Super Tycoon

Chapter 494: Strategic cooperation

Soon, everyone else went to work, but Zhang Yang stayed in Ma Huateng's office because of a strategic cooperation agreement, Zhang Yang wanted to talk to Ma Huateng.

"Ma, you know what netizens are doing online now, what do they do?"

"You know, browsing the web, sending and receiving emails, chatting, playing games, and visiting some community forums or something."

Among the browsed webpages, the illegal webpages are the most. This has not been banned in many countries. The development of China Internet is already in a backward stage, and the supervision in this area is relatively low for the time being.

"Yes, mainly to do these types. On the web page, your company is at a disadvantage. The web traffic of our Zhiduoxing Group is not top-level, but your chat software, our online games, are top domestic."

"I have an idea that we all need more users, and more users can make more money. Then, can we have some strategic cooperation between us."

Now the promotion of the Penguin is already coming by the Penguin company itself, the Zhiduoxing Group is only acting as the agent for the promotion of Europe and the United States, and the remaining time of the contract is not long.

The cooperation between the two parties can save a lot of promotion costs, and at the same time, it can allow users to cross more and improve together.

"What does Mr. Zhang mean by strategic cooperation?" Ma Huateng poured a cup of tea to Zhang Yang and pushed it gently in front of Zhang Yang.

Zhang Yang picked up the tea cup, placed it under his nose and smelled it, and sipped it out: "We promote each other."

"First of all, on the official website, Zhiduoxing's official website gave Penguin a download link, including a connection to the penguin website. Correspondingly, the penguin's official website should also have a connection directly to the Zhiduoxing Group's official website."

"At the same time, our Zhiduoxing Group also represented Blizzard's Battle.net promotion, so we need you to give Battle.net a promotion link. The Battle.net page will also give Penguin a connection."

"Our game consoles and new games also hope to get the penguin advertisement of the penguin company. At the same time, we can print the penguin company logo on the brochures of some of our products to tell you that you can contact us through the penguin account , Including complaints and consultations."

"There are currently two hottest online games in China, one is a legend and the other is a miracle. We can both recommend Penguin on the official website and promote customer service numbers."

"There are many places where we can cooperate. I just give an example. We can talk about the details."

In the previous life, you will see many web pages below, there will be links to other websites, these are simple strategic cooperation, to identify users together, and promote each other.

The earliest implementations are also those 18-year-old websites. It can be said that such websites provide a lot of successful experience in the construction and development of websites.

Signing a strategic cooperation agreement with Penguin is also what Zhang Yangzao had in mind. On the one hand, it can help Zhiduoxing Company securely occupy the Chinese mainland market, and on the other hand, it can help Penguin company to go out and develop better overseas.

After all, Zhang Yang is also the majority shareholder of Penguin Company. If he makes money here, he will also be given a large sum of money.

The former penguin company is not only a giant of instant messaging software, but also one of the giants of game companies. I developed some games myself, and represented some games, no matter which one, they are very strong in China, and they have made a lot of profits for the company.

When Ma Huateng heard Zhang Yang's words, he agreed without hesitation: "Mr. Zhang, strategic cooperation agreement, I definitely agree on this side. Specific cooperation terms, we will discuss in detail next."

In terms of the company's size, number of users, and influence, Zhiduoxing Group is far superior to Penguin, so many promotions cannot be said to be exactly the same. I will promote one for you. You have to promote two or three for me to be equivalent.

"Mr. Ma, not only with Zhiduoxing Group, you can also conduct strategic cooperation with other Internet companies and companies with low business overlap."

"Maybe you will become a competitor in the future, but you can also maintain healthy competition, let the company develop together, and exclude other competitors."

"Now there is an Internet bubble in North America, but our China Internet is in a period of rapid development. Perhaps in the future, there will also be a bubble on China’s side, but at least for now, dare to enter this industry and develop to a certain scale , Certainly not ordinary people."

"Each company has its own characteristics and its own advantageous products. As long as the advantageous products do not overlap, you can cooperate."

"Your ads are also more suitable for promotion on the Internet. Now that you have run almost the same in Internet cafes, but what about computer users in some organizations, users who buy home computers?"

"If they use a computer to go online, then they will have a great chance to see your online advertisements. The price of online advertisements at this time is not high. If you put in more, you will not lose money."

Zhiduoxing Group has also put a lot of online advertisements in the world, the price is cheap, and the effect is not bad. Especially when many games are promoted, the online advertising effect is very good, even better than the TV advertising in some regions.

In the future, Zhiduoxing Group will gradually reduce the amount of games placed on TV commercials. Of course, game consoles will still use TV commercials as the main promotion method.

Although games are the company's main revenue~www.readwn.com~ but now the game consoles can be accessed online, we must add some built-in advertising methods to the next generation of products.

Ma Huateng thought for a while: "Mr. Zhang, I plan to promote it on campus. We also think that college students are a group of people who are most capable of accepting new things. At present, universities in our country have also expanded their enrollment, and the number of college students is increasing. more."

"Of course there are more middle school students, but many middle schools are very strict, and parents will not let them go to Internet cafes. And many college students are in the field, the cost of living is in their own hands, and many people want to go online to save money. "

Zhang Yang looked at Ma Huateng approvingly: "I am very supportive of President Ma's idea. You can even do some research among college students to see what functions they prefer."

"Now some universities also have websites. Have you never thought about launching a product called customer service number or management number? Strategic cooperation with some universities, sponsoring an event or something, can better promote Penguin."

"How to do it specifically, I think you can study and understand, I will not elaborate. If the company is in trouble, please contact me at any time. I will go to Xiangjiang in the afternoon, so I will leave first. I will call you if I have something to do."

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