Top of the big era

Zhou Buqi stayed in Japan for two more days.

"The Voice of Japan" will be broadcast after New Year's Day. Currently, promotional advertisements have been placed on many platforms such as newspapers, TV, magazines, and the Internet.

Zhou Buqi went to TV Asahi. With the cooperation of Dongbao, Aihui and Jieyu Media, this program is being actively promoted and final preparations are being made.

However, this is just a small thing.

The opponent's level is too low.

Even though Zhou Buqi is very friendly, his identity is there. No matter where he went, as soon as he appeared, everyone present would stand up and then rush over to shake his warm hand.

In comparison, the communication with Son Zhengyi is more equal.

Masayoshi Son has been living a good life recently. In addition to getting a large sum of money from the wealthy people in the Middle East, SoftBank's operator business is booming, and he made the right move by betting on the iPhone.

Once upon a time, Vodafone was almost unable to survive in Japan. It was acquired by SoftBank and reorganized into SoftBank's operator business. Relying on his understanding of smartphones, he took action one step ahead and finally achieved unexpected results.

This time, Sun Zhengyi took the initiative to invite Zhou Buqi to meet.

First, he praised the excellence of the Aster mobile phone.

Well, that’s pretty good!

The sales volume has caught up to 20% of that of the iPhone!

Zhou Buqi thinks this guy is a bit high-spirited, mainly because money comes easily. SoftBank's investment business can raise a new fund of US$100 billion every few years.

The financial tsunami was a disaster for small and medium-sized investment institutions, but it was an opportunity for SoftBank to get rich.

Son Zhengyi smiled and said: "Are you interested in cooperating?"

Zhou Buqi raised his eyebrows slightly, "Cooperation? Internet?"

Son Zhengyi said: "The pattern can be bigger."

"Depend on!"

Zhou Buqi wanted to curse.

This old boy is almost the same as Boss Ma.

pattern?

I, Mr. Zhou, have a big structure to begin with, okay?

Son Zhengyi said: "SoftBank acquired Vodafone's business in Japan three years ago. At that time, they were in jeopardy and could not continue. Everyone was not optimistic about SoftBank and were waiting to see my joke. Haha, as a result, we are all I see it. The iPhone is going to change Japan’s mobile phone industry.”

Zhou Buqi was very surprised, "To make a long story short."

Son Zhengyi smiled and said: "I believe success can be replicated."

"Um."

Zhou Buqi nodded, knowing that this was a major secret to the other party's success. Yahoo in the United States was successful, so they invested in a Yahoo in Japan. Amazon in the United States succeeded, so it invested in Alibaba in China.

Most of the time they are copied.

Son Masayoshi said: "SoftBank's revenue from the operator business... was about 11 times, and it took less than three years."

Zhou Buqi praised: "Yes, very impressive."

Son Zhengyi said: "Aster's sales in the United States are very good?"

Zhou Buqi smiled and said, "It's okay."

Son Zhengyi said: "It can be better."

"Huh?" Zhou Buqi's expression changed slightly, and he suddenly guessed what the other party wanted to do, "You want to copy SoftBank's successful case of Vodafone in Japan to the US market?"

Son Zhengyi laughed loudly, "How about it, do you want to cooperate?"

Zhou Buqi felt that he was bold enough to act boldly, but he still did not dare to reach out to such an unfamiliar field, "I know nothing about the operator's business."

Son Zhengyi said: "Mobile phones are sold through operators. If there are controllable operator resources, the sales of Aster mobile phones will be smoother. I think the main underwriter of Aster mobile phones is T-Mobile. In fact, there are A better choice.”

"Yeah?"

"Sprint."

"oh."

Zhou Buqi doesn't know much about the situation and can't say more.

Son Zhengyi said: "T-Mobile used to be the fourth largest operator in the United States, but by selling iPhones and Aster, its performance has been rising in a straight line. Sprint is losing customers, and its stock price has fallen seriously, and it may change from third to fourth. ."

Zhou Buqi twitched his lips and said, "You want to annex Sprint. This case is too big. Even if the stock price drops, it is still a US$20 billion or US$30 billion telecommunications giant."

Son Zhengyi said: "Cooperation can be multi-directional."

"Yeah?"

Zhou Buqi's reaction was bland.

Son Masayoshi said: "Vodafone will be successfully transformed by SoftBank for two main reasons. First, Yahoo Japan. Let Yahoo Japan deeply cooperate with telecom operators to provide more favorable broadband packages. Second, it is to deploy iPhone in advance. In the case of Sprint, we can also copy it. Let Ziweixing USA cooperate with Sprint... Although Sprint has suffered serious user losses, it still has more than 55 million users in the United States. Cooperation between the two parties can directly provide 5,500 users for Ziweixing's US business. Thousands of users.”

This point made Zhou Buqi very excited.

55 million users!

Americans buy their mobile phones through telecom operators, usually with bundled plans. If computer broadband and mobile phone signal are bundled together, the price will be more favorable.

If Ziweixing and Sprint have such an in-depth strategic cooperation, they will be able to control huge user resources.

