary to strengthen manual intervention in search results?

Lin Bing built a middle platform in Jumei, which has become a hot term for Internet entrepreneurship at this time. It is said that BAT is discussing whether it is embarrassing to implement the middle platform in its own company and learn from Jumei?

If there was hesitation at the beginning, but this time when WeChat stared at the wild bombing of Goose Factory in the second half of 2011, it insisted on winning the victory by killing people. Not only Huang Zheng became famous, but "Jumeiyun" Provide computing services", and the tacit cooperation between various departments, the organization "Zhongtai" is almost deified.

We must know that the QO of Goose Factory's PC terminal and mobile terminal are not in charge of the same "boss", and there are many difficulties in cooperating with them. Tencent has two founders of Goose Factory and a product master, but none of them defeated Qu Li's "assistant". Apart from personal ability, there is only an advantage in organizational structure.

The praise from the outside world, living under the same Internet, all departments of Jumei have naturally seen it, and most people are still honored, especially Lin Bing, the "father of China and Taiwan".

Even if he doesn't take it seriously at this time, Qu Li won't say anything disappointing, just be happy, if there is a problem, adjust after the annual meeting, no matter how fast the pace of the Internet is, it's impossible not to take a nap.

But Qu Li wanted to be happy, but some people didn't want to.

"I want to apply for resignation." Tan Lijun walked up to Qu Li and said this

Qu Li looked at the old man and didn't know what to say for a while: "Let's have a drink together after the annual meeting." Although Qu Li didn't like to drink, he still drank occasionally.

"good!"

With mixed feelings, he started Jumei's annual meeting. He didn't have much to say, as long as he mastered lip-syncing skills, he can also hold concerts.

After singing "The Lonely Brave", he was going to go down, but he put down the guitar and picked up the microphone.

"What should have been said, I said it in the New Year's Eve speech, and I shouldn't repeat it, but I still take these opportunities to emphasize: Jumei is not a Chinese company (as Mr. Ren of the Chrysanthemum Factory said), we are a global company. Company! So don’t mention national enterprises, patriotic marketing and other words to me, and don’t use these words to Jumei, Glory, Future…”

"The internet has no borders. You can't raise dragons in shallow water. I hope you don't set limits on yourself, and don't..." Qu Li stopped and paused for a while. "We want to use it to break through our comfort zone. Learn to delay gratification..."

"The focus of Jumei last year was on logistics. You should have seen how many changes we have made. I don't want to explain the establishment of Tongda Network outside of Jumei Logistics, but it seems that there are quite a lot of people who don't understand."

"The purpose of our establishment of Tongda Network is not to expand the scope of business, not to compete with Ali; it is to improve the logistics infrastructure, and to serve the third-party sellers of Juhuasuan. Jumei Logistics is one of our core competitiveness. ..."

"In addition, the scope of business of Tongda Network only covers the domestic market for the time being, and we have to figure out the logistics of Shopee and Shopify by ourselves."

"You have to know: the essence of strategy is focus, and the essence of focus is trade-offs. Therefore, our plan for this year is to continue to improve e-commerce infrastructure, including logistics, online payment, etc.; secondly, to migrate from PC to mobile; The third is cloud computing."

"Originally, I wanted you to accumulate strength in the country and catch up slowly. Now that I think about it, it's still too conservative. It's not necessary at all. I don't want to compete with the best competitors in the world. I don't understand cutting-edge technology and development. How do you know how big the gap is?"

"Go, match, fight, fight!"

"Don't be afraid of failure, Jumei will not go bankrupt within two or three years."

Qu Li spoke eloquently, without being impassioned, but it was still a bit of a disappointment, who made him unhappy, and everyone was unhappy together. Walking off the stage, Qu Li didn't say anything, just watched everyone's performance cheerfully.

Tan Lijun is not highly educated. He used to work in Li \u0026 Fung China. In the early stage of Jumei, that is, when Qu Li was tinkering with "clothing e-commerce", he played a very important role. If Qu Li was not half-hearted, he changed from vertical e-commerce to platform, his status in the company will be higher. The reason why he was arranged to come to the United States has something to do with his laxity.

"My English level has not improved..." Tan Lijun talked about his work situation in the United States, and he did ask a lot of questions. Why did the performance not drop? It is difficult to get worse. The problem is that the profit margin has fallen seriously.

"It is difficult for me to work in the United States." Tan Lijun

Qu Li also knows the difficulties, but Da Dongzi and Xu Lei will also face similar difficulties. It is better to hire a professional manager from China than an American. At least he will not feel guilty when he fires someone.

Does Kejumei still have a place for Tan Lijun? He may also have thought of this problem, so he directly mentioned resignation.