Salted Fish’s Self-help Strategy

Uncle Sheng wrote online novels in the past, and then he focused on playing music. The important talent of the Ba people, Mario, has not given up his career as a writer, and Baisha sometimes writes short and medium stories on the official account. side.

　　 Chu Yuanxi didn't hear what the two said before. At this time, Bai Sha said, "Ah, I'm really worried about you. If you want to protect your copyright, you can use the public number."

　　Ma Liao rolled his strange eyes: ">

　　 Chu Yuanxi suddenly remembered the mysterious and unpredictable official account of Mallor. All those with wheels are not released, but are stored in the library as material, which can be viewed through the template link.

　　 Baisha is naturally a veteran of writing public articles: "The official account is not WeChat. How high is the traffic of Toutiao APP?"

Uncle Sheng patted Bai Sha on the shoulder: "Brother Dei, are you a layman? What Ma Lei wants is to protect copyright, but the headline system does not protect original genes."

　　 "Hey, don't you have a good relationship with Toutiao?" Bai Sha looked very surprised, "And Toutiao APP is not as unbearable as you said?"

However, Chu Yuanxi said: "I agree with Uncle's remarks. It is not a question of good or bad relationship. Think about how Toutiao started, how many news media’s originality has been infringed? How many music copyrights have been infringed by Douyin? How many lawsuits have been filed? They can't blatantly encourage transportation and are already very aggrieved. How can they protect the original?

　　 Let me give you an example. Why are there so many videos in Douyin? Do you understand the moving video? The industry chain has been formed, but generally speaking, they are moved to different sites, such as moving Zhu Yan’s Douyin video to the oily turtle, and Linger’s Kuaishou video to the volcano. But some people on Douyin don't even bother to move out of the station and steal the videos of their own big influencers directly. Can you believe it? "

　　 "You mean, don't care about Douyin?"

　　 "Just pretend to be in charge, anyway, fan complaints are basically useless, you have to make complaints, and delete more videos, but fewer titles."

　　 Speaking of this phenomenon, Chu Yuanxi is also quite helpless. Douyin will be banned for various reasons of harmony, and the risk of moving videos is relatively low. "In short, capitalists like things that are visible and quantifiable, such as flow. If the flow is high and the cost is low, there must be someone in that direction."

　　 Bai Shaxin said that it would be more vivid if the capitalist himself said it!

　　 Speaking of capital's preferences, Uncle Sheng stood aside and couldn't help thinking of Yang Jiangang. What he has in mind is that those cultural media groups that hold a lot of high-quality copyrights must not copy the peak visual effects, because the threshold for research and development is actually not high.

　　 That is to say, even if the peak visual effects funds are sufficient, the advantage it has is nothing more than the first mover. Fortunately, capital does not like this long-term plan. Capital wants to eat meat and does not like to start by planting grass, or even finding pastures to graze directly, at least starting with slaughter. This is the minimum requirement.

　　 Even Uncle Yu Sheng feels that even Chu Yuanxi is not so interested in cultivating IP step by step from drawing comics and public accounts, and making money is too slow and not exciting. For a poor boy who is poor and white, he can make a hundred million in one year of hard work. I can hardly think of it. For a person of 30 billion, I can hardly think of it.

　　Don't talk about Chu Yuanxi, how can he get better? It is said that "Wu Dao Hun Jun" is his bullet at the bottom of the box. The entire process of IP cultivation has put a lot of effort into it. Now it is in full swing and the movie is on. However, he now only focuses on the mobile game "The Enemy of Rome" .

　　 This is the influence of "capital". Uncle Sheng feels that he has inevitably become a part of capital, and he can never go back to the past. Even his thoughts are being changed imperceptibly. He only pays attention to the mobile game of "Rome Enemy", not even VR, because mobile games can make money, he has seen the process of making money in "A Windfall".

　　 As for the strategic significance and long-term impact of VR games on the Pakistani Group, as well as the impact on the overall listing of the group, Uncle Sheng is not so concerned about it. Anyway, this is an issue that the CEO and chairman need to consider.