Sun Zhengyi continued: "I have a good relationship with Steve Jobs, and we can make Sprint the first carrier platform for the iPhone. Plus your Aster mobile phone. Currently, we have two of the most popular mobile phones in the world. Sprint will not Is there a chance to make a comeback?"

Zhou Buqi smiled and said, "This is not part of my plan."

He was not interested at all in this proposal.

There are probably three reasons.

First, Sprint is a telecommunications operator and is subject to strict supervision. It is too troublesome to participate.

Second, SoftBank invested in Sprint...

SoftBank is very famous in the country!

Investing in Alibaba is a huge success!

However, Zhou Buqi had never heard of SoftBank’s investment in Sprint. If this investment was successful, it would have been known all over the world, or at least domestic marketing accounts would have touted it.

Third, and most importantly, Zhou Buqi is not a marionette. All his investments are within a unified set of business logic.

The field of telecommunications operators is not in his business plan.

For an unfamiliar industry that is unplanned, it may require tens or tens of billions of dollars of capital, and this investment cannot be done even if it can make money.

Investing is investing in knowledge.

Make money within the scope of your knowledge.

Invest honestly in Google, invest in Apple, or develop real estate and build Ziweixing's Internet empire...these are the right principles.

Don't let this kid lead you astray.

"The field of telecom operators is too sensitive," Zhou Buqi shook his head with a serious expression, "I don't think this is a good investment direction."

Son Zhengyi smiled and said, "You are worrying too much."

Zhou Buqi said: "Even if you can lobby for it, the profit prospects of this investment... Indeed, some successes can be borrowed. But most successes cannot be replicated. Especially this industry is asset-heavy and the expenses are too high. ."

"Didn't you get some money?"

"Um?"

"Neptune Capital? Pluto Capital?"

"Depend on!"

Zhou Buqi's eyes were complicated. This old boy knew quite a lot.

"You have raised so much money, you have to invest it, right?" Sun Zhengyi was very surprised, and he pretended to be well-intentioned, "It doesn't matter if you don't understand investment, I can take you."

Zhou Buqi felt that he was despised and was very speechless, "Thank you! No need!"

Son was puzzled, "Then what do you want to invest in?"

Zhou Buqi would not tell him his impeccable and brilliant investment strategy, but said with a smile: "You can invest in the entertainment industry!"

"Entertainment industry?"

"The economic crisis is so severe that consumers no longer have money to go on vacation, so they can only resort to the simplest leisure methods, such as movies, television and music."

"Film and television entertainment..."

Son has never been involved in this direction.

But he is different from Zhou Buqi. He is a typical successful person. Once he succeeds, he feels that he is omnipotent and can guide the country across various industries.

In the previous life, SoftBank actually invested in the entertainment industry.

After the economic crisis, they first made great efforts and spent more than 20 billion US dollars to acquire a majority stake in Sprint and enter the US operator market. Then he discovered that the entertainment industry was booming, and he got involved, offering US$8.5 billion to acquire Universal Music Group and US$3.5 billion to acquire DreamWorks, but neither succeeded.

Zhou Buqi said: "When it comes to buying the bottom, it is too difficult to win Sprint. It is easier to buy the music industry. Because of the emergence of the Internet and digital music, the traditional music industry has collectively been inactive, and its income has been declining for more than ten consecutive years. . However, with the further development of the Internet, digital music will definitely be reborn. It won’t take too many years for the music industry to have good days. Now is the best time to buy the music industry at its lowest."

The entertainment industry is not in Sun Zhengyi's business plan for the time being, but unlike Zhou Buqi, he is more out of touch and said with a smile: "Listening to what you said, it seems that the music industry really has great opportunities."

Zhou Buqi said seriously: "This is certain, the opportunity is great! With the popularization of smart phones, the Internet, mobile phones, and music will be highly integrated, and the spring of music is coming. If you are willing to adjust your investment direction, go to As the music industry develops, I think we can cooperate. There are now four major record companies in the world. Sony Records is backed by Sony, and Warner Records is backed by Time Warner. These two cannot move. But behind Universal Music and EMI Records, there are Lack of support from media giants. By the way, Comcast is going to acquire NBCUniversal. This is an opportunity. Don’t invest in operators, listen to me and invest in music!”

The French company Vivendi is behind NBCUniversal and Universal Music. The gap between it and the world's giants is a bit big, and it is really not on the table. Vivendi and Universal Pictures are about to be sold, will Universal Music be far behind?

This matter must not be delayed.

If we delay it for another five or six years, well, by then digital music will have developed, music streaming has become a new music trend, and copyright prices will continue to rise.

The music industry is recovering collectively.

At that time, if I spend money to buy Universal Music, can I sell it if the price is less?

Now is the perfect time!

There is no way, the future is the entertainment era of streaming media. This is easy to do with movies and TV series. Netflix is ​​powerful enough to produce its own films in an independent and controllable manner. But Spotify cannot do that. It can only serve as a platform and is choked by copyright parties.

Netflix and Spotify are Zhou Buqi’s right and left hands in the streaming media industry, so it’s best to take care of them both.

It would be great if SoftBank is willing to help.