Start earning money as the girl next door

Chen Jingjing said, "Brother Zhao Han said that good steel is used on the edge of a knife. The project has just been launched, and when people are needed to tackle difficulties, the best talents are invested. This is quite a start-up."

Now that the project is completed and officially operational, we can recruit some talents with slightly lower levels to maintain our success.

The previous project entrepreneurial team retained the equity of the project, and even if they no longer participated in management, they still had continuous profits.

Excellent talents can continue to start a business, and then own a large number of equity interests in subsidiaries! "

Zhang Tiantian couldn't help but nodded: "Then Zhao Han has some ideas!"

in fact……

Zhao Han's biggest influence on Wenwen Jingjing Technology Company is probably the painting culture.

Use the future pie to motivate current talents.Want equity in a subsidiary?

Then give me a new project!

If the new project is successful, the majority of the equity will naturally belong to Wenwen Jingjing Technology Company.

Employees who participate in the development of new projects also enjoy the entrepreneurial incentives of the project and obtain equity in the subsidiary.

In essence, it is just to use the fruits of their labor to motivate employees.

Chapter 2 "In the Snow" is now available

September 7, 1:[-] am.

The senior executives of Wenwen Jingjing Technology Company gathered together.Hold your breath and observe the latest data changes on Jingjing Reading Network.

Because something big is coming, "Swordsmanship in the Snow" will be officially launched on VIP shelves on July 7st.

When a book by a famous author on a paid reading website is put on the shelves, you must be decisive and not hesitant.

Historically, the digital network in 06 made some mistakes and dug up a group of pastry masters. The masters include Xuehong, Cigarette Man, Drunkard, and Cloud Sky.

When the website was launched, the traffic quickly soared to half of the pastries.Well, it’s actually a bit inferior to Yingying Literature, but it’s already very strong.

The top management of Digital Network made a mistake, which is to let the books of low-street authors and second- and third-tier authors be put on the shelves for a fee, while the payment for the books of great masters was delayed relatively late.

According to the high-level vision, the works of great masters will be serialized and published for free to attract more reader traffic.

However, after a while, as the great author left the pastry environment, it was difficult for the popularity to increase.

However, the digital website has not made good use of it. It charges for the works of great masters, converts a group of VIP readers, and builds the payment ecosystem of the website.Therefore, after the digital website has been open for several years, the VIP payment market has hardly improved. Many second- and third-tier authors feel that the digital website has no future, so they run away and return to pastries.

A few years later, the digital website was not operating well. Instead, it felt that the price of the great masters it poached was too high, which was a bit uneconomical. So, I tried to communicate with the master authors to see if they could negotiate a lower buyout fee.

And the great author is also holding back his anger. Good guy, the income has not increased in the digital network for several years, and has been surpassed by other pastry authors. Does it want to drop?So the great author couldn't help it and ran back to the pastry.

Another Hengsheng.com is a novel website invested by Perfect and Baidu after Digital. Well, the management team is the original Jianjian management.

Hengsheng.com, nicknamed the Nursing Home for Masters. After its establishment, it also imitated Digital Network and created a group of masters. Similarly... the author of the masters even serialized the entire first book for free without charging a penny.He is not a top-notch author, but his works are paid for.

The only thing that is a little bit more powerful than Digital Network is that there are two financial backers behind it, Baidu and Perfect.

Perfect felt that it was difficult to turn over funds, so it sold the equity of Hengsheng.com to Baidu to keep it. Baidu felt that it was difficult to turn over funds, so it sold Hengshu.com to Perfect.

It’s perfect and I don’t want to keep it anymore, so I will sell it on Baidu.In short...the pair of financial masters take turns serving each other, so they will never starve to death.

Anyway, in the era of PC Internet, it has not been too successful.Later, after Baidu's mobile reading platform was given to Hengsheng, the paid reading market of Hengshu.com gradually improved again.

Zhao Han can know that in the future, digital networks and horizontal and vertical networks will not be willing to give up the traffic of free readers, and will use the books of leading authors to be serialized for free to maintain the popularity of the website.How many readers can be attracted to pay for books written by second- and third-tier authors?

Books by ordinary authors actually fill the gap in the number of god-level authors.For example, a certain reader fell in love with the fantasy of The Master, but there were only a few updates every day, and he felt that he was not enough.

