The Era of Hard Work
Chapter 272: Qiansheng Commercial Building (Subscription required)
Chapter 272 Qiansheng Commercial Building (for subscription)
Since the pedestrian street is a one-way line from west to east, Du Xiaobing drove a black Santana to detour from the south, turned north near the east gate of Baotu Spring Park, and came to the old west gate in Quannan.
This is the west end of Quannan Pedestrian Street and one of the most prosperous commercial sections.
Just like the last time we came, the car was parked in the parking lot in front of Sanlian Building. Lv Dong and Du Xiaobing got off the car and went east. There was a two-lane road separated from Sanliang Building. The green construction site fenced up. On a construction site with an area of nearly 100 acres, a four-story concrete-cast commercial building was erected, and the green gauze was being removed, revealing the light blue brick exterior wall inside.
The commercial building adopts the latest design. On the side facing the pedestrian street, there are floor-to-ceiling glass windows with large fans. Through the gap between the construction site fence, you can see the main body on the first floor, almost all of which are transparent glass curtain walls.
A store designed like this is undoubtedly more suitable for business promotion. If it is popular, it will be easier to attract passers-by.
The business of Lu's Catering Company's Run Quannan is mostly handled by Du Xiaobing. The experience is accumulated and the people are honed.
Lao Du is no longer the business idiot he used to be, and he has a lot of experience.
On the east side of the parking lot in front of Sanlianmen, sit down with a granite isolation ball, look at the commercial building with most of the exterior walls on the east side, and say to Lv Dong, "Our store is just right here, and this building has not yet opened for rent. , The shops on the side of the pedestrian street are not small in size, and the only disadvantage is that the rent is relatively expensive.”
Lu Dong sat on the granite isolation ball next to him: "The advantages of Ximen are not to be mentioned. The east side of the pedestrian street is the residence of provincial units, the west side is the real commercial area, the north side is Quannan Square and the electronic market, and the west side is Baotu. Spring, Daming Lake in the north, countless shopping stores and Furong Street in the east, today is not a weekend, it is still the morning, and there are a lot of people."
Each city has a representative street, which will never be short of people. Quannan is the Quannan Road Pedestrian Street.
Du Xiaobing looked at the granite sidewalk and counted for a while, looked down at his watch, and said, "Ten minutes, hundreds of people have passed, most of them are young people."
Older locals rarely come to the commercial street to join in the fun.
In the preliminary investigation, Lu Dong got a lot of first-hand information, and then said: "Lao Du, this is our first choice!"
Du Xiaobing also has an idea: "Don't you always talk about the effect of business aggregation? Our three shops, hot pot, malatang and burger king, are all opened on the first floor of this commercial building, and are directly connected, isn't it better?"
Lu Dong nodded slightly: "I think so too, our three stores, the mainstream consumers are young people and family customers, we are not a high-end hotel, but a mass catering, the more lively and more people, the more attractive it will be. ."
In terms of the selection criteria of the business district, on the one hand, the market positioning of the restaurant itself should be considered, and on the other hand, the stability and maturity of the business district should be considered.
The market positioning of restaurants is different, the customer groups they attract are different, and the choices of business districts are also different.
Pedestrian Street is a very mature business district, but it is impossible for every place to be a gathering point. A single restaurant opened in one place alone, the effect is definitely not as good as multiple stores open together.
The business district is decided on a pedestrian street, and the specific location should also consider the direction of the flow of people.
There are lanes on the pedestrian street, which is a one-way line from west to east. From east to west, you have to take the south road. There are two bus stops on the south side. They are at Heihu Spring and near the east gate of Baotu Spring Park. A little further north is this commercial building, not to mention the numerous buses leading to Baotu Spring on the west side.
This commercial building is slightly west of the Ximen Crossroads. The East-West Road is a pedestrian street, and the North-South Road is called South Ming Road.
As the name suggests, this road leads directly to the main entrance of Daming Lake.
Therefore, many people on the pedestrian street must be coming from the west. The south of the road is full of small shops, which are not suitable for large restaurants. The first building on the roadside is the Sanlian Commercial Building, which is mainly a home appliance store, and the second building is the Qiansheng Commercial Building under construction. , the store cluster is opened here, and the large flow of passengers may be intercepted here.
If the business is good after the store opens, the business of the same type of fast food restaurant may drop a lot within one or two hundred meters to the east.
Lu Dong and Du Xiaobing chatted for a while, Du Xiaobing's phone rang, and after a few chats, the two went to the east together, and entered the construction site from a door there.
They were received by a deputy manager of the project developer Qiansheng Real Estate Development Company, who Du Xiaobing contacted through his family relationship.
"Hello, Manager Wang." Du Xiaobing shook hands enthusiastically and quickly expressed his intentions.
Manager Wang asked someone to bring a helmet and took the two directly into the building.
"This is the first project developed by Qiansheng Company on the pedestrian street." Because the person who entrusted the relationship with him is quite generous, Manager Wang also made a brief introduction: "The commercial building has four floors and a total area of more than 50,000 square meters. Mi, the fourth floor has been rented by New Century Cinema Company, and will build the largest and most advanced multiplex cinema in Quannan. Quannan Pedestrian Street has a saying of 'Western Heat'. When the commercial building is completed and opened, this piece will become Quannan City. The hottest business district in the district.”
Entering the commercial building from the east, walking among the shops, Du Xiaobing said honestly: "The location here is really good, Manager Wang, it's not easy for you to get this land."
Manager Wang smiled and said nothing. The big boss of the head office has many old comrades in arms who are very well connected, which is enough to ensure that the company can obtain a more level playing field.
Lu Dong looked at the shop without saying much, his eyes frequently fell on the word Qiansheng in some places.
As the Chinese New Year approached last year, he received a lot of business cards, one of which said Quannan Qiansheng Company.
Are the two related?
After passing through a large open area, the three people came to the south-facing side of the commercial building facing the pedestrian street.
The shops here are much bigger than the east side, and many of them are not completely separated, like an open shopping plaza.
Many workers were installing water and electricity. It was inconvenient in the past. The three of them stood on the aisle covered with marble tiles and watched.
The side facing the street is temporarily an open structure. At first glance, it has a total area of 3,000 square meters.
It is conceivable that when all the fences on the construction site are removed and the store opens, it will naturally attract the attention of roadside pedestrians.
Lu Dong asked in Mandarin as much as possible: "Manager Wang, the shops are not separated yet, how much area do you plan to build one by one."
Manager Wang said with a smile: "Look at the later leasing situation and customer needs." He added: "The shops here are only rented but not for sale. Although the investment promotion work has not officially started, many customers have come to inquire."
Lu Dong believes this, because the location is so good.
To exaggerate, in such a location, even if you build a shed with broken mats, there will be no shortage of tenants.
Manager Wang thought of the previous call and asked, "I heard that you are in the catering industry?"
The two were young, so he didn't take it lightly, because the person who introduced him on the phone was very reliable.
Lv Dong said directly: "I'm a chain restaurant." He took the initiative to walk westward and came to the west side, and the escalator was being installed at the far west side: "Manager Wang, I have three different types of chain restaurants. Your side is renting a shop for business, with an area of about 200 to 300 square meters, and the location is a little west..."
Because it was introduced by an acquaintance, Manager Wang thought about it and said, "This store near the west is planned to be a little smaller, about 200 square meters. Further east, we can plan two large stores of about 300 square meters. We will temporarily With such figures, your possible lease area would be as high as 800 square meters.”
While was talking, someone came from behind, and seemed to be looking at the shop. When he saw Lu Dong and his party, he paid special attention to it for a while.
Lu Dong also looked at the other party a little. The leader was a middle-aged man in his forties. He spoke quite standard Mandarin and seemed to have a bit of Beijing flavor.
These people, led by another person, looked around and left first.
"There are a lot of shoppers." Lu Dong asked deliberately.
Manager Wang smiled and said directly: "Those people from Guangmei Electric are planning to open their first store in Quannan. Qiansheng Commercial Building is next to Sanlian, which is just convenient for them to sing opposite scenes with Sanlian."
Du Xiaobing replied: "If the strong dragon doesn't suppress the snakes, they are not afraid of triads doing small tricks?"
Manager Wang said with a smile: "Who can say these things, it's hard to say who will kill the deer. It's a habit in the triple nest, and it's a state-owned company with a rigid system. Compared with private enterprises, it may not have an advantage."
Du Xiaobing raised his head and looked over from the glass curtain wall on the west side. He could see the Sanlian commercial building which was only separated by a wall from Qiansheng. On the top of the commercial building stood the advertising slogan of Sanlian, which resounded throughout Taidong - Buy appliances, go to Sanlian!
Lu Dong also saw it, if I remember correctly, this commercial building, the Sanlian Electric Base Camp Mall, finally became the Guangmei Electric Mall.
In a short time, I met two groups of people visiting the store.
"Manager Wang!" Lu Dong came back to his senses and asked himself, "If we subscribe to the rent now, can we sign an agreement?"
Probably didn't expect Lu Dong to be so happy, Manager Wang paused and said, "Are you sure you want to rent? According to what you just said, the three stores are 800 square meters, and the annual rent will be 800,000!"
Lu Dong has long been prepared in his heart to open a shop here. The biggest cost is nothing but rent!
This is a typical example of fast hands and slow hands.
"Don't worry." Lu Dong said with a smile: "Since I want to rent, I must have the funds ready."
Manager Wang could hear Lu Dong's sincerity and said, "Let's go to the office to talk."
The three of them went to the north of the commercial building. Several renovated offices have started working here. The people from Qiansheng Development Company are working here, and there is a reception room.
When Lu Dong and others came over, they happened to see a few people from Guangmei Electric come out.
Manager Wang first asked Lu Dong and the two to go to the reception room, and then called someone to make sure that Lu Dong and Du Xiaobing were all right.
These days, people who rent houses should be careful, and those who rent houses should also be careful.
There are too many liars.
In order to prevent bumping into orders, Manager Wang specially greeted the people from Guangmei Electric before entering: "Lao Liu, have we reached a deal?"
"No." Lao Liu couldn't open his eyes and talk nonsense: "Guangmei big company, we need to find a few more candidates, and then submit them to the capital head office, and the decision will be made there."
Manager Wang has heard of Guangmei's boss: "He is not an ordinary person, I heard that everything is done with one-shot decision."
(end of this chapter)
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