　　 In fact, he still doesn't quite understand, because he feels that the strength of the Israelis and Palestinians has not been enough to warm up the mobile game "Enemy of Rome". On the contrary, it is not very profitable "Wu Dao Fajun" has been working hard to promote it. Of course, this is not very profitable. The monthly turnover of the on-hook mobile game is tens of millions. If you change to a smaller company, you can wake up with a smile. If you don’t wake up, you must be weaving more krypton gold activities in your dreams. Push up the flow.

　　 But for the Pakistani people, and even for the uncle Sheng himself, mobile games don't work hard to promote, how can they arouse the expectations of Pakistani users? How can more people come to Krypton Gold? He doesn't know much about games, but it doesn't prevent him from thinking about how to count money.

　　Similarly, if I switched to another company, the IP of "Enemy of Rome" is already quite good. The animation was released in the second season, and there were billions of clicks synced to Youtu. What more bicycles?

　　 But for the Pakistani people, this IP is equivalent to a large amount of publicity that is promoted through the animation platform, that is, the peak visual effects and the downstream superior land, rather than the Pakistani own matrix. My propaganda power showed mediocrity, his work output was not low, but it had little to do with "The Enemy of Rome".

　　 This IP has established a service account similar to that of "Unwinding", but it is not used to publish animations, but to gather fans, so there are not many fans gathered at all. How delicate was Chu Yuanxi's swordsmanship personally when he was working on "Troubled Times"? It is also smashing traffic and doing activities, diverting fans and adjusting the content of each account to achieve the maximum drainage and active effect of the service account.

　　 What are these hundreds of thousands of fans doing now? If he hadn't seen the operation on the Pakistani information side with his own eyes, he would have thought it was a high imitation number.

　　 Besides, there is no plan to develop the conference and warm-up at all? Back then, Chu Yuanxi used a series of operations to form a combination boxing, and finally warmed up in the form of an offline press conference, and then opened several waves of warm-ups on major booking websites and official websites. By the time the game went live, 7 million reservations had been made. That's why it can make big money. Krypton gold blows out as soon as it goes online.

　　 Not to mention the offline press conference of "The Enemy of Rome", it also set up an official website, and there is no shadow of reservation.

"You don't have to worry at all!" Chu Yuanxi explained very sharply: "Mobile games are just preheating. Our mobile games will definitely make money, but it may not make money in the first month. Mobile games will be launched first, and VR will be launched later. It’s been warming up for the past three months. Oh, don’t worry if I’m working."

　　 It's easy to say, but Chu Yuanxi is not easy at all, because it is completely unclear whether DreamWorks can complete the animation film on schedule. And the biggest publicity point of this game is obviously the movie announcement stage. Assuming everything goes well, the movie will be released in Korea and North America at the same time until January next year, so December is the focus of work.

　　 And he still has one more consideration, and he doesn't want to promote this mobile game with great fanfare, that is, there are many rule innovations in the game. Can these innovations work? Mobile games are an experimental field.

　　 Therefore, if the mobile game comes with a set like the original "Troubled Times", Chu Yuanxi will be able to make a 5 million reservation at the end, there should be no problem, but what if you hit the street after it goes online? What to do if it blows up? Think about the famous scene of "Shan Hai Jing Hua" published by Youzu at the end of April. Chu Yuanxi didn't want to blow up clothes, serial number, and maintenance for more than ten hours to give players 110 consecutive draws. "The enemy" body.

What's more, this game is designed for the VR scene. Although it is not a problem to "transplant" to mobile games, there is always a little bit that is not so appropriate. It is definitely different from setting up a project to polish the player experience with mobile games as the goal. In other words, mobile games. Naturally there are weaknesses.

　　 Innovation is not a completely positive vocabulary in the capital market. Shanzhai is. Shanzhai can inherit and carry forward the methodology of others' success, but innovation can only be a beacon for itself, and the risk is very high.