As a result, there are still a large number of inferior quality works in the library, but a certain number of similar works are available, which in disguise expands the sales scale of the subscription market.

But to expand the VIP readership, we still need the best books.

Only the top works can have the strongest appeal, making readers willing to recharge.And if the work is the most popular and has the most readers, there will be no charge.

Readers will think that such a good work by a certain master is free. Why do you dare to charge for a work that is popular and whose writing style is several levels inferior to that of other masters?

Digital Network and Hengzheng Network made almost the same mistake, Zhao Han would not make it!

"Currently, "Swordsmanship in the Snow" has 1.37 collections, and about 6000 readers are actively following it every day." Website editor-in-chief Yu Weiwei looked at the data and said, "Among them, about 2300 of the readers who have collected it are VIP readers, and all of them are VIP readers. The total number of VIP readers on the site is more than 2900!”

"It's really difficult to grow the number of VIP readers!" Chen Wenwen couldn't help but sigh, "It's much more difficult than growing the number of shopping users on Taobao!"

"That's for sure!" Zhao Han said, "The Taobao website is a comprehensive shopping network, and any bank with online banking can recharge Alipay. Even if online banking is not possible, most of the counters can! The convenience of recharging, Alibaba In fact, it’s much better than most websites!”

Don't look at it. eBay has joined forces with online portals to block Alibaba's traffic, but banks don't listen to eBay, which is a wholly foreign-owned company.

In other words, some websites, under the threat of eBay's advertising orders, choose one of the two.

Well…the e-commerce industry’s infamous binary choice started with eBay.

But either of these options becomes less and less useful as time goes by.

Some websites chose to cooperate with Taobao after their exclusive contracts with eBay expired.

Because Taobao can actually provide advertising fees that are no less than eBay.eBay just made a time lag. Before Taobao's venture capital funds arrived last year, it threatened major websites to choose one of the two.

At the beginning of the year, after the news came out that Alibaba had received $8200 million in financing, many websites just respected the contracts signed in black and white and could not cooperate with Taobao for the time being.

After the contract expires, it is almost impossible not to live in Taobao.

Offline financial institutions can basically recharge to Alipay.

This is why Taobao sales can take off, but it is very difficult for novel websites to develop paying readers.

"I sent Chapter 1, right?" Liu Mengcheng took a breath when he saw everyone paying attention to her.

"Send it!"

"Then I'll click publish!" Liu Mengcheng clicked publish a little excitedly.

With the release of the first VIP chapter of Liu Mengcheng's "In the Snow".

Within 5 minutes, there were already 100 subscriptions.

Subsequently, the subscriptions continued to grow, and half an hour later, there were already 200 subscriptions.

At the same time, the backend of the website showed that the number of VIP readers began to change!

Originally, the number of VIP readers increased by dozens per day, which was very slow. It was normal for only one or two new readers to be added within an hour.

However, within half an hour of "Snow" being put on the shelves, the number of new recharges converted into VIP readers was already over 30.

Then...

The number of VIP readers continues to grow!

to 11 p.m.

The first chapter of "In the Snow" had more than 1000 subscriptions, but it also attracted more than 500 VIP readers.

It can be said that 1000 subscriptions in more than two hours is not unusual!

What’s strange is that 500 of them are subscriptions that are recharged for the first time, specifically for this book and converted into VIP readers!

Chapter 2 Celebration

"Congratulations on "In the Snow" being finally released on the shelves. Recharge your mobile phone for 10 yuan. Well, you will get 700 points. Please support it first!"

"Liu Da, the main reason I am here at Jingjing Reading Network is for your book "In the Snow"!"

"Sister Liu still understands me, much better than Zhao next door!"

"That's right, doesn't Zhao just update it faster? His writing is completely incomparable to "In the Snow"!"

"Both "In the Snow" and "Prehistoric" support it!

All I can say is that these two are really awesome. They collaborated to write "Rebirth" and pioneered the urban rebirth genre.

We separated and each wrote a book. "Dragon of the Ancient World" undoubtedly created a major genre, and my sister Daliu's "Snow" was not as simple as everyone thought, but created a martial arts genre in the snow!

Not convinced, find a similar martial arts? "

Not long after it was put on the shelves, the book review area was flooded with comments from readers.The readers who commented have changed from ordinary readers to VIP readers.

Many readers are basically fans of the common pen name of Zhao Han and Liu Mengcheng, and then they turn into supporters of Zhao and supporters of Liu, as well as the largest number of neutrals.

Due to various bizarre operations, quite a few Zhao Han fans also went to watch "In the Snow".

Likewise, those who watch "In the Snow" but not "Dragon" are also in the minority.

Real fans of Zhao Han and Liu Mengcheng have flexible postures and repeatedly jump between the two websites.

I skillfully browse the pastry bookshelf every day to read the updates of "Prehistoric", and then go to Jingjing Reading Network to read the updates of "In the Snow".

Pastry Chinese website would never have thought that the popularity of Liu Mengcheng's "In the Snow" is inseparable from Zhao Han's "Dragon of the Wild".

Where there is a lot of discussion about "Dragon of the Ancients", it is inevitable that some people will stray to the topic of "In the Snow".

Similarly, when Zhao Han is discussed on the Internet, the topic of Liu Mengcheng will inevitably come up.

There will always be a part of the pastry traffic that is steadily transported to Jingjing Reading Network.

Of course, I don’t know if Pastry didn’t notice it or if he was being generous.

Maybe it's magnanimity.

After all, "Dragon of the Ancients" is several times more popular than "In the Snow".The traffic of Pastry Chinese website is ten times that of Jingjing Reading website.

The development of Jingjing Reading Network is very quiet!

Not as aggressive as Eagle Eagle!

Therefore, basically, Pastry does not regard Jingjing Reading Network as a rival.Even in some of the book review areas of Dianjing, when discussing some book titles on Jingjing Reading.com, as long as you don’t directly mention Jingjing Reading.com and its website address, Dianping will basically not delete the post.

If you want to change to Ying Ying and Jian Jian, especially Ying Ying and Cao Cao, you will have all kinds of soldiers. As long as you suspect that Ying Ying is sending you, you will delete the post, ban the account, and a series of services.

Yingying Literature is almost a name that cannot be mentioned in pastries!

……

Until noon.

The group went to the cafeteria to eat.

Zhao Han said with great enthusiasm: ""Snow" has made great achievements this time! It converted 500 readers into VIPs in two hours, and the conversion efficiency in one hour is almost as high as a week! Cheers to Liu Mengcheng, who was praised by " "Dry barley in the snow!"

"cheers!"

Everyone held beers and toasted to Liu Mengcheng.

Liu Mengcheng was embarrassed by the praise and said: "This subscription is far worse than Zhao Han's! Is "Dragon of the Ancients" over [-]?"

“Both orders have exceeded [-] yuan!”

Zhao Han said, “Yesterday!

However, this is the result of pastry cultivating the VIP user market. My "Prehistoric" only occupies a small part of the credit, and its incremental contribution to pastry VIP users is not necessarily greater than "In the Snow"'s contribution to Jingjing Reading Network!

I think "In the Snow" will bring at least several thousand VIP readers to Jingjing Reading Network this month! "

Thousands of VIP readers don’t look amazing!

But in fact, the initial VIP website is not too weak if it can have thousands of VIP readers.

For example, Cuicui, which was in the same period as Yingying, can also be regarded as a website incubated on the old Xilu BBS.

After Cake, Yingying, etc. started to offer VIP services, Cuicui also started to offer VIP paid reading.

Recently, Cuicui’s webmaster, Cuicui Jushi, said in an interview with the media that Cuicui’s monthly active VIP readers have reached 3000.

With such a large readership, there are already some authors who can earn considerable royalties.

In fact, 3000 VIP readers make Cuicui’s webmaster feel very satisfied and contented.

The reason... Cuicui initially spent more than 4000 yuan on a virtual server to build the website, which was crowdfunded.

After VIP payment started, I gradually started to make some money.

Ok……

Many online websites these days do not have venture capital backing.

They are all grassroots entrepreneurship, with many obstacles. It sounds like a well-established website with tens of thousands of daily active readers, but its VIP readers are only about 3000. It is not a daily VIP reader, counting monthly users.

Websites like Cuicui are different from pastries, Jianjian, and Yingying.However, he should be in the top five at this time.

From this point we can understand why the online literature industry is not attractive to venture capital.