The Golden County Magistrate
Chapter 108
Amid the surprise of the guests, the waitress came over and told the words that Chen Yan had prepared and handed to He Jinyao one by one.
Everyone was surprised.
Da Zhou did not have the habit of raising pigs, and the source of pork was mainly wild black mountain pigs in the mountains.
The meat was firm and tasted very bad, far worse than deer, cattle, sheep, etc.
Therefore, anyone with decent family conditions would not choose pork.
Not to mention the wealthy, or the dignitaries, who would not even look at pork.
But it was unexpected that pork could be so delicious!
"What is this dish? It tastes great and melts in your mouth!"
"This is braised pork. The main ingredient is also pork. The pork belly is made with fat and lean layers. It is made through seventeen processes such as pickling, soaking, and stir-frying."
"What! This is also pork? Why didn't I taste it?"
"Don't lie to me, this is indeed the same refined pork."
"Wait, what about this dish? This can't be pork too?"
"You have a good eye! This dish is called 'Sweet and Sour Spare Ribs', and it is also made with pork ribs as the main ingredient. By the way, the sugar used here is refined white sugar."
"What is white sugar? Is it a different name for maltose?"
"No, white sugar is a kind of sugar that is carefully refined through multiple processes. It is much sweeter than maltose, and it has no astringency or impurities. It is a first-class precious sugar."
...
Amid the exclamations of the guests and the gentle introduction of the waitress, the atmosphere of the banquet gradually reached its peak.
Someone in the middle asked curiously: "Where can I buy these so-called finely fed pigs?"
There are quite a few people who have this question, and the waitresses have already agreed: "You can buy them at Zhou's Meat Shop. The meat shop will open in a few days. If you are interested, you are welcome to come then."
Many people couldn't help but ask Zhou Yang, who immediately presented what He Jinyao had said.
The main purpose of this banquet is of course related to Yaochi Xianniang.
But Chen Yan has another purpose, which is to take the opportunity to promote the pork business agreed with Zhou's Chamber of Commerce.
Although he took back the 130 big fat pigs for refugees, his farm still has a large number of piglets that are about to reach the slaughter standard.
Chen Yan deliberately asked He Jinyao to introduce pork dishes at the banquet, just to take this opportunity to open up the market.
Zhou's Chamber of Commerce has a restaurant under it, and pork dishes will definitely be one of the main dishes in the future, but it is difficult to sell in large quantities relying on his own restaurant alone.
Most of these visitors are wealthy merchants, otherwise they would not be able to quickly follow the trend of Yaochi Xianjiu and open a store in such a short time.
Apart from this accident of following the trend, most of them have their own base. For example, the boss of Manager Yang has two restaurants in Beijing. As long as they are persuaded, they will become the first batch of pork buyers, and even become long-term customers.
In this way, the commercial demand for pork will naturally increase, and the multi-channel sales method will greatly expand its market.
Now it seems that this pork exhibition is quite successful.
Some of the guests are already asking about the price and have the intention to buy.
However, Zhou Yang did not reveal the whole story, only saying that the boss is still considering the pricing issue, and will announce it after the meat shop opens in a few days.
After everyone had eaten and drunk enough, Zhou Yang saw that the time was almost right, and then he said loudly: "I thank you all for coming again. I would like to take this opportunity to announce two things to my store."
The noise at the scene quickly quieted down. Everyone knew that the real "main course" of today was coming, and everyone listened attentively.
"The first thing is that our Yaochi Fairy Wine will reopen the day after tomorrow."
"The second thing is that in view of your recent love for our Yaochi Fairy Wine, the owner of our store has decided to open the sale of Yaochi Fairy Wine."
"From now on, our store will welcome everyone to join!"
"All franchisees, as long as they pay a certain amount of silver, can get the authentic Yaochi Fairy Wine supply and all subsequent support from our store."
"And they will also be able to share the customer flow of our store!"
As Zhou Yang's words were heard word by word, everyone was stunned.
Joining, these two words are extremely unfamiliar to everyone.
But the following words can be roughly understood.
In other words, from now on, they no longer have to use their own inferior imitations to compete for profits.
As long as they pay a little money, they can get the supply of real Yao Chi Xian Niang!
Everyone present is smart, and they basically know why they have not achieved the expected profits in recent days.
Because their products can't meet the requirements of customers at all!
Especially the taste of Yao Chi Xian Niang, they have tried at least hundreds of kinds, but no one succeeded.It is extremely difficult to even get close to the original taste.
Some of them even had crooked ideas and thought about stealing the secret recipe. They secretly sent some thieves to steal the secret recipe from the Yao Chi Xian Niang shop.
But even the Zhou Chamber of Commerce bought this thing from Chen Yan, so naturally nothing can be found in the shop.
Now they can get the real original wine by paying a little money, which really makes them excited.
"Shopkeeper Zhou, how much silver do you need to "join"?"
Shopkeeper Yang asked loudly the question that everyone was most concerned about.
"Each household that joins only needs to pay a joining fee of 5,000 taels of silver." Zhou Yang said slowly.
As soon as these words came out, the venue was silent.
It's not because the so-called joining fee is too high, but it's a bit ridiculously low.
You know, a small bottle of Yao Chi Xian Niang is priced at 300 taels. Excluding the cost, at most 30 or 40 bottles can be sold to offset the joining fee!
Every store that followed the trend and opened by the people present had invested far more than this amount of silver in the early stage!
Manager Yang of Yaochi Shenniang and his boss were even more stunned.
They spent more than 10,000 taels just to buy the store on Huangcheng Avenue!
In addition to the expenses of decoration, packaging, raw materials, etc., when the store was officially opened, they had invested more than 27,000 taels of silver!
Although the rest of the stores were lower than theirs, most of them were between 10,000 and 20,000 taels.
If they had known that the silver for joining was only 5,000 taels, who would have bought those imitations of much inferior quality!
"Manager Zhou, are you kidding?" One person asked in disbelief.
"This is a promise made by my boss himself, no joke!"
"Of course, after joining, your store needs to be renovated. As the head office, our store will send people to supervise and review to ensure that the style after renovation is exactly the same as the head office."
"At the same time, all the employees of your store must be re-recruited and screened according to the requirements of the head office, and all words and deeds must be uniformly trained by the head office."
"In short, when your store reopens, our store guarantees that even the most picky customers will be satisfied with your store!"
Zhou Yang talked freely, and everyone opened their eyes wide, listening attentively, for fear of missing something.
The more they listened, the more excited they were!
"Oh, that's really nice to say."
"Everyone is crowded together to open a store, and there are only so many customers in total. Who will share it?"
"Five thousand taels is not much, but in the end, nothing can be sold, so even if the franchise fee is only one tael of silver, it will be in vain!"
Suddenly, someone said a few sharp words.
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