　　 Therefore, there is definitely no regret when it comes to practicing his game concept in "Enemy of Rome", but there is no wrong way to be careful and leave yourself more. The Pakistani group has a big business and can not withstand the failure of the "Enemy of Rome" game, but it can withstand its slow heat for three months, and wait until December to be in good condition and get the rhythm back. It was held in the first three months, and then it detonated together.

This game product carries whether the VR equipment can be sold, and whether the app store can be launched, that is, it carries the extension of the Baren Group to the technology field, and also represents the realization of the Baren Group from a cultural and creative enterprise that eats a virtual economy. Diversified development of the physical direction.

　　 How hard is it to go public with such a business composition? How strong is the valuation? This is not a question of more than 100 million or less than 100 million monthly flows of mobile games. Chu Yuanxi itself takes it seriously.

　　 Under this special attention, Yu Wenhui was under great pressure, and it was not until the end of September that the mobile game terminal was tested and packaged before it was a breath. The rest is the announcement and operation. Of course, this aspect is represented by the Pakistani group. Like the Gobi network model, with the Pakistani IP and publicity, all profits cannot be left to the Mediterranean, which is unscientific.

　　In fact, there is no impervious market in this market. Various channels have known that the Pakistani people are holding an S-level game masterpiece, so there have been actions.

　　According to the general process, the CP should start to look for an agent to see the product and negotiate business during the game development stage. Of course, this step can be omitted. Then, depending on the degree of completion of the product, whether to communicate with the channel in advance, communicate with the product after it comes out, or communicate after polishing and testing for a while.

However, the Baren’s "A World of Troubles" is famous. Although the mobile game "Wu Dao Faunjun" has not been paid and has been tepid, the DAU is only lower than the dead pesticide and chicken, which is enough to ignore all the purchases. game. And the magical thing is that being active can always be maintained at a high water level without going down at all, which simply does not conform to the objective laws of on-hook games.

　　 You must know that no matter how popular the on-hook game is, it is limited by the system and the gameplay. Basically, the version update is a numerical gameplay set. In the end, it is impossible to escape people without a thousand days and flowers without a hundred days. However, the on-hook mobile game of "Wu Dao Hun Jun" actually updated the version according to the rhythm of normal mobile games, and it was not entangled in the numerical gameplay at all, resulting in the updated version without causing player loss.

　　The reason why the mobile game before the dead pesticide has a lifespan is that as long as the update version increases the value of the gameplay, it will cause a part of the loss. Instead of updating the version? Not only do players slowly lose, but they also have no incentive to continue to recharge.

　　 This is the paradox of the updated version. If you don’t update, the player will get tired of filling out the big numerical pits; updating the normal gameplay will increase the output of game resources, which is equivalent to increasing the speed at which the player fills the pits and reducing the reason for the player’s krypton gold; updating the numerical gameplay is equivalent to requiring the player Krypton gold is directly lost.

　　 Therefore, numerical planning is only so before. Generally, after the game enters the middle stage, numerical planning is hanging. It is necessary to balance the output and consumption of numerical values ​​and the requirements of new features and new copies of players to extend the life of the game.

Many practitioners think that only games with the nature of e-sports, such as the dead and eating chicken, can break out of this fate cycle. They did not expect the Pakistani people to give a new answer-as long as they don’t update the krypton gold, they will face the player’s recharge with the Buddha system. , Also can delay aging. From test numerical planning to test system planning, fun features must be made in the new version.

　　 So when "Enemy of Rome" was still under development, there were already several big channels to come to negotiate, and some of them even wanted to sign blindly, that is, as long as Chu Yuanxi nodded and signed without looking at the product.

　　 In the end, Chu Yuanxi stopped him, saying that you have to watch the product first, otherwise, I will be cheating.

As a result, after reading some channels, it was said that it was based on the Ba people’s production. It was based on the Ba people’s game genes, strong self-media matrix, mature player operation model, and overall user attributes that favor games and other positive factors. This game Adding up all channels, the monthly flow may reach 100 million.

　　 This is still in front of Chu Yuanxi, I can imagine what people will say after returning.

