Return To 1990

Huang Youwei came with people. More than a dozen people inspected the warehouse, and then took away more than a dozen products for random inspection. Outside the warehouse, Huang Youwei stood there smoking a cigarette. The headlights outside the factory illuminated this picture as if Normal daytime.

"I have absolutely no problem with the quality. Jiafeng Electronics has a low price and the quality is absolutely guaranteed." Lu Feng stood there and watched them load more than a dozen products with seals into the car, and said, "This is the most basic of being a human being. conscience."

"Unexpectedly, you have become the most conscientious person." Huang Youwei laughed when he saw Lu Feng, feeling that this was a bit ironic and absurd.

"I have a very conscience. When I make products and face consumers, I am the most conscientious entrepreneur. When I make food, I have no shortage of jins or two, I use shoddy products, and when I make electronics , I put quality first, and I was the first company to propose three guarantees." Lu Feng said with a serious face.

Huang Youwei thought about it for a while. Indeed, when dealing with competitors, Lu Feng can say that he has everything. When dealing with consumers, he has never done anything out of the ordinary in terms of products.

The random inspection was carried out quickly. After loading the things into the car, the product serial number was registered and Lu Feng signed it.

"We will test the product, and after passing the test, we will send the product back!" said a deputy director.

Lu Feng signed it, smiled, and said to Huang Youwei, "You don't need to be so polite. It's just a few TVs, radios, and tape players. You don't need to send them back."

"This is the rule!" Huang Youwei said to the crowd, "Hurry up and check, and get the results soon."

After everyone left, Huang Youwei lit a cigarette and looked at Lu Feng with a complicated look. After looking at Lu Feng for a while, he reached out and patted Lu Feng's shoulder, and said, "Work hard, don't be too rash all day long, do you think? The desired result has been obtained, and the VCD market will continue to be in its previous state for some time to come.”

"Thank you for your encouragement, I will hurry up this time." Lu Feng replied.

"Then I'll go back first. By the way, since the funds are not so tight, the bank's 200 million yuan will be paid back. The debt is too high and is not conducive to the company's development." Huang Youwei turned his head and said.

"That's right, the 200 million was not interest-free before, it can be changed to interest-bearing. I'll just repay the interest every month. If I can borrow more, I would like to borrow more." Lu Feng proposed himself solution.

"This year's investment promotion is a very heavy task. The pressure on the local banks is very high. If you have money, you can pay it back." Huang Youwei frowned.

"Mr. Huang, that's right, debt development is the keynote of the future, no money is not scary, I'll give you a trick,

You mortgage the equity of the local bank to the four major state-owned banks, and you can exchange a lot of money. It is really not good, and you will pawn the GDP of next year. "Lu Feng said very seriously.

"Are you damaged?" Huang Youwei muttered and got in the car and told the driver to leave.

Zhang Fengxia stood aside, glanced at Lu Feng, and whispered, "You really dare to make a move!"

The current leaders are not so courageous. In the future, there will be more of this kind of thing. As long as they are given money, they will sell everything. Now no one dares to do it. In a few years, some cities will do this, and they will benefit from it. Cities will follow suit.

The simplest is that local banks have high debts, and the four major banks have very serious restrictions on local funds. Local banks are created with the local economy as the backing for the convenience of local leaders to mobilize funds.

At Huang Youwei's level, he can play with the local bank casually. The bank has to deal with the pressure of how much debt he has on the table. If he really has no money, he sells land, takes debt, and uses the credit of the municipal government to borrow from the private sector, plan the park, and attract enterprises to enter. Then a wave of pits.

All kinds of means are dazzling. After more than ten years, local banks have experienced a storm of debts, bad debts, dead debts, etc., adding up to tens of trillions of dollars in the whole country, which is about to catch up with the country's annual GDP.

Such a large-scale rotten debt is due to the local eagerness for quick success and instant profits, frantically squeezing banks, carrying out advanced development, or blindly investing, building a bunch of useless parks and scenic spots, and all kinds of wonderful buildings are born from these things.

The country is also afraid of such a large-scale debt. Generally speaking, when the non-performing asset ratio of a bank reaches 5%, it is on the verge of bankruptcy, and if it exceeds 10%, it is already insolvent.

At that time, the non-performing asset ratio of local banks counted across the country exceeded 40%. From a global perspective, this is a great spectacle in the banking industry!

The state does not dare to move, so it can only carry out the stripping of non-performing assets, and set up a company to take over these bad debts and bad debts, so that the bank can operate again.

This is also what many elderly people say, the source of borrowing money from the bank in the early years without having to pay it back.

"I'm just making a move, they really dare to do it!" Lu Feng glanced at the time, it was past nine o'clock in the evening, and after such a beautiful battle, the rest was to enjoy the fruits of victory.

Piracy will not go extinct, it will only make a comeback, but this wave has defeated the first group of people who have ideas, money in their hands, and put them into practice.

Lu Feng estimates that whenever the market becomes hot again, more people will rush in, and the interval in between may be two to three months.

During this period, the market share of the Golden Leopard will be as high as more than 90%, which is enough, and this period is the best time to establish a brand image.

The quality of piracy is thundering, which is a very good publicity. It will be spread in the public word of mouth for a long time. Only when the brand is established can the future market share be maintained.

"Go back to rest early, there will be a meeting tomorrow." Lu Feng said and walked towards the office.

Zhang Fengxia breathed a sigh of relief and moved her arms. She knew in her heart that she was going to be busy again. She looked back at Feng Zhiyao and said, "Go back to sleep, his apprentice!"

Feng Zhiyao returned to his room, comprehensively recalled the VCD game, wrote the timeline in the notebook, what Lu Feng did, faced different people, and used different psychological factors to achieve his goals.

After listing one line at a time, he was completely shocked. Starting from fooling Mr. Jiang, he predicted the market's reaction. He knew the situation of the domestic market better than anyone else.

He also knew exactly which direction his opponent would start from, just like an old hunter taking this step step by step, such a terrifying overall control ability made him feel incredible.

"This.... I really can't learn it!" Feng Zhiyao sighed. He now understands that what Lu Feng said, there are some things in the textbook that can never be learned.

What Feng Zhiyao learned in textbooks is at most how to play chess, but in the business world, everyone is a master at chess, and the most basic thing is to take one step and watch three moves.

With the unqualified sampling inspection, a large number of products with quality problems were sealed up, and the factories were sealed up.

For such a big thing, someone has to go out to fight. The factory under Mr. Zheng pushed the factory manager out and was detained by the police. It is estimated that he will be sentenced to the crime of producing and selling counterfeit goods and a fine. The sentence will not be long.

Mr. Zheng was sitting in the office. It was already one o'clock in the second half of the night. The ashtray was full of cigarette butts, and the whole room was filled with smoke.

A ledger is placed on the table, and the VCD factory has invested 18 million as a whole, which is the profit of Desheng and Degen last year.

He originally wanted 18 million to leverage the big man of Jiafeng Electronics, but he didn't expect to lose the bottom line and lose all the profits for a year. It is not fatal for a company, but it will fall behind.

When all companies are investing money, expanding the market, promoting brands, and launching new products, Mr. Zheng can only maintain the current state. If the market is further sluggish, a vicious circle will be formed.

The market will not wait for anyone, any company, once it falls behind, it means losing the future!

Mr. Zheng understands that he can only guard these two small companies forever, and he will never have such an opportunity again. Until more than 20 years later, these two companies are still the leading radio companies, but there are still a few people. What about the radio?

There is a document in front of Li Quanliang's desk. He is about to be transferred out due to management errors and the loss of state-owned assets. This is just a notice. It will take some time for the real document to come down. From tomorrow, he will no longer be able to operate Changhong. .

Last summer, Sun Yuanqing was deceived by Lu Feng. His 80 million assets were used by Lu Feng for a few months because of a contract, which caused the sales of Wipoda TVs to skyrocket.

When he was sitting in this position at the time, his palms were sweating with excitement, and he had been the general manager of a broken agricultural machinery factory for half his life, thinking that this step was his way to take off.

Unexpectedly, in less than a year, he followed in the footsteps of Sun Yuanqing.

Li Quanliang hated in his heart. He sniffed and lit a cigarette. He didn't want to leave. If he was transferred, he would definitely go to the pension unit. He was very unwilling, but there was nothing he could do.

"Leave a message for the next one!"

This is the most he can do now, pick up the pen on the table and write on a piece of paper: "Be careful of Lu Feng, be careful of Jiafeng Electronics!"

The next day, a week later, Lu Feng participated in the morning meeting again. Today is April 6th. Lu Feng sat in his seat, glanced at the scene, and said, "The market is about to recover, and the new factory will be notified to start production as soon as possible. The department will do the corresponding work well, and we don’t have much time, only two or three months.”

"During this period of time, to build a brand, to carry out bombing advertising effects, to make all ordinary people think of VCD, the first thing that comes to mind is the Golden Leopard. At the same time, in terms of talent training, don't wait for school graduation. , you can recruit in advance, hold more activities, and carry out long-term talent transfer work with many universities.”

"In terms of the market, we must have enough tenacity to open up new markets and terminal markets, and we must develop diversified promotion models, billboards, posters, wall advertisements, inflatable arches, etc., and add more content to the disc content. Great mining efforts should enrich the user experience.”

Everyone present had a solemn look on their faces, and there was only one voice left in their hearts. The previous production and sales were just testing the water, but this time, they are really going to take off.