Super Tycoon

Zhang Yang, who is at work, received a call from Edson saying that their video site was going to be hot.

According to what Zhang Yang said, after uploading some topical, controversial, and interesting videos, and adding a lot of funds to promote it, the number of views on the website surged.

In addition, the number of user registrations has also increased dramatically. Some popular videos have also seen their click-through rate increase rapidly.

Many people are willing to share the fun videos they see with others. The way they generally share is to download or send the link to a friend.

Among them, sharing links is the most common way, and it also makes more people notice their websites and are willing to collect them.

At the beginning of the promotion, it cost millions of dollars in promotion costs, some videos had only 10,000 or 20,000 views, and there were only tens of thousands of registered users on the site. I felt that no one liked it at all.

Even if they have also learned the way of Zhiduoxing marketing in China, and distributed leaflets on some university campuses, hoping to attract more young people.

But the effect is still unsatisfactory. I always feel that the advertising costs are wasted. Many people will order it, but very few people continue to watch it for the second time, or even register.

It’s different now, and there are many interesting short videos on the site.

For example, the ugly man chasing the pretty girl has been rejected continuously. This is a short video made by the female editor. The click rate is very high. Some people leave a comment below saying that beautiful girls are not worth chasing for ugly men. Ugly men are sincere or something.

How meaningful is the video? Not to mention, but it is very eye-catching, there are many people leave a message, and even some beautiful girls will pass this to the ugly men who pursue them, in order to express rejection.

There is a video of playing a game, which is KOF's extreme combo. From the beginning, combo, until the opponent's character dies, he didn't waste a drop of blood.

This person is regarded as the **** of war by many game players, and even many people have tried to imitate the operations inside, but they have always failed.

Someone showed a shot of skateboarding. It was very simple at first. Some easy-to-learn moves and players kept showing off. When he started to show off a difficult movement, he failed, got stuck in a crotch, and was lying in pain on the ground.

Everyone's messages are similar, saying what they can feel the other person's pain. Others said that skateboarders are not self-restrained, and uploaded successful videos of the same difficulty that they showed.

Someone uploaded some videos to watch the basketball game and saw that the star's movements were very cool. Others uploaded videos that they imitated. The movements seem to be the same, but the visual difference is too much.

Some people have uploaded some spoof videos, some very vulgar jokes, but there are many people who like it.

Just like many people watching some boring performances, they actually laugh, because everyone feels that this is too much, and they can't help but want to vomit.

Zhang Yang watched some videos, especially after seeing many comments below, and was very satisfied with Edson's work.

He just mentioned a little bit, and Edson made so many kinds of videos, and at the same time made some people become Internet celebrities, because many netizens are urging subsequent videos.

For example, the beautiful female editor, everyone wants to know what the ugly man used to pursue moves, and how was rejected by the beauty.

It’s just not enough. Those people signed by the company are not red enough. The click rate of each video exceeds 100,000, but there are so many.

A hot video in the past life, the click-through rate can exceed 100 million, and now the number of users is small, and the network construction is not as good as before Zhang Yang’s rebirth, but there must be a click rate of 1 million?

More than one million, it can be called a small net red, and many people will pay attention to it. More than 10 million can be called a big celebrity, there will be many fans, and even the fan economy can be developed.

More than 100 million, a proper website, one brother and one sister, an absolute star, can even enter the entertainment circle, and will be invited by some talk shows and other programs.

Of course, these people are still far behind, but they have already attracted a lot of traffic for the website.

Nowadays, those investors no longer say that Edson's management is not good, they have to change the person in charge. Some of them didn't even understand why those small videos can be hot, is everyone so bored?

And many people watched these videos, studying how to apply this to the production of movies and TV, and whether some ideas can be borrowed.

The other shareholders are very satisfied, but Zhang Yang knows that this is not enough.

In the past life, not only those short video sites have developed well, but also various mobile apps. The short videos above are actually more popular. Not just China, but also in Europe and America.

It can also draw on some of the ideas of live broadcast, and intercept the wonderful footage, which is a good short video.

People's lives are inseparable from food, clothing, housing, transportation, so this type of short video is actually very marketable.

Zhang Yang opened the mailbox and wrote an email to Edson, telling the other party how to continue to classify short videos and how to continue to stream.

Some ideas do not require the website to find someone to do it yourself, you can contact the author of some videos, point each other and sign an agreement.

In the future, if the other party gains, the website will not lose. The most important mode of final website profit is advertising.

Not only can websites accept ads, but video authors can also receive ads. The purpose of the website is to upload for free and browse for free, so as long as the other party does not violate the rules and laws, the website will not control what video the other party is.

This violation is of course the website's final decision. Other companies want to upload advertising videos on the website, then don't blame the website for you to delete.

Of course, if you give money, not only will it not be deleted, the website will also give you top recommendations.

...

Edson and Zhang Yang reported the matter on the website ~ www.readwn.com ~ to continue to deal with other work, there is a new email reminder in his mailbox, he clicked to read it, and once again felt that the mossy was on.

Mr. Zhang is really amazing, there are so many good ideas. Why can't I think of it, can I say that I am old and can't keep up with the times?

In this way, he has to hire a young assistant to assist him in the work of YOUSHARE. When you encounter some problems, you can also ask the assistant to help you find ways. Young people, should they be more flexible?

He wants to make this website bigger and stronger in two years, so that its valuation exceeds one billion US dollars. Because he can see the potential of this site, this is not a fantasy.

At that time, could his position in Zhang's mind go further? Even if you can't be the president of any head office, you can sit more firmly in your current position.

By the way, according to the general requirements of the chapter, the videos are classified and partitioned, and the search engine functions should be refined to make the users more satisfied.