　　 Judging from the news that Chu Yuanxi received, some people say that the operation mode has regressed back to the era of Dota Legend. Let’s change it. Isn’t this the magic trick of Dota Legend that summons creatures in Enemy of Rome? There is an inexplicable sense of sight. I really didn't expect the Ba people to play games for so many years, well, they are still in the game mode of the cottage 6 years ago.

　　 Some people say that "Dota Legend" requires only one click to perform stunts. How convenient is the operation. This is really good for you. You are in a mess. You need N times to recruit a summoner. The characters in "Legend of Dota" move forward automatically. You have to move the protagonist during this battle. Do you think this is e-sports? Pesticides are not so laborious!

　　 Some people, like Uncle Sheng, also noticed that the Pakistani people’s media outlets were quiet and did not warm up "Enemies of Rome" at all, so they assert that the Pakistani people themselves are not optimistic about this product. No wonder Chu Yuanxi, who has always been unfriendly to channels, is so easy to talk this time.

　　 Chu Yuanxi fully understands the complaints of friends from these channels, and there is no need for any explanation. Channels don’t just say “up” on a product. Channels will ask for it, such as doing krypton gold activities. This is a matter of course and righteousness. People have to arrange exposure and give a good display space, not to support the game producer, but to make money.

　　 Of course, this game Chu Yuanxi wants to make money, but he doesn't want to be influenced by the channel, but is mainly me, so the channel doesn't matter. More importantly, he hopes that in the future, these mobile game players can seamlessly convert to VR players, and still use the same account and the same server, not to transfer servers but to devices. This situation cannot happen to channel players unless the channels are willing to open a separate VR application store for Pakistani people.

　　 Therefore, the more players on the official website, the better. This also means that Pakistani propaganda must still be activated, as long as the intensity is mastered.

　　 After handling all this, Chu Yuanxi and Yu Wenhui decided on the day when the mobile game will be launched-Friday, September 25. It was also on this day that Ali Chen Junsheng contacted the Xiaokang Group again and told Chu Yuanxi of their decision.

　　 Chu Yuanxi looked at the long message on WeChat and said, isn’t it that the local Southeast Asian capital controlled by Ali Agreement is used as the investment entity? It's equivalent to going around in a circle, there is no need to be so wordy, and it is impossible to dismiss it anyway.

　　 Actually, at this time, Chu Yuanxi no longer cared about whether Ali would follow, because Elizabeth was so courageous, she found _Jek. Standing behind _Jek is the business investment group led by Penguin~www.ltnovel.com~ plus Google. This financing, since Chu Yuanxi gave Elizabeth independence, of course it is mainly to respect her opinion. As long as the valuation satisfies Chu Yuanxi, the money she finds is naturally given priority.

　　 In this case, will the local capital in Southeast Asia controlled by Ali enter in the same round, will there be any problems? Or can they live in harmony and peace? Chu Yuanxi was also unsure, so she directly forwarded her intention to Elizabeth, and let those who should worry about it.

After such a sway, seeing the time entering October, it is rare for Pakistani and Xiaokang to take a short holiday. Many brothers have been busy for more than a year without a serious rest, and it is time for retaliatory consumption, retaliatory travel, and revenge. It's time for **** house.

　　 But Chu Yuanxi can give herself a holiday, Zhu Yun can't, because "I've taken it" is in the final stage. The movie was launched in early April and finished in early October. It took exactly half a year, but it cannot be considered shoddy because of its short time.

　　 Those dramas that lasted for a very long time probably needed to set up a scene on the spot, dig a puddle, or something. Director Chen even built a city in Xiangyang. Actors put on special makeup for five hours at a time, and there is a lot of time loss regardless of the cast. Modern urban drama is not the case, especially if there is no fighting, no murder, no drag racing, airplanes, ships, etc., the time is inherently short.

　　 "Wu Dao Hun Jun" can not be completed in half a year, the current plan is 9 months. This is still under the circumstance of emphasizing the fight to the flesh instead of flying around, otherwise the time will be longer